According to the new research report published by The Insight Partners, titled “Conditional Access System (CAS) Market - Global Analysis and Forecast to 2025”, the global conditional access system market is expected to reach US$ 5.53 billion in 2025, registering a CAGR of 9.1% during the forecast period 2016 to 2025.
In 2015, North America accounted for the largest revenue share of little more than one-third of the total market share, closely followed by Europe.
A Conditional Access System is used in Internet or Television broadcasts to restrict any unauthorized access to the digital content provided by the service providers. In this way, the subscriber can have access only to the contents for which he has paid for and gets denied of any other benefits.
The Cardless CAS deployment are slowly gaining traction in the market. Companies like Cisco are leading the card less CAS today and the reason being consistent innovations in the market. Nagravision and Irdeto are other two firms that are driving the wave of card-less CAS systems with deriving major part of their revenues by operations in low Average Revenue per User (ARPU) areas. Robust solutions from Verimatrix are also on the rise in terms of sales. The OTT players and providers of digital contents are the main users of this type of solution. Region wise North America seems to have greater adoption rates as compared to other regions due to the technological advancements in this region. The cardless segment for conditional access systems is expected to witness a lucrative CAGR growth of 9.8% in the forecast period.
APAC (Asia Pacific) is projected to arise as the most favorable market for CAS (Conditional Access Systems) in future. Larger countries in the region such as China and India comprise of a huge customer base for digital television leading to extensive demand for conditional access systems. Along with rising penetration of internet services and digital TV, the region is anticipated to evolve as the fastest growing market for CAS (Conditional Access System) in nearing future. Recently APAC has encountered several projects based upon development of conditional access systems for the purpose of security of content and broadcasting revenue transactions.
Key findings of the study:
Middle Eastern and African regions have witnessed a rapid surge in the number pay-tv subscribers in recent years. The demand in Middle Eastern region showed more than 30 percent of growth also the SVOD (subscription-based services) such as Netflix and Hulu have witnessed 10 times faster growth in these regions. As Middle East and Africa project low penetration of digital TV and internet in the market currently, the situations are expected to flip in the coming years. Government in these regions are promoting the adoption of conditional access systems by providing free set top boxes that would eventually increase the number of shipments for digital TV and demand for CAS. As the CAS market in Middle East and Africa is quite naïve as compared to other regions, in coming years the region would offer a great market place for major conditional access system providers.
The value chain for Conditional Access System comprises of all the stakeholders involved in delivering the service to the end consumer. Conditional Access Systems are systems that deny any unauthorized access to a secured digital content. Thus, they help in preventing piracy as well as generate revenue streams for the service providers. The first and foremost member of the value chain is the CAS device manufacturer. Devices that scramble the transmitted signal and then descramble it as per the subscription of the consumer come under the umbrella of CAS devices. The devices generally include the set-top boxes used for viewing a Television, personal devices on which digital contents can be viewed via OTT applications. A slot for inserting Smart Card is created in the set top box where all the subscriber information is stored. The smart card allows or denies the access to any user to a particular digital content. In some devices there is no such slot and instead the CAS software is embedded in the device itself.
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