According to The Insight Partners research, the North America paper dry strength agent market was valued at US$ 150.19 million in 2024 and is expected to reach US$ 196.90 million by 2031, registering a CAGR of 4.1% from 2025 to 2031. The rise of e-commerce, increasing focus on sustainability, and adoption of bio-based dry strength additives are among the critical factors attributed to the North America paper dry strength agent market expansion.
The rise of e-commerce, especially post the COVID-19 pandemic, has had a massive impact on the global retail industry. Internet access has revolutionized consumer behavior, especially in how people shop. Currently, 64% of the world's 8 billion people use the internet, a rate that has doubled over the past decade. According to the International Trade Administration (ITA), the global B2C e-commerce revenue is expected to reach US$ 5.5 trillion by 2027, growing at a compound annual growth of 14.4%.
With the booming e-commerce sector, especially post-pandemic, the demand for shipping and packaging materials is increasing. Online shopping relies heavily on paper and paperboard packaging for products, including boxes, padded mailers, and other protective packaging. There is a rising need for durable packaging to prevent product damage during transit and handling. With the increasing frequency of shipping, the need for stronger and more reliable packaging materials is growing. Dry strength agents are chemicals added during the wet-end processing of paper, increasing its tensile strength and tear resistance and improving structural integrity; this helps paper and paperboard to withstand physical challenges such as tearing, bending/folding, and crushing during product shipping to longer distances. Thus, the rising e-commerce sector and the need for durable and strong paper and paperboard packaging materials drive the demand for dry strength agents across the paper and pulp industries.
On the contrary, fluctuating raw material prices hamper the growth of North America paper dry strength agent market.
Based on type, the North America paper dry strength agent market is segmented into polyvinyl amine, polyacrylamide, starch, and others. The starch segment held 55.1% share of the North America paper dry strength agent market in 2024, amassing US$ 82.79 million. It is projected to garner US$ 107.50 million by 2031 to expand at 4.0% CAGR during 2025-2031. The polyacrylamide segment is further subsegmented into amphoteric polyacrylamide, cationic glyoxalated polyacrylamide, cationic solution polyacrylamide, and others.
By application, the North America paper dry strength agent market is segmented into printing and writing paper, tissue paper, packaging paper, specialty paper, and others. The packaging paper segment held 30.3% share of the North America paper dry strength agent market in 2024, amassing US$ 87.76 million. It is projected to garner US$ 117.12 million by 2031 to expand at 4.4% CAGR during 2025-2031.
By country, the North America paper dry strength agent market is categorized into the US, Canada, and Mexico. The US held 81.8% share of North America paper dry strength agent market in 2024, amassing US$ 122.93 million. It is projected to garner US$ 162.54 million by 2031 to expand at 4.3% CAGR during 2025-2031.
Key players operating in the paper dry strength agent market are Solenis LLC, Ecolab Inc, Buckman Laboratories International Inc, Arakawa Chemical Industries Ltd, Kemira Oyj, Applied Chemicals International Group AG, SEIKO PMC CORP, BIM Kemi AB, Shandong Tiancheng Chemical Co Ltd, Axchem Korea Co Ltd, Qingzhou Jinhao New Material Co Ltd, Wuxi Lansen Chemicals Co Ltd, Mare SpA, Benzson GROUP, and Lanyao Water Treatment Co Ltd., among others.
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