Continence Care Market Analysis, Trends, Share, Size by 2030

Continence Care Market Size and Forecasts (2020 - 2030), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Product (Catheter, Urine Bags, Protective Incontinence Garments, and Others), Type (Fecal Incontinence Care and Urinary Incontinence Care), End User (Hospitals and Specialty Clinics, Homecare, and Others), and Geography (North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America)

Publication Month : Mar 2024

  • Report Code : TIPHE100000856
  • Category : Medical Device
  • Status : Data Released
  • No. of Pages : 150
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[Research Report] The continence care market size is projected to grow from US$ 5.63 billion in 2022 to US$ 8.73 billion by 2030; the market is estimated to record a CAGR of 5.6% during 2022–2030.

Market Insights and Analyst View:

The likelihood of developing incontinence problems rises with age, and conditions such as obesity, childbirth, or brain injury may also bring on the disorder. Innovation in product design and material and an increasing prevalence of urinary incontinence are anticipated to drive the continence care market growth. Moreover, the surge in demand for advanced solutions such as wearable devices and smart continence care products to enhance patient comfort and monitoring, as well as government initiatives to increase the healthcare infrastructure, will likely augment the market growth. The cutting-edge products frequently use sensor technologies and networking capabilities to provide data collection and real-time monitoring. It is anticipated that as technology develops, smart continence care products will also advance, offering even more advanced features to meet the specific needs of incontinence sufferers.

Growth Drivers:

Favorable Reimbursement Drives Continence Care Market

Purchasing absorbent products regularly to deal with medical conditions can be cost-intensive for patients and their caregivers. Certain situations allow for the reimbursement of continence products by public and private insurance programs. For those who use intermittent catheters, the Medicaid program usually reimburses the patient for 120 intermittent catheters per month. Medicaid covers the majority of brands of catheters with hydrophilic and antibacterial coatings, straight catheters, coude catheters, and catheter kits.

Medicare is the health insurance program the US government offers to individuals aged 65 years or older, those under 65 with specific disabilities, and individuals of any age with end-stage renal disease. A maximum of 200 sterile, single-use catheters are reimbursed monthly to intermittent catheter users under Medicare reimbursement coverage. If a member has chronic urine incontinence, Medicare pays for sterile intermittent catheters with insertion kits or closed-system intermittent catheters.

Table: Medicare Local Coverage Determinations (LCD)

HCPCS

Description

A4310

Insert tray without drainage bag and without catheter (accessories only)

A4332

Lubricant, individual sterile packet, each

A4349

Male external catheter, with or without adhesive, disposable, each

A4351

Intermittent urinary catheter; straight tip, with or without coating (Teflon, silicone, silicone elastomer, or hydrophilic, etc.), each

A4352

Intermittent urinary catheter; Coudé (curved) tip, with or without coating (Teflon, silicone, silicone elastomer, or hydrophilic, etc.) each

A4353

Intermittent urinary catheter, with insertion supplies

A4357

Bedside drainage bag, day or night, with or without anti-reflux device, with or without tube, each

A4358

Urinary drainage bag, leg or abdomen, vinyl, with or without tube, with straps, each

Thus, favorable reimbursement policies drive the continence care market growth.

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Continence Care Market: Strategic Insights

continence-care-market
Market Size Value inUS$ 5.63 billion in 2022
Market Size Value byUS$ 8.73 billion by 2030
Growth rateCAGR of 5.6% from 2022 to 2030
Forecast Period2022-2030
Base Year2022
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Report Segmentation and Scope:

The “continence care market analysis” has been carried out by considering the following segments: product, type, and end user.

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Segmental Analysis:

By product, the continence care market is segmented into catheters, urine bags, protective incontinence garments, and others. The catheter segment held the largest continence care market share in 2022 and is anticipated to register a CAGR of 5.7% during the forecast period.

Enhanced treatment uptake using intermittent catheters as a substitute for indwelling or permanent catheters will likely drive the demand. Thus, key players are developing and introducing new products to drive the segment growth. For instance, in March 2021, the Infyna Chic intermittent catheter was introduced to the US market by Hollister Incorporated.

The continence care market, by type, is divided into fecal incontinence care and urinary incontinence care. The urinary incontinence care segment held a larger market share in 2022 and is anticipated to register a higher CAGR of 5.8% during the forecast period.

The continence care market, by end user, is categorized into hospitals and specialty clinics, homecare, and others. The hospitals and specialty clinics end user segment held the largest market share in 2022 and is anticipated to register the highest CAGR of 6.0% during the forecast period.

Continence Care Market, by Product – 2022 and 2030

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Regional Analysis:

The scope of the global continence care market report includes the assessment of the market performance in North America, Europe, Asia Pacific, South & Central America, and the Middle East & Africa. In 2022, Europe held the largest continence care market share. The market growth in this region is driven by government initiatives to increase awareness and improve product access by encouraging product promotion strategies. For instance, in February 2023, by purchasing Clinisupplies from Healthium, KKR is strengthening its position in the medical device industry.

Further, the National Bladder and Bowel Health Project was launched by NHS England to enhance continence care throughout the public health and care system. Healthcare providers—including the National Health Service (NHS) in the UK—are essential to provide continence care services. This covers diagnosis, assessment, and the application of suitable management techniques.

Future Opportunities:

The healthcare industry is constantly developing due to the increasing demand for continence care products from a large population globally, which has increased new product development, product launches, and approvals worldwide. Additionally, major market players are involved in research and development activities to ensure the innovation and development of efficient products. In recent years, various developments, in terms of product launches and approvals, have taken place in the market and are likely to create ample opportunities. For instance, in February 2021, Ontex (a leading global personal hygiene company) created a clever way to help incontinent patients by spurring innovation in adult care—a market steadily expanding in recent years.

The creative solution from Ontex consists of a premium diaper with a printed sensor, a transmitter that clips onto the diaper, and a mobile application. This combination notifies caregivers when a diaper needs to be changed and accurately measures the diaper's saturation level and leak risk. This helps patients receive personalized, individualized continence support, improving the well-being of users, families, and caregivers.

Thus, increasing product development and launches among market players will likely create ample opportunities and drive market growth in the coming years.

Competitive Landscape and Key Companies:

The continence care market forecast can help stakeholders in this marketplace plan their growth strategies. Hollister Incorporated, Coloplast, Alcare Co., Ltd., B. Braun SE, Convatec Inc, Cardinal Health, Boston Scientific Corporation, Essity, PAUL HARTMANN AG, and Kimberly-Clark Corporation are among the prominent companies profiled in the continence care market report. These companies focus on developing new technologies, upgrading existing products, and expanding their geographic presence to meet the growing consumer demand worldwide.

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Product, Type, End User, and Geography

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Which region is expected to witness significant demand for continence care market in the coming years?

Global continence care market is segmented by region into North America, Europe, Asia Pacific, Middle East & Africa and South & Central America. North America held the largest market share of the continence care market in 2022.

Which are the top companies that hold the market share in the continence care market?

Hollister Incorporated and Coloplast are the top two companies that hold huge market shares in the continence care market.

Who are the key players in the continence care market?

The continence care market majorly consists of players such Hollister Incorporated, Coloplast, Alcare Co., Ltd., B. Braun SE, Convatec Inc, Cardinal Health, Boston Scientific Corporation, Essit, PAUL HARTMANN AG, Kimberly-Clark Corporation, and amongst others.

Which type segment held the largest share in the continence care market?

The urinary incontinence care segment dominated the global continence care market and held the largest market share in 2022.

Which product segment leads the continence care market?

The catheter segment held the largest share of the market in the global continence care market and held the largest market share in 2022.

What is the market CAGR value of continence care market during forecast period?

The CAGR value of the continence care market during the forecasted period of 2022-2030 is 5.6%.

What are the driving factors for the continence care market across the globe?

Key factors driving the growth of this market are favorable reimbursement and an increase in the prevalence of spinal cord injuries; urinary incontinence is expected to boost the market growth for continence care over the years.

What is the continence care market?

Using products for continence helps control the symptoms of insufficient bladder and bowel control. They might be applied briefly while receiving treatment. They can also be used if there is no long-term solution for poor bladder and bowel control. Many products are available to help with issues with bladder or bowel control.

The List of Companies - Continence Care Market

  1. Hollister Incorporated
  2. Coloplast 
  3. Alcare Co., Ltd.
  4. B. Braun SE
  5. Convatec Inc
  6. Cardinal Health
  7. Boston Scientific Corporation
  8. Essity
  9. PAUL HARTMANN AG
  10. Kimberly-Clark Corporation

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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