The Saudi Arabia and UAE frozen French fries for foodservice market size is projected to grow from US$ 435.10 million in 2023 to US$ 616.37 million by 2031; the market is expected to register a CAGR of 4.4% during 2023–2031. The rising demand for organic food products is expected to be a key trend in the Saudi Arabia and UAE frozen French fries for foodservice market during the forecast period.
The increasing popularity of Western fast-food chains and casual dining establishments has spurred the demand for frozen French fries. According to the GapMaps' Fast Food and Quick Service Restaurant (QSR) Retail Network Report for Saudi Arabia published in 2023, Herfy, a Saudi Arabian fast-food brand, has the most extensive store network at over 362 locations in Saudi Arabia. McDonald's is the second-largest fast-food chain, with 351 locations in Saudi Arabia. Moreover, Domino's, Kudu, and Burger King have established store networks, each with over 200 locations across the country. In June 2024, Al Baik, a fast-food brand, opened its two branches in Al Karama, thus recording a total of 17 outlets in the UAE. Moreover, economic growth, tourism development, government initiatives, and global events contribute to the growth of hotel establishments in Saudi Arabia and the UAE. The countries have experienced economic growth, attracting domestic and international investments. A thriving economy correlates with increased business activities, conferences, and tourism, leading to the development of the hospitality industry. As per the International Trade Administration, Saudi Arabia expects to host more than 100 million visitors annually by 2030. The government of Saudi Arabia has implemented several initiatives, such as an e-visa system for citizens of 57 countries, the opening of its UNESCO World Heritage sites, the construction of resorts on its Red Sea coast, and the launch of a cruise line.
The frozen French fries market in Saudi Arabia and the UAE has experienced massive growth over the past few years, primarily because of the thriving foodservice sector and an increasing demand for convenience foods from consumers. Rapid urbanization and changes in lifestyle brought about more fast-food outlets and casual dining establishments and this gave way to massive demand for quality frozen potato products. The youth population in Saudi Arabia is growing and disposable incomes of people are increasing. The diversified expatriate population in the UAE is another factor that increases consumption. Key players are expanding their product lines, concentrating on new flavors, as well as healthier options, to attract health-conscious consumers. The trend toward delivery and takeout services has also increased the demand for frozen fries because they are ready to cook and serve.
Western dietary patterns have significantly influenced the eating patterns in Saudi Arabia and the UAE. French fries are a staple in many fast-food meals, contributing to their rising consumption. The increase in fast-food chains and quick-service restaurants in Saudi Arabia and the UAE is a primary driving factor contributing to the increasing demand for frozen French fries. Saudi Arabia and the UAE have a significant portion of their population living in urban areas. The demand for fast food, especially among young consumers, increases as the cities expand. As per the study published by researchers from Taibah University and King Abdulaziz University, Saudi Arabia, in 2022, one-third of youths in Saudi Arabia consume fast food more than twice a week. Moreover, more male adolescents consumed fast food than female adolescents. The study also revealed that high disposable income was one of the prime factors responsible for the rising demand for fast food.
The UAE expects to register 40 million visitors by 2030. The UAE's Tourism Strategy 2031 focuses on promoting a unified tourism identity, diversifying tourism products, building tourism capabilities, and increasing investments. In July 2024, Corinthia Hotel revealed expansion plans in the UAE and other Middle Eastern countries; its planned properties include upscale restaurants, bars, and wellness facilities. The rise in tourism also prompts investment in infrastructure development, including expansion of airports and public transportation. The growing revenue of restaurants and hotels positively influences the frozen food industry, as foodservice operators and hotels widely prefer frozen food items due to their enhanced shelf life and convenience of storage. Thus, the growth in the tourism and hospitality sector is expected to provide lucrative opportunities for the Saudi Arabia and UAE frozen French fries for foodservice market in the coming years.
Key segments that contributed to the derivation of the Saudi Arabia and UAE frozen French fries for foodservice market analysis are type, category, and end user.
The scope of the Saudi Arabia and UAE frozen French fries for foodservice market report is mainly divided into Saudi Arabia and the UAE. Sales of frozen French fries in Saudi Arabia have grown steadily over the past few years due to rapidly growing foodservice establishments and an increasing young population. The high focus of producers on promotional activities to attract consumers has further boosted the sales of frozen French fries in Saudi Arabia. Many global fast-food chains, such as McDonald's, Burger King, subway, and KFC, have a significant presence in Saudi Arabia. They offer a variety of frozen French fries in the country. Local fast-food chains, such as Al Baik, Herfy, and Kudu, also offer their own takes on French fries. These chains have been expanding rapidly in the country, with many opening new locations in major cities and towns. Moreover, Saudi Arabia has a large and growing youth population, and younger consumers tend to be more open to trying new foods and experimenting with different cuisines.
| Report Attribute | Details |
|---|---|
| Market size in 2023 | US$ 435.10 Million |
| Market Size by 2031 | US$ 616.37 Million |
| Global CAGR (2023 - 2031) | 4.4% |
| Historical Data | 2021-2022 |
| Forecast period | 2024-2031 |
| Segments Covered |
By Type
|
| Regions and Countries Covered | Saudi Arabia, UAE
|
| Market leaders and key company profiles |
The Saudi Arabia and UAE frozen French fries for foodservice market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the market are listed below:
The "Saudi Arabia and UAE Frozen French Fries for Foodservice Market Size and Forecast (2021–2031)" report provides a detailed analysis of the market covering below areas:
The market is expected to register a CAGR of 4.4% during 2023–2031.
The increasing consumer demand for organic products is expected to emerge as a key trend in the market during the forecast period.
Lamb Weston Holdings Inc, McCain Foods Ltd, GOLDEN DUNES GENERAL TRADING LLC, Seara Foods, Sunbulah Food & Fine Pastries Manufacturing Co Ltd, Saudia Dairy & Foodstuff Company (SADAFCO), BRF SA, Ecofrost, AJC International, Inc, Mondial Foods BV, Al Kabeer Group ME, Almunajem Foods Co, Del Monte Foods (UAE.) FZE, Crown Food, and Farm Frites International BV. are among the key players operating in the market.
The rising demand for fast food and the expanding foodservice industry drive the market growth.