Who said skincare and advanced grooming were exclusively for women? For years, the men’s grooming aisle largely consisted of basic shaving creams, aftershaves, and perhaps a simple moisturizer. But times, they are a-changin’. What’s driving this shift? A growing awareness among men about self-care and appearance, coupled with the accessibility of innovative beauty devices that […]
Author: Habi Ummer
Habi is a seasoned Market Research Analyst with 8 years of experience specializing in the Chemicals and Materials sector, with additional expertise in the Food & Beverages and Consumer Goods industries. He is a Chemical Engineer from Vishwakarma Institute of Technology (VIT) and has developed deep domain knowledge across industrial and specialty chemicals, paints and coatings, paper and packaging, lubricants, and consumer products. Habi’s core competencies include market sizing and forecasting, competitive benchmarking, trend analysis, client engagement, report writing, and team coordination—making him adept at delivering actionable insights and supporting strategic decision-making.