Mercado de pantallas táctiles hápticas: mapeo competitivo y perspectivas estratégicas para 2031

  • Report Code : TIPTE100000286
  • Category : Electronics and Semiconductor
  • Status : Published
  • No. of Pages : 187
Buy Now

Se espera que el mercado de pantallas táctiles hápticas crezca de 6.340 millones de dólares en 2016 a 20.480 millones de dólares en 2025, con una tasa compuesta anual del 13,92 % entre 2017 y 2025.
La tecnología de pantalla táctil háptica está experimentando un gran crecimiento debido a su aumentando las aplicaciones en varias industrias nuevas, como la médica, ARVR, publicidad digital y otras. Además, hay varias empresas en el mercado que están invirtiendo en el desarrollo de tecnologías de pantalla táctil háptica para introducir soluciones mejores y más eficientes para mejorar la experiencia del usuario.

Información estratégica

< p>
La tendencia clave que afectará predominantemente al mercado de pantallas táctiles hápticas el próximo año incluye la creciente adopción de productos electrónicos de consumo con funciones adicionales para personas con discapacidad visual. La tecnología háptica cambió la forma en que los humanos interactúan con las pantallas de teléfonos inteligentes, tabletas, relojes y alfombrillas de mouse de computadoras portátiles, lo que puede ayudar al usuario a aportar la sensación de textura, vibración y movimiento a esas interacciones. Además de esto, la tecnología háptica también ayuda a las personas con discapacidad visual a comprender mejor su entorno. Las necesidades y deseos de los clientes aumentan cada día que pasa y una simple aplicación para compartir y sincronizar

El mercado de pantalla táctil háptica por aplicación se segmenta en electrónica de consumo, atención médica, automoción, publicidad digital y quioscos, entretenimiento y otros. La tecnología háptica se ha implementado en varios dispositivos, como notificaciones por vibración o alertas en teléfonos inteligentes, confirmación de entrada en un escáner industrial o generación de tensión en un controlador de videojuego. El predominio de la electrónica de consumo se atribuye a la creciente integración de la tecnología háptica en diversos dispositivos electrónicos de consumo, como tabletas, teléfonos inteligentes y dispositivos portátiles. La electrónica de consumo incluye dispositivos como teléfonos inteligentes con pantalla táctil, computadoras portátiles, tabletas y electrodomésticos, entre otros. La mayor demanda de productos mejores y tecnológicamente actualizados debido al aumento del nivel de vida de las personas en todo el mundo, junto con las empresas dedicadas a ofrecer una mejor interfaz usuario-máquina a sus clientes, está impulsando el mercado de tecnologías hápticas en el segmento de mercado de electrónica de consumo. Sin embargo, en los próximos años se prevé que el segmento de atención médica muestre una tasa de crecimiento significativa en los próximos años.

El tamaño general del mercado de pantallas táctiles hápticas se ha obtenido utilizando fuentes primarias y secundarias. El proceso de investigación de mercado de Pantalla táctil háptica comienza con una investigación secundaria exhaustiva utilizando fuentes internas y externas para obtener información cualitativa y cuantitativa relacionada con el mercado. Además, se realizaron entrevistas primarias con participantes y comentaristas de la industria para validar los datos y el análisis. Los participantes que normalmente participan en dicho proceso incluyen expertos de la industria, como vicepresidentes, gerentes de desarrollo comercial, gerentes de inteligencia de mercado y gerentes de ventas nacionales, y consultores externos como expertos en valoración, analistas de investigación y líderes de opinión clave especializados en el mercado de pantallas táctiles hápticas.

Algunos de los actores clave del mercado de pantallas táctiles hápticas incluyen

  • Cypress Semiconductor Corporation
  • Immersion Corporation
  • Johnson Electric Group< /li>
  • Microchip Technology, Inc.
  • ON Semiconductor
  • Precision Microdrives Limited
  • SMK Corporation
  • Senseg Ltd.< /li>
  • Texas Instruments Incorporated
  • Ultrápticos
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

The List of companies

1. Cypress Semiconductor Corporation
2. Immersion Corporation
3. Johnson Electric Group
4. Microchip Technology, Inc.
5. ON Semiconductor
6. Precision Microdrives Limited
7. SMK Corporation
8. Senseg Ltd.
9. Texas Instruments Incorporated
10. Ultrahaptics

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

Your data will never be shared with third parties, however, we may send you information from time to time about our products that may be of interest to you. By submitting your details, you agree to be contacted by us. You may contact us at any time to opt-out.

Related Reports