속눈썹 강화제 시장 조사 – 규모, 점유율, 개발 및 미래 범위 2031

  • Report Code : TIPRE00007331
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 154
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속눈썹 강화제 시장은 2021년 4억 2,513만 달러에서 2028년 5억 9,329만 달러에 이를 것으로 예상됩니다. 2021년부터 2028년까지 CAGR 4.9%로 성장할 것으로 예상됩니다.



미국은 북미에서 속눈썹 강화제 시장이 가장 크고 가장 빠르게 성장하는 시장이 될 것으로 예상됩니다. 속눈썹은 감염을 일으키고 시력을 방해할 수 있는 파편과 먼지로부터 눈을 보호합니다. 그들은 자라고 떨어지고 ~6-10주 안에 자연적으로 교체됩니다. 피부암, 갑상선 질환, 화학 요법 및 방사선 요법, 폐경기로 인한 호르몬 변화, 만성 스트레스, 영양 결핍 등이 속눈썹이 빠지는 요인입니다. 따라서 사람들은 시중에서 판매되는 속눈썹 성장 촉진제를 선택하고 있습니다. 또한, 속눈썹 강화제 시장은 화장품 산업의 성장으로 인해 성장을 목격할 것으로 예상됩니다. 멕시코는 북미에서 가장 큰 경제국 중 하나입니다. 위스콘신 경제개발공사(Wisconsin Economic Development Corporation)에 따르면 2018년 6월 멕시코 화장품 시장은 세계 12th로 97억5000만 달러 규모였다. 2020년까지 CAGR 7.7%로 140억 달러에 이를 것으로 예상됩니다. 비건, 유기농 및 천연 미용 제품에 대한 선호도 증가와 여러 피부 색조 및 모발 유형에 대한 제품의 시장 점유율 증가는 멕시코 화장품 시장의 성장에 기여하는 핵심 요소입니다. 속눈썹 강화제는 다음과 같은 제품입니다. 속눈썹에 적용하여 성장을 강화하고 개선합니다. 속눈썹 강화제는 컨디셔닝 및 보습과 같은 기능을 제공합니다. 이러한 제품은 일반적으로 새로운 속눈썹이 성장하고 길어지고 사람의 자연스러운 속눈썹에 밀도를 추가하는 데 도움이 되는 펩타이드 및 아미노산과 같은 성분으로 구성됩니다.

전략적 통찰력



Market Insights



제품의 온라인 가용성 및 구매

스마트폰 채택 증가와 인터넷 보급률 증가로 인해 북미 전역의 전자 상거래 산업. 온라인 판매 플랫폼을 통해 제품에 쉽게 접근할 수 있습니다. 이것은 또한 속눈썹 강화제 제공업체가 그들의 제품을 온라인 판매 채널로 가져와 각자의 고객 기반을 확장할 수 있도록 합니다. 이러한 재료와 도구는 문앞에서 배달됩니다. 또한 전자 상거래 플랫폼을 통해 소비자는 다양한 제품 브랜드의 사양과 가격을 비교할 수 있습니다. 또한, 현재 진행 중인 COVID-19 대유행으로 인해 소비자들은 실내에 머물고 있습니다. DIY(Do It Yourself) 컨셉으로 눈 건강, 속눈썹 건강 등 개인위생을 스스로 챙기고 있다. 이에 코로나19 팬데믹 속에서 속눈썹 강화제 등 필수품과 비필수품의 온라인 쇼핑 이용이 늘었다. 또한 2020년 미국에서 미용 제품 온라인 채널은 5.6% 성장한 반면 오프라인 채널은 1.2% 성장했다고 보고했습니다. 따라서 전자상거래 플랫폼에서 속눈썹 강화제의 가용성 및 구매 증가는 속눈썹 강화제 시장 성장을 촉진하고 있습니다.



유형 기반 통찰력


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속눈썹강화제 시장은 종류에 따라 컬링, 렝스닝, 볼류마이징 등으로 세분화된다. 연장 부문은 2021년 속눈썹 강화제 시장에서 가장 큰 점유율을 차지했습니다.



속눈썹 강화제 시장 유형별 - 2021년 및 2028년



속눈썹 강화제 시장 참가자는 제품 출시 및 확장과 같은 유기적 전략을 채택하여 전 세계적으로 발자국과 제품 포트폴리오를 확장하고 증가하는 수요를 충족합니다. 속눈썹 강화제 시장에서 회사가 수행한 개발은 유기 및 무기 개발로 특징지어졌습니다. 다양한 기업들이 제품 출시와 확장 등 유기적인 전략에 집중하고 있다. 속눈썹 강화제 시장에서 목격한 무기 성장 전략은 파트너십과 협업이었습니다. 이러한 성장 전략은 속눈썹 강화제 시장 참여자가 비즈니스를 확장하고 지리적 입지를 강화하는 데 도움이 되었습니다. 또한 인수 및 파트너십과 같은 성장 전략은 고객 기반을 강화하고 제품 포트폴리오를 늘리는 데 도움이 되었습니다. 회사는 속눈썹 강화제 시장 가치와 속눈썹 강화제 시장에서의 위치를 강화하기 위해 여러 가지 무기 전략으로 성장을 극대화했습니다. 유기 개발은 속눈썹 강화제 시장에서 전체 전략적 개발의 44.44%를 차지합니다. 반면 무기 전략은 회사의 성장에 55.56%의 도움을 주었습니다.



속눈썹 강화제 시장은 다음과 같이 분류되었습니다.



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  • 속눈썹 강화제 시장은 유형, 내용 유형 및 응용 프로그램을 기준으로 분류됩니다. 유형에 따라 속눈썹 강화제 시장은 컬링, 연장, 볼류마이징 등으로 분류됩니다.

  • 속눈썹강화제 시장은 내용형에 따라 비마토프로스트, 속눈썹강화세럼 등으로 구분된다.

  • 속눈썹강화제 시장은 바르면 손상된 속눈썹을 복구하는 것과 영양을 공급하는 두 가지로 나뉩니다.



  • 회사 프로필




    1. Estée Lauder Inc.

    2. AbbVie Inc.

    3. Athena Cosmetics, Inc.

    4. L'Oréecute ;al SA

    5. Skin Research Laboratories

    6. SkinGen International

    7. Grande Cosmetics LLC

    8. Ame Pure

    9. Rapidlash

    10. Rodan & Fields



    Report Coverage
    Report Coverage

    Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

    Segment Covered
    Segment Covered

    This text is related
    to segments covered.

    Regional Scope
    Regional Scope

    North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

    Country Scope
    Country Scope

    This text is related
    to country scope.

    Frequently Asked Questions


    What is eyelash enhancing agents?

    Eyelash enhancing agents are the products that are applied to the eyelashes to strengthen and improve their growth. An eyelash enhancer offers functions such as conditioning and moisturizing. These products generally consist of ingredients such as peptides and amino acids that can help new lashes to grow and lengthen and add density to your natural lashes of a person.

    Which product led the eyelashes enhancing agents market?

    The lengthening segment held the largest revenue share of 35.86% in 2021.

    Who are the key players in the eyelashes enhancing agents market?

    The eyelashes enhancing agents market majorly consists of the players such as Estée Lauder Inc.; AbbVie Inc.; Athena Cosmetics, Inc.; L'Oréal S.A.; Skin Research Laboratories; SkinGen International; Grande Cosmetics LLC; Ame Pure; Rapidlash; and Rodan & Fields among others.

    Which type segment is fastest growing?

    As per type, the volumizing segment is accounted to grow at the CAGR of 5.7% in the market during the forecast period.

    The List of Companies - Eyelashes Enhancing Agents Market

    1. Estée Lauder Inc.
    2. AbbVie Inc.
    3. Athena Cosmetics, Inc.
    4. L'Oréal S.A.
    5. Skin Research Laboratories
    6. SkinGen International
    7. Grande Cosmetics LLC
    8. Ame Pure
    9. Rapidlash
    10. Rodan & Fields

    The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

    1. Data Collection and Secondary Research:

    As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

    Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

    1. Primary Research:

    The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

    For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

    A typical research interview fulfils the following functions:

    • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
    • Validates and strengthens in-house secondary research findings
    • Develops the analysis team’s expertise and market understanding

    Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

    • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
    • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

    Below is the breakup of our primary respondents by company, designation, and region:

    Research Methodology

    Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

    1. Data Analysis:

    Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

    • Macro-Economic Factor Analysis:

    We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

    • Country Level Data:

    Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

    • Company Profile:

    The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

    • Developing Base Number:

    Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

    1. Data Triangulation and Final Review:

    The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

    We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

    We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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