Asia-Pacific Gaming Controller Market is expected to reach US$ 1,479.3 million by 2027


PRESS RELEASE BY The Insight Partners 06 Apr 2021

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Wired Segment to Dominate APAC Gaming Controller Market During 2019–2027

According to The Insight Partners market research study on “APAC Gaming Controller Market to 2027 – COVID-19 Impact and Regional Analysis and Forecast by Product, Compatibility, Connectivity, Distribution, and End-User,” is expected to reach US$ 1,479.3 million by 2027 from US$ 730.2 million in 2019. The market is estimated to grow at a CAGR of 9.7 % from 2020 to 2027. The report provides trends prevailing in the APAC gaming controller market along with the drivers and restraints pertaining to the market growthThe mounting adoption of advanced gaming controllers and arrival of advanced gaming products are the major factor driving the growth of the APAC gaming controller market. However, availability of mobile phones as a console hinder the growth of APAC gaming controller market.

In case of COVID-19, APAC is highly affected specially India. The sudden closedown of all economic activities across all countries in the region has highly impacted the entertainment industry thereby not allowing them to telecast new episodes. This has influenced the huge population of the developing countries like India and China to adopt OTT platforms for fresh entertainment and on-demand videos and online gaming for refreshments. For instance, during the first quarter, Asian gaming giants Nintendo and Tencent both saw increases in revenue. The former sold almost half of its games digitally, a record that helped raise profits by 41%, while Tencent's revenue from online games year-on-year rose by 31%. Even games published during the pandemic are doing well, both breaking sales records after releasing with titles as varied as Doom Eternal (a first-person shooter) and Animal Crossing (a world-building simulation). The gaming industry experienced a boom during the outbreak of the corona virus, thereby, increasing demand for gaming controllers among the gamers. However, the sudden close down of all economic activities including manufacturing across major countries like china, India, Japan and Australia amongst others have impacted negatively impacted he production and supply chain of the gaming controller market. Thus, the above-mentioned factors are expected to negatively influence the growth of the gaming controller market owing to the outbreak of the corona virus pandemic across APAC region.

The APAC gaming controller market has been analyzed on the basis of product, compatibility, connectivity, distribution, end-user, and country. Based on product, market is segmented into the gamepad, joystick, trackball, throttle quadrant, and light gun. The gamepad segment dominated the market in 2019 and joystick segment is expected to be fastest growing during forecast period. Based on compatibility, market is segmented into the PC & mobiles and console. The PC & mobiles segment dominated the market in 2019 and console segment is expected to be fastest growing during forecast period. Further, based on connectivity, market is segmented into the wireless and wired. The wired segment dominated the market in 2019 and wireless segment is expected to be fastest growing during forecast period. Based on distribution, market is segmented into the online and offline. The offline segment dominated the market in 2019 and online segment is expected to be fastest growing during forecast period. Based on end-user, market is segmented into the personal and commercial. The personal segment dominated the market in 2019 and commercial segment is expected to be fastest growing during forecast period

Guillemot Corporation S.A., HORI USA, Logitech, Mad Catz Global Limited, Microsoft Corporation, Nitendo, Nvidia Corporation, Razer Inc., Sony Corporation are among the leading companies in the APAC gaming controller market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market. For instance, in 2020, Guillemot Corporation S.A. launched an advanced Thrustmaster pedal set to date, with a load cell offering more realism and precision.         

The report segments the APAC Gaming Controller Market as follows:

APAC Gaming Controller Market – By Product

  • Gamepad
  • Joystick
  • Trackball
  • Throttle Quadrant
  • Light Gun

APAC Gaming Controller Market – By Compatibility

  • PC & Mobiles
  • Console

APAC Gaming Controller Market – By Connectivity

  • Wireless
  • Wired

APAC Gaming Controller Market – By Distribution

  • Online   
  • Offline

APAC Gaming Controller Market – By End-User

  • Personal
  • Commercial

APAC Gaming Controller Market – By Country

  • China
  • Japan
  • South Korea  
  • India
  • Australia
  • Rest of APAC         
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