Adults Segment to Dominate Europe Toothpaste Market during 2019–2028
According to The Insight Partners market research study on “Europe Toothpaste Market to 2028 – COVID-19 Impact and Regional Analysis and Forecast by Type, Base Type, Distribution Channel, and End User,” is expected to reach US$ 9,319.16 million by 2028 from US$ 6,855.12 million in 2021. The market is estimated to grow at a CAGR of 4.5% from 2021 to 2028. The report provides trends prevailing in the Europe toothpaste market along with the drivers and restraints pertaining to the market growth. Dental issues in geriatric and pediatric population is the major factor driving the growth of the Europe toothpaste market. However, harmful effects of ingredients in toothpaste may hinder the growth of Europe toothpaste market.
In Europe, the UK, France, and Russia are the hardest-hit countries by the COVID-19 outbreak. The UK is suffering an economic hit due to the lack of revenue from various industries, as the country recorded the highest-number of COVID-19 confirmed cases across Europe, followed by France, Spain, Italy, and Germany. Other member states have implemented drastic measures and travel restrictions, including partially closing their borders. This is impacting the toothpaste market growth in Europe. The lockdown restrictions are being slowly lifted in a few of the countries in Europe. For instance, in Denmark, shops, complexes have reopened. Italy is in the “yellow zone” and is slowly lifting the lockdown restrictions. All these factors are likely to propel the consumer goods industry, which would drive the toothpaste market growth during the forecast period.
The market for Europe toothpaste market is segmented into type, base type, distribution channel, end user, and country. Based on type, the market is segmented into sensitivity, whitening, herbal/natural, smokers, and medicated. In 2020, the whitening segment held the largest share Europe toothpaste market. Based on sensitivity, the market is divided anti-cavity and others. In 2020, the others segment held the largest share Europe toothpaste market. Based on end user, the market is segmented into adults and kids. In 2020, the adults segment held the largest share Europe toothpaste market. Based on by base type, the market is segmented into gel-based and non-gel-based. In 2020, the non-gel-based segment held the largest share Europe toothpaste market. Based on distribution channel, the Europe toothpaste market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and drug stores/pharmacies. In 2020, the supermarkets and hypermarkets segment held the largest share Europe toothpaste market. Based on country, the market is segmented into Germany, France, Italy, U.K., Russia, and rest of Europe. In 2020, the rest of Europe held the largest share Europe toothpaste market.
3M, Beverly Glen Laboratories, Inc, Colgate-Palmolive Company, GlaxoSmithKline plc., Henkel AG & COMPANY, KGAA, Procter & Gamble, Sunstar Suisse S.A., The Himalaya Drug Company, and Unilever are among the leading companies in the Europe toothpaste market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market. For instance, in 2020, Henkel's whole Oral Care tube portfolio is being converted to totally recyclable tubes produced by its packaging partner Albéa. The shift will be led by the Spanish toothpaste brand Licor del Polo and will be completed across all Oral Care brands by the beginning of next year.
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