South America Head Mounted Display Market is expected to reach US$ 1,578.14 million by 2028


PRESS RELEASE BY The Insight Partners 14 Mar 2022

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Wireless Segment to Dominate SAM Head Mounted Display Market during 2020–2028       

According to The Insight Partners market research study on “SAM Head Mounted Display Market to 2028 – COVID-19 Impact and Regional Analysis and Forecast by Type, Application, Component, Technology, Design and Connection” is expected to reach US$ 1,578.14 million by 2028 from 299.98 US$ million in 2021. The market is estimated to grow at a CAGR of 26.8% from 2021 to 2028. The report provides trends prevailing in the SAM head mounted display market along with the drivers and restraints pertaining to the market growth. Rising acceptance of AR/VR headsets across military sectors is the major factor driving the growth of the SAM head mounted display market. However, issues associated with heavy weight of HMD modules hinder the growth of SAM head mounted display market.  

SAM head mounted display market is segmented into type, application, component, technology, design and connection and country. Based on type, the SAM head mounted display market is segmented into integrated HMD, discrete HMD, and slide-on HMD. The discrete HMD segment led the SAM head mounted display market in 2020. Based on application, the SAM head mounted display market is segmented into training and simulation, sports and leisure, imaging, defense and security, and others. The sports & leisure segment led the SAM head mounted display market in 2020. The SAM head mounted display market by component band has been segmented into display screens, controller, sensors, cameras, and others. The sensors segment led the head mounted display market with a market share in 2020. Based on technology, the SAM head mounted display market is segmented into augmented reality (AR), virtual reality (VR), and Mixed Reality (MR). The Virtual Reality (VR) segment led the market with a market in 2020. Based on design, the SAM head mounted display market is bifurcated into head mounted displays and wearable glasses. The head mounted displays (HMD) segment led the market in 2020. Based on connection, the SAM head mounted display market is segmented into wired, wireless, and hybrid. The wireless segment led the market in 2020. Based on country, the SAM head mounted display market is segmented into Brazil, Argentina and rest of SAM. Brazil held the largest market share in 2020.

In the SAM, Brazil had recorded the highest cases of COVID-19, followed by Ecuador, Chile, Argentina, and Peru. In 2020, the COVID-19 pandemic led to the disruption of numerous economic activities across the region. For combating the fatal effect of the deadly SARS-CoV-2, governments in South & Central America have taken an array of actions to protect the people from infection. However, the COVID-19 pandemic has positively affected the semiconductor industry and the adoption of new technologies has increased across the region, as production and sales have witnessed a growth in 2020. As growing consumer electronics demand from end-users and growth in demand for power electronics components is rising across different industries among the South American countries. Moreover, the demand for AR/VR technologies in the Brazilian healthcare sector is one of the major factors that has driven the market during FY 2020.    

BAE Systems; Google LLC; Lenovo Group Limited; Microsoft Corporation; Samsung Electronics Co., Ltd; Seiko Epson Corporation; and Sony Corporation are among the leading companies in the SAM head mounted display market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market.

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