South and Central America Sex Toys Market is expected to reach US$ 2,275.3 million by 2028

Silicone Segment has the Largest Share of Material in the South and Central America Sex Toys Market during 2021–2028

According to The Insight Partners market research study on “South and Central America Sex Toys Market to 2028 – COVID-19 Impact and Regional Analysis and Forecast by Material, Gender and Distribution Channel,” is expected to reach US$ 2,275.3 million by 2028 from US$ 1,446.6 million in 2021. The market is estimated to grow at a CAGR of 6.7% from 2021 to 2028. The report provides trends prevailing in the South and Central America sex toys market along with the drivers and restraints pertaining to the market growth. The growth of this market is estimated to grow owing to key driving factors such as the changing perception of customers towards utilization of sex toys and an increasing number of online sex toys retailers. However, the market is expected experiencing slow growth during the forecast period owing to the harmful chemicals in the sex toys.

South and Central America have been witnessing a growing number of COVID-19 cases since its outbreak. For instance, according to Worldometer, the number of cases has reached around 25.1 million with 0.7 million deaths reported in South America as of May 2, 2021. The cases are increasing in Brazil, Argentina, Colombia. The COVID-19 is expected to result in the region's worst recession, causing a 9.1% contraction in regional GDP in 2020. The lockdown condition helps to boost the sales of adult toys in the South and Central America region. According to research study by LovetheSales.com, Brazil, South America's most populous nation, has seen the greatest rise in global demand for bedroom toys. This April, Brazilians searched for X-rated goods 126% more than previous year April 2019. During a pandemic, such high internet traffic for purchasing sex products through the online channel helps the market expand.

The market for sex toys market is segmented into material, gender, and distribution channel. Based on material, the sex toys market is segmented into metal, silicone, plastic, glass, and others. In 2020, the silicone segment accounted for the largest share, moreover the same segment is expected to grow at the highest CAGR during the forecast period. Silicone adult toys are also tasteless, odorless, hypoallergenic, anti-allergic, waterproof (therefore easy to clean) and nontoxic. Their durable properties also enable them to be heated up, cooled down and can be washed in the dishwasher. All these advantages are driving the growth of the silicone segment market.

Lovehoney Group Ltd., BMS Factory, and TENGA Co., Ltd. are among the leading companies in the South and Central America Sex toys market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market. For instance, in December 2020, BMS Factory has expanded its playing field with PalmPocket Extended – a set of 3 silicone attachment heads designed for use with none other than the PalmPower Pocket.

The report segments the South and Central America Sex Toys market as follows:

By Material

• Metal
• Silicone
• Plastic
• Glass
• Others

By Gender

• Male
• Female

By Distribution Channel

• E-Commerce
• Specialty Stores
• Others

By Country

• South and Central America
  • Brazil
  • Argentina
  • Rest of South and Central America