Supermarkets and Hypermarkets Segment to Dominate SCAM Toothpaste Market during 2019–2028
According to The Insight Partners market research study on “SCAM Toothpaste Market to 2028 – COVID-19 Impact and Regional Analysis and Forecast by Type, Base Type, Distribution Channel, and End User,” is expected to reach US$ 3,595.58 million by 2028 from US$ 2,391.60 million in 2021. The market is estimated to grow at a CAGR of 6.0% from 2021 to 2028. The report provides trends prevailing in the SCAM toothpaste market along with the drivers and restraints pertaining to the market growth. Increasing investments in marketing and promotional campaigns is the major factor driving the growth of the SCAM toothpaste market. However, harmful effects of ingredients in toothpaste may hinder the growth of SCAM toothpaste market.
Brazil has the highest number of COVID-19 cases in SCAM, followed by Ecuador, Chile, Peru, and Argentina. South America's government has taken an array of actions to protect its citizens and contain the spread of novel coronavirus. It is anticipated that South America will face lower export revenues, both from the drop-in commodity prices and reduction in export volumes—especially to China, Europe, and the US, which are important trade partners. Containment measures in several South American countries would reduce economic activities in the beauty and personal care sector for at least next quarter, with a rebound once the epidemic is contained. Manufacturers are comprehending strategies to revive from the current situation by means of reshaping their strategies as well as product innovation.
The market for toothpaste market is segmented into type, base type, distribution channel, end user, and country. Based on type, the market is segmented into sensitivity, whitening, herbal/natural, smokers, and medicated. In 2020, the whitening segment held the largest share SCAM toothpaste market. Based on sensitivity the market is divided anti-cavity and others. In 2020, the others segment held the largest share toothpaste market. Based on end user, the market is segmented into adults and kids. In 2020, the adults segment held the largest share SCAM toothpaste market. Based on by base type, the market is segmented into gel-based and non-gel-based. In 2020, the non-gel-based segment held the largest share SCAM toothpaste market. Based on distribution channel, the SCAM toothpaste market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and drug stores/pharmacies. In 2020, the supermarkets and hypermarkets segment held the largest share SCAM toothpaste market. Based on country, the market is segmented into Brazil, Argentina, Chile, Columbia, and rest of SCAM. In 2020, Brazil held the largest share SCAM toothpaste market.
3M, Colgate-Palmolive Company, GlaxoSmithKline plc., Henkel AG & COMPANY, KGAA, Procter & Gamble, Sunstar Suisse S.A., The Himalaya Drug Company, and Unilever are among the leading companies in the SCAM toothpaste market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market. For instance, in 2020, GSK Consumer Healthcare (GSKCH) announced a collaboration with two packaging suppliers to introduce 100% recyclable toothpaste tubes across its specialised and science-based oral health brands, including Sensodyne, parodontax, and Aquafresh.
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