Europe Frozen Potato Market Size and Competitive Analysis by 2028

The Europe frozen potato market is expected to grow from US$ 18,699.80 million in 2021 to US$ 24,705.33 million by 2028; it is estimated to register a CAGR of 4.1% from 2021 to 2028.

Europe witnessed a rise in demand for frozen food due to the growing purchasing power and consumer preference for ready-to-eat convenience food items. As the lifestyle of the consumers is shifting, the demand for convenience products is increasing. There has been significant growth in the employment rate of women. Due to the rising female employment, it has become challenging for them to manage household work such as cooking meals in limited time and office work. The need for convenience food such as frozen products, including frozen potatoes, frozen meats, and frozen snacks, has increased. Furthermore, there has been a prominent rise in single-person households in recent years, which contributes to the demand for convenience food. Potatoes have been linked to various health benefits, including improved blood sugar control, increased immunity, and a lower risk of heart disease. Frozen potato fulfills this need of the consumers and is readily available in retail outlets or stores and several fast-food chains, hotels, and quick-service restaurants. The growing number of retail outlets, convenience stores, and supermarkets increased the availability of ready-to-eat food, propelling the frozen potato industry. Frozen potatoes offer similar benefits and taste as fresh potatoes with a longer shelf life, thereby fueling the market growth. Furthermore, foods such as French fries and wedges are becoming increasingly popular, particularly among children and youth, which is catalyzing the growth of the Europe frozen potato market.  

With the latest features and technologies, vendors attract new customers to grow their footprints in emerging markets. This factor is likely to drive the Europe frozen potato market. The Europe frozen potato market is expected to grow at a substantial CAGR during the forecast period. 

Europe Frozen Potato Market Revenue and Forecast to 2028 (US$ Million)

Europe Frozen Potato Market Segmentation   

Europe Frozen Potato Market – by Product

• French Fries
• Hash Brown
• Shaped
• Mashed
• Battered/Cooked
• Topped/Stuffed
• Others

Europe Frozen Potato Market – by End User

• Residential
• Commercial

Europe Frozen Potato Market, by Country

• Germany
• The UK
• France
• Italy
• Russia
• The Netherlands
• Rest of Europe

Europe Frozen Potato Market - Companies Mentioned

• Agristo NV    
• Aviko B.V.
• Bart’s Potato Company      
• Farm Frites International B.V.   
• Greenyard   
• Lamb Weston Holdings, Inc.
• Mccain Foods Limited
• The Kraft Heinz Company

Europe Frozen Potato Report Scope