Europe Moringa Products Market to Grow at a CAGR of 8.7% to reach US$ 1895.2 million from 2019 to 2027

Europe Moringa Products Market to 2027 - Regional Analysis and Forecasts by Product (Leaf Powder, Tea, Oil, Seeds, Others); Application (Dietary Supplements, Pharmaceuticals, Cosmetics, Others), and Country.

  • Report Code : TIPRE00009978
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 102
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The Europe Moringa products market is accounted to US$ 903.1 Mn in 2018 and is expected to grow at a CAGR of 8.7 % during the forecast period 2019 – 2027, to account to US$ 1895.2 Mn by 2027.


Moringa is a plant found in sub-Himalayan areas such as India, Pakistan, Bangladesh, and Afghanistan and is grown across tropics. Moringa is known for its nutritional attributes and its leaves, bark, flowers, fruit, seeds, and root are largely used to prepare medicines. Moringa is loaded with essential nutrients such as protein, fiber, phosphorous, fat, carbohydrates, and potassium. Owing to such attributes, moringa is widely used to cure anaemia, cancer, diarrhea, headache arthritis, asthma, diabetes, and other health problems. Moringa leaf powder is composed of naturally-dried moringa leaves and is considered as rich source of iron, vitamin K & E, vitamin A & calcium, anti-oxidants etc. It helps to reduce tiredness and fatigue, improves skin texture and boost immunity and promotes the growth of the muscle. Moringa products serve to be a vital source of many essential nutrients and antioxidants. Antioxidants are the compounds acting against free radicals in the body. However, the barks and roots of moringa are harmful for any pregnant lady and there is no sufficient information available about the safety of consuming other parts of moringa during pregnancy. Moringa oleifera is known as a miracle plant with enormous potentials as it is yet to be fully explored in the food application. The use of moringa leaf powder, moringa seed powder, moringa flower powder in various food applications such as in fortifying ogi (maize gruel), amala (stiff dough), bread, yogurt, cheese, biscuits, and soup preparations has been known and therefore the need for Moringa leaves is increasing.


Europe Moringa Products Market

Europe Moringa Products Market
  • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

Market Insights   

High nutritive and medical properties of Moringa to favor the Europe Moringa products market.

Every part of the moringa tree, including leaves, roots, and fruits, are eaten or used as ingredients in traditional herbal medicines. In Western countries, the dried leaves are usually sold as dietary supplements, either in capsule or powdered form. Compared to the leaves, the pods have lower mineral and vitamin content; however, they are rich in vitamin C. The diet of people in the developing nations usually lacks vitamins, minerals, and protein. Moringa products serve to be a vital source of many essential nutrients and antioxidants. Antioxidants are the compounds acting against free radicals in the body. Moringa products also help in reducing inflammation. Inflammation is the body’s physiological response to infection or injury. It is an essential protective mechanism but can become a major health issue if continues for long. The sustained inflammation is linked to many of the chronic health problems, including cancer and heart disease. Moringa products also help lower cholesterol levels in the body.

Product Insights

The Europe Moringa products market is segmented on the basis of product is segmented into leaf powder, tea, oil, seeds and others. Leaf powder segment dominates the Europe Moringa  products market. Moringa oleifera is a plant that is most often known by various names such as the drumstick tree, the ben oil tree, the miracle tree, or the horseradish tree. Moringa has been used for several centuries due to its medicinal properties and health benefits. The moringa leaf powder is made from naturally dried moringa leaves. The moringa leaf powder is widely known to boost curries, soups, stews, salads, and more that has a green spinach flavor. The tea that is made from the leaves of moringa or drumstick tree is a popular beverage with several foods and drinks manufacturers investing in on the trend. The tea is rich in antioxidants, which are majorly the polyphenols or plant compounds in it. Moringa tea is effective for weight loss effects. Moringa oil also contains anti-oxidants. These help in gaining energy and keeps one feeling fresh all day long. Moringa oil is an excellent cure for people suffering from insomnia. Moringa seeds also help in lowering cholesterol, reduce the risk of heart disease, stabilize blood sugars, and enhance the immune system. One of the most significant properties of moringa seeds is its ability to lower blood glucose levels and acts as an anti-diabetic agent. The other segment includes capsules, juices, and others. Moringa capsules are natural supplements that are widely known to provide all the nutrients and health-promoting properties to feel vibrant and energized. The moringa capsules are powerful enough to eliminate the need for any other additional supplement.                                                             

Application Insights

The Europe Moringa product market is segmented on the basis of application as dietary supplements, pharmaceuticals, cosmetics, and others. Dietary supplements is the leading segment in the Europe moringa products market. Moringa is known to possess more vitamin C than oranges, more potassium than bananas, more vitamin A than carrots, and more iron than spinach. Moringa is high in anti-inflammatory and antioxidants compounds that can help prevent disease, treat cancers, and protect the brain. Moringa vaunts a powerhouse of free-radical-fighting, healing, and anti-inflammatory compounds that benefit the head, heart, skin, and more. With antidepressant, antifungal, antiviral, and anti-inflammatory properties. Moringa roots are known to be rich in antibacterial and antifungal effects. The root extract shows antimicrobial property due to the existence of 4 alpha-L-rhamnosyloxybenzyl isothiocyanate. Moringa leaf powder and moringa oil are used topically on the face to prevent wrinkles and free radical damage to the skin. Moringa helps to firm up the facial skin and also helps to reduce wrinkles and blemishes for a younger look. The other segment includes animal feed, fertilizer, and others. Every part of the moringa tree has beneficial properties, which makes it a multipurpose tree that can be used as fertilizer natural coagulants, spices, food, herbal medicine, forage, and nectar for bees.


Germany Moringa Products Market by Product

Germany Moringa Products Market
  • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

EUROPE MORINGA PRODUCTS MARKET SEGMENTATION

Europe Moringa Products Market, by Product

  • Leaf Powder
  • Tea
  • Oil
  • Seeds
  • Others


Europe Moringa Products Market, by Application

  • Dietary Supplements
  • Pharmaceuticals
  • Cosmetics
  • Others


Company Profiles

  • Moringa Malawi
  • KuliKuli Inc.
  • Organic India Pvt. Ltd.
  • Earth Expo Company
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Product, Application, and Country.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

UK, Germany, France, Italy, Russia

The List of Companies - Europe Moringa Products Market

  1. Moringa Malawi
  2. KuliKuli Inc.
  3. Organic India Pvt. Ltd.
  4. Earth Expo Company

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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