North America Sports Mouthguard Market Dynamics and Trends by 2028

The North America sports mouthguard market is expected to reach US$ 1,786.20 million by 2028 from US$ 858.58 million in 2021; it is estimated to grow at a CAGR of 11.0% from 2021 to 2028.

The major factors driving the growth of market are the rising number of sports-related oral injuries and their high treatment expenses, and introduction of technologically advanced mouthguards. However, the lack of consumer awareness regarding the importance of sports mouthguards hampers the market growth.

According to the American Dental Assistants' Association, ~15 million Americans suffer from a sports-related dental injury every year. According to Procter & Gamble, more than 5 million teeth are avulsed every year, many of them during athletic activities, costing ~US$ 500 million annually for tooth replacement procedures. Similarly, according to a study published in the Journal of the American Dental Association (JADA), sports-related dental injuries account for 13–39% of all dental injuries, with 2–18% of maxillofacial injuries. Oral injuries can cause severe pain, emotional and psychological effects, and financial burdens. According to a study published in the Dentistry Journal, the average cost of treatment of dental and maxillofacial injuries in contact sports was more than double than all other body injuries. A comprehensive treatment may be required if the dental trauma extends to the supporting periodontal apparatus. A sports mouthguard helps prevent oral injuries. Therefore, the increasing frequency of dental injuries during sports fuels the growth of the sports mouthguard market. The innovations in mouthguards are not limited to their fit. Technological advancements have also increased the durability of mouthguards since a denser material confers a better damage resistance, without adding any thickness to them. A self-fit mouthguard is another example of technological developments in them. OPRO Self-Fit mouthguards, for instance, have innovative fins that are anatomically oriented for the greatest fit and retention. Data from ~1 million OPRO Custom-Fit dental impressions was used to determine the placement and depth of the fins.  Mouthguards with shock absorbers have been introduced for the impact made on mouth, jaw, or head area during sport activities. For instance, an NXTRND mouthguard acts as a shock absorber by dispersing impact forces and increasing spacing between the upper and lower teeth. Hence, the abovementioned technological advancements in mouthguards bolster the growth of the sports mouthguard market.

North America is a critical market for the growth of various sport-related offerings owing to the presence of developed countries such as the US and Canada in the region. As per the recent WHO statistics , the US is the world’s worst-affected country by the COVID-19 outbreak with highest number of confirmed cases and deaths. The pandemic has hindered the economies of the entire region due to a decline in overall activities of various businesses and growth of industries. The global crisis also led to the cancellation and postponement of various big sports events, which is hampering the revenues of key sports mouthguard market players operating in North America. The US has suspended the seasons of several major sports leagues in 2020. Further, social distancing mandates are further aggravating the adversities in the US sports industry. The slowdown in North American sports industry is also resulting in financial challenges for teams, clubs, leagues, and sports organizers present in the region. Hence, the ongoing COVID-19 crisis is expected to restrain the sports mouthguard market growth in North America for the next few quarters.

NORTH AMERICA SPORTS MOUTHGUARD MARKET SEGMENTATION

By Product

• Stock
• Boil and Bite
• Custom Made
• Smart

By Distribution Channel

• Online
• Offline

By Country

• US
• Canada
• Mexico

Company Profiles

• Nike, Inc.
• Shock Doctor Inc.
• AKERVALL TECHNOLOGIES INC.
• MOGO SPORT
• Brain Pad, Inc.
• Gobsmacked Sports Mouthguards
• Max Mouthguards
• OPRO
• Venum
• Decathlon

North America Sports Mouthguard Report Scope