Der Markt für Audio- und Videobearbeitungssoftware wird voraussichtlich von 3.223,12 Millionen US-Dollar im Jahr 2022 auf 3.223,12 Millionen US-Dollar wachsen 4.562,65 Millionen US-Dollar bis 2028. Es wird geschätzt, dass es von 2022 bis 2028 mit einer CAGR von 6,0 % wachsen wird.
Audiobearbeitungssoftware wird zum Bearbeiten und Erzeugen von Audiodateien verwendet. Audio-Editoren und -Ingenieure verwenden diese Software, um Audioabschnitte zu mischen und zu löschen, Audio zu bearbeiten und neu anzuordnen sowie neue Audiokomponenten aufzunehmen und zu generieren. Auch Audiobearbeitungsprogramme bieten verschiedene Effekte, um den Klang von Audiodateien auf unterschiedliche Weise zu manipulieren. Audiobearbeitungssoftware unterstützt meistens verschiedene Dateitypen, darunter MP3s, WAVE, Windows Media und MPEG-4. Die Software wird hauptsächlich von Toningenieuren und Musikproduzenten wie Mixern, Redakteuren und Sounddesignern verwendet, um Songs, Filme und Fernsehsendungen zu produzieren. Dieses bearbeitete Audio wird häufig mit Videobearbeitungssoftware und dem Videoproduktionsteam verwendet. Auch Musiker, die Anfänger in der Audiobearbeitung sind, verwenden die kostenlosen Audiobearbeitungssoftwarelösungen für die Audiobearbeitung.
Videobearbeitungssoftware ist ein Softwareprogramm, das beim Bearbeiten, Modifizieren, Generieren und Manipulieren eines Videos oder Films hilft. Mithilfe von Videobearbeitungssoftware kann der Benutzer die Abschnitte entfernen, das Video schneiden und anordnen, um ihm einen besseren Fluss zu verleihen, und Effekte hinzufügen, um sein Video zu verbessern. Darüber hinaus wird professionelle Videobearbeitungssoftware auch von Fachleuten verwendet, um erweiterte visuelle Effekte hinzuzufügen, die Ausgabe zu verbessern und die emotionale Wirkung zu verbessern.
Es ist auch zu sehen, dass der Trend zu kostenloser Audio- und Videobearbeitungssoftware auf dem Markt zunimmt. Eine beispiellose Migration hin zu Work-from-Home-Mandaten erhöht die Nachfrage nach Markt für Audio- und Videobearbeitungssoftware. Die Marktteilnehmer von Audio- und Videobearbeitungssoftware erhöhen die Verfügbarkeit kostenloser Tools, um den Benutzern praktische Softwareerfahrung zu bieten, was zu einem Anstieg der Conversions führt. Darüber hinaus ist auch zu sehen, dass die Zahl der YouTuber, Social-Media-Influencer und Online-Unternehmer enorm zunimmt. Diese Benutzer verwenden Bearbeitungssoftware, um ihre Videos hochzuladen, was der Hauptfaktor für das Wachstum des Marktes für Audio- und Videobearbeitungssoftware im Prognosezeitraum ist.
Strategische Einblicke
Auswirkungen der COVID-19-Pandemie auf den Markt für Audio- und Videobearbeitungssoftware im asiatisch-pazifischen Raum
Aufgrund sozialer Distanzierungsmaßnahmen, Unterbrechungen der Lieferkette und eingeschränkter Mobilität von Produkten und Dienstleistungen hat die COVID-19-Pandemie den Einsatz von Audio- und Videobearbeitungssoftware behindert und Dienstleistungen für kurze Zeit im asiatisch-pazifischen Raum. Andererseits hat es die Nachfrage nach Video-Streaming-Diensten angekurbelt.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
The global audio and video editing software market was estimated to be US$ 4,562.65 Mn million in 2021 and is expected to grow at a CAGR of 6.0% during the forecast period 2022 - 2028.
The rising adoption of visual effects (VFX) in entertainment industry coupled with surge in demand due to popularity of online video content across social media platforms is anticipated to drive the market over the forecast period.
The proliferation of IoT and AI technologies is anticipated to play a significant role in the future in conducting audio and video editing software in the coming years.
The key players, holding majority shares, in audio and video editing software market includes Apple Inc.; Adobe Inc.; TechSmith Corporation; Avid Technology; and Sony Group Corporation.
APAC is anticipated to grow with the highest CAGR over the forecast period.
The country anticipated to grow with the highest CAGR are the US, France, India, South Africa and Brazil.
The US held the largest market share in 2021, followed by China.
The on-premises segment led the audio and video editing software market with a significant share in 2021.
The audio and video editing software market is expected to reach US$ 4,562.65 Mn by 2028.
The incremental growth, expected to be recorded for the audio and video editing software market during the forecast period, is US$ 1,472.41 million.
The List of Companies - Audio and Video Editing Software Market
- ABLETON
- Adobe
- Animoto Inc.
- Apple Inc.
- Autodesk Inc.
- Avid Technology, Inc.
- JW PLAYER
- Lightworks
- MAGIX
- Movavi Software Limited
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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