Se espera que el mercado de centrales eléctricas portátiles crezca de 211,03 millones de dólares en 2021 a 295,91 millones de dólares en 2028; se estima que crecerá a una tasa compuesta anual del 4,9 % durante 2021-2028.
Las centrales eléctricas portátiles son generadores de pequeño tamaño que funcionan con baterías. Las estaciones cuentan con diferentes puertos, jacks y salidas para cargar dispositivos electrónicos, como herramientas eléctricas, teléfonos inteligentes, tabletas y sistemas informáticos. Estas también son fuentes de energía de respaldo útiles durante un corte de energía para mantener los teléfonos cargados y otros electrodomésticos esenciales en funcionamiento. La mejor central eléctrica portátil para necesidades particulares depende de muchos factores. Sin embargo, todo se reduce a dos factores cardinales: el rendimiento de la entrega de energía y el precio de la central eléctrica.
El rendimiento de la entrega de energía y el precio del producto es donde la central eléctrica portátil juega un papel importante. Las centrales eléctricas portátiles se conocen como generadores inversores alimentados por baterías. Las operaciones seguras y la fácil instalación de centrales eléctricas portátiles para aplicaciones residenciales han impulsado su adopción en todo el mundo. Además, la creciente conciencia sobre la adopción de centrales eléctricas portátiles durante cortes de energía en zonas rurales y urbanas de todo el mundo impulsa el crecimiento del mercado.
Las centrales eléctricas portátiles no emiten humos y funcionan con menos ruido durante su uso. Estos sistemas requieren horas de carga (normalmente durante la noche) para proporcionar una batería completa y un tiempo de ejecución máximo. Además, varios factores, como el creciente número de cortes de energía, el aumento del poder adquisitivo de los clientes en los países emergentes, la creciente adopción de módulos de carga portátiles y la creciente adopción de productos electrónicos de consumo en todo el mundo, respaldan el crecimiento del mercado mundial de centrales eléctricas portátiles.
El mercado de centrales eléctricas portátiles está segmentado según el tipo, la capacidad, la aplicación, el tipo de batería y la geografía. Según el tipo, el mercado se divide en energía directa y energía solar. Por capacidad, el mercado se segmenta en menos de 500 Wh, 500-1500 Wh y más de 1500 Wh. Según la aplicación, el mercado de centrales eléctricas portátiles se segmenta en energía de emergencia, energía fuera de la red y otras. Por tipo de batería, el mercado se divide en baterías de plomo ácido selladas y baterías de iones de litio. Según la geografía, el mercado de centrales eléctricas portátiles está segmentado principalmente en América del Norte, Europa, Asia Pacífico (APAC), Medio Oriente y Asia. África (MEA) y América del Sur y Central.
Midland Radio Corporation; ALLPOWERS Industrial Internacional Co., Ltd.; ChargeTech; flujo ecológico; Drow Enterprise Co., Ltd.; Duracell Inc.; Meta Cero; Jackery Inc.; SHENZHEN CHAFON TECNOLOGÍA CO., LTD; Energía del León; y Hyundai Power Products se encuentran entre los actores clave perfilados durante este estudio de mercado. Además, durante este estudio de investigación de mercado se analizan y estudian varios otros actores importantes para obtener una visión holística del mercado global de centrales eléctricas portátiles y su ecosistema.
Perspectivas estratégicas
Impacto de la pandemia de COVID-19 en el mercado de centrales eléctricas portátiles
El COVID-19 La pandemia ha creado enormes perturbaciones en diversas industrias, como la electrónica y los semiconductores. Cada fase del modelo de negocio, incluida la investigación y el desarrollo, las unidades de fabricación, los gastos de capital, las decisiones de producción, la demanda, la cadena de suministro y las fusiones y adquisiciones (M&A), ha experimentado cambios drásticos. En los últimos meses, el brote de COVID-19 había desafiado gravemente a los fabricantes y a los productos electrónicos en la formulación de estrategias para la producción. La interrupción entre los proveedores de materias primas, la financiación limitada, el cierre temporal de las unidades de fabricación y la débil demanda de los clientes han mostrado impactos adversos en los fabricantes de productos electrónicos y semiconductores.
Según la Asociación de la Industria de Componentes Electrónicos (ECIA), La aparición del brote de COVID-19 ha provocado un retraso en el lanzamiento de productos, una interrupción en los eventos de la cadena de suministro y otras actividades de la industria. Varios fabricantes detuvieron temporalmente las unidades de fabricación debido a la menor demanda de centrales eléctricas portátiles debido a las medidas de bloqueo y los recursos de fabricación limitados. Los fabricantes de numerosos productos electrónicos y semiconductores, como las centrales eléctricas portátiles, han sufrido retrasos considerables en los plazos de entrega, lo que ha debilitado la cadena de suministro. Todo esto perjudicó al mercado de centrales eléctricas portátiles.
regiones lucrativas para los proveedores de centrales eléctricas portátiles
Perspectivas del mercado de centrales eléctricas portátiles
Uso creciente de Las centrales eléctricas portátiles durante los cortes de energía impulsan el crecimiento del mercado
Los cortes de energía tienen graves consecuencias económicas y sociales en las comunidades de todo el mundo, particularmente en los países en desarrollo. El estilo de vida moderno de las personas y el creciente uso de dispositivos de consumo son las razones críticas de la creciente dependencia del poder. La dependencia de la electricidad limita la tolerancia social a los cortes de energía, lo que destaca la necesidad de mejorar la resiliencia de la red eléctrica contra los desastres naturales. Aunque las interrupciones son eventos de baja probabilidad, incluso un evento extremo puede ser desastroso para los sistemas de infraestructura. Las tormentas y las condiciones climáticas intensas, como ráfagas fuertes, calor abrasador o lluvia helada, son las causas más comunes de cortes de energía. Además, algunos apagones, como apagones y caídas de tensión, también ocurren cuando no hay suficiente energía para hacer funcionar el sistema eléctrico. Es probable que se produzcan cortes de energía en lugares que carecen de la infraestructura de servicios públicos necesaria para dar servicio a un área densamente poblada. Estados Unidos informó 1.330 millones de horas de cortes de energía en 2020, un 73% más que en 2019. Aunque el número de personas afectadas por cortes varía cada año, aumenta de manera constante. En 2020, a pesar de las horas de apagón más largas, los apagones totales representaron menos del 1% del total de horas de los clientes. Por lo tanto, para evitar las pérdidas debidas a cortes de energía, la demanda de centrales eléctricas portátiles aumenta con el tiempo.
Perspectivas del mercado basadas en tipos
Basadas Según el tipo, el mercado de centrales eléctricas portátiles se divide en energía directa y energía solar. En 2020, el segmento de energía directa representó una mayor participación de mercado.
Mercado de centrales eléctricas portátiles, por tipo, 2020 y 2028 (%)
Información del mercado basada en aplicaciones
Según la aplicación, el mercado de centrales eléctricas portátiles se segmenta en energía de emergencia, energía fuera de la red y otras. En 2020, el segmento de energía de emergencia representó la mayor participación en el mercado.
Los actores que operan en el mercado de centrales eléctricas portátiles adoptan estrategias como fusiones, adquisiciones e iniciativas de mercado para mantener sus posiciones en el mercado. A continuación se enumeran algunos desarrollos de actores clave:
- En noviembre de 2021, con la batería doméstica portátil EcoFlow DELTA Pro nombrada entre las 100 mejores invenciones de 2021 de los prestigiosos medios, EcoFlow ha sido reconocida por TIME por su desarrollo de productos pionero
- En enero de 2022, EcoFlow, una empresa de soluciones de energía portátil y energías renovables, lanzó la batería doméstica portátil DELTA Pro en Europa. Al ser una campaña de Kickstarter, DELTA Pro batió varios récords para convertirse en uno de los proyectos tecnológicos más financiados.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
Power outages have serious economic and social consequences on communities worldwide, particularly in developing countries. The modern lifestyle of people and the rising usage of consumer devices are the key reasons for the growing dependence on power. The reliance on electricity limits society's tolerance for power outages, highlighting the need to improve power grid resilience against natural disasters.
Changing lifestyles and attitudes, demographics, rising recreational spending, and physical and emotional benefits encourage consumers to participate in outdoor recreational activities. Outdoor recreational activities can also aid in the maintenance of a healthy work-life balance. A surge in people’s participation in outdoor recreational activities, particularly in Europe, North America, and Australia and New Zealand, is offering significant potential for the growth of the portable power station market.
The direct type segment refers to the direct charging of portable power stations. Electric power stations that are also known as battery portable power stations, function as large battery. The user can just plug the portable power station into the respective wall outlet and get it charged quickly. Some portable power stations can also get charged in a car power outlet, provided that the correct adapter is used, but such charging usually takes longer time than it takes for charging through a standard outlet.
A portable power station is a significant power system that is necessary for the charging of crucial devices such as radios, medical equipment, smartphones, and appliances during emergencies and power outages. Such portable power stations are also useful for van life. Most of the portable power stations are available in both standard, USB ports and AC outlets for powering many types of devices at the same time.
North America is one of the technologically advanced regions, with the presence of major economies such as the US, Canada, and Mexico. Thus, a surge in camping activities in North America, including trekking, fishing, and climbing, is boosting the adoption of portable power stations. Furthermore, the cost of rechargeable lithium-ion batteries is expected to drop in the coming years, thereby encouraging the adoption of these products.
Smart electronic devices use wireless protocols such as Bluetooth, Zigbee, NFC, Wi-Fi, LiFi, and 5G to communicate with other devices or networks. Smart home gadgets are interconnected and can be operated from a single central device, such as a smartphone, tablet, desktop computer, or gaming console. The expansion of the smart home business is ascribed to an increase in the number of internet users, higher acceptance for smart gadgets, rising disposable incomes in developed economies, and growing concerns about saving energy and reducing carbon emissions.
The List of Companies
1. ChargeTech
2. Drow Enterprise Co., Ltd.
3. Duracell
4. EcoFlow
5. Goal Zero
6. Jackery, Inc.
7. Lion Energy
8. Midland Radio Corporation
9. Shenzhen Lipower Technology Co., Ltd
10. SUAOKI
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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