The portable power station market is expected to grow from US$ 211.03 million in 2021 to US$ 295.91 million by 2028; it is estimated to grow at a CAGR of 4.9% during 2021–2028.
Portable power stations are small-size battery-powered generators. The stations comprise different ports, jacks, and outlets to charge electronic devices, such as power tools, smartphones, tablets, and computer systems. These are also useful backup power sources during a power outage to keep the phones charged and other essential appliances running. The best portable power station for particular needs depends on many factors. However, it comes down to two cardinal factors—power delivery performance and power station price.
The power delivery performance and product price are where portable power station plays a significant role. The portable power stations are known as battery-powered inverter generators. The safe operations and easy installation of portable power stations for residential applications have boosted its adoption worldwide. Moreover, the rising awareness for the adoption of portable power stations during power outrages across rural and urban locations worldwide drives the market growth.
The portable power stations have no fumes and operate with less noise during usage. These systems require hours of charging (typically overnight) to provide complete battery and maximum runtime. Moreover, several factors such as the increasing number of power outages, rising purchasing power of customers across emerging countries, growing adoption of portable charging modules, and the burgeoning adoption of consumer electronics worldwide support the growth of the global portable power station market
The portable power station market is segmented based on type, capacity, application, battery type, and geography. Based on type, the market is bifurcated into direct power and solar power. By capacity, the market is segmented into below 500 Wh, 500–1500 Wh, and above 1500 Wh. Based on application, the portable power station market is segmented into emergency power, off-grid power, and others. By battery type, the market is bifurcated into sealed lead acid battery and lithium-ion battery. Based on geography, the portable power station market is primarily segmented into North America, Europe, Asia Pacific (APAC), the Middle East & Africa (MEA), and South and Central America.
Midland Radio Corporation; ALLPOWERS Industrial International Co., Ltd.; ChargeTech; EcoFlow; Drow Enterprise Co., Ltd.; Duracell Inc.; Goal Zero; Jackery Inc.; SHENZHEN CHAFON TECHNOLOGY CO., LTD; Lion Energy; and Hyundai Power Products are among the key players profiled during this market study. In addition, several other significant players are analyzed and studied during this market research study to get a holistic view of the global portable power station market and its ecosystem.
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Portable Power Station Market: Strategic Insights
Market Size Value in US$ 211.03 million in 2021 Market Size Value by US$ 295.91 million by 2028 Growth rate CAGR of 4.9% from 2021 to 2028. Forecast Period 2021- 2028 Base Year 2021
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Portable Power Station Market: Strategic Insights
| Market Size Value in | US$ 211.03 million in 2021 |
| Market Size Value by | US$ 295.91 million by 2028 |
| Growth rate | CAGR of 4.9% from 2021 to 2028. |
| Forecast Period | 2021- 2028 |
| Base Year | 2021 |
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Impact of COVID-19 Pandemic on Portable Power Station Market
The COVID-19 pandemic has created enormous disruption across various industries, such as electronics and semiconductors. Every phase of the business model, including the research and development, manufacturing units, capital expenditures, production decisions, demand, supply chain, and mergers and acquisitions (M&A), has been experiencing drastic change. In the past several months, the COVID-19 outbreak had severely challenged the electronics and manufacturers in strategy making for production. The disruption among the raw material suppliers, limited funding, temporary closure of manufacturing units, and weak demand from the clients have showcased adverse impacts on the electronics and semiconductor manufacturers.
According to Electronic Components Industry Association (ECIA), the emergence of the COVID-19 outbreak has led to a delay in product releases, disruption in supply chain events, and other industry activities. Various manufacturers halted the manufacturing units temporarily due to lesser demand for the portable power stations due to lockdown measures and limited manufacturing resources. The manufacturers of numerous electronic and semiconductor products, such as portable power stations, have been witnessing considerable delays in lead times, which has weakened the supply chain. All this harmed the portable power station market.
Lucrative Regions for Portable Power Station Providers
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Portable Power Station Market Insights
Increasing Use of Portable Power Stations During Power Outages Drives Market Growth
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Power outages have severe economic and social consequences on communities worldwide, particularly in developing countries. The modern lifestyle of people and the rising usage of consumer devices are the critical reasons for the growing dependence on power. The reliance on electricity limits the societal tolerances for power outages, highlighting the need to improve power grid resilience against natural disasters. Although outages are low-probability events, even one extreme event can be disastrous for infrastructure systems. Storms and intense weather conditions such as high gusts, searing heat, or freezing rain are the most common causes of power outages. Further, some outages, such as rolling blackouts and brownouts, also occur when there isn't enough power to run the electrical system. Power outages are likely to occur in locations that lack the necessary utility infrastructure to serve a densely populated area. The US reported 1.33 billion hours of power outages in 2020, up by 73% from that experienced in 2019. Although the number of people affected by outages varies every year, it increases steadily. In 2020, despite the longer blackout hours, total outages accounted for less than 1% of total customer hours. Thus, to avoid the losses due to power outages, the demand for portable power stations increases with time.
Type-Based Market Insights
Based on type, the portable power station market is bifurcated into direct power and solar power. In 2020, the direct power segment accounted for a larger market share.
Portable Power Station Market, by Type, 2020 and 2028 (%)
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Application-Based Market Insights
Based on application, the portable power station market is segmented into emergency power, off-grid power, and others. In 2020, the emergency power segment accounted for the largest share in the market.
The players operating in the portable power station market adopt strategies such as mergers, acquisitions, and market initiatives to maintain their positions in the market. A few developments by key players are listed below:
- In November 2021, with the EcoFlow DELTA Pro portable home battery named in the prestigious media’s 100 Best Inventions of 2021, EcoFlow has been recognized by TIME for its pioneering product development
- In January 2022, EcoFlow, a portable power and renewable energy solutions company, launched the DELTA Pro portable home battery in Europe. Being a Kickstarter campaign, the DELTA Pro smashed various records to become one of the most-funded tech projects.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Type, Capacity, Application and Battery Type
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
Argentina, Australia, Brazil, Canada, China, France, Germany, India, Ital, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States
Frequently Asked Questions
Power outages have serious economic and social consequences on communities worldwide, particularly in developing countries. The modern lifestyle of people and the rising usage of consumer devices are the key reasons for the growing dependence on power. The reliance on electricity limits society's tolerance for power outages, highlighting the need to improve power grid resilience against natural disasters.
Changing lifestyles and attitudes, demographics, rising recreational spending, and physical and emotional benefits encourage consumers to participate in outdoor recreational activities. Outdoor recreational activities can also aid in the maintenance of a healthy work-life balance. A surge in people’s participation in outdoor recreational activities, particularly in Europe, North America, and Australia and New Zealand, is offering significant potential for the growth of the portable power station market.
The direct type segment refers to the direct charging of portable power stations. Electric power stations that are also known as battery portable power stations, function as large battery. The user can just plug the portable power station into the respective wall outlet and get it charged quickly. Some portable power stations can also get charged in a car power outlet, provided that the correct adapter is used, but such charging usually takes longer time than it takes for charging through a standard outlet.
A portable power station is a significant power system that is necessary for the charging of crucial devices such as radios, medical equipment, smartphones, and appliances during emergencies and power outages. Such portable power stations are also useful for van life. Most of the portable power stations are available in both standard, USB ports and AC outlets for powering many types of devices at the same time.
North America is one of the technologically advanced regions, with the presence of major economies such as the US, Canada, and Mexico. Thus, a surge in camping activities in North America, including trekking, fishing, and climbing, is boosting the adoption of portable power stations. Furthermore, the cost of rechargeable lithium-ion batteries is expected to drop in the coming years, thereby encouraging the adoption of these products.
Smart electronic devices use wireless protocols such as Bluetooth, Zigbee, NFC, Wi-Fi, LiFi, and 5G to communicate with other devices or networks. Smart home gadgets are interconnected and can be operated from a single central device, such as a smartphone, tablet, desktop computer, or gaming console. The expansion of the smart home business is ascribed to an increase in the number of internet users, higher acceptance for smart gadgets, rising disposable incomes in developed economies, and growing concerns about saving energy and reducing carbon emissions.
The List of Companies
1. ChargeTech
2. Drow Enterprise Co., Ltd.
3. Duracell
4. EcoFlow
5. Goal Zero
6. Jackery, Inc.
7. Lion Energy
8. Midland Radio Corporation
9. Shenzhen Lipower Technology Co., Ltd
10. SUAOKI
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Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
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- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
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The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
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