Rapporto sull’analisi delle dimensioni e delle quote del mercato dei dispositivi di bellezza | Previsioni 2031

  • Report Code : TIPRE00008260
  • Category : Consumer Goods
  • Status : Upcoming
  • No. of Pages : 157
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Si prevede che il mercato dei dispositivi di bellezza passerà da 43.284,18 milioni di dollari nel 2022 a 93.210,39 dollari milioni entro il 2028; si prevede che crescerà a un CAGR del 13,7% dal 2022 al 2028.

L'aumento dell'orario di lavoro e il cambiamento degli stili di vita hanno contribuito ad aumentare i livelli di stress, causando diversi problemi con l'aspetto esteriore, soprattutto sulla pelle e sui capelli. Inoltre, il crescente livello di inquinamento mostra effetti dannosi sull'aspetto fisico di un individuo. Questi problemi possono essere controllati con l'uso di un rullo a radiofrequenza (RF) e di dispositivi a luce blu per l'acne. I clienti hanno continuato a mostrare un vivo interesse nello sperimentare servizi di bellezza e benessere per ringiovanire il proprio corpo. Pertanto, i prodotti e i servizi per la toelettatura di marchi globali a livello nazionale hanno guadagnato popolarità in tutto il mondo.

I marchi di bellezza premium offrono servizi aggiuntivi, come la diagnosi della pelle, nei loro punti vendita per attirare i clienti. Inoltre, l'industria della bellezza si sta sviluppando rapidamente poiché i prodotti cosmetici sono in gran parte acquistati da donne di età compresa tra i 25 ei 34 anni. Inoltre, la crescente accettazione di dispositivi e prodotti di bellezza tra uomini e donne aumenta anche il

In base all'area di utilizzo, il mercato dei dispositivi di bellezza è segmentato in salone, casa e spa . Il segmento dei saloni rappresentava la quota di mercato maggiore nel 2022; tuttavia, si prevede che il segmento domestico registrerà il CAGR più elevato durante il periodo di previsione.

Approfondimenti basati sui canali di distribuzione

In base al canale di distribuzione, il mercato dei dispositivi di bellezza è diviso in vendita al dettaglio ed e-commerce. Il segmento della vendita al dettaglio deteneva una quota maggiore del mercato nel 2022; tuttavia, si stima che il segmento dell’e-commerce registrerà un CAGR più elevato durante il periodo di previsione. La vendita al dettaglio su Internet è una delle piattaforme in più rapida crescita per espandere la portata dei consumatori per prodotti di nicchia. La richiesta di dispositivi di bellezza attraverso l’e-commerce è in forte crescita. A causa del crescente utilizzo degli smartphone, i consumatori sono ben informati sui trattamenti di bellezza attraverso i social media e il marketing digitale, il che ha aumentato le vendite di dispositivi di bellezza attraverso piattaforme online.

Alcune delle principali aziende che operano nel mercato dei dispositivi di bellezza stanno adottando la strategia di innovazione dei prodotti per soddisfare le richieste in evoluzione dei clienti in tutto il mondo, che ulteriormente consente loro di mantenere il proprio marchio nel mercato globale.

Mercato dei dispositivi di bellezza: panorama competitivo e sviluppi chiave

Alcuni dei principali attori che operano nel mercato dei dispositivi di bellezza includono NuFACE; GRUPPO L'OREAL; Procter & Gioco d'azzardo; Koninklijke Philips NV; Società Panasonic; TRIA BELLEZZA; FOREO; YA-MAN LTD; ZIIP; La seta’n; Nu Skin Enterprises, Inc.; e MTG Co., Ltd. Questi attori si concentrano sull'espansione e sulla diversificazione della propria presenza sul mercato e sull'acquisizione di una nuova base di clienti, sfruttando così le opportunità di business prevalenti.

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

The List of Companies - Beauty Devices Market

  1. NuFACE
  2. L'OREAL GROUP
  3. Procter & Gamble
  4. Koninklijke Philips N.V.
  5. Panasonic Corporation
  6. TRIA BEAUTY
  7. FOREO
  8. YA-MAN LTD
  9. ZIIP
  10. Silk’n
  11. Nu Skin Enterprises, Inc.
  12. MTG Co.,Ltd

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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