車載インフォテインメント市場 - 2031 年の成長予測、統計および事実

  • Report Code : TIPTE100000796
  • Category : Automotive and Transportation
  • Status : Published
  • No. of Pages : 140
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世界の車載インフォテインメント市場は、2017 年から 2025 年の間に 6.2% の CAGR で、2017 年の 204 億 2000 万米ドルから 2025 年までに 331 億 6000 万米ドルに成長すると予想されています。



デバイスマルチメディアを介したストリーミング機能を備えた車に組み込まれ、ナビゲーションに使用でき、車の HVAC システムを制御することで車内の気候を制御するために使用でき、テキスト メッセージとアップデートを一緒にハンズフリー通話および受信することもできます。車載インフォテインメント システムを構成します。ただし、車載インフォテインメント システムで提供される機能の範囲は上記の機能に限定されるものではなく、現在のシナリオでは、さらなる贅沢を求める消費者からの需要の高まりに伴い、むしろより広い範囲に拡大されています。さらに、家庭用電化製品、通信技術、接続技術などのさまざまな分野における技術の進歩により、近い将来、技術の融合が起こることが予想されます。ドライバーがハンドルを握って過ごす時間が長くなった結果、車内で過ごす時間の質を高める必要性が高まっています。その結果、接続性と車載インフォテインメントへの関心の高まりにより、このようなシステムの採用が促進されています。



車載インフォテインメント市場の分割は、オペレーティング システム、インタラクションタイプと接続テクノロジー。車載インフォテイメント市場のオペレーティング システム セグメントには、Microsoft、QNX、Linux などのインフォテイメント製品の操作に使用される主要な OS が含まれます。ドライバーがインフォテインメント システムを操作するための対話に使用される主な対話タイプは、タッチベース、音声対応、物理的なボタン制御、およびジェスチャーです。インフォテインメント システムへの接続に使用されるさまざまな接続テクノロジには、Bluetooth、Wi-Fi、NFC があり、これらに基づいて市場が分割されています。車載インフォテインメント市場は、地理に基づいて、北米、ヨーロッパ、アジア太平洋 (APAC)、中東およびアフリカ (MEA)、南米 (SAM) に分析されます。自動車協会によると、世界の自動車市場は人口は 2010 年自体で 10 億人の大台を超えており、これは同会計年度のインドと中国の急激な成長率に牽引されました。自動車、特に乗用車の販売の増加は、消費者の可処分所得の着実な増加に起因すると考えられます。発展途上国経済は不況後の時代に着実な成長を遂げ、消費者の可処分所得が増加しました。消費者が自由に使える莫大な可処分所得を持っている西側諸国では、自動車人口の増加に伴い、乗用車の選択パラメータに大きな変化が生じていることが観察されています。コストと燃費はもはや購入の主な基準ではありません。むしろ、購入は車内で提供される快適性と高級感に依存します。インフォテインメント システムと車内テクノロジーは、今日の顧客にとってますます重要になっています。APAC 地域は、最も重要な世界的な自動車ハブの 1 つです。世界で生産される乗用車の約30%を中国が占める。この地域における労働賃金の低コストと熟練した労働者の確保により、自動車製造においてこの地域に競争上の優位性がもたらされます。さらに、自動車 OEM にとって 2 つの重要な製造先である中国やインドなどの国の政府は、自動車およびテクノロジー分野への多額の海外直接投資を呼び込む有利な政策を展開しています。また、APAC の半導体セクターは非常に強く、制御用やその他のさまざまな目的のインフォテインメント システムの開発に必要です。両業界の繁栄は、車載インフォテインメント システムの進歩を予感させます。これらの国の消費者の可処分所得の増加により、この地域のインフォテイメント サプライヤーにとって幅広い潜在市場が開かれています。車載インフォテインメント市場で活動する世界的な主要企業には、ハーマン インターナショナル、パナソニック株式会社、アルパイン株式会社、クラリオン株式会社、JVC ケンウッド株式会社などがあります。また、Continental AG、Denso Ten Limited、Garmin Ltd.、Pioneer Corporation、Visteon Corporation も車載インフォテイメント市場の主要企業です。

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

The List of Companies

1. Alpine Electronics, Inc.
2. Clarion Co., Ltd.
3. Continental AG
4. Denso Ten Limited
5. Garmin Ltd.
6. Harman International
7. Pioneer Corporation
8. JVC Kenwood Corporation
9. Panasonic Corporation
10. Visteon Corporation.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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