スポーツサングラス市場 - 2030年の成長予測、統計および事実

  • Report Code : TIPRE00022862
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 149
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【調査レポート】スポーツサングラス市場規模は2022年の55億9,708万米ドルから2030年までに81億1,506万米ドルに成長すると予測されている。市場は、2022 年から 2030 年にかけて 4.8% の CAGR を記録すると予想されています。
市場洞察とアナリストの見解:
スポーツ サングラスは、アウトドア スポーツをする際の視認性と快適性を向上させるために使用される保護メガネです。強い日光への曝露を最小限に抑え、目の損傷を防ぎます。レンズはプラスチックまたはガラス素材を使用して製造されています。これらは紫外線 (UV) 線遮断剤と耐衝撃性フィルムでコーティングされており、まぶしさを軽減し、コントラストを向上させて現場での視認性を向上させます。サングラスには、着色レンズと着色レンズなしの偏光タイプと非偏光タイプもあり、日常使いに適しています。スポーツサングラスは通常、サイクリング、水泳、マウンテンバイク、サイクリング、野球、クリケット、その他の野外活動などのスポーツ活動を行うときに使用されます。これらの要因がスポーツ サングラス市場を推進します。
成長推進要因と課題:
多くの人々がさまざまなスポーツやアウトドア アクティビティに従事しています。スポーツ愛好家は、ほこり、風、破片などの潜在的なリスクから目を守ることの重要性を理解しています。したがって、スポーツ活動中に最適な保護を提供し、パフォーマンスを向上させるように設計されたスポーツサングラスを使用します。 Sports & Fitness Industry Association (SFIA) によると、2022 年には米国の人口の 76% 以上 (つまり 2 億 3,690 万人) が少なくとも 1 つのアクティビティに参加し、総参加率は 2017 年から 9.2% 上昇し、2017 年からは 1.9% 増加しました。また、ユーロスタットによると、2019 年にはヨーロッパの人口の約 44% が少なくとも週に 1 回何らかの身体活動を行っていました。さらに、スポーツやアウトドアの多様化により、特定のニーズを満たすスポーツ サングラスの需要も生まれています。
さらに、より健康でアクティブなライフスタイルへの文化的変化により、スポーツやアウトドア活動を行う人の数が増加しています。この変化は競技アスリートに限定されるものではなく、レクリエーションスポーツ、ランニング、ハイキング、その他のレジャー活動に参加する個人も含まれます。スポーツ サングラスは、ファッション ステートメントであり、このアクティブなライフスタイルの象徴となっています。
特に屋外環境で紫外線 (UV) に長時間さらされると、白内障、光角膜炎、翼状片などのさまざまな目の症状や病気につながる可能性があります。これらの状態は不快感、視力障害、場合によっては永久的な目の損傷を引き起こす可能性があります。スポーツやその他の屋外活動に従事する場合、最高のパフォーマンスを発揮するには、鮮明で障害のない視力が必要です。紫外線に過度にさらされると、斜視、不快感、視力の低下を引き起こす可能性があります。 UV 保護機能を備えたスポーツ サングラスは、アスリートが活動中に最適な視力と集中力を維持し、全体的なパフォーマンスを向上させることを保証します。
戦略的洞察
レポートの分割と範囲:
「世界のスポーツ サングラス市場」は、次のように分割されています。種類、カテゴリ、流通チャネル、地理に基づいて決定します。スポーツサングラス市場はタイプに応じて偏光と非偏光に分かれます。カテゴリー的には、市場はメンズ、レディース、ユニセックス、キッズに分類されます。流通チャネルに基づいて、スポーツサングラス市場はスーパーマーケットとハイパーマーケット、専門店、オンライン小売などに分類されます。市場は地理的に、北米(米国、カナダ、メキシコ)、ヨーロッパ(ドイツ、フランス、イタリア、英国、ロシア、その他のヨーロッパ)、アジア太平洋(オーストラリア、中国、日本、インド)に分割されています。 、韓国、およびその他のアジア太平洋地域)、中東およびアフリカ(南アフリカ、サウジアラビア、UAE、およびその他の中東およびアフリカ)、中南米(ブラジル、アルゼンチン、およびその他の国々)中南米)
セグメント分析:
タイプに基づいて、スポーツサングラス市場は偏光と非偏光に分類されます。非偏光セグメントは、2022 年の市場で大きなシェアを占めました。非偏光スポーツ サングラスの需要は、パフォーマンス中に目を保護し、全体的な健康を確保する必要があるアスリートやフィットネス愛好家の間で急増しています。レンズ技術の進歩により、より軽量で快適で耐久性のある非偏光スポーツ サングラスが登場し、より幅広い視聴者にアピールしています。さらに、スポーツ アクセサリーに対するファッション業界の影響により、アイウェアの選択にパフォーマンスと美しさを求める人々の間で、スタイリッシュで機能的な非偏光スポーツ サングラスの人気が高まっています。
地域分析:
地理に基づいて、スポーツ サングラスは市場は、北米、ヨーロッパ、アジア太平洋、南中米、中東およびアフリカの 5 つの主要地域に分割されています。北米は世界のスポーツサングラス市場を独占しました。この地域市場は、2022 年に 17 億 9,100 万米ドルと評価されています。欧州は市場に 2 番目に大きく貢献しており、世界市場のほぼ 25% を占めています。中東およびアフリカは、予測期間中にスポーツサングラス市場で6.5%のCAGRを記録すると予想されます。北米では、スポーツ参加者の増加や目の保護に対する意識の高まりにより、市場が大幅に成長すると予想されています。 Sports & Fitness Industry Association (SFIA) によると、全アメリカ人の 76% 以上、つまり 2 億 3,690 万人が、2022 年中に少なくとも 1 つのスポーツ活動に参加しました。したがって、さまざまなスポーツカテゴリーへの北米人の参加が拡大していることにより、北米人の参加がさらに促進されています。地域全体でスポーツサングラスの需要が高まっています。さらに、中東およびアフリカの市場は、政府によるスポーツ分野への大規模な投資により顕著な成長を遂げています。例えば、サウジアラビアやUAEを含む湾岸協力会議(GCC)加盟国は、2022年にスポーツ開発に650億ドル以上を費やし、特に最も重要視されているサッカーとeスポーツに重点を置いた。収益成長の可能性。個人やフィットネス愛好家の間でスポーツと体力の重要性に対する意識が高まっているため、中東とアフリカではスポーツ サングラスの需要が高まっています。
業界の発展と将来の機会:
業界の主要企業がとったさまざまな取り組み。スポーツサングラス市場は以下にリストされています:
2022年12月、英国のアイウェアブランドであるSunGodは、ロンドンを拠点とするクリットサイクリングチームと協力して、Tekkerz Vulcanz、Vulcanzサングラスを発売しました。このモデルには、フォトクロミック レンズ、紫外線記憶ポリマー フレーム、親水性イヤーソックスとノーズ パッドが含まれています。 新型コロナウイルス感染症 (COVID-19) のパンデミックの影響:
新型コロナウイルス感染症 (COVID-19) のパンデミックは、さまざまな国のほぼすべての産業に悪影響を及ぼしました。北米、欧州、アジア太平洋(APAC)、中南米、中東およびアフリカ(MEA)におけるロックダウン、渡航制限、事業停止により、消費財業界を含むいくつかの業界の成長が妨げられました。製造部門の閉鎖により、世界のサプライチェーン、製造活動、納期スケジュール、必需品および不要品の販売が混乱しました。さまざまな企業が、2020 年に製品納期の遅延と製品売上の低迷を報告しました。また、危機の初期には、製造業者は既存の在庫に大きく依存していました。パンデミックによる経済不況により、消費者は購入の決定においてより慎重かつ選択的になりました。特に発展途上地域では、所得の低下と収入の見通しの不確実性を理由に、不要不急の購入を大幅に制限した
2021年末までに多くの国でワクチン接種が完了し、政府はロックダウンや渡航禁止などの特定の規制の緩和を発表した。パンデミック後のライフスタイルトレンドの変化(快適さ、利便性、パーソナライゼーションの重視の高まりなど)は、スポーツサングラスの需要に影響を与えました。パンデミック中のオンライン小売の成長は、スポーツ サングラス メーカーにも機会をもたらしました。これに加えて、貿易制限の緩和は輸出入業務を支援し、スポーツサングラス市場の成長にプラスの影響を与えました。
競争環境と主要企業:
Columbia Sportswear Co、EssilorLuxottica SA、Liberty Sport Inc、Under Armour Inc 、Nike Inc、Rapha Racing Ltd、Puma SE、Decathlon SE、Adidas AG、Safilo Group SpA は、世界のスポーツ サングラス市場で活動する著名なプレーヤーの 1 つです。これらの市場プレーヤーは、戦略的な開発イニシアチブを採用して拡大し、市場の成長をさらに推進しています。
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

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to country scope.

Frequently Asked Questions


Can you list some major players operating in the global sports sunglasses market?

The major players operating in the global sports sunglasses market are Decathlon, Adidas AG, Luxottica Group, Liberty Sport, Nike Inc, Puma SE, Safilo Group Spa, Under Armour Inc, Columbia Sportswear Company, and Rapha Racing LimitedInc among others.

In 2022, which region held the largest share of the global sports sunglasses market?

In 2022, North America region accounted for the largest share of the global sports sunglasses market. The North America sports sunglasses market is segmented into the US, Canada, and Mexico. The regional market is influenced by diverse consumer preferences, including choices between polarized and non-polarized sports sunglasses, and a range of availability of specific designs for all the genders such as men, women, unisex, and kids. In north America, the sports sunglasses sales are driven by different retail channels including supermarkets, specialty stores, online retail platforms, eyecare clinics, and fashion boutiques, catering to a wide range of customers. Also, participation in sports events and exposure through fitness centers play a significant role, as sports enthusiasts seek specialized eyewear for their activities, boosting the demand for sports sunglasses across the region. According to the Sports & Fitness Industry Association (SFIA), more than 76% of all Americans, or 236.9 million people, participated in at least one sports activity during 2022, and based on trend analysis, due to the COVID-19 pandemic disruption, the US saw a 9.2% increase in total participation rates from 2017 and a 1.9% increase from 2021. Thus, the rising peoples participation in sports activities created a higher demand for sports-specific sunglasses, enhancing the market as more individuals engage in outdoor sports and recreational activities.

Which type segment is the fastest growing in the sports sunglasses globally?

Based on type, the sports sunglasses market is categorized into polarized and non-polarized. The polarized segment is expected to register the highest CAGR during 2022–2030. Polarized sports sunglasses are specially crafted eyewear designed for athletes and outdoor enthusiasts. These sports sunglasses feature polarized lenses with a unique filter to block horizontal light waves, reducing glare and enhancing visibility. In sports, precision and clarity are paramount; it is widely used in sailing and watersports, fishing, skiing, running, cycling, and driving, providing several benefits. They significantly improve contrast and depth perception, enabling sporty individuals to see clearly even in bright sunlight or challenging light conditions. These sunglasses enhance focus, reduce eye strain, and promote better performance and safety across various sports activities by eliminating glare from surfaces like water, snow, or roads. The demand for polarized sports sunglasses is surging due to several key factors. Firstly, there's a growing emphasis on eye protection among sports individuals and athletes, driven by increased awareness of UV radiation's harmful effects and the importance of preserving eye health. Another factor driving the market growth is the need for specialized eyewear that enhances performance, which has risen as sports and outdoor activities continue to gain popularity.

What are the drivers for the growth of the global sports sunglasses market?

The surge in participation in sports activities has become a significant driver for the sports sunglasses market for several compelling reasons. First and foremost, as more people engage in various sports and outdoor activities, there is an increased need for protective eyewear. Sports enthusiasts understand the importance of safeguarding their eyes from potential risks such as impact, dust, wind, and debris. This awareness has fueled the demand for specialized sports sunglasses designed to provide optimal protection and enhance performance during these activities. According to Sports & Fitness Industry Association (SFIA), more than 76% of all Americans, or 236.9 million people, participated in at least one activity during the 2022 calendar year, the United States saw a 9.2% increase in total participation rates from 2017 and a 1.9% increase from 2021. Also, according to Eurostat, In 2019, around 44 % of the European population practiced some physical activities at least once a week. Therefore, the surge in participation in physical activities and sports activities has ultimately surged the demand for sports sunglasses. Additionally, the diverse range of sports and outdoor pursuits has created a demand for sports sunglasses tailored to specific needs. For instance, sunglasses designed for cycling often feature aerodynamic designs and interchangeable lenses for varying light conditions, whereas those meant for water sports may have polarized lenses to reduce glare. This customization is driven by participants in different sports who require specialized equipment, including sunglasses, to achieve their best performance. The market has responded by offering various sports sunglasses catering to these specific requirements, appealing to a broader audience of athletes.

Based on the distribution channel, which segment led the global sports sunglasses market in 2022?

Based on distribution channel, the sports sunglasses market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. Specialty stores are experiencing a surge in demand for sports sunglasses because of their expertise and focused product range. Customers explicitly looking for high-quality sports eyewear prefer these stores as they offer a curated selection, often from well-known brands. The staff in these stores are knowledgeable about the products, providing personalized recommendations based on the customer's needs. Moreover, specialty stores often host events or collaborations with athletes, creating a unique shopping experience enthusiasts appreciate. The emphasis on expertise and a tailored shopping experience make specialty stores a hot sport for sports sunglasses enthusiasts.

What are the trends observed in the global sports sunglasses market?

Sustainability and eco-friendly products have emerged as a significant trend in the sports sunglasses market, reflecting a growing awareness and commitment to environmental responsibility among consumers and manufacturers alike. This trend can be attributed to several key factors that highlight the importance of sustainability in the industry. Consumers are increasingly demanding products that align with their eco-conscious values. As environmental concerns become more pronounced, individuals participating in outdoor activities and sports seek products that minimize their ecological footprint. Sports sunglasses made from sustainable materials, such as recycled plastics, bamboo, or other biodegradable options, have gained popularity. These materials reduce the environmental impact of manufacturing and offer a more sustainable end-of-life cycle, which resonates with eco-conscious consumers.

The List of Companies - Sports Sunglasses Market

  1. Decathlon
  2. Adidas AG
  3. Luxottica Group
  4. Liberty Sport
  5. Nike Inc
  6. Puma SE
  7. Safilo Group Spa
  8. Under Armour Inc
  9. Columbia Sportswear Company
  10. Rapha Racing Limited

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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