Egg White Powder Market is expected to reach US$ 3,151.49 million by 2030

Growing Utilization of Egg White Powder in Dietary Supplement Industry Drives Egg White Powder Market

According to our new research study titled "Egg White Powder Market to Forecast 2030 – COVID-19 Impact and Global Analysis – by Type and Application," the market was valued at US$ 2,110.41 million in 2022 and is projected to reach US$ 3,151.49 million by 2030; it is expected to register a CAGR of 5.3% from 2023 to 2030.

Egg white powders are economical, hygienic forms of value-added egg products, which find applications in industries such as food & beverages, pharmaceuticals, and nutraceuticals. Egg white powder can be stored conveniently due to its extended shelf life, ensuring its feasibility across various applications. The powder contains amino acids, calcium, and cholesterol-free protein required by the body for tissue repair and growth. Egg white powders are extensively used as dietary supplement bases. They provide functional properties such as foaming, emulsification, and gelling capabilities to dietary supplements that are beneficial in adding texture to certain supplements and formulations. Egg white powder is a diet-friendly product and an alternative to dairy proteins, which are included in weight management diets. Manufacturers are adding egg white powder in the preparation of dietary supplements and pharmaceutical products. Egg white powder has high nutritional value as it consists of amino acids and naturally occurring sulfur-containing proteins, which help build, repair, and recover muscles.

Egg White Powder Market Breakdown – by Region

Egg white powder is a highly bioavailable protein choice which is low in carbohydrate and free from lactose content. Unlike other protein powders, egg white powder is fat-free, making it an excellent choice for consumers looking to cut down on their total fat intake. Moreover, rising consumer expenditure on nutraceuticals and health supplements will drive the product adoption rate in dietary supplements. As per the European Federation of Associations of Health Product Manufacturers (EHPM), the European dietary supplements market is estimated to increase from US$ 14.95 billion in 2019 to US$ 33.8 billion by 2027, attaining a CAGR of 9.3%. Thus, the manufacturers of dietary supplements are adding egg white powder to their products to target individuals who require additional protein in their diet and those looking to support muscle recovery, weight management, or overall protein supplementation. Several manufacturers provide dietary supplements containing egg white powder under distinct brand names, such as BSN Syntha 6, Naked Nutrition, NOW Foods, Jay Robb, HealthyHey Nutrition, and MRM Nutrition. Health supplements formulated with egg white powder help enhance the consumer’s daily nutrient intake, which is particularly helpful for fitness enthusiasts. Consumer wellness companies focus on building their medical credentials and capabilities and achieving high-profit margins from egg-based dietary products. Thus, the growing utilization of egg white powder in dietary supplements drives the global egg white market.

Taiyo Kagaku Co Ltd, AgroEgg Pte Ltd, Egg Domain Pty Ltd, Netto Industria De Alimentos Ltda, OVODAN International AS, Ovostar Union NV, Parmovo Srl, Foodchem International Corp, Taj Agro International, and Venky's (India) Ltd. are among the key players operating in the global egg white powder market. These companies have a widespread global presence, which allows them to serve a large range of customers, subsequently contributing to the expansion of their market share. They focus on product launches and geographical expansion to expand their product range in specialty portfolios. Thus, strategic product developments by major players further drive the egg white powder market growth.

Impact of COVID-19 Pandemic on Egg White Powder Market

Due to a significant shift in consumer dietary preferences for weight management, the demand for egg white powder increased dramatically after the COVID-19 outbreak. The World Health Organization (WHO) directed guidelines on food products to be consumed during the COVID-19 pandemic. However, the manufacturing units were forced to remain shut between 2020 and early 2021, leading to a decline in production, which created a demand and supply gap. Many major egg white powder manufacturers launched their direct-to-consumer (DTC) websites during the COVID-19 pandemic, this initiative further surges the egg white powder market growth.

In 2021, various economies resumed operations as the governments of several countries globally announced relaxation in the previously imposed restrictions, positively impacting the global marketplace. Moreover, manufacturers could operate at full capacity, helping them overcome the demand and supply gap. With successful vaccination drives across the globe, egg white powder manufacturers are focusing on increasing their production to boost their revenues. All these factors positively impact the growth of the egg white powder market.

The report segments of egg white powder market as follows:

Based on type, the egg white powder market is segmented into high-whip and high-gel. Based on application, the egg white powder market is segmented into food and beverages, personal care, and others. Based on geography, the egg white powder market is segmented into North America, Europe, Asia Pacific (APAC), the Middle East & Africa (MEA), and South & Central America.

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