Health benefits of flavored green tea is projected to escalate the green tea market at a CAGR of 6.0%
Latest market study on “Global Green Tea Market to 2027 - Analysis and Forecasts by Type (Green, Tea Bags, Green Tea Instant Mixes, Iced Green Tea, Loose Leaf, and Others); Flavour (Lemon, Aloe Vera, Cinnamon, Vanilla, Basil, and Others); Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online, and Others), and Geography”, The global green tea market is accounted to US$ 12,777.6 Mn in 2018 and is expected to grow at a CAGR of 6.0% during the forecast period 2019 – 2027, to account to US$ 21,456.2 Mn by 2027. The report include key understanding on the driving factors of this growth and also highlights the prominent players in the market and their developments.
Green tea is prepared from the Camellia sinensis plant. The leaf buds and dried leaves of the Camellia sinensis plant are used in the preparation of the green tea. It is prepared by pan-frying and steaming these leaves, followed by drying them. Green tea is known to be beneficial against various health issues such as depression, various types of cancers such as lung cancer, liver cancer, colon cancer, gastric cancer, and many others. Some of the scientific studies have also proven that the consumption of green tea is beneficial in enhancing thinking skills and also is helpful in lowering cholesterol and triglycerides in the body. The global green tea market, by type, has been segmented into green tea bags, green tea instant mixes, iced green tea, loose leaf, and others. The green tea bags segment led the global green tea market in 2018. Moreover, the loose leaf segment is anticipated to grow at a faster pace over the projected period.
Consumers in developed and developing regions have become more aware of their health these days. Green tea is made from leaves and buds of Camellia sinensis, and it does not involve the process of withering and oxidation. The consumption of green tea is known to prevent cancer, liver cirrhosis, obesity, blood pressure, and many other chronic diseases. It also helps in losing weight as it is composed of bioactive substances, including caffeine and polyphenols that help in breaking down of fat cells and discharging them into the circulatory tract, thereby driving its demand. A drink made by combining green tea and lemon offers numerous health benefits as it has several anti-inflammatory and anti-microbial properties. Nutrients such as amino acids, vitamins, minerals, polysaccharides, and enzymes are said to be present in Aloe Vera green tea. Cinnamon green tea helps fight stomach and digestive disorders and increases digestion by enhancing the ability of your body to properly break down food and efficiently absorb nutrients. Basil green tea is helpful in sharpening memory while reducing anxiety.
The market for global green tea market is concentrated with some very well-established players. Some of the key players in the global green tea market are AriZona Beverage Co., Associated British Foods plc, Dilmah Ceylon Tea Company PLC., Finlays, Hankook Tea, ITO EN, Kirin Holdings Company Ltd, Nestle S.A., Tata Global Beverages, and Unilever among others.
