Increasing Application of Kaolin in Paper Industry to Escalate Kaolin Market Growth During 2021–2028
According to our latest market study, titled “Kaolin Market Forecast to 2028 – COVID-19 Impact and Global Analysis – by Process (Water Washed, Airfloat, Calcined, Delaminated, and Others) and Application (Paper, Ceramic and Sanitaryware, Paints and Coatings, Plastic, Rubber, and Others),” the kaolin market size is expected to grow from US$ 4,327.7 million in 2021 to US$ 5,512.4 million by 2028. It is expected to grow at a CAGR of 3.5% from 2021 to 2028. The report highlights key driving factors for the kaolin market growth and prominent market players.
Kaolin, also called china clay, is a soft white clay essential in manufacturing china and porcelain and is widely used to make paper, rubber, paint, and many other products.
Kaolin Market - Geographic Overview
Kaolin Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Process (Water Washed, Airfloat, Calcined, Delaminated, and Others) and Application (Paper, Ceramic and Sanitaryware, Paints and Coatings, Plastic, Rubber, and Others) 
Kaolin Market to 2028 by Global Size, Growth and Share
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The increasing application of kaolin in the paper industry is the main factor behind the bolstering growth of this market. The rising application of kaolin in the paper industry can be attributed to its use in improving the properties of paper, such as ink absorption and ink pigment holdout, low linting tendency, and roughness, which, in turn, enhance the printability of the paper. Kaolin is also used as paper coating, which brings a smooth texture, brightness, and a better paper opacity.
Furthermore, the paper industry has witnessed a significant surge in the demand for paper in the past few years due to the increase in paper packaging activities in the e-commerce industry globally. As per the United Nations Conference on Trade and Development (UNCTAD), in 2018, the e-commerce industry recorded US$ 25.6 trillion in sales worldwide, a growth of 8% compared to the previous year. The report also revealed that around 1.4 billion people shopped through an online portal. The rising e-commerce business has increased packaging activity and created a favorable business environment for the kaolin market growth.
Print media is another prominent end user of papers. As per the University of Southern Indiana study, the US uses 85 million tons of paper every year for printing newspapers. Thus, the application of papers in various industries is increasing the scope of kaolin and subsequently driving the kaolin market growth.
Impact of COVID-19 Pandemic on Kaolin Market
Due to the COVID-19 pandemic, many industries, such as chemicals and materials, faced unprecedented challenges. The disruptions in the value chains due to the sudden closure of national and international boundaries hampered the market growth. However, as the economies are planning to revive their operations, the demand for kaolin is expected to rise globally in the next couple of months.
The demand for kaolin has started rising with the resumption of operations in the rubber, plastic, paints, and coatings industries, restarting construction activities, and lifting lockdown measures globally. Moreover, the previously postponed construction projects are ready to resume, further providing an opportunity for the kaolin market players to regain normalcy. The food packaging industry is dynamically growing since consumers are inclined toward ordering food products online. The increase in demand for kaolin in various applications, such as construction, packaging, and automotive, and significant investments by prominent manufacturers are expected to drive the kaolin market in the coming years.
American Elements; BASF SE, Burgess Pigment Company; Imerys S.A.; Sibelco; Thiele Kaolin Company; I-Minerals Inc.; Kamin LLC; LB MINERALS, Ltd.; and VENETA MINERARIA S.p.a. are the key players in the Kaolin market. These market players are highly focused on developing high-quality and innovative products to meet customers' requirements. For instance, in 2021, BASF strengthened the innovation pipeline for sustainable agriculture, and Imerys entered into an agreement with Thiele Kaolin Company. Thiele Kaolin Company has been producing quality kaolin products for the last 70 years. The company offers specialty products that can be utilized in inkjet printing and concrete applications. Sibelco has over 174 production sites in more than 30 countries in 5 regions as a global company. Sibelco specializes in abrasives, agriculture, ceramics, coatings, chemicals, construction, electronics, energy, and others.
The report segments the Kaolin market as follows:
By process, the global kaolin market is segmented into water washed, airfloat, calcined, delaminated, and others. By application, the market is segmented into paper, ceramic and sanitaryware, paints and coatings, plastic, rubber, and others. By geography, the market is segmented into five main regions—North America, Europe, Asia Pacific, the Middle East and Africa, and South and Central America.
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