High Demand for Hot Melt Adhesives in E-Commerce Industry Drives South & Central America Hot Melt Adhesives Market Growth
According to the latest market study on "South & Central America Hot Melt Adhesives Market Forecast to 2031 – Regional Share, Trend, and Growth Opportunity Analysis – by Product Type, Type, and Application," the market size is projected to reach US$ 264.16 million by 2031 from US$ 190.17 million in 2024. The market is expected to register a CAGR of 4.9% from 2025 to 2031.The report highlights key factors contributing to the South & Central America hot melt adhesives market size and prominent players, along with their developments in the market.
The South & Central America hot melt adhesives market has turned out to be a major force owing to the rapidly increasing e-commerce in the region. As online retailing is growing rapidly, particularly in large economies such as Brazil and Argentina, the necessity to find efficient and consistent packaging solutions has increased. The hot melt adhesives market in South & Central America has been greatly boosted by the boom in e-commerce, where companies are required to pack millions of products within a short period in a way that is safe to transport. The increasing urban population can explain this boom, along with the growing middle class, and altered consumption patterns in the region toward packaged goods and online shopping. These factors are driving the South & Central America hot melt adhesives market growth.
South & Central America Hot Melt Adhesives Market Analysis
South & Central America Hot Melt Adhesives Market Size and Forecast (2021 - 2031), Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Product Type (Glue Sticks, Glue Slugs, and Others), Type (Ethylene Vinyl Acetate, Polyolefins, Polyamides, Polyurethanes, Styrene Block Copolymers, and Others), and Application (Packaging, Construction, Automotive, Furniture, Footwear, Electronics, and Others)
South & Central America Hot Melt Adhesives Market Size by 2031
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The South & Central America hot melt adhesives market trends include the adoption of bio-based hot-melt adhesives and a shift to lightweight materials and composite bonding. The implementation of bio-based hot-melt adhesives is a disruptive trend in South and Central America, which has been initiated by consideration of the environment and the pressure of the regulations to decrease carbon footprints. Henkel has created state-of-the-art bio-based hot melt adhesives that are specifically aimed at sustainability and circular economy uses, using ethylene vinyl acetate as a bio-based material to create a much lower reliance on petroleum-based raw materials. Companies such as Jowat have introduced new product lines, such as Jowatherm GROW, which contain high renewable raw material content and lower processing temperatures that save up to 30% of energy.
H.B. Fuller Company, Henkel AG & Company KGaA, Arkema, 3M, Sika AG, Jowat SE, Hexcel Corporation, The Dow Chemical Company, Gorilla Glue Company, and DIC CORPORATION are among the prominent players profiled in the South & Central America hot melt adhesives market report. These market players are focusing on providing high-quality products to fulfill customer demand. They are adopting strategies such as new product launches, capacity expansions, partnerships, and collaborations to stay competitive in the South & Central America hot melt adhesives market.
South & Central America Hot Melt Adhesives Market Report Segmentation:
Based on product type, the hot melt adhesives market is segmented into glue sticks, glue slugs, and others. The glue sticks segment held the largest South & Central America hot melt adhesives market share in 2024. The glue sticks are easy-to-use handheld products, unlike industrial hot melt adhesives that may need specialized equipment to apply, making them attractive to a wide range of consumers (households, schools, and small businesses). The dominance is due to the market presence of the segment in DIY, crafts, and educational applications, where customers are attracted by the ability to stick without mess and the ability to bond instantly, which is the feature of stick-form adhesives. The geographic scope of the hot melt adhesives market focuses on Brazil, Argentina, and the Rest of South & Central America. Brazil dominated the hot melt adhesives market share in terms of revenue in 2024. Being the largest economy of the region, Brazil has a significant automotive manufacturing system. Hot melt adhesives play a significant role in vehicle production to bond interior trims, lightweight composites, and electronic parts. The fast setting of these adhesives and their resistance to high temperature also correlate with the aim of the industry to streamline production and produce lightweight and fuel-efficient designs. Further, the packaging business in Brazil has experienced a boom as the e-commerce business in the country has been on the rise and requires high-speed packaging lines with robust and fast-curing adhesives. The growth of internet-based stores has also added strain to the packaging producers to improve throughput and drop time, making the hot melt type of adhesives, which have had a tremendous reputation for forming instant bonds, indispensable to the sustainability of competing service delivery and preserving the integrity of the products during transit. The market share of the Brazil hot melt adhesives market has been boosted further by environmental rules and bioeconomy incentives. The RDC 847/2024 of ANVISA and the RenovaBio program encourage the use of low-VOC and renewable-material adhesives and the local manufacturing of bio-based hot melts. Brazil has abundant feedstocks that support the development of sustainable adhesive formulations through its large sugarcane and soy industries, which provide the domestic manufacturers with a cost benefit and regulatory benefits. These factors have bolstered the growth of the hot melt adhesives market in Brazil.
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