Flexible Garden Hoses Market Key Players and Opportunities by 2028

The flexible garden hoses market is expected to grow from US$ 894.55 million in 2021 to US$ 1,251.90 million by 2028; it is estimated to grow at a CAGR of 4.9% from 2021 to 2028.

Flexible garden hoses are the enhanced version of the conventional garden hoses that are commonly bulky to carry in a garden. A flexible garden hose is made with a firm inner membrane that enlarges when water fills in. The external cover protects the inner membrane from accidental punctures while the hose is in use. The flexible garden hose extends its length when there is a high pressure in water, and it shrinks back to a more compact size when the pressure is released.

The flexible garden hoses market in Asia Pacific is expected to grow at the highest CAGR during the forecast period. The market growth in this region is mainly attributed to factors such as the increasing interest in gardening activities by the working and elderly population, rising disposable income, and growing consumer awareness about gardening activities. The increasing trend of modernization of gardening processes have propelled the product demand across the region. Moreover, increasing inclination of consumers toward gardening activities amid the COVID-19 crisis is driving the demand for gardening supplies, such as flexible garden hose.

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Flexible Garden Hoses Market: Strategic Insights

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Impact of COVID-19 Pandemic on Flexible Garden Hoses Market

The flexible garden hoses market has been significantly affected by a scarcity of available workers, which has hindered production capacity. On the other side, due to wholesale market closures, manufacturers were forced to rely primarily on supermarkets and e-commerce dealers to advertise their flexible garden hoses products, which has positively affected its demand in the market. Despite the global pandemic, flexible garden hoses sales have witnessed growth. For instance, the popularity of flexible garden hoses has grown across the world due to the rising COVID-19 cases globally. Since, the pandemic has led to a strong resurgence of the gardening hobby as well as increased the awareness regarding the benefits of home garden and clean air. Gardening helps people stay physically and mentally healthy and relieves them from the stress associated with the crisis. Additionally, social distancing and home confinement during the first wave of COVID-19 outbreak were critical in helping governments flatten the infection curve but raised concerns about possible negative consequences, such as prolonged isolation or a sedentary lifestyle. In this scenario, gardening activities have been identified as a reasonable tool to reduce the mental health consequences of home confinement. 

Furthermore, with the opening of several growth markets across the globe, vaccination development, and initiatives taken by governments to support economic and industrial growth, the demand for the flexible garden hoses market is anticipated to grow at a positive pace in the coming years.

Market Insights

Rising Number of Gardening Activities Fuel Flexible Garden Hoses Market Growth

The growing interest of consumers toward gardening activities, especially amid COVID-19 crisis, is driving the demand for garden supplies, such as flexible garden hoses. Further, during the outbreak, many countries and international organizations encouraged people to enjoy and engage in gardening activities and complete their home improvement projects. Since most health organizations require individuals to self-isolate, people can still enjoy some activities without being incarcerate in their homes. For instance, in March 2020, the National Garden Bureau shared the ways gardeners can work during the pandemic. A few of these ways comprise planting a vegetable garden, redesign the trellis in front of the house, planting an herb garden, creating a new indoor plant exhibit, and taking a walk in nature as it is one activity that gardeners can enjoy while relaxing and self-isolating. In addition, in April 2020, Madison Satya Rhodes-Conway issued a statement on community gardens and COVID-19. In response to the COVID-19 pandemic, the mayor recommended that people engage in gardening on private land and community gardens because it can be a healthy outdoor activity and a necessary food source for many gardeners during the pandemic, which would further boost the demand for garden supplies, such as flexible garden hoses.

Moreover, the rising working population and growing urbanization stress amongst the people can increase the incidence of irritability, headache, stomach pain, heart attack, and worsen the preexisting condition of the body. However, in recent years, gardening has become an activity that helps relieve stress. For instance, an experiment published in the Journal of Health Psychology compared gardening to reading as a stress-relieving activity; compared with subjects who were assigned to read, subjects who were engaged in gardening had a greater reduction in stress writing, due to which people are adopting to engage themselves in gardening activities, which is also propelling the market growth. Further, gardening can also be used as a strategy to improve household food security and nutrition. Home gardens have also received a lot of attention. The number of people who grow organic food in the garden is increasing, especially in developed countries, and there may be a demand for garden supplies in the next few years, such as flexible garden hoses. Thus, the rising number of gardening activities is catalyzing the development of the flexible garden hoses market.

Product Type Insights

Based on product type, the flexible garden hoses market is segmented into regular hoses, soaker hoses, sprinkler hoses, expandable hoses, and others. The regular hoses segment accounted for the largest market share in 2020, whereas the soaker hoses segment is expected to register the highest CAGR during the forecast period. Garden hoses are usually strong enough to withstand scraping across rocks and being trodden on without leaking. They are generally made of soft plastics, rubber, polyurethane, and other different polymers. Garden hoses are available in several colors and diameters with features such as kink resistance, lightweight, and microbial protection. Generally, hoses come in sizes ranging from 3/8-inch to 3/4-inch in diameter. Moreover, garden hoses come in 25-foot increments, with total lengths ranging from 25 to 100 feet. Polyvinyl chloride (PVC) garden hoses are amongst the least expensive and widely available garden hoses. However, PVC hoses tend to kink easily and wear out more quickly. Rubber garden hoses, on the other hand, do not kink easily and are convenient to use. Moreover, polyurethane garden hoses are amongst the highly popular garden hoses owing to their durability, convenience, and flexibility. Manufacturers of garden hoses are introducing new products with enhanced features. For instance, Teknor Apex Company’s NexFlex hose comes with hook-up attachments for easy attachment to taps or other water sources. These factors are expected to offer a competitive advantage to prominent manufacturers in the market over the local manufacturers of garden hoses.

Distribution Channel Industry Insights

Based on distribution channel, the flexible garden hoses market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The specialty stores accounted for the largest market share in 2020, whereas the supermarkets and hypermarkets segment is expected to register the highest CAGR during the forecast period. Home improvement stores, DIY stores, hardware shops, and gardening stores are a few examples of specialty stores for garden hoses. The Home Depot, Lowe’s, Gardener’s Edge, Fleet Farm, Canadian Tree are amongst the key specialty stores in the US and Canada that offer garden hoses of various brands and categories that meet the specific requirements of consumers. Consumers prefer visiting specialty stores due to the availability of product expertise and presence of knowledgeable store staff who help them choose appropriate products. Increasing number of specialty stores that offer lawn and gardening tools and equipment in developing and developed countries across the globe is driving the market growth for the specialty stores segment.

A few players operating in the flexible garden hoses market are Swan Products LLC, Legacy Manufacturing Company, GARDENA, Fiskars Group, Gilmour, Teknor Apex Company, Briggs & Stratton, Terraflex, and Craftsman. The key companies adopt mergers & acquisitions and R&D strategies to expand customer base and gain significant share in the global market, which allow them to maintain their brand name globally.

Flexible Garden Hoses Market Regional Insights

The regional trends and factors influencing the Flexible Garden Hoses Market throughout the forecast period have been thoroughly explained by the analysts at Insight Partners. This section also discusses Flexible Garden Hoses Market segments and geography across North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America.

Flexible Garden Hoses Market Report Scope

Flexible Garden Hoses Market Players Density: Understanding Its Impact on Business Dynamics

The Flexible Garden Hoses Market is growing rapidly, driven by increasing end-user demand due to factors such as evolving consumer preferences, technological advancements, and greater awareness of the product's benefits. As demand rises, businesses are expanding their offerings, innovating to meet consumer needs, and capitalizing on emerging trends, which further fuels market growth.

Market players density refers to the distribution of firms or companies operating within a particular market or industry. It indicates how many competitors (market players) are present in a given market space relative to its size or total market value.

Major Companies operating in the Flexible Garden Hoses Market are:

1. Swan Products LLC
2. Legacy Manufacturing Company
3. GARDENA
4. Fiskars Group
5. Gilmour

Disclaimer: The companies listed above are not ranked in any particular order.

Report Spotlights

• Progressive industry trends in the flexible garden hoses market to help players develop effective long-term strategies
• Business growth strategies adopted by developed and developing markets
• Quantitative analysis of the flexible garden hoses market from 2019 to 2028
• Estimation of global demand for flexible garden hoses  
• PEST analysis to illustrate the efficacy of buyers and suppliers operating in the industry
• Recent developments to understand the competitive market scenario
• Market trends and outlook as well as factors driving and restraining the growth of the flexible garden hoses market
• Assistance in decision-making process by highlighting market strategies that underpin commercial interest, leading to the market growth
• Size of the flexible garden hoses market size at various nodes
• Detailed overview and segmentation of the market, as well as the flexible garden hoses industry dynamics
• Size of the flexible garden hoses market in various regions with promising growth opportunities

Flexible Garden Hoses Market, By Type

• Regular Hoses
• Soaker Hoses
• Sprinkler Hoses
• Expandable Hoses
• Others

Flexible Garden Hoses Market, Distribution Channel

• Supermarkets and Hypermarkets
• Specialty Stores
• Online Retail
• Others

Company Profiles

• Swan Products LLC
• Legacy Manufacturing Company
• GARDENA
• Fiskars Group
• Gilmour
• Teknor Apex Company
• Briggs and Stratton
• Terraflex
• Craftsman