North America Moringa Products Market to Grow at a CAGR of 8.8% to reach US$ 2248.2 million from 2019 to 2027

North America Moringa Products Market to 2027 - Regional Analysis and Forecasts by Products (Leaf Powder, Tea, Oil, Seeds, Others); Application (Dietary Supplements, Pharmaceuticals, Cosmetics, Others), and Countries.

  • Report Code : TIPRE00009837
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 88
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The North America Moringa Product market is accounted to US$ 1062.2 Mn in 2018 and is expected to grow at a CAGR of 8.8% during the forecast period 2019 – 2027, to account to US$ 2248.2 Mn by 2027.

Moringa is a plant found in sub-Himalayan areas such as India, Pakistan, Bangladesh, and Afghanistan and is grown across tropics. Moringa is known for its nutritional attributes and its leaves, bark, flowers, fruit, seeds, and root are largely used to prepare medicines. Moringa is loaded with essential nutrients such as protein, fiber, phosphorous, fat, carbohydrates, and potassium. Owing to such attributes, moringa is widely used to cure anaemia, cancer, diarrhoea, headache arthritis, asthma, diabetes, and other health problems. The growing demand for dietary supplements and nutritive food products is surging the growth of the moringa products market across the North America region. Moringa leaf powder is composed of naturally-dried moringa leaves and is considered as rich source of iron, vitamin K & E, vitamin A & calcium, anti-oxidants etc. It helps to reduce tiredness and fatigue, improves skin texture and boost immunity and promotes the growth of the muscle. The demand for moringa leaf powder is comparatively high from end-use industries. However, it is unsafe to expose the pregnant women to the bark or roots of moringa. Chemicals in the bark, root, and flowers make the uterus contract, and this can possibly lead to miscarriages. With increasing health-consciousness among the consumers, the demand for moringa products in the region is expected to continue to grow over the forecast period.


North America Moringa Products Market

North America Moringa Products Market
  • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

Market Insights   

High nutritive and medical properties of moringa to favor the North America Moringa Products market.

Moringa is a plant found in sub-Himalayan areas such as India, Pakistan, Bangladesh, and Afghanistan and is grown across tropics. Moringa is known for its nutritional attributes and its leaves, bark, flowers, fruit, seeds, and root are largely used to prepare medicines. Moringa is loaded with essential nutrients such as protein, fiber, phosphorous, fat, carbohydrates, and potassium. Owing to such attributes, moringa is widely used to cure anaemia, cancer, diarrhoea, headache arthritis, asthma, diabetes, and other health problems. Almost all parts of  the moringa tree, including leaves, roots, and fruits, are eaten or used as ingredients in traditional herbal medicines. The leaves and pods are commonly eaten in parts of North America. In Western countries, the dried leaves are usually sold as dietary supplements, either in capsule or powdered form. Compared to the leaves, the pods have lower mineral and vitamin content; however, they are rich in vitamin C. The diet of people in the developing nations usually lacks vitamins, minerals, and protein. Moringa products serve to be a vital source of many essential nutrients and antioxidants. Antioxidants are the compounds acting against free radicals in the body. Higher levels of free radicals can lead to oxidative stress, which can be associated with chronic diseases such as heart diseases and type 2 diabetes. Leaves especially possess several antioxidant plant compounds. In addition to beta-carotene and vitamin C, these include quercetin and chlorogenic acid; quercetin is a powerful antioxidant that helps in lowering the blood pressure. Chlorogenic acid is another antioxidant found in moringa, which helps in moderate the blood sugar levels after meals.

Moringa products also help in reducing inflammation. Inflammation is the body’s physiological response to infection or injury. It is an essential protective mechanism but can become a major health issue if continues for long. Moreover, increasing awareness of Moringa in cosmetics industry is likely to drive the growth of the wet pet food market.     

Product Insights

The North America Moringa Products market is segmented on the basis of product is segmented into leaf powder, tea, oil, seeds and others. Lexaf powder is the dowminating segment in the North America Moringa oroducts market. Moringa oleifera is a plant that is most often known by various names such as the drumstick tree, the ben oil tree, the miracle tree, or the horseradish tree. Moringa has been used for several centuries due to its medicinal properties and health benefits. It also has antiviral, antifungal, antidepressant, and anti-inflammatory properties. The moringa leaf powder is made from naturally dried moringa leaves. The moringa leaf powder is widely known to boost curries, soups, stews, salads, and more that has a green spinach flavor. The tea that is made from the leaves of moringa or drumstick tree is a popular beverage with several foods and drinks manufacturers investing in on the trend. The tea is rich in antioxidants, which are majorly the polyphenols or plant compounds in it. Moringa tea is effective for weight loss effects. The moringa oil is rich in vitamin C and can be used as an edible oil in regular cooking for stronger immunity. Moringa oil also contains anti-oxidants. These help in gaining energy and keeps one feeling fresh all day long. The moringa seeds possess a wide variety of nutrients that give these seeds anti-inflammatory and antioxidant properties. The other segment includes capsules, juices, and others. Moringa capsules are natural supplements that are widely known to provide all the nutrients and health-promoting properties to feel vibrant and energized. The moringa capsules are powerful enough to eliminate the need for any other additional supplement.                                                           

Application Insights

The North America Moringa Products market is segmented on the basis of application as dietary supplements, pharmaceuticals, cosmetics and others. The dietary supplements segment dominated the North America moringa products market whereas the cosmetics segment is expected to grow at fastest growth rate during the forecast period of 2019-2027. Moringa is known to possess more vitamin C than oranges, more potassium than bananas, more vitamin A than carrots, and more iron than spinach. Moringa is high in anti-inflammatory and antioxidants compounds that can help prevent disease, treat cancers, and protect the brain. Moringa roots are known to be rich in antibacterial and antifungal effects. The root extract shows antimicrobial property due to the existence of 4 alpha-L-rhamnosyloxybenzyl isothiocyanate. Moringa leaf powder and moringa oil are used topically on the face to prevent wrinkles and free radical damage to the skin. Moringa helps to firm up the facial skin and also helps to reduce wrinkles and blemishes for a younger look. Moringa oil is also used as an ingredient in various lip balms and lip care products, as it can moisturize the sensitive skin of the lips and helps in retaining its softness. The other segment includes animal feed, fertilizer, and others. Every part of the moringa tree has beneficial properties, which makes it a multipurpose tree that can be used as fertilizer natural coagulants, spices, food, herbal medicine, forage, and nectar for bees.

U.S. Moringa Products Market, by Product

U.S. Moringa Products Market, by Product
  • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

NORTH AMERICA MORINGA PRODUCTS MARKET SEGMENTATION

North America Moringa Products Market,  by Products


  • Leaf Powder
  • Tea
  • Oil
  • Seeds
  • Others

North America Moringa Products Market, by Application


  • Dietary Supplements
  • Pharmaceuticals
  • Cosmetics
  • Others

Company Profiles


  • Moringa Malawi
  • Kuli Kuli Inc.
  • Organic India Pvt. Ltd.
  • Ancient Greenfileds
  • Green Virgin Products LLC
  • Earth Expo Company
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Products, Application, and Countries.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

US, Canada

The List of Companies - North America Moringa Product Market

  1. Moringa Malawi
  2. Kuli Kuli Inc.
  3. Organic India Pvt. Ltd.
  4. Ancient Greenfileds
  5. Green Virgin Products LLC
  6. Earth Expo Company

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

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Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

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Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

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  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

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We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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