Genomics Personalized Health Market Strategies, Top Players, Growth Opportunities, Analysis and Forecast by 2031
Coverage: Genomics Personalized Health Market covers analysis By Technology (NGS platforms, RT-PCR, Microarray, Genetic Analyzers); Test Type (Oncology Testing, Infectious Disease Testing, Orphan Disease Testing, Autoimmune Disease Testing, Obstetrics Testing, Others); End User (Academics and Research Institutes, Diagnostic Centers, Others) , and Geography (North America, Europe, Asia Pacific, and South and Central America)
- Report Date : Oct 2025
- Report Code : TIPRE00007153
- Category : Life Sciences
- Status : Upcoming
- Available Report Formats :
- No. of Pages : 150
The Genomics Personalized Health Market is expected to register a CAGR of XX% from 2025 to 2031, with a market size expanding from US$ XX Million in 2024 to US$ XX Million by 2031.
The report is categorized by Technology (NGS platforms, RT-PCR, Microarray, Genetic Analyzers) and further analyzes the market based on Test Type (Oncology Testing, Infectious Disease Testing, Orphan Disease Testing, Autoimmune Disease Testing, Obstetrics Testing). It also examines the market by End User (Academics and Research Institutes, Diagnostic Centers).A comprehensive breakdown is provided at global, regional, and country levels for each of these key segments.
The report includes market size and forecasts across all segments, presenting values in USD. It also delivers key statistics on the current market status of leading players, along with insights into prevailing market trends and emerging opportunities.
The report Genomics Personalized Health Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Genomics Personalized Health Market Segmentation
Technology- NGS platforms
- RT-PCR
- Microarray
- Genetic Analyzers
- Oncology Testing
- Infectious Disease Testing
- Orphan Disease Testing
- Autoimmune Disease Testing
- Obstetrics Testing
- Academics and Research Institutes
- Diagnostic Centers
Strategic Insights
Genomics Personalized Health Market Growth Drivers- Unlocking Tailored Treatments for Individual Health Needs
- Revolutionizing Disease Prevention with Genomic Insights
- Empowering Patients through Genetic Literacy and Access
- Genomics Revolutionizes Personalized Health for Tailored Treatments
- AI-Driven Genomic Analysis Enhances Disease Prediction Accuracy
- Affordable Genomic Testing Makes Personalized Health Accessible to All
- Unlocking Genomic Insights for Tailored Health Solutions
- Revolutionizing Preventative Care with Genetic Testing
- Empowering Patients through Personalized Treatment Plans
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Genomics Personalized Health Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Genomics Personalized Health Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
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- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Genomics Personalized Health Market - By Technology
1.3.2 Genomics Personalized Health Market - By Test Type
1.3.3 Genomics Personalized Health Market - By End User
1.3.4 Genomics Personalized Health Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. GENOMICS PERSONALIZED HEALTH MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. EXPERT OPINIONS
5. GENOMICS PERSONALIZED HEALTH MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. GENOMICS PERSONALIZED HEALTH MARKET - GLOBAL MARKET ANALYSIS
6.1. GENOMICS PERSONALIZED HEALTH - GLOBAL MARKET OVERVIEW
6.2. GENOMICS PERSONALIZED HEALTH - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. GENOMICS PERSONALIZED HEALTH MARKET - REVENUE AND FORECASTS TO 2028 - TECHNOLOGY
7.1. OVERVIEW
7.2. TECHNOLOGY MARKET FORECASTS AND ANALYSIS
7.3. NGS PLATFORMS
7.3.1. Overview
7.3.2. NGS platforms Market Forecast and Analysis
7.4. RT-PCR
7.4.1. Overview
7.4.2. RT-PCR Market Forecast and Analysis
7.5. MICROARRAY
7.5.1. Overview
7.5.2. Microarray Market Forecast and Analysis
7.6. GENETIC ANALYZERS
7.6.1. Overview
7.6.2. Genetic Analyzers Market Forecast and Analysis
8. GENOMICS PERSONALIZED HEALTH MARKET - REVENUE AND FORECASTS TO 2028 - TEST TYPE
8.1. OVERVIEW
8.2. TEST TYPE MARKET FORECASTS AND ANALYSIS
8.3. ONCOLOGY TESTING
8.3.1. Overview
8.3.2. Oncology Testing Market Forecast and Analysis
8.4. INFECTIOUS DISEASE TESTING
8.4.1. Overview
8.4.2. Infectious Disease Testing Market Forecast and Analysis
8.5. ORPHAN DISEASE TESTING
8.5.1. Overview
8.5.2. Orphan Disease Testing Market Forecast and Analysis
8.6. AUTOIMMUNE DISEASE TESTING
8.6.1. Overview
8.6.2. Autoimmune Disease Testing Market Forecast and Analysis
8.7. OBSTETRICS TESTING
8.7.1. Overview
8.7.2. Obstetrics Testing Market Forecast and Analysis
8.8. OTHERS
8.8.1. Overview
8.8.2. Others Market Forecast and Analysis
9. GENOMICS PERSONALIZED HEALTH MARKET - REVENUE AND FORECASTS TO 2028 - END USER
9.1. OVERVIEW
9.2. END USER MARKET FORECASTS AND ANALYSIS
9.3. ACADEMICS AND RESEARCH INSTITUTES
9.3.1. Overview
9.3.2. Academics and Research Institutes Market Forecast and Analysis
9.4. DIAGNOSTIC CENTERS
9.4.1. Overview
9.4.2. Diagnostic Centers Market Forecast and Analysis
9.5. OTHERS
9.5.1. Overview
9.5.2. Others Market Forecast and Analysis
10. GENOMICS PERSONALIZED HEALTH MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Genomics Personalized Health Market Overview
10.1.2 North America Genomics Personalized Health Market Forecasts and Analysis
10.1.3 North America Genomics Personalized Health Market Forecasts and Analysis - By Technology
10.1.4 North America Genomics Personalized Health Market Forecasts and Analysis - By Test Type
10.1.5 North America Genomics Personalized Health Market Forecasts and Analysis - By End User
10.1.6 North America Genomics Personalized Health Market Forecasts and Analysis - By Countries
10.1.6.1 United States Genomics Personalized Health Market
10.1.6.1.1 United States Genomics Personalized Health Market by Technology
10.1.6.1.2 United States Genomics Personalized Health Market by Test Type
10.1.6.1.3 United States Genomics Personalized Health Market by End User
10.1.6.2 Canada Genomics Personalized Health Market
10.1.6.2.1 Canada Genomics Personalized Health Market by Technology
10.1.6.2.2 Canada Genomics Personalized Health Market by Test Type
10.1.6.2.3 Canada Genomics Personalized Health Market by End User
10.1.6.3 Mexico Genomics Personalized Health Market
10.1.6.3.1 Mexico Genomics Personalized Health Market by Technology
10.1.6.3.2 Mexico Genomics Personalized Health Market by Test Type
10.1.6.3.3 Mexico Genomics Personalized Health Market by End User
10.2. EUROPE
10.2.1 Europe Genomics Personalized Health Market Overview
10.2.2 Europe Genomics Personalized Health Market Forecasts and Analysis
10.2.3 Europe Genomics Personalized Health Market Forecasts and Analysis - By Technology
10.2.4 Europe Genomics Personalized Health Market Forecasts and Analysis - By Test Type
10.2.5 Europe Genomics Personalized Health Market Forecasts and Analysis - By End User
10.2.6 Europe Genomics Personalized Health Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Genomics Personalized Health Market
10.2.6.1.1 Germany Genomics Personalized Health Market by Technology
10.2.6.1.2 Germany Genomics Personalized Health Market by Test Type
10.2.6.1.3 Germany Genomics Personalized Health Market by End User
10.2.6.2 France Genomics Personalized Health Market
10.2.6.2.1 France Genomics Personalized Health Market by Technology
10.2.6.2.2 France Genomics Personalized Health Market by Test Type
10.2.6.2.3 France Genomics Personalized Health Market by End User
10.2.6.3 Italy Genomics Personalized Health Market
10.2.6.3.1 Italy Genomics Personalized Health Market by Technology
10.2.6.3.2 Italy Genomics Personalized Health Market by Test Type
10.2.6.3.3 Italy Genomics Personalized Health Market by End User
10.2.6.4 Spain Genomics Personalized Health Market
10.2.6.4.1 Spain Genomics Personalized Health Market by Technology
10.2.6.4.2 Spain Genomics Personalized Health Market by Test Type
10.2.6.4.3 Spain Genomics Personalized Health Market by End User
10.2.6.5 United Kingdom Genomics Personalized Health Market
10.2.6.5.1 United Kingdom Genomics Personalized Health Market by Technology
10.2.6.5.2 United Kingdom Genomics Personalized Health Market by Test Type
10.2.6.5.3 United Kingdom Genomics Personalized Health Market by End User
10.2.6.6 Rest of Europe Genomics Personalized Health Market
10.2.6.6.1 Rest of Europe Genomics Personalized Health Market by Technology
10.2.6.6.2 Rest of Europe Genomics Personalized Health Market by Test Type
10.2.6.6.3 Rest of Europe Genomics Personalized Health Market by End User
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Genomics Personalized Health Market Overview
10.3.2 Asia-Pacific Genomics Personalized Health Market Forecasts and Analysis
10.3.3 Asia-Pacific Genomics Personalized Health Market Forecasts and Analysis - By Technology
10.3.4 Asia-Pacific Genomics Personalized Health Market Forecasts and Analysis - By Test Type
10.3.5 Asia-Pacific Genomics Personalized Health Market Forecasts and Analysis - By End User
10.3.6 Asia-Pacific Genomics Personalized Health Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Genomics Personalized Health Market
10.3.6.1.1 Australia Genomics Personalized Health Market by Technology
10.3.6.1.2 Australia Genomics Personalized Health Market by Test Type
10.3.6.1.3 Australia Genomics Personalized Health Market by End User
10.3.6.2 China Genomics Personalized Health Market
10.3.6.2.1 China Genomics Personalized Health Market by Technology
10.3.6.2.2 China Genomics Personalized Health Market by Test Type
10.3.6.2.3 China Genomics Personalized Health Market by End User
10.3.6.3 India Genomics Personalized Health Market
10.3.6.3.1 India Genomics Personalized Health Market by Technology
10.3.6.3.2 India Genomics Personalized Health Market by Test Type
10.3.6.3.3 India Genomics Personalized Health Market by End User
10.3.6.4 Japan Genomics Personalized Health Market
10.3.6.4.1 Japan Genomics Personalized Health Market by Technology
10.3.6.4.2 Japan Genomics Personalized Health Market by Test Type
10.3.6.4.3 Japan Genomics Personalized Health Market by End User
10.3.6.5 South Korea Genomics Personalized Health Market
10.3.6.5.1 South Korea Genomics Personalized Health Market by Technology
10.3.6.5.2 South Korea Genomics Personalized Health Market by Test Type
10.3.6.5.3 South Korea Genomics Personalized Health Market by End User
10.3.6.6 Rest of Asia-Pacific Genomics Personalized Health Market
10.3.6.6.1 Rest of Asia-Pacific Genomics Personalized Health Market by Technology
10.3.6.6.2 Rest of Asia-Pacific Genomics Personalized Health Market by Test Type
10.3.6.6.3 Rest of Asia-Pacific Genomics Personalized Health Market by End User
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Genomics Personalized Health Market Overview
10.4.2 Middle East and Africa Genomics Personalized Health Market Forecasts and Analysis
10.4.3 Middle East and Africa Genomics Personalized Health Market Forecasts and Analysis - By Technology
10.4.4 Middle East and Africa Genomics Personalized Health Market Forecasts and Analysis - By Test Type
10.4.5 Middle East and Africa Genomics Personalized Health Market Forecasts and Analysis - By End User
10.4.6 Middle East and Africa Genomics Personalized Health Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Genomics Personalized Health Market
10.4.6.1.1 South Africa Genomics Personalized Health Market by Technology
10.4.6.1.2 South Africa Genomics Personalized Health Market by Test Type
10.4.6.1.3 South Africa Genomics Personalized Health Market by End User
10.4.6.2 Saudi Arabia Genomics Personalized Health Market
10.4.6.2.1 Saudi Arabia Genomics Personalized Health Market by Technology
10.4.6.2.2 Saudi Arabia Genomics Personalized Health Market by Test Type
10.4.6.2.3 Saudi Arabia Genomics Personalized Health Market by End User
10.4.6.3 U.A.E Genomics Personalized Health Market
10.4.6.3.1 U.A.E Genomics Personalized Health Market by Technology
10.4.6.3.2 U.A.E Genomics Personalized Health Market by Test Type
10.4.6.3.3 U.A.E Genomics Personalized Health Market by End User
10.4.6.4 Rest of Middle East and Africa Genomics Personalized Health Market
10.4.6.4.1 Rest of Middle East and Africa Genomics Personalized Health Market by Technology
10.4.6.4.2 Rest of Middle East and Africa Genomics Personalized Health Market by Test Type
10.4.6.4.3 Rest of Middle East and Africa Genomics Personalized Health Market by End User
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Genomics Personalized Health Market Overview
10.5.2 South and Central America Genomics Personalized Health Market Forecasts and Analysis
10.5.3 South and Central America Genomics Personalized Health Market Forecasts and Analysis - By Technology
10.5.4 South and Central America Genomics Personalized Health Market Forecasts and Analysis - By Test Type
10.5.5 South and Central America Genomics Personalized Health Market Forecasts and Analysis - By End User
10.5.6 South and Central America Genomics Personalized Health Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Genomics Personalized Health Market
10.5.6.1.1 Brazil Genomics Personalized Health Market by Technology
10.5.6.1.2 Brazil Genomics Personalized Health Market by Test Type
10.5.6.1.3 Brazil Genomics Personalized Health Market by End User
10.5.6.2 Argentina Genomics Personalized Health Market
10.5.6.2.1 Argentina Genomics Personalized Health Market by Technology
10.5.6.2.2 Argentina Genomics Personalized Health Market by Test Type
10.5.6.2.3 Argentina Genomics Personalized Health Market by End User
10.5.6.3 Rest of South and Central America Genomics Personalized Health Market
10.5.6.3.1 Rest of South and Central America Genomics Personalized Health Market by Technology
10.5.6.3.2 Rest of South and Central America Genomics Personalized Health Market by Test Type
10.5.6.3.3 Rest of South and Central America Genomics Personalized Health Market by End User
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. GENOMICS PERSONALIZED HEALTH MARKET, KEY COMPANY PROFILES
12.1. QIAGEN
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. ILLUMINA, INC.
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. THERMO FISHER SCIENTIFIC, INC.
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. BIO-RAD LABORATORIES, INC.
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. F. HOFFMANN-LA ROCHE LTD
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. INVITAE CORPORATION
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. GENETIC TECHNOLOGIES LIMITED
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. LONZA
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. INTERLEUKIN GENETICS, INC
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. DNAGENOTEK
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
1. QIAGEN
2. Illumina, Inc.
3. Thermo Fisher Scientific, Inc.
4. Bio-Rad Laboratories, Inc.
5. F. Hoffmann-La Roche Ltd
6. Invitae Corporation
7. Genetic Technologies Limited
8. Lonza
9. Interleukin Genetics, Inc
10. DNAGenotek
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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