Green Data Center Market Drivers and Opportunities by 2031
The Green Data Center Market is expected to register a CAGR of 18.9% during 2023–2031. Rising adoption of cloud computing is likely to remain a key trend in the market.
Green Data Center Market Analysis
- The green Data Center market is significantly growing due to the high prevalence of environmental concerns and their impact on energy spending. The increase in the number of regulations enforced by governments and policy-making bodies has ultimately led rise in awareness about the environmental impact.
- Companies are consistently investing in eco-friendly infrastructure such as cooling systems, server virtualization networking disaster recovery and UPS & renewable energy to decrease their carbon footprint and the cost of operations.
- The global green Data Center market is expected to witness significant expansion over the projection period with North America being on the forefront of adopting eco-friendly Data Center infrastructure and solutions.
- The surging demand for cloud computing services and the growing spread of big data analytics will fuel the green data center market during the forecast period. Various players in the green data center market are striving to design and develop new innovative technologies to foster the development of energy-efficient cooling technologies that optimize energy consumption while minimizing the environmental impact.
Green Data Center Market Overview
- A green data center is also a repository for the storage, management, and dissemination of data in which the mechanical, lighting, electrical, and computer systems are designed to maximize energy efficiency and minimize environmental impact.
- The construction and operation of a green data center includes advanced technologies and strategies. Green data centers use less power, reducing overall energy consumption and the associated environmental impact.
- Increased sustainability the emphasis being on equipment reuse, responsible recycling, and sustainable construction, helps ensure the long-term sustainability of data centers.
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Green Data Center Market: Strategic Insights
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Customize Research To Suit Your Requirement
We can optimize and tailor the analysis and scope which is unmet through our standard offerings. This flexibility will help you gain the exact information needed for your business planning and decision making.
Green Data Center Market: Strategic Insights
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Naveen will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
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Rising Demand for Sustainable Data Centers to Favor the Market
- Green data centers use less power, reducing overall energy consumption and the associated environmental impact.
- Also, the growing emphasis on equipment reuse, responsible recycling, and sustainable construction helps ensure the long-term sustainability of data centers.
- Data centers provide uninterrupted access to digital services with backup power, advanced cooling, and security measures.
- Furthermore, as data centers employ multiple layers of security, both physical and digital, to protect valuable data its demand is increasing globally, fueling the growth of the market.
Growing Technological Advancement
- New technologies for cooling systems, server virtualizations and green energy integration are developing new models for efficient and greener data centers.
- These include artificial intelligence and machine learning for real-time prediction to optimize their energy usage.
- Further, the growing technological advancement will also increase the operational efficiency of the green data center, creating an opportunity for the green data center market growth.
Green Data Center Market Report Segmentation Analysis
Key segments that contributed to the derivation of the Green Data Center Market analysis are component, data center size, and industry.
- Based on component, the Green Data Center Market is divided into solutions and services. The solutions segment is further subsegmented into power, servers, networking technologies, cooling, and other.
- On the basis of data center size, the market is divided into small and medium data centers and large data centers.
- Based on industry, the green data center market is divided into BFSI, retail, telecom and IT, healthcare, and others.
Green Data Center Market Share Analysis by Geography
- Green Data Center Market report comprises a detailed analysis of five major geographic regions, which includes current and historical market size and forecasts for 2021 to 2031, covering North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South & Central America.
- Each region is further sub-segmented into respective countries. This report provides analysis and forecasts of 18+ countries, covering Green Data Center Market dynamics such as drivers, trends, and opportunities that are impacting the markets at the regional level.
- Also, the report covers PEST analysis, which involves the study of major factors that influence the Green Data Center Market in these regions.
Green Data Center Market Report Scope
Green Data Center Market News and Recent Developments
The Green Data Center Market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the Green Data Center Market are listed below:
- Danfoss, Google, Microsoft and Schneider Electric, together with the Danish Data Center Industry, are launching a new pan-European initiative called Net Zero Innovation Hub For Data Centers, located in Fredericia, Denmark. The goal is to speed up common solutions for the green transition of data centers. (Source: Danfoss, Company News, September 2023).
- PhonePe, India’s leading fintech platform, announced the launch of its first Green Data Center in India, leveraging technologies and solutions from Dell Technologies and NTT. (Source: PhonePe, Company News, October 2022).
Green Data Center Market Report Coverage and Deliverables
The “Green Data Center Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering below areas:
- Green Data Center Market size and forecast at global, regional, and country levels for all the key market segments covered under the scope.
- Green Data Center Market trends as well as market dynamics such as drivers, restraints, and key opportunities.
- Detailed PEST/Porter’s Five Forces and SWOT analysis.
- Green Data Center Market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments.
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the Green Data Center Market.
- Detailed company profiles.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The global Green Data Center Market is expected to grow at a CAGR of 18.9% during the forecast period 2023 - 2031.
Increasing Demand for High-Performance Computing is one of the major factors driving the Green Data Center Market.
Rising adoption of cloud computing is anticipated to play a significant role in the global Green Data Center Market in the coming years.
The leading players operating in the Green Data Center Market are Cisco Systems, Inc., Delta Power Solutions, Digital Realty Trust, Eaton, Equinix, Inc., FUJITSU, HCL Technologies Limited, Hewlett Packard Enterprise Development LP, IBM, and Schneider Electric.
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.
Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
TABLE OF CONTENT
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Green Data Center Market - By Component
1.3.2 Green Data Center Market - By Industry
1.3.3 Green Data Center Market - By Data Center Size
1.3.4 Green Data Center Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. GREEN DATA CENTER MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. GREEN DATA CENTER MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. GREEN DATA CENTER MARKET - GLOBAL MARKET ANALYSIS
6.1. GREEN DATA CENTER - GLOBAL MARKET OVERVIEW
6.2. GREEN DATA CENTER - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. GREEN DATA CENTER MARKET - REVENUE AND FORECASTS TO 2028 - COMPONENT
7.1. OVERVIEW
7.2. COMPONENT MARKET FORECASTS AND ANALYSIS
7.3. SOLUTIONS
7.3.1. Overview
7.3.2. Solutions Market Forecast and Analysis
7.3.3. Power Market
7.3.3.1. Overview
7.3.3.2. Power Market Forecast and Analysis
7.3.4. Servers Market
7.3.4.1. Overview
7.3.4.2. Servers Market Forecast and Analysis
7.3.5. Networking Technologies Market
7.3.5.1. Overview
7.3.5.2. Networking Technologies Market Forecast and Analysis
7.3.6. Cooling Market
7.3.6.1. Overview
7.3.6.2. Cooling Market Forecast and Analysis
7.3.7. Other Market
7.3.7.1. Overview
7.3.7.2. Other Market Forecast and Analysis
7.4. SERVICES
7.4.1. Overview
7.4.2. Services Market Forecast and Analysis
8. GREEN DATA CENTER MARKET - REVENUE AND FORECASTS TO 2028 - INDUSTRY
8.1. OVERVIEW
8.2. INDUSTRY MARKET FORECASTS AND ANALYSIS
8.3. BFSI
8.3.1. Overview
8.3.2. BFSI Market Forecast and Analysis
8.4. RETAIL
8.4.1. Overview
8.4.2. Retail Market Forecast and Analysis
8.5. TELECOM AND IT
8.5.1. Overview
8.5.2. Telecom and IT Market Forecast and Analysis
8.6. HEALTHCARE
8.6.1. Overview
8.6.2. Healthcare Market Forecast and Analysis
8.7. OTHERS
8.7.1. Overview
8.7.2. Others Market Forecast and Analysis
9. GREEN DATA CENTER MARKET - REVENUE AND FORECASTS TO 2028 - DATA CENTER SIZE
9.1. OVERVIEW
9.2. DATA CENTER SIZE MARKET FORECASTS AND ANALYSIS
9.3. SMALL AND MEDIUM DATA CENTERS
9.3.1. Overview
9.3.2. Small and Medium Data Centers Market Forecast and Analysis
9.4. LARGE DATA CENTERS
9.4.1. Overview
9.4.2. Large Data Centers Market Forecast and Analysis
10. GREEN DATA CENTER MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Green Data Center Market Overview
10.1.2 North America Green Data Center Market Forecasts and Analysis
10.1.3 North America Green Data Center Market Forecasts and Analysis - By Component
10.1.4 North America Green Data Center Market Forecasts and Analysis - By Industry
10.1.5 North America Green Data Center Market Forecasts and Analysis - By Data Center Size
10.1.6 North America Green Data Center Market Forecasts and Analysis - By Countries
10.1.6.1 United States Green Data Center Market
10.1.6.1.1 United States Green Data Center Market by Component
10.1.6.1.2 United States Green Data Center Market by Industry
10.1.6.1.3 United States Green Data Center Market by Data Center Size
10.1.6.2 Canada Green Data Center Market
10.1.6.2.1 Canada Green Data Center Market by Component
10.1.6.2.2 Canada Green Data Center Market by Industry
10.1.6.2.3 Canada Green Data Center Market by Data Center Size
10.1.6.3 Mexico Green Data Center Market
10.1.6.3.1 Mexico Green Data Center Market by Component
10.1.6.3.2 Mexico Green Data Center Market by Industry
10.1.6.3.3 Mexico Green Data Center Market by Data Center Size
10.2. EUROPE
10.2.1 Europe Green Data Center Market Overview
10.2.2 Europe Green Data Center Market Forecasts and Analysis
10.2.3 Europe Green Data Center Market Forecasts and Analysis - By Component
10.2.4 Europe Green Data Center Market Forecasts and Analysis - By Industry
10.2.5 Europe Green Data Center Market Forecasts and Analysis - By Data Center Size
10.2.6 Europe Green Data Center Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Green Data Center Market
10.2.6.1.1 Germany Green Data Center Market by Component
10.2.6.1.2 Germany Green Data Center Market by Industry
10.2.6.1.3 Germany Green Data Center Market by Data Center Size
10.2.6.2 France Green Data Center Market
10.2.6.2.1 France Green Data Center Market by Component
10.2.6.2.2 France Green Data Center Market by Industry
10.2.6.2.3 France Green Data Center Market by Data Center Size
10.2.6.3 Italy Green Data Center Market
10.2.6.3.1 Italy Green Data Center Market by Component
10.2.6.3.2 Italy Green Data Center Market by Industry
10.2.6.3.3 Italy Green Data Center Market by Data Center Size
10.2.6.4 United Kingdom Green Data Center Market
10.2.6.4.1 United Kingdom Green Data Center Market by Component
10.2.6.4.2 United Kingdom Green Data Center Market by Industry
10.2.6.4.3 United Kingdom Green Data Center Market by Data Center Size
10.2.6.5 Russia Green Data Center Market
10.2.6.5.1 Russia Green Data Center Market by Component
10.2.6.5.2 Russia Green Data Center Market by Industry
10.2.6.5.3 Russia Green Data Center Market by Data Center Size
10.2.6.6 Rest of Europe Green Data Center Market
10.2.6.6.1 Rest of Europe Green Data Center Market by Component
10.2.6.6.2 Rest of Europe Green Data Center Market by Industry
10.2.6.6.3 Rest of Europe Green Data Center Market by Data Center Size
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Green Data Center Market Overview
10.3.2 Asia-Pacific Green Data Center Market Forecasts and Analysis
10.3.3 Asia-Pacific Green Data Center Market Forecasts and Analysis - By Component
10.3.4 Asia-Pacific Green Data Center Market Forecasts and Analysis - By Industry
10.3.5 Asia-Pacific Green Data Center Market Forecasts and Analysis - By Data Center Size
10.3.6 Asia-Pacific Green Data Center Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Green Data Center Market
10.3.6.1.1 Australia Green Data Center Market by Component
10.3.6.1.2 Australia Green Data Center Market by Industry
10.3.6.1.3 Australia Green Data Center Market by Data Center Size
10.3.6.2 China Green Data Center Market
10.3.6.2.1 China Green Data Center Market by Component
10.3.6.2.2 China Green Data Center Market by Industry
10.3.6.2.3 China Green Data Center Market by Data Center Size
10.3.6.3 India Green Data Center Market
10.3.6.3.1 India Green Data Center Market by Component
10.3.6.3.2 India Green Data Center Market by Industry
10.3.6.3.3 India Green Data Center Market by Data Center Size
10.3.6.4 Japan Green Data Center Market
10.3.6.4.1 Japan Green Data Center Market by Component
10.3.6.4.2 Japan Green Data Center Market by Industry
10.3.6.4.3 Japan Green Data Center Market by Data Center Size
10.3.6.5 South Korea Green Data Center Market
10.3.6.5.1 South Korea Green Data Center Market by Component
10.3.6.5.2 South Korea Green Data Center Market by Industry
10.3.6.5.3 South Korea Green Data Center Market by Data Center Size
10.3.6.6 Rest of Asia-Pacific Green Data Center Market
10.3.6.6.1 Rest of Asia-Pacific Green Data Center Market by Component
10.3.6.6.2 Rest of Asia-Pacific Green Data Center Market by Industry
10.3.6.6.3 Rest of Asia-Pacific Green Data Center Market by Data Center Size
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Green Data Center Market Overview
10.4.2 Middle East and Africa Green Data Center Market Forecasts and Analysis
10.4.3 Middle East and Africa Green Data Center Market Forecasts and Analysis - By Component
10.4.4 Middle East and Africa Green Data Center Market Forecasts and Analysis - By Industry
10.4.5 Middle East and Africa Green Data Center Market Forecasts and Analysis - By Data Center Size
10.4.6 Middle East and Africa Green Data Center Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Green Data Center Market
10.4.6.1.1 South Africa Green Data Center Market by Component
10.4.6.1.2 South Africa Green Data Center Market by Industry
10.4.6.1.3 South Africa Green Data Center Market by Data Center Size
10.4.6.2 Saudi Arabia Green Data Center Market
10.4.6.2.1 Saudi Arabia Green Data Center Market by Component
10.4.6.2.2 Saudi Arabia Green Data Center Market by Industry
10.4.6.2.3 Saudi Arabia Green Data Center Market by Data Center Size
10.4.6.3 U.A.E Green Data Center Market
10.4.6.3.1 U.A.E Green Data Center Market by Component
10.4.6.3.2 U.A.E Green Data Center Market by Industry
10.4.6.3.3 U.A.E Green Data Center Market by Data Center Size
10.4.6.4 Rest of Middle East and Africa Green Data Center Market
10.4.6.4.1 Rest of Middle East and Africa Green Data Center Market by Component
10.4.6.4.2 Rest of Middle East and Africa Green Data Center Market by Industry
10.4.6.4.3 Rest of Middle East and Africa Green Data Center Market by Data Center Size
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Green Data Center Market Overview
10.5.2 South and Central America Green Data Center Market Forecasts and Analysis
10.5.3 South and Central America Green Data Center Market Forecasts and Analysis - By Component
10.5.4 South and Central America Green Data Center Market Forecasts and Analysis - By Industry
10.5.5 South and Central America Green Data Center Market Forecasts and Analysis - By Data Center Size
10.5.6 South and Central America Green Data Center Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Green Data Center Market
10.5.6.1.1 Brazil Green Data Center Market by Component
10.5.6.1.2 Brazil Green Data Center Market by Industry
10.5.6.1.3 Brazil Green Data Center Market by Data Center Size
10.5.6.2 Argentina Green Data Center Market
10.5.6.2.1 Argentina Green Data Center Market by Component
10.5.6.2.2 Argentina Green Data Center Market by Industry
10.5.6.2.3 Argentina Green Data Center Market by Data Center Size
10.5.6.3 Rest of South and Central America Green Data Center Market
10.5.6.3.1 Rest of South and Central America Green Data Center Market by Component
10.5.6.3.2 Rest of South and Central America Green Data Center Market by Industry
10.5.6.3.3 Rest of South and Central America Green Data Center Market by Data Center Size
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. GREEN DATA CENTER MARKET, KEY COMPANY PROFILES
12.1. CISCO SYSTEMS, INC.
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. DELTA POWER SOLUTIONS
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. DIGITAL REALTY TRUST
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. EATON
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. EQUINIX, INC.
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. FUJITSU
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. HCL TECHNOLOGIES LIMITED
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. HEWLETT PACKARD ENTERPRISE DEVELOPMENT LP
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. IBM
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. SCHNEIDER ELECTRIC
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
The List of Companies
- Cisco Systems, Inc.
- Delta Power Solutions
- Digital Realty Trust
- Eaton
- Equinix, Inc.
- FUJITSU
- HCL Technologies Limited
- Hewlett Packard Enterprise Development LP
- IBM
- Schneider Electric
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.