North America Energy Recovery Ventilator Market Analysis and Forecast by Size, Share, Growth, Trends 2031
North America Energy Recovery Ventilator Market Size and Forecast (2021 - 2031), Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Technology Type (Plate Heat Exchanger, Heat Pipe Heat Exchanger, Rotary Heat Exchanger, Run-Around Coil, and Others), Mounting Type (Wall Mounted, Ceiling Mounted, and Cabinet), and End User (Residential, Commercial, and Industrial)
- Status : Published
- Report Code : TIPRE00041708
- Category : Manufacturing and Construction
- No. of Pages : 143
- Available Report Formats :
The North America Energy Recovery Ventilator Market size is expected to reach US$ 2,593.0 Million by 2031 from US$ 1,505.5 Million in 2024. The market is estimated to record a CAGR of 8.1% from 2024 to 2031.
Executive Summary and North America Energy Recovery Ventilator Market Analysis:The market in North America is segmented into the US, Canada, and Mexico. The well-established infrastructure in developed countries, including the US and Canada, helps manufacturing firms explore the limits of science, technology, and commerce. The US is expected to dominate the energy recovery ventilator market in North America during the forecast period. Technological advancements across North America have led to high competition in the manufacturing industry. As per the National Institute of Standards and Technology (NIST), the manufacturing sector in the US was valued at US$ 2.3 trillion and registered a 10.2% share of the country's GDP in 2023.
Rising urbanization and increasing economic growth have led to an increased number of shopping malls, shopping centers, entertainment centers, offices, hotels, large retail stores, and theaters. Governments across North America are focusing on the development of smart cities and the expansion of airport facilities. Therefore, increasing industrialization, rising construction activities, increasing smart city projects, and a growing tourism industry are driving the demand for energy recovery ventilators in industrial, commercial, and residential sectors across North America. A large number of well-funded startups are offering innovative HVAC solutions and services. Leading manufacturers such as RenewAire; Carrier; Daikin North America LLC.; Mitsubishi Electric; CORE Energy Recovery Solutions; Nortek Air Solutions, LLC; and Greenheck Fan Corporation, focused on energy recovery ventilator R&D and production. The growing application of HVAC systems across North America is anticipated to propel the energy recovery ventilator market growth during the forecast period
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North America Energy Recovery Ventilator Market: Strategic Insights
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- By Technology Type, the North America Energy Recovery Ventilator Market is segmented into Plate Heat Exchanger, Heat Pipe Heat Exchanger, Rotary Heat Exchanger, Run-Around Coil, and Others. Plate Heat Exchanger held the largest share of the market in 2024.
- By Mounting Type, the North America Energy Recovery Ventilator Market is segmented into Wall Mounted, Ceiling Mounted, and Cabinet. Ceiling Mounted held the largest share of the market in 2024.
- By End User, the North America Energy Recovery Ventilator Market is segmented into Residential, Commercial, and Industrial. Commercial held the largest share of the market in 2024.
In residential, commercial, and industrial sectors, reducing a building's overall energy consumption or energy load helps in decarbonization. Mechanical ventilation is the major contributor to the overall energy consumption or load in this. Reducing indoor airflow to reduce energy consumption is dangerous, as it creates health and safety concerns for occupants. As buildings become more airtight, they seal in contaminants, resulting in poor indoor air quality. Typical contaminants include off-gassing from carpets, furniture, and building materials, excess moisture and mold, odors, cooking and cleaning fumes, CO2, hair, and fibers. Energy Recovery Ventilators (ERVs) are designed to meet the stringent energy efficiency requirements of decarbonization. They can provide increased indoor ventilation without increasing the overall energy load. ERVs reuse the total energy that would have been wasted otherwise from the exhaust air stream to condition the incoming outdoor air.
ERV technology is notable for recovering and reusing nearly 90% of the energy from exhaust air, thereby reducing the energy utilization from heating, ventilation, and air conditioning systems and thus resulting in lowering carbon emissions, cutting energy costs, and enhancing sustainability. In addition, it transfers energy from outgoing stale air to incoming fresh air, thereby maintaining a comfortable indoor temperature environment and reducing the energy required for heating or cooling. This process conserves energy and significantly reduces carbon emissions, making it a promising solution to the sustainability challenges of the technology industry. Such benefits associated with the energy recovery ventilator help industries achieve sustainable goals and thereby act as the future trend in the market during the coming years.
North America Energy Recovery Ventilator Market Country InsightsBy country, the North America Energy Recovery Ventilator Market is segmented into the United States, Canada, and Mexico. The United States held the largest share in 2024.
The US dominated the energy recovery ventilator market in 2024 and is expected to dominate the market with the highest share in North America during the forecast period. As per the National Institute of Standards and Technology, the manufacturing sector contributed ~US$ 2.3 trillion, accounting for more than 11.4% of the total US GDP in 2023. The country recorded the world's second-largest manufacturing and industrial production levels after China. Consistently increasing industrial output requires continuous investments in infrastructure development, adoption of new manufacturing tools and techniques, and expansion of production spaces. The growing manufacturing sector creates a demand for energy recovery ventilators to maintain temperature and ventilation control, fueling the adoption of energy recovery ventilators.
The government bodies in the US, such as DOE, have enforced the use of energy-efficient systems. DOE is adopting more stringent energy conservation standards for energy recovery ventilators. Also, the Energy Policy and Conservation Act of 1975 (EPCA) has amended prescribes energy conservation standards for various consumer products and certain commercial and industrial equipment, including HVAC. EPCA also requires the US Department of Energy (DOE) to periodically determine whether more stringent standards are technologically feasible, economically justified, and save a significant amount of energy. Moreover, technological advancements have led to a competitive market in the US as the population has been attracted to several technological developments owing to high spending power. With the increasing adoption of air conditioning, heating, and ventilation systems in commercial buildings in North America, the energy recovery ventilator industry is constantly growing in the US. Moreover, rapid urbanization, changing environmental conditions, and an increase in the disposable income of individuals fuel the market growth.
North America Energy Recovery Ventilator Market Company ProfilesSome of the key players operating in the market include Panasonic Holdings Corp, Mitsubishi Electric Corp, LG Electronics Inc, Daikin Industries Ltd, Greenheck Fan Corp, Munters Group AB, Nortek Air Solutions, LLC, FUJITSU GENERAL, Carrier Global Corp, and Johnson Controls International Plc.
These players are adopting various strategies such as expansion, product innovation, and mergers and acquisitions to provide innovative products to their consumers and increase their market share.
North America Energy Recovery Ventilator Market Research MethodologyThe following methodology has been followed for the collection and analysis of data presented in this report:
Secondary Research
The research process begins with comprehensive secondary research, utilizing internal and external sources to gather qualitative and quantitative data for each market. Commonly referenced secondary research sources include, but are not limited to:
Company websites,
annual reports, financial statements, broker analyses, and investor presentationsIndustry trade journals
and other relevant publicationsGovernment documents,
statistical databases, and market reportsNews articles,
press releases, and webcasts specific to companies operating in the market
Note:
All financial data included in the Company Profiles section has been standardized to US$. For companies reporting in other currencies, figures have been converted to US$ using the relevant exchange rates for the corresponding year.Primary Research
The Insight Partners conducts a significant number of primary interviews each year with industry stakeholders and experts to validate its data analysis and gain valuable insights. These research interviews are designed to:
- Validate and refine findings from secondary research
- Enhance the expertise and market understanding of the analysis team
- Gain insights into market size, trends, growth patterns, competitive dynamics, and future prospects
Primary research is conducted via email interactions and telephone interviews, encompassing various markets, categories, segments, and sub-segments across different regions. Participants typically include:
Industry stakeholders:
Vice Presidents, Business Development Managers, Market Intelligence Managers, and National Sales ManagersExternal experts:
Valuation specialists, research analysts, and key opinion leaders with industry-specific expertise
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. Introduction
1.1 Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Secondary Research
3.2 Primary Research
3.2.1 Hypothesis formulation:
3.2.2 Macroeconomic factor analysis:
3.2.3 Developing base number:
3.2.4 Data Triangulation:
3.2.5 Country-level data:
4. Energy Recovery Ventilator Market Landscape
4.1 Market Overview
4.2 Ecosystem Analysis
4.2.1 List of Vendors in the Value Chain
5. North America Energy Recovery Ventilator Market - Key Market Dynamics
5.1 Market Drivers
5.2 Market Restraints
5.3 Market Opportunities
5.4 Future Trends
5.5 Impact of Drivers and Restraints:
6. Energy Recovery Ventilator Market - North America Market Analysis
6.1 North America Energy Recovery Ventilator Market Revenue (US$ Million), 2024 - 2031
6.2 North America Energy Recovery Ventilator Market Forecast and Analysis
7. North America Energy Recovery Ventilator Market Revenue Analysis - by Technology Type
7.1 Plate Heat Exchanger
7.1.1 Overview
7.1.2 Plate Heat Exchanger: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
7.2 Heat Pipe Heat Exchanger
7.2.1 Overview
7.2.2 Heat Pipe Heat Exchanger: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
7.3 Rotary Heat Exchanger
7.3.1 Overview
7.3.2 Rotary Heat Exchanger: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
7.4 Run-Around Coil
7.4.1 Overview
7.4.2 Run-Around Coil: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
7.5 Others
7.5.1 Overview
7.5.2 Others: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
8. North America Energy Recovery Ventilator Market Revenue Analysis - by Mounting Type
8.1 Wall Mounted
8.1.1 Overview
8.1.2 Wall Mounted: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
8.2 Ceiling Mounted
8.2.1 Overview
8.2.2 Ceiling Mounted: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
8.3 Cabinet
8.3.1 Overview
8.3.2 Cabinet: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
9. North America Energy Recovery Ventilator Market Revenue Analysis - by End User
9.1 Residential
9.1.1 Overview
9.1.2 Residential: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
9.2 Commercial
9.2.1 Overview
9.2.2 Commercial: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
9.3 Industrial
9.3.1 Overview
9.3.2 Industrial: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
10. North America Energy Recovery Ventilator Market - Country Analysis
10.1 North America
10.1.1 North America Energy Recovery Ventilator Market Revenue and Forecast and Analysis - by Country
10.1.1.1 North America Energy Recovery Ventilator Market Revenue and Forecast and Analysis - by Country
10.1.2.2 United States: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
10.1.2.2.1 United States: North America Energy Recovery Ventilator Market Share - by Technology Type
10.1.2.2.2 United States: North America Energy Recovery Ventilator Market Share - by Mounting Type
10.1.2.2.3 United States: North America Energy Recovery Ventilator Market Share - by End User
10.2.3.3 Canada: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
10.2.3.3.1 Canada: North America Energy Recovery Ventilator Market Share - by Technology Type
10.2.3.3.2 Canada: North America Energy Recovery Ventilator Market Share - by Mounting Type
10.2.3.3.3 Canada: North America Energy Recovery Ventilator Market Share - by End User
10.3.4.4 Mexico: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
10.3.4.4.1 Mexico: North America Energy Recovery Ventilator Market Share - by Technology Type
10.3.4.4.2 Mexico: North America Energy Recovery Ventilator Market Share - by Mounting Type
10.3.4.4.3 Mexico: North America Energy Recovery Ventilator Market Share - by End User
11 Competitive Landscape
11.1 Heat Map Analysis by Key Players
11.2 Company Positioning & Concentration
12 Industry Landscape
12.1 Overview
12.2 New Product Development
12.3 Merger and Acquisition
12.4 Other Strategic Developments
13 COMPANY PROFILES
13.1 Panasonic Holdings Corp
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Mitsubishi Electric Corp
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 LG Electronics Inc
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 Daikin Industries Ltd
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Greenheck Fan Corp
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 Munters Group AB
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 Nortek Air Solutions, LLC
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 FUJITSU GENERAL
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 Carrier Global Corp
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
13.10 Johnson Controls International Plc
13.10.1 Key Facts
13.10.2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
13.10.6 Key Developments
14. Appendix
14.1 About The Insight Partners
List of Tables
Table 1. North America Energy Recovery Ventilator Market Segmentation
Table 2. List of Vendors
Table 3. North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Table 4. North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Technology Type
Table 5. North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Mounting Type
Table 6. North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End User
Table 7. North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Country
Table 8. United States: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Technology Type
Table 9. United States: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Mounting Type
Table 10. United States: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End User
Table 11. Canada: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Technology Type
Table 12. Canada: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Mounting Type
Table 13. Canada: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End User
Table 14. Mexico: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Technology Type
Table 15. Mexico: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Mounting Type
Table 16. Mexico: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End User
Table 17. Heat Map Analysis by Key Players
List of Figures
Figure 1. North America Energy Recovery Ventilator Market Segmentation - Country
Figure 3. Ecosystem: Energy Recovery Ventilator Market
Figure 4. North America Energy Recovery Ventilator Market - Key Market Dynamics
Figure 5. Impact Analysis of Drivers and Restraints
Figure 6. North America Energy Recovery Ventilator Market Revenue (US$ Million), 2024 - 2031
Figure 7. North America Energy Recovery Ventilator Market Share (%) - by Technology Type, 2024 and 2031
Figure 8. Plate Heat Exchanger: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 9. Heat Pipe Heat Exchanger: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 10. Rotary Heat Exchanger: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 11. Run-Around Coil: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 12. Others: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 13. North America Energy Recovery Ventilator Market Share (%) - by Mounting Type, 2024 and 2031
Figure 14. Wall Mounted: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 15. Ceiling Mounted: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 16. Cabinet: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 17. North America Energy Recovery Ventilator Market Share (%) - by End User, 2024 and 2031
Figure 18. Residential: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 19. Commercial: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 20. Industrial: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 21. North America Energy Recovery Ventilator Market Breakdown by Key Countries, 2024 and 2031 (%)
Figure 22. United States: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 23. Canada: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 24. Mexico: North America Energy Recovery Ventilator Market - Revenue and Forecast, 2021 - 2031 (US$ Million)
Figure 25. Company Positioning & Concentration
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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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