North America Mainframe Modernization Services Market Analysis and Forecast by Size, Share, Growth, Trends 2031
North America Mainframe Modernization Services Market Size and Forecast (2021 - 2031), Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Services (Application Modernization, Cloud Migration, and Data Modernization), Enterprise Size (Large Enterprises and SMEs), and End-Use Industry (IT and Telecom, BFSI, Healthcare, Manufacturing, Retail, Education, and Others)
- Status : Published
- Report Code : TIPRE00041293
- Category : Technology, Media and Telecommunications
- No. of Pages : 211
- Available Report Formats :
The North America mainframe modernization services market size is expected to reach US$ 29,655.76 million by 2031 from US$ 12,972.47 million in 2023. The market is estimated to record a CAGR of 10.9% from 2023 to 2031.
Executive Summary and North America Mainframe Modernization Services Market Analysis:The mainframe modernization services market in North America is segmented into the US, Canada, and Mexico. North America is the early adopter of technologies and has a good IT infrastructure. According to the International Trade Administration, the US accounts for one-third of the US$ 5 trillion worldwide information technology (IT) market, making it the world's largest. In addition, the sector supports 12.1 million employment and contributes ~US$ 1.9 trillion to the US value-added GDP. Furthermore, according to CompTIA, there are over 557,000 software and IT service companies in the US. As per the International Trade Administration, the ICT industry in Canada comprises more than 43,200 businesses. Of these, the major number of companies operate in the computer services and software sectors. The industry is primarily made up of small businesses, with ~35,500 employing fewer than ten people. There are nearly 100 significant companies, including subsidiaries of international multinational corporations, that employ more than 500 people. Having such a big IT industry in the region is raising the need for mainframe modernization services.
Moreover, the region is also witnessing a rise in digitization in the healthcare sector. According to the Canada Health Infoway, Canadians are embracing digital health services, and it is also estimated that the demand for digital healthcare services will increase in the coming year. According to an online survey conducted in November 2022 with 12,445 Canadians, 94% of Canadians were interested in accessing digital health services. Thus, growing digitization in the healthcare sector is projected to raise the need for mainframe modernization services market among healthcare providers to conduct all IT-related operations efficiently.
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North America Mainframe Modernization Services Market: Strategic Insights
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Key segments that contributed to the derivation of the North America mainframe modernization services market analysis are services, enterprise size and end-use industry.
- Based on services, the North America mainframe modernization services market is segmented into application modernization, cloud migration, and data modernization. The application modernization segment held the largest share of the market in 2023.
- Based on enterprise size, the North America mainframe modernization services market is bifurcated into large enterprises and SMEs. The large enterprises segment held a larger share of the market in 2023.
- Based on end-use industry, the North America mainframe modernization services market is segmented into IT and telecom, BFSI, healthcare, manufacturing, retail, education, and others. The IT and telecom segment held the largest share of the market in 2023.
Digital technologies are transforming communications, business, health, education, finance, etc. The COVID-19 pandemic increased the adoption of digital technologies and enhanced productivity. Digitization saved many companies during the pandemic by adapting to remote work cultures and online operations. According to Cisco, by 2024, around 75% of start-ups in Canada will have a digital-first strategy. Moreover, over 50% of SMEs reorganized their company structure in Canada. Such rising adoptions of digital technologies have increased the demand for robust IT infrastructure and are driving the mainframe modernization services market. The rapid evolution of new digital technologies, combined with increasing customer demands and ongoing disruptive market forces, is driving companies to prioritize digital transformation. Digital transformation places significant demands on existing applications and data, requiring modernization and integration into a heterogeneous technology landscape, including cloud and mainframe.
North America Mainframe Modernization Services Market Country InsightsBased on country, the North America mainframe modernization services market comprises the US, Canada, and Mexico. The US held the largest share in 2023.
The US is witnessing a tremendous transition from onsite to remote work. According to the Pew Research Center survey, a third of employees (35%) have jobs that can be done remotely. 6 out of 10 hybrid workers (59%) reported working three or more days from home in a week, compared to 41% who reported working from home two days per week. As remote work provides the flexibility of work without hampering productivity, it is a desirable perk across organizations that can help retain top talent. Thus, the rising demand for remote working is projected to propel the need to incorporate new IT infrastructure among the companies, which, in turn, is expected to drive the mainframe modernization services market in the US..
North America Mainframe Modernization Services Market Company ProfilesSome of the key players operating in the market include Accenture Plc; Capgemini SE; Infosys Ltd; Fujitsu Ltd; Cognizant Technology Solutions Corp; Microsoft Corp; Mphasis Ltd; Innova Solutions; DXC Technology Co; Amazon Web Services Inc; International Business Machines Corp; HCL Technologies Ltd; Atos SE; Tata Consultancy Services Ltd; Oracle Corp; EPAM Systems Inc; Ensono, LLC; Hexaware Technologies Ltd; Software AG; and Kyndryl Holdings Inc, among others. These players are adopting various strategies such as expansion, product innovation, and mergers and acquisitions to provide innovative products to their consumers and increase their market share.
North America Mainframe Modernization Services Market Research Methodology :The following methodology has been followed for the collection and analysis of data presented in this report:
Secondary Research
The research process begins with comprehensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative data for each market. Commonly referenced secondary research sources include, but are not limited to:
- Company websites, annual reports, financial statements, broker analyses, and investor presentations.
- Industry trade journals and other relevant publications.
- Government documents, statistical databases, and market reports.
- News articles, press releases, and webcasts specific to companies operating in the market.
All financial data included in the Company Profiles section has been standardized to USD. For companies reporting in other currencies, figures have been converted to USD using the relevant exchange rates for the corresponding year.
Primary Research
The Insight Partners conducts a significant number of primary interviews each year with industry stakeholders and experts to validate its data analysis and gain valuable insights. These research interviews are designed to:
- Validate and refine findings from secondary research.
- Enhance the expertise and market understanding of the analysis team.
- Gain insights into market size, trends, growth patterns, competitive dynamics, and future prospects.
Primary research is conducted via email interactions and telephone interviews, encompassing various markets, categories, segments, and sub-segments across different regions. Participants typically include:
- Industry stakeholders: Vice Presidents, business development managers, market intelligence managers, and national sales managers
- External experts: Valuation specialists, research analysts, and key opinion leaders with industry-specific expertise
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. Introduction
1.1 Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Secondary Research
3.2 Primary Research
3.2.1 Hypothesis formulation:
3.2.2 Macroeconomic factor analysis:
3.2.3 Developing base number:
3.2.4 Data Triangulation:
3.2.5 Country-level data:
4. North America Mainframe Modernization Services Market Landscape
4.1 Overview
4.2 PEST Analysis
4.3 Ecosystem Analysis
4.3.1 List of Vendors in the Value Chain
5. North America Mainframe Modernization Services Market - Key Market Dynamics
5.1 Market Drivers
5.1.1 The Rise in Adoption of Mainframe Modernization Services In Various Sectors
5.1.2 Digital Transformation Across the Globe
5.1.3 Growing Adoption of Cloud Computing
5.2 Market Restraints
5.2.1 Challenges in Mainframe Modernization
5.3 Market Opportunities
5.3.1 Growing Adoption of Data Analytics
5.4 Future Trends
5.4.1 Increase in Investment Towards the Transformation of IT Infrastructure
5.4.2 Integration with AI and ML
5.5 Impact of Drivers and Restraints:
6. Mainframe Modernization Services Market - North America Analysis
6.1 North America Mainframe Modernization Services Market Revenue (US$ Million), 2021-2031
6.2 North America Mainframe Modernization Services Market Forecast Analysis
7. North America Mainframe Modernization Services Market Analysis - by Services
7.1 Application Modernization
7.1.1 Overview
7.1.2 Application Modernization: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.2 Cloud Migration
7.2.1 Overview
7.2.2 Cloud Migration: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.3 Data Modernization
7.3.1 Overview
7.3.2 Data Modernization: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
8. North America Mainframe Modernization Services Market Analysis - by Enterprise Size
8.1 Large Enterprises
8.1.1 Overview
8.1.2 Large Enterprises: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
8.2 SMEs
8.2.1 Overview
8.2.2 SMEs: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
9. North America Mainframe Modernization Services Market Analysis - by End Use Industry
9.1 IT and Telecom
9.1.1 Overview
9.1.2 IT and Telecom: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.2 BFSI
9.2.1 Overview
9.2.2 BFSI: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.3 Healthcare
9.3.1 Overview
9.3.2 Healthcare: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.4 Manufacturing
9.4.1 Overview
9.4.2 Manufacturing: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.5 Retail
9.5.1 Overview
9.5.2 Retail: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.6 Education
9.6.1 Overview
9.6.2 Education: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.7 Others
9.7.1 Overview
9.7.2 Others: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
10. North America Mainframe Modernization Services Market - Country Analysis
10.1 North America
10.1.1 North America Mainframe Modernization Services Market - Revenue and Forecast Analysis - by Country
10.1.1.1 North America Mainframe Modernization Services Market - Revenue and Forecast Analysis - by Country
10.1.1.2 United States: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
10.1.1.2.1 United States: North America Mainframe Modernization Services Market Share - by Services
10.1.1.2.2 United States: North America Mainframe Modernization Services Market Share - by Enterprise Size
10.1.1.2.3 United States: North America Mainframe Modernization Services Market Share - by End Use Industry
10.1.1.3 Canada: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
10.1.1.3.1 Canada: North America Mainframe Modernization Services Market Share - by Services
10.1.1.3.2 Canada: North America Mainframe Modernization Services Market Share - by Enterprise Size
10.1.1.3.3 Canada: North America Mainframe Modernization Services Market Share - by End Use Industry
10.1.1.4 Mexico: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
10.1.1.4.1 Mexico: North America Mainframe Modernization Services Market Share - by Services
10.1.1.4.2 Mexico: North America Mainframe Modernization Services Market Share - by Enterprise Size
10.1.1.4.3 Mexico: North America Mainframe Modernization Services Market Share - by End Use Industry
11. Competitive Landscape
11.1 Heat Map Analysis by Key Players
11.2 Company Positioning & Concentration
12. Industry Landscape
12.1 Overview
12.2 Market Initiative
12.3 Product Development
12.4 Mergers & Acquisitions
13. Company Profiles
13.1 Accenture Plc
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Capgemini SE
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Infosys Ltd
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 Fujitsu Ltd
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Cognizant Technology Solutions Corp
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 Microsoft Corp
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 Mphasis Ltd
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 Innova Solutions
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 DXC Technology Co
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
13.10 Amazon Web Services Inc
13.10.1 Key Facts
13.10.2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
13.10.6 Key Developments
13.11 International Business Machines Corp
13.11.1 Key Facts
13.11.2 Business Description
13.11.3 Products and Services
13.11.4 Financial Overview
13.11.5 SWOT Analysis
13.11.6 Key Developments
13.12 HCL Technologies Ltd
13.12.1 Key Facts
13.12.2 Business Description
13.12.3 Products and Services
13.12.4 Financial Overview
13.12.5 SWOT Analysis
13.12.6 Key Developments
13.13 Atos SE
13.13.1 Key Facts
13.13.2 Business Description
13.13.3 Products and Services
13.13.4 Financial Overview
13.13.5 SWOT Analysis
13.13.6 Key Developments
13.14 Tata Consultancy Services Ltd
13.14.1 Key Facts
13.14.2 Business Description
13.14.3 Products and Services
13.14.4 Financial Overview
13.14.5 SWOT Analysis
13.14.6 Key Developments
13.15 Oracle Corp
13.15.1 Key Facts
13.15.2 Business Description
13.15.3 Products and Services
13.15.4 Financial Overview
13.15.5 SWOT Analysis
13.15.6 Key Developments
13.16 EPAM Systems Inc
13.16.1 Key Facts
13.16.2 Business Description
13.16.3 Products and Services
13.16.4 Financial Overview
13.16.5 SWOT Analysis
13.16.6 Key Developments
13.17 Ensono, LLC
13.17.1 Key Facts
13.17.2 Business Description
13.17.3 Products and Services
13.17.4 Financial Overview
13.17.5 SWOT Analysis
13.17.6 Key Developments
13.18 Hexaware Technologies Ltd
13.18.1 Key Facts
13.18.2 Business Description
13.18.3 Products and Services
13.18.4 Financial Overview
13.18.5 SWOT Analysis
13.18.6 Key Developments
13.19 Software AG
13.19.1 Key Facts
13.19.2 Business Description
13.19.3 Products and Services
13.19.4 Financial Overview
13.19.5 SWOT Analysis
13.19.6 Key Developments
13.20 Kyndryl Holdings Inc
13.20.1 Key Facts
13.20.2 Business Description
13.20.3 Products and Services
13.20.4 Financial Overview
13.20.5 SWOT Analysis
13.20.6 Key Developments
14. Appendix
14.1 Word Index
14.2 About The Insight Partners
List of Tables
Table 1. North America Mainframe Modernization Services Market Segmentation
Table 2. List of Vendors
Table 3. North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Table 4. North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Services
Table 5. North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Enterprise Size
Table 6. North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million) - by End Use Industry
Table 7. North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Country
Table 8. United States: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Services
Table 9. United States: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Enterprise Size
Table 10. United States: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End Use Industry
Table 11. Canada: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Services
Table 12. Canada: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Enterprise Size
Table 13. Canada: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End Use Industry
Table 14. Mexico: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Services
Table 15. Mexico: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by Enterprise Size
Table 16. Mexico: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021 - 2031 (US$ Million) - by End Use Industry
Table 17. Company Positioning & Concentration
Table 18. List of Abbreviation
List of Figures
Figure 1. North America Mainframe Modernization Services Market Segmentation - Country
Figure 2. PEST Analysis
Figure 3. North America Mainframe Modernization Services Market - Key Market Dynamics
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. North America Mainframe Modernization Services Market Revenue (US$ Million), 2021-2031
Figure 6. North America Mainframe Modernization Services Market Share (%) - by Services (2023 and 2031)
Figure 7. Application Modernization: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 8. Cloud Migration: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 9. Data Modernization: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 10. North America Mainframe Modernization Services Market Share (%) - by Enterprise Size (2023 and 2031)
Figure 11. Large Enterprises: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 12. SMEs: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 13. North America Mainframe Modernization Services Market Share (%) - by End Use Industry (2023 and 2031)
Figure 14. IT and Telecom: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 15. BFSI: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 16. Healthcare: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 17. Manufacturing: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 18. Retail: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 19. Education: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 20. Others: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 21. North America Mainframe Modernization Services Market Breakdown, by Key Countries, 2023 and 2031 (%)
Figure 22. United States: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021- 2031 (US$ Million)
Figure 23. Canada: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021- 2031 (US$ Million)
Figure 24. Mexico: North America Mainframe Modernization Services Market - Revenue and Forecast, 2021- 2031 (US$ Million)
Figure 25. Heat Map Analysis by Key Players
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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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