North America Terahertz Technology Market Analysis and Forecast by Size, Share, Growth, Trends 2031
North America Terahertz Technology Market Size and Forecast (2021-2031), Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Component (Terahertz Detectors and Terahertz Sources), Type (Terahertz Imaging Systems, Terahertz Spectroscopy Systems, and Terahertz Communication Systems), and Application (Industrial, Medical and Healthcare, Defense and Security, Semiconductor, Food and Agriculture, and Other Applications)
- Report Date : Oct 2025
- Report Code : TIPRE00013325
- Category : Electronics and Semiconductor
- Status : Published
- Available Report Formats :
- No. of Pages : 155
The North America terahertz technology market size is expected to reach US$ 838.31 million by 2031 from US$ 263.00 million in 2024. The market is estimated to record a CAGR of 18.1% from 2025 to 2031.
Executive Summary and North America Terahertz Technology Market Analysis:The North America region is witnessing technological developments from economically robust countries. Companies are regularly enhancing their overall business processes to fulfill the customers' demand for high-quality products and services. The demand for this technology is the largest in the region due to terahertz being a new technology and North America being an early adopter. Increasing helicopter and commercial aircraft production in the US is driving the adoption of terahertz technology in the region. The US's huge aerospace industry exports over 60 percent of all aerospace manufacturing. Research institutes in the region, such as the Jet Propulsion Laboratory, are also contributing to the adoption by implementing terahertz technology.
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North America Terahertz Technology Market: Strategic Insights
| Market Size Value in | US$ 74.01 Million in 2019 |
| Market Size Value by | US$ 497.16 Million by 2027 |
| Growth rate | CAGR of 27.1% from 2020-2027 |
| Forecast Period | 2020-2027 |
| Base Year | 2020 |
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Key segments that contributed to the derivation of the North America terahertz technology market analysis are component, type, and application.
- By component, the North America terahertz technology market is bifurcated into terahertz detectors and terahertz sources. The terahertz detectors segment held a larger share of the market in 2024.
- By type, the North America terahertz technology market is segmented into terahertz imaging systems, terahertz spectroscopy systems, and terahertz communication systems. The terahertz imaging systems segment held the largest share of the market in 2024.
- By application, the North America terahertz technology market is segmented into industrial, medical and healthcare, defense and security, semiconductor, food and agriculture, and others. The industrial segment held the largest share of the market in 2024.
With the growing technological advancements across industries, the demand for the implementation of terahertz (THz) technology across military & defense, as well as the medical and healthcare sector, is rising. The focus of manufacturers on the development of THz sources, transmission, or reflection, as well as detector technologies, is due to an increasing exploration of the "THz gap" that lies between photonics and electronics. This technology is constantly being utilized in applications such as chemistry, biomedicine, materials science, security screening, and communication. The exclusive properties of THz radiation are well-suited for medical and healthcare applications, particularly those that can stimulate low-frequency molecular vibrations, which include van der Waals or other non-bonded interactions and hydrogen bonds. The propagation of THz radiation from biomolecules that produce spectral vibrational signatures along the THz range is an essential feature of terahertz technology. THz imaging offers crucial advantages for tissue detection and for distinguishing pathological and normal tissues. Thus, terahertz technology has wide applications across the medical and healthcare sectors. The terahertz spectrum ranges are highly dependent on characteristics of generating and detecting methods of long waves' side and infrared on the short-wave edge range. The THz frequency range lies on the margin of the electronic world, where microwaves, as well as radio radiations, are easily generated from the photonic world and electron-based devices, where the applications of optical techniques are easy. The in-built potential advantages of the terahertz (THz) phenomenon, encompassing many aspects, which include THz imaging, sensing, as well as investigating material properties with the help of THz radiation, are boosting its application in the defense and security sector. The incorporation of terahertz technology in handheld scanners, which are deployed mainly in airports and other public spaces for security screening, is also increasing, especially for package scanning in airports. Furthermore, the rising terrorist activities globally and mounting criminal activities are driving government investments across several countries to establish enhanced security infrastructure.
In defense and homeland security applications, the terahertz imaging technique detects concealed, hidden metallic objects such as arms and ammunition, which may be potential threats. Researchers at the University of California, Los Angeles (UCLA) created a ground-breaking terahertz (THz) imaging system in March 2023 that can take 3D multi-spectral pictures in real time. By using a focal-plane array with 283,500 nanoantennas, this system eliminates the need for conventional raster scanning and allows for high-speed imaging. The technology has important ramifications for manufacturing quality control, medical diagnostics, and security screening. Such applications drive the adoption of terahertz technologies in defense applications.
North America Terahertz Technology Market Country InsightsBased on country, the North America terahertz technology market comprises the US, Canada, and Mexico. The US held the largest share in 2024.
As a result of favorable measures to replace conventional power supply systems with energy-efficient technologies to reduce transmission losses, the US terahertz technology market is witnessing significant growth. Continuous technical advances in the structural integrity of components to reduce integration time and complexity, sustain electrical flow, improve productivity, and complement market dynamics. Institutes in the US are actively contributing to research and development, such as a professor at MIT and his group working on terahertz radiation sources that can be etched on microchips. Terahertz spectroscopy, which uses the band of electromagnetic radiation for microwaves and infrared light, is a good protection technology. It can obtain the spectroscopic fingerprints of materials, including chemicals used in explosives. But conventional terahertz spectroscopy involves a substantial source of radiation. It is about the size of a large suitcase, and analyzing a single sample takes 15 to 30 minutes, making it impractical for most applications. Such initiatives drive the growth of the terahertz technology market. It is also extensively used in the healthcare and beauty sector owing to advantages in dentistry, oncology, dermatology, tomography etc. In April 2022, Advantest Corporation released Euclid, a 3D image viewer for its photoacoustic microscopes. Tomographic images are made, and 3D images are automatically shown by superimposing data from a Hadatomo tool on skin melanin, vascular network, and skin structure. This substance is used in dermatological research for cosmetic and medical purposes.
North America Terahertz Technology Market Company ProfilesSome of the key players operating in the market include NTT Electric Co., Canon Inc., Horiba Ltd., Advantest Corporation, HÜBNER GmbH & Co. KG, Luna Innovations Inc., Menlo Systems GmbH, Microtech Instrument Inc., Terasense Group Inc., Teraview Limited, and Toptica Photonics AG, among others. These players are adopting various strategies such as expansion, product innovation, and mergers and acquisitions to provide innovative products to their consumers and increase their market share.
North America Terahertz Technology Market Research Methodology :The following methodology has been followed for the collection and analysis of data presented in this report:
Secondary Research
The research process begins with comprehensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative data for each market. Commonly referenced secondary research sources include, but are not limited to:
- Company websites, annual reports, financial statements, broker analyses, and investor presentations.
- Industry trade journals and other relevant publications.
- Government documents, statistical databases, and market reports.
- News articles, press releases, and webcasts specific to companies operating in the market.
All financial data included in the Company Profiles section has been standardized to USD. For companies reporting in other currencies, figures have been converted to USD using the relevant exchange rates for the corresponding year.
Primary Research
The Insight Partners conducts a significant number of primary interviews each year with industry stakeholders and experts to validate its data analysis and gain valuable insights. These research interviews are designed to:
- Validate and refine findings from secondary research.
- Enhance the expertise and market understanding of the analysis team.
- Gain insights into market size, trends, growth patterns, competitive dynamics, and future prospects.
Primary research is conducted via email interactions and telephone interviews, encompassing various markets, categories, segments, and sub-segments across different regions. Participants typically include:
- Industry stakeholders: Vice Presidents, business development managers, market intelligence managers, and national sales managers
- External experts: Valuation specialists, research analysts, and key opinion leaders with industry-specific expertise
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Component, Type, and Application
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
US, Canada
1. Introduction
1.1 Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Secondary Research
3.2 Primary Research
3.2.1 Hypothesis formulation:
3.2.2 Macro-economic factor analysis:
3.2.3 Developing base number:
3.2.4 Data Triangulation:
3.2.5 Country level data:
4. North America Terahertz Technology Market Landscape
4.1 Overview
4.2 PEST Analysis
4.2.1 Technology Providers
4.2.2 Government and Regulatory Bodies
4.2.3 End-User Industries
4.3 List of Vendors in the Value Chain
5. North America Terahertz Technology Market - Key Market Dynamics
5.1 North America Terahertz Technology Market - Key Market Dynamics
5.2 Market Drivers
5.2.1 Rising Demand of Terahertz Technology from the Defense, Homeland Security, and Medical Sectors
5.2.2 Growing Use of Terahertz Systems in the Semiconductor Industry
5.2.3 Technological Advancements in Terahertz
5.3 Market Restraints
5.3.1 Lack of Awareness Regarding Terahertz Technology and Unavailability of Skilled Professionals
5.4 Market Opportunities
5.4.1 Processing Applications of Terahertz Technology in the Food Industry
5.4.2 Expansion of the 6G technology
5.5 Future Trends
5.5.1 Use of Terahertz Technology for Satellite Communication
5.5.2 Integration of Artificial Intelligence in Terahertz Systems
5.6 Impact of Drivers and Restraints:
6. North America Terahertz Technology Market - Analysis
6.1 North America Terahertz Technology Market Revenue (US$ Million), 2021-2031
6.2 North America Terahertz Technology Market Forecast Analysis
7. North America Terahertz Technology Market Analysis - by Component
7.1 Terahertz Detectors
7.1.1 Overview
7.1.2 Terahertz Detectors: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.2 Terahertz Sources
7.2.1 Overview
7.2.2 Terahertz Sources: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
8. North America Terahertz Technology Market Analysis - by Type
8.1 Terahertz Imaging Systems
8.1.1 Overview
8.1.2 Terahertz Imaging Systems: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
8.2 Terahertz Spectroscopy Systems
8.2.1 Overview
8.2.2 Terahertz Spectroscopy Systems: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
8.3 Terahertz Communication Systems
8.3.1 Overview
8.3.2 Terahertz Communication Systems: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
9. North America Terahertz Technology Market Analysis - by Application
9.1 Industrial
9.1.1 Overview
9.1.2 Industrial: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.2 Medical and Healthcare
9.2.1 Overview
9.2.2 Medical and Healthcare: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.3 Defense and Security
9.3.1 Overview
9.3.2 Defense and Security: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.4 Semiconductor
9.4.1 Overview
9.4.2 Semiconductor: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.5 Food and Agriculture
9.5.1 Overview
9.5.2 Food and Agriculture: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
9.6 Others
9.6.1 Overview
9.6.2 Others: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
10. North America Terahertz Technology Market - Country Analysis
10.1 North America
10.1.1 North America Terahertz Technology Market - Revenue and Forecast Analysis - by Country
10.1.1.1 North America Terahertz Technology Market - Revenue and Forecast Analysis - by Country
10.1.1.2 United States: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
10.1.1.2.1 United States: North America Terahertz Technology Market Share - by Component
10.1.1.2.2 United States: North America Terahertz Technology Market Share - by Type
10.1.1.2.3 United States: North America Terahertz Technology Market Share - by Application
10.1.1.3 Canada: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
10.1.1.3.1 Canada: North America Terahertz Technology Market Share - by Component
10.1.1.3.2 Canada: North America Terahertz Technology Market Share - by Type
10.1.1.3.3 Canada: North America Terahertz Technology Market Share - by Application
10.1.1.4 Mexico: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
10.1.1.4.1 Mexico: North America Terahertz Technology Market Share - by Component
10.1.1.4.2 Mexico: North America Terahertz Technology Market Share - by Type
10.1.1.4.3 Mexico: North America Terahertz Technology Market Share - by Application
11. Competitive Landscape
11.1 Heat Map Analysis by Key Players
11.2 Company Positioning and Concentration
12. Industry Landscape
12.1 Overview
12.2 Market Initiative
12.3 Product Development
13. Company Profiles
13.1 Terasense Group Inc
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 TeraView Limited
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Advantest Corp
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 Toptica Photonics AG
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Luna Innovations Inc
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 H?BNER GmbH & Co KG
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 Menlo Systems GmbH
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 Microtech Instrument Inc
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 Das-Nano SL
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
13.10 NTT Electronics Corp
13.10.1 Key Facts
13.10.2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
13.10.6 Key Developments
13.11 Canon Inc
13.11.1 Key Facts
13.11.2 Business Description
13.11.3 Products and Services
13.11.4 Financial Overview
13.11.5 SWOT Analysis
13.11.6 Key Developments
13.12 Horiba Ltd
13.12.1 Key Facts
13.12.2 Business Description
13.12.3 Products and Services
13.12.4 Financial Overview
13.12.5 SWOT Analysis
13.12.6 Key Developments
14. Appendix
14.1 Word Index
14.2 About the Insight Partners
List of Tables
Table 1. North America Terahertz Technology Market Segmentation
Table 2. List of Vendors
Table 3. North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
Table 4. North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Component
Table 5. North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Type
Table 6. North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Application
Table 7. North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Country
Table 8. United States: North America Terahertz Technology Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Component
Table 9. United States: North America Terahertz Technology Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Type
Table 10. United States: North America Terahertz Technology Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Application
Table 11. Canada: North America Terahertz Technology Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Component
Table 12. Canada: North America Terahertz Technology Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Type
Table 13. Canada: North America Terahertz Technology Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Application
Table 14. Mexico: North America Terahertz Technology Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Component
Table 15. Mexico: North America Terahertz Technology Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Type
Table 16. Mexico: North America Terahertz Technology Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Application
Table 17. List of Abbreviation
List of Figures
Figure 1. North America Terahertz Technology Market Segmentation - Country
Figure 2. PEST Analysis
Figure 3. Ecosystem: Terahertz Technology Market
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. North America Terahertz Technology Market Revenue (US$ Million), 2021-2031
Figure 6. North America Terahertz Technology Market Share (%) - by Component (2024 and 2031)
Figure 7. Terahertz Detectors: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 8. Terahertz Sources: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 9. North America Terahertz Technology Market Share (%) - by Type (2024 and 2031)
Figure 10. Terahertz Imaging Systems: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 11. Terahertz Spectroscopy Systems: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 12. Terahertz Communication Systems: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 13. North America Terahertz Technology Market Share (%) - by Application (2024 and 2031)
Figure 14. Industrial: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 15. Medical and Healthcare: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 16. Defense and Security: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 17. Semiconductor: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 18. Food and Agriculture: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 19. Others: North America Terahertz Technology Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 20. North America Terahertz Technology Market Breakdown, by Key Countries, 2024 and 2031 (%)
Figure 21. United States: North America Terahertz Technology Market - Revenue and Forecast, 2021- 2031 (US$ Million)
Figure 22. Canada: North America Terahertz Technology Market - Revenue and Forecast, 2021- 2031 (US$ Million)
Figure 23. Mexico: North America Terahertz Technology Market - Revenue and Forecast, 2021- 2031 (US$ Million)
Figure 24. Heat Map Analysis by Key Players
Figure 25. Company Positioning and Concentration
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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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