The volume of data is growing rapidly, and the demand for analytics solution is growing to gain actionable insights from the data generated. The increasing awareness among organizations is also a driving factor for the growth of global prescriptive and predictive analytics market. The prescriptive and predictive analytics market is competitive in nature due to the presence of some of the well-established players such as IBM, Oracle, and SAS among others.
MARKET SCOPE
The "Global Prescriptive and Predictive Analytics Market Analysis to 2031" is a specialized and in-depth study with a special focus on the global market trend analysis. The report aims to provide an overview of the prescriptive and predictive analytics market with detailed market segmentation by deployment, industry, and geography. The report provides key statistics on the market status of the leading prescriptive and predictive analytics market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
- Based on deployment, the global prescriptive and predictive analytics market is segmented into on-premise and cloud.
- On the basis of industry, the market is segmented into BFSI, retail, healthcare and pharmaceutical, IT and telecom, and others.
MARKET DYNAMICS
Drivers:
- Growing focus towards adopting analytics solutions to predict future market trends, growing adoption of new technologies such as Big Data and AI are the major factors that are expected to drive the growth of prescriptive and predictive analytics market.
Restraints:
- Privacy concerns and stringent regulations regarding the use of data are major factors that might hinder the growth of prescriptive and predictive analytics market in the current market scenario
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The prescriptive and predictive analytics market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the prescriptive and predictive analytics market in these regions.
IMPACT OF COVID-19 ON PRESCRIPTIVE AND PREDICTIVE ANALYTICS MARKET
COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, the UK, Turkey, Italy, and Spain are some of the worst affected countries in terms confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Shutdown of various plants and factories has affected the global supply chains and negatively impacted the manufacturing, delivery schedules, and sales of products in global market. Few companies have already announced possible delays in product deliveries and slump in future sales of their products. In addition to this, the global travel bans imposed by countries in Europe, Asia-Pacific, and North America are affecting the business collaborations and partnerships opportunities.
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- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The prescriptive and predictive analytics market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the prescriptive and predictive analytics market in these regions.
IMPACT OF COVID-19 ON PRESCRIPTIVE AND PREDICTIVE ANALYTICS MARKET
COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, the UK, Turkey, Italy, and Spain are some of the worst affected countries in terms confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Shutdown of various plants and factories has affected the global supply chains and negatively impacted the manufacturing, delivery schedules, and sales of products in global market. Few companies have already announced possible delays in product deliveries and slump in future sales of their products. In addition to this, the global travel bans imposed by countries in Europe, Asia-Pacific, and North America are affecting the business collaborations and partnerships opportunities.
MARKET PLAYERS
The report covers key developments in the prescriptive and predictive analytics market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market players from prescriptive and predictive analytics market are anticipated to lucrative growth opportunities in the future with the rising demand in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the prescriptive and predictive analytics market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Altair Engineering, Inc.
- ALTERYX, INC
- FICO
- IBM
- Oracle
- SAP
- SAS Institute Inc.
- TABLEAU SOFTWARE, LLC, A SALESFORCE COMPANY.
- Teradata
- TIBCO Software Inc.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Prescriptive And Predictive Analytics Market - By Deployment
1.3.2 Prescriptive And Predictive Analytics Market - By Industry
1.3.3 Prescriptive And Predictive Analytics Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. PRESCRIPTIVE AND PREDICTIVE ANALYTICS MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. PRESCRIPTIVE AND PREDICTIVE ANALYTICS MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. PRESCRIPTIVE AND PREDICTIVE ANALYTICS MARKET - GLOBAL MARKET ANALYSIS
6.1. PRESCRIPTIVE AND PREDICTIVE ANALYTICS - GLOBAL MARKET OVERVIEW
6.2. PRESCRIPTIVE AND PREDICTIVE ANALYTICS - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. PRESCRIPTIVE AND PREDICTIVE ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 - DEPLOYMENT
7.1. OVERVIEW
7.2. DEPLOYMENT MARKET FORECASTS AND ANALYSIS
7.3. ON-PREMISE
7.3.1. Overview
7.3.2. On-Premise Market Forecast and Analysis
7.4. CLOUD
7.4.1. Overview
7.4.2. Cloud Market Forecast and Analysis
8. PRESCRIPTIVE AND PREDICTIVE ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 - INDUSTRY
8.1. OVERVIEW
8.2. INDUSTRY MARKET FORECASTS AND ANALYSIS
8.3. BFSI
8.3.1. Overview
8.3.2. BFSI Market Forecast and Analysis
8.4. RETAIL
8.4.1. Overview
8.4.2. Retail Market Forecast and Analysis
8.5. HEALTHCARE AND PHARMACEUTICAL
8.5.1. Overview
8.5.2. Healthcare and Pharmaceutical Market Forecast and Analysis
8.6. IT AND TELECOM
8.6.1. Overview
8.6.2. IT and Telecom Market Forecast and Analysis
8.7. OTHERS
8.7.1. Overview
8.7.2. Others Market Forecast and Analysis
9. PRESCRIPTIVE AND PREDICTIVE ANALYTICS MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Prescriptive And Predictive Analytics Market Overview
9.1.2 North America Prescriptive And Predictive Analytics Market Forecasts and Analysis
9.1.3 North America Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Deployment
9.1.4 North America Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Industry
9.1.5 North America Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Countries
9.1.5.1 United States Prescriptive And Predictive Analytics Market
9.1.5.1.1 United States Prescriptive And Predictive Analytics Market by Deployment
9.1.5.1.2 United States Prescriptive And Predictive Analytics Market by Industry
9.1.5.2 Canada Prescriptive And Predictive Analytics Market
9.1.5.2.1 Canada Prescriptive And Predictive Analytics Market by Deployment
9.1.5.2.2 Canada Prescriptive And Predictive Analytics Market by Industry
9.1.5.3 Mexico Prescriptive And Predictive Analytics Market
9.1.5.3.1 Mexico Prescriptive And Predictive Analytics Market by Deployment
9.1.5.3.2 Mexico Prescriptive And Predictive Analytics Market by Industry
9.2. EUROPE
9.2.1 Europe Prescriptive And Predictive Analytics Market Overview
9.2.2 Europe Prescriptive And Predictive Analytics Market Forecasts and Analysis
9.2.3 Europe Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Deployment
9.2.4 Europe Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Industry
9.2.5 Europe Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Prescriptive And Predictive Analytics Market
9.2.5.1.1 Germany Prescriptive And Predictive Analytics Market by Deployment
9.2.5.1.2 Germany Prescriptive And Predictive Analytics Market by Industry
9.2.5.2 France Prescriptive And Predictive Analytics Market
9.2.5.2.1 France Prescriptive And Predictive Analytics Market by Deployment
9.2.5.2.2 France Prescriptive And Predictive Analytics Market by Industry
9.2.5.3 Italy Prescriptive And Predictive Analytics Market
9.2.5.3.1 Italy Prescriptive And Predictive Analytics Market by Deployment
9.2.5.3.2 Italy Prescriptive And Predictive Analytics Market by Industry
9.2.5.4 United Kingdom Prescriptive And Predictive Analytics Market
9.2.5.4.1 United Kingdom Prescriptive And Predictive Analytics Market by Deployment
9.2.5.4.2 United Kingdom Prescriptive And Predictive Analytics Market by Industry
9.2.5.5 Russia Prescriptive And Predictive Analytics Market
9.2.5.5.1 Russia Prescriptive And Predictive Analytics Market by Deployment
9.2.5.5.2 Russia Prescriptive And Predictive Analytics Market by Industry
9.2.5.6 Rest of Europe Prescriptive And Predictive Analytics Market
9.2.5.6.1 Rest of Europe Prescriptive And Predictive Analytics Market by Deployment
9.2.5.6.2 Rest of Europe Prescriptive And Predictive Analytics Market by Industry
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Prescriptive And Predictive Analytics Market Overview
9.3.2 Asia-Pacific Prescriptive And Predictive Analytics Market Forecasts and Analysis
9.3.3 Asia-Pacific Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Deployment
9.3.4 Asia-Pacific Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Industry
9.3.5 Asia-Pacific Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Prescriptive And Predictive Analytics Market
9.3.5.1.1 Australia Prescriptive And Predictive Analytics Market by Deployment
9.3.5.1.2 Australia Prescriptive And Predictive Analytics Market by Industry
9.3.5.2 China Prescriptive And Predictive Analytics Market
9.3.5.2.1 China Prescriptive And Predictive Analytics Market by Deployment
9.3.5.2.2 China Prescriptive And Predictive Analytics Market by Industry
9.3.5.3 India Prescriptive And Predictive Analytics Market
9.3.5.3.1 India Prescriptive And Predictive Analytics Market by Deployment
9.3.5.3.2 India Prescriptive And Predictive Analytics Market by Industry
9.3.5.4 Japan Prescriptive And Predictive Analytics Market
9.3.5.4.1 Japan Prescriptive And Predictive Analytics Market by Deployment
9.3.5.4.2 Japan Prescriptive And Predictive Analytics Market by Industry
9.3.5.5 South Korea Prescriptive And Predictive Analytics Market
9.3.5.5.1 South Korea Prescriptive And Predictive Analytics Market by Deployment
9.3.5.5.2 South Korea Prescriptive And Predictive Analytics Market by Industry
9.3.5.6 Rest of Asia-Pacific Prescriptive And Predictive Analytics Market
9.3.5.6.1 Rest of Asia-Pacific Prescriptive And Predictive Analytics Market by Deployment
9.3.5.6.2 Rest of Asia-Pacific Prescriptive And Predictive Analytics Market by Industry
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Prescriptive And Predictive Analytics Market Overview
9.4.2 Middle East and Africa Prescriptive And Predictive Analytics Market Forecasts and Analysis
9.4.3 Middle East and Africa Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Deployment
9.4.4 Middle East and Africa Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Industry
9.4.5 Middle East and Africa Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Prescriptive And Predictive Analytics Market
9.4.5.1.1 South Africa Prescriptive And Predictive Analytics Market by Deployment
9.4.5.1.2 South Africa Prescriptive And Predictive Analytics Market by Industry
9.4.5.2 Saudi Arabia Prescriptive And Predictive Analytics Market
9.4.5.2.1 Saudi Arabia Prescriptive And Predictive Analytics Market by Deployment
9.4.5.2.2 Saudi Arabia Prescriptive And Predictive Analytics Market by Industry
9.4.5.3 U.A.E Prescriptive And Predictive Analytics Market
9.4.5.3.1 U.A.E Prescriptive And Predictive Analytics Market by Deployment
9.4.5.3.2 U.A.E Prescriptive And Predictive Analytics Market by Industry
9.4.5.4 Rest of Middle East and Africa Prescriptive And Predictive Analytics Market
9.4.5.4.1 Rest of Middle East and Africa Prescriptive And Predictive Analytics Market by Deployment
9.4.5.4.2 Rest of Middle East and Africa Prescriptive And Predictive Analytics Market by Industry
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Prescriptive And Predictive Analytics Market Overview
9.5.2 South and Central America Prescriptive And Predictive Analytics Market Forecasts and Analysis
9.5.3 South and Central America Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Deployment
9.5.4 South and Central America Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Industry
9.5.5 South and Central America Prescriptive And Predictive Analytics Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Prescriptive And Predictive Analytics Market
9.5.5.1.1 Brazil Prescriptive And Predictive Analytics Market by Deployment
9.5.5.1.2 Brazil Prescriptive And Predictive Analytics Market by Industry
9.5.5.2 Argentina Prescriptive And Predictive Analytics Market
9.5.5.2.1 Argentina Prescriptive And Predictive Analytics Market by Deployment
9.5.5.2.2 Argentina Prescriptive And Predictive Analytics Market by Industry
9.5.5.3 Rest of South and Central America Prescriptive And Predictive Analytics Market
9.5.5.3.1 Rest of South and Central America Prescriptive And Predictive Analytics Market by Deployment
9.5.5.3.2 Rest of South and Central America Prescriptive And Predictive Analytics Market by Industry
10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
11. PRESCRIPTIVE AND PREDICTIVE ANALYTICS MARKET, KEY COMPANY PROFILES
11.1. ALTAIR ENGINEERING, INC.
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. ALTERYX, INC
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. FICO
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. IBM
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. ORACLE
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. SAP
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. SAS INSTITUTE INC.
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. TABLEAU SOFTWARE, LLC, A SALESFORCE COMPANY.
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. TERADATA
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. TIBCO SOFTWARE INC.
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
1. Altair Engineering, Inc.
2. ALTERYX, INC
3. FICO
4. IBM
5. Oracle
6. SAP
7. SAS Institute Inc.
8. TABLEAU SOFTWARE, LLC, A SALESFORCE COMPANY.
9. Teradata
10. TIBCO Software Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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