The Propionic Acid Market is expected to register a CAGR of 3.3% from 2025 to 2031, with a market size expanding from US$ XX million in 2024 to US$ XX Million by 2031.
The report is segmented by application (animal feed and food preservatives, calcium, ammonium, and sodium salts, cellulose acetate propionate, herbicides, plasticizers, rubber products, and others). The report is further segmented by end-user industry (agriculture, food & beverage, personal care, pharmaceutical, and others). The report scope covers five regions: North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America and key countries under each region. The global analysis is further broken down at the regional level and major countries. The Report Offers the Value in USD for the above analysis and segments.
Purpose of the ReportThe report Propionic Acid Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Propionic Acid Market Segmentation
Application- Animal Feed and Food Preservatives
- Calcium
- Ammonium
- Sodium Salts
- Cellulose Acetate Propionate
- Herbicides
- Plasticizers
- Rubber Products
- Agriculture
- Food & Beverage
- Personal Care
- Pharmaceutical
Strategic Insights
Propionic Acid Market Growth Drivers- Animal Feed Preservative: One of the drivers in the market for propionic acid is its wide usage as an animal feed preservative. It prevents mold and fungi from growing in feeds, stabilizing and providing safety for feeds. Growth in the animal feed market, especially with the world's need for more meat, dairy, and poultry products, acts as a growth driver in the propionic acid market. This occurs more vigorously in countries having highly intensive livestock farming, including North America, Europe, and parts of Asia.
- Preservative in Bakery and Packaged Products: Propionic acid is quite extensively used as a preservative in bakery, dairy, and packaged products so that it provides a long shelf life and resists spoilage. With more consumers desiring long shelf-life and easy-to-prepare food, the need for propionic acid among preservatives may increase further. Increasing demand for packaged and processed foods in emerging countries may also enhance the growth rate in the market.
- Sustainable and Bio-Based Alternatives: Another area of encouragement for propionic acid has been the increase in the demand for sustainable chemicals and bio-based alternatives. Being an environmentally friendly alternative to petrochemical-based acids, propionic acid, obtained through renewable sources such as fermentation, seeks greener solutions in varied applications of industries seeking greener, biodegradable chemicals, further propelling the market growth.
- Shift to Bio-Based Propionic Acid: One of the trends identified in this market is that petrochemical-based propionic acid is no longer favored and is being substituted by bio-based alternatives. This has been in response to sustainability concerns and various government regulations favoring green processes that have made companies invest more heavily in fermentation technology for the production of propionic acid from renewable feedstocks. This trend will gain momentum as it is consistent with the overarching goals of industries, such as a reduction in carbon footprint and a higher percentage of usage of renewable resources.
- Growing Demand in Emerging Markets: Demand for propionic acid as a preservative in food and animal feed is increasing in Asia-Pacific, Africa, and Latin America emerging markets. The expansion of the middle class is followed by increased demand for quality processed foods and animal products as the economy develops, which increases demand for preservatives, including propionic acid, to keep food products fresh and longer.
- Advanced Production Techniques: The introduction of more advanced techniques that enhance the production process of propionic acid is increasingly making the market scenario lively. Techniques such as fermentation and more advanced catalytic processes decrease the cost of production, increase the yield, and render the acid more potent. Hence, this makes it possible for companies to serve the increasing demand more efficiently and further drive growth in the market. Economical production techniques make propionic acid feasible for use by a wide spectrum of industries.
- Expansion into Pharmaceuticals: Although propionic acid has been used for decades in food and feed preservation, its application in the pharmaceutical industry is gaining much interest. Propionic acid and its derivatives are potential intermediates in the manufacture of some pharmaceuticals and healthcare products. The opportunity is still untapped and thus represents a great source of growth. Pharmaceutical manufacturers are increasingly looking at bio-based alternatives for production.
- Opportunities in Industrializing Regions: Industrializing regions are India, China, and Africa. The regions provide opportunities for propionic acid manufacturers in new markets. In those regions, more people are attaining processed foods, animal feed, and industrial chemicals. With such trends, propionic acid is poised to dominate the market. The companies can capitalize on growing markets through strategic relationships, increasing production facilities, or opening local plants.
- New Roles in Bioplastics and Agrochemicals: Propionic acid has more than traditional uses. Because of the emphasis on biodegradable plastics and agrochemicals, propionic acid is acquiring new roles in bioplastics production and the protection of plants. The ever-increasing environmental pressures also result in an increase in demand for green alternatives, and therefore propionic acid can capitalize on its position as raw material in these rapidly growing industries. This can be an excellent opportunity for companies to diversify and penetrate into new markets.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Propionic Acid Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Propionic Acid Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
REGIONAL FRAMEWORK
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
Expanding the feed and food industries in emerging markets is expected to be the key market trend.
The report can be delivered in PDF/Word format, we can also share excel data sheet based on request.
On the basis of geography, the propionic acid market is classified into North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America
BASF SE, Lonza Group AG, Glanbia Plc, SternVitamin GmbH & Co KG, Rabar Pty Ltd, BioProcess Algae LLC, Croda International Plc, Dow Inc, Eastman Chemical Co, and Otto Chemie Pvt Ltd
The major factors driving the propionic acid market are:
1. Increased Demand from Animal Feed Industry.
2. Demand for Biodegradable and Sustainable Chemicals.
The Propionic Acid Market is estimated to witness a CAGR of 3.3% from 2023 to 2031
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Propionic Acid Market - By Application
1.3.2 Propionic Acid Market - By End Use Industry
1.3.3 Propionic Acid Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. PROPIONIC ACID MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. EXPERT OPINIONS
5. PROPIONIC ACID MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS, RESTRAINTS & EXPECTED INFLUENCE OF COVID-19 PANDEMIC
6. PROPIONIC ACID MARKET - GLOBAL MARKET ANALYSIS
6.1. PROPIONIC ACID - GLOBAL MARKET OVERVIEW
6.2. PROPIONIC ACID - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. PROPIONIC ACID MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
7.1. OVERVIEW
7.2. APPLICATION MARKET FORECASTS AND ANALYSIS
7.3. HERBICIDES
7.3.1. Overview
7.3.2. Herbicides Market Forecast and Analysis
7.4. RUBBER PRODUCTS
7.4.1. Overview
7.4.2. Rubber Products Market Forecast and Analysis
7.5. PLASTICIZERS
7.5.1. Overview
7.5.2. Plasticizers Market Forecast and Analysis
7.6. FOOD PRESERVATIVES
7.6.1. Overview
7.6.2. Food Preservatives Market Forecast and Analysis
7.7. OTHERS
7.7.1. Overview
7.7.2. Others Market Forecast and Analysis
8. PROPIONIC ACID MARKET - REVENUE AND FORECASTS TO 2028 - END USE INDUSTRY
8.1. OVERVIEW
8.2. END USE INDUSTRY MARKET FORECASTS AND ANALYSIS
8.3. PHARMACEUTICALS
8.3.1. Overview
8.3.2. Pharmaceuticals Market Forecast and Analysis
8.4. PERSONAL CARE
8.4.1. Overview
8.4.2. Personal Care Market Forecast and Analysis
8.5. FOOD AND BEVERAGE
8.5.1. Overview
8.5.2. Food and Beverage Market Forecast and Analysis
8.6. AGRICULTURE
8.6.1. Overview
8.6.2. Agriculture Market Forecast and Analysis
8.7. OTHERS
8.7.1. Overview
8.7.2. Others Market Forecast and Analysis
9. PROPIONIC ACID MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Propionic Acid Market Overview
9.1.2 North America Propionic Acid Market Forecasts and Analysis
9.1.3 North America Propionic Acid Market Forecasts and Analysis - By Application
9.1.4 North America Propionic Acid Market Forecasts and Analysis - By End Use Industry
9.1.5 North America Propionic Acid Market Forecasts and Analysis - By Countries
9.1.5.1 United States Propionic Acid Market
9.1.5.1.1 United States Propionic Acid Market by Application
9.1.5.1.2 United States Propionic Acid Market by End Use Industry
9.1.5.2 Canada Propionic Acid Market
9.1.5.2.1 Canada Propionic Acid Market by Application
9.1.5.2.2 Canada Propionic Acid Market by End Use Industry
9.1.5.3 Mexico Propionic Acid Market
9.1.5.3.1 Mexico Propionic Acid Market by Application
9.1.5.3.2 Mexico Propionic Acid Market by End Use Industry
9.2. EUROPE
9.2.1 Europe Propionic Acid Market Overview
9.2.2 Europe Propionic Acid Market Forecasts and Analysis
9.2.3 Europe Propionic Acid Market Forecasts and Analysis - By Application
9.2.4 Europe Propionic Acid Market Forecasts and Analysis - By End Use Industry
9.2.5 Europe Propionic Acid Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Propionic Acid Market
9.2.5.1.1 Germany Propionic Acid Market by Application
9.2.5.1.2 Germany Propionic Acid Market by End Use Industry
9.2.5.2 France Propionic Acid Market
9.2.5.2.1 France Propionic Acid Market by Application
9.2.5.2.2 France Propionic Acid Market by End Use Industry
9.2.5.3 Italy Propionic Acid Market
9.2.5.3.1 Italy Propionic Acid Market by Application
9.2.5.3.2 Italy Propionic Acid Market by End Use Industry
9.2.5.4 Spain Propionic Acid Market
9.2.5.4.1 Spain Propionic Acid Market by Application
9.2.5.4.2 Spain Propionic Acid Market by End Use Industry
9.2.5.5 United Kingdom Propionic Acid Market
9.2.5.5.1 United Kingdom Propionic Acid Market by Application
9.2.5.5.2 United Kingdom Propionic Acid Market by End Use Industry
9.2.5.6 Russia Propionic Acid Market
9.2.5.6.1 Russia Propionic Acid Market by Application
9.2.5.6.2 Russia Propionic Acid Market by End Use Industry
9.2.5.7 Rest of Europe Propionic Acid Market
9.2.5.7.1 Rest of Europe Propionic Acid Market by Application
9.2.5.7.2 Rest of Europe Propionic Acid Market by End Use Industry
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Propionic Acid Market Overview
9.3.2 Asia-Pacific Propionic Acid Market Forecasts and Analysis
9.3.3 Asia-Pacific Propionic Acid Market Forecasts and Analysis - By Application
9.3.4 Asia-Pacific Propionic Acid Market Forecasts and Analysis - By End Use Industry
9.3.5 Asia-Pacific Propionic Acid Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Propionic Acid Market
9.3.5.1.1 Australia Propionic Acid Market by Application
9.3.5.1.2 Australia Propionic Acid Market by End Use Industry
9.3.5.2 China Propionic Acid Market
9.3.5.2.1 China Propionic Acid Market by Application
9.3.5.2.2 China Propionic Acid Market by End Use Industry
9.3.5.3 India Propionic Acid Market
9.3.5.3.1 India Propionic Acid Market by Application
9.3.5.3.2 India Propionic Acid Market by End Use Industry
9.3.5.4 Japan Propionic Acid Market
9.3.5.4.1 Japan Propionic Acid Market by Application
9.3.5.4.2 Japan Propionic Acid Market by End Use Industry
9.3.5.5 South Korea Propionic Acid Market
9.3.5.5.1 South Korea Propionic Acid Market by Application
9.3.5.5.2 South Korea Propionic Acid Market by End Use Industry
9.3.5.6 Rest of Asia-Pacific Propionic Acid Market
9.3.5.6.1 Rest of Asia-Pacific Propionic Acid Market by Application
9.3.5.6.2 Rest of Asia-Pacific Propionic Acid Market by End Use Industry
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Propionic Acid Market Overview
9.4.2 Middle East and Africa Propionic Acid Market Forecasts and Analysis
9.4.3 Middle East and Africa Propionic Acid Market Forecasts and Analysis - By Application
9.4.4 Middle East and Africa Propionic Acid Market Forecasts and Analysis - By End Use Industry
9.4.5 Middle East and Africa Propionic Acid Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Propionic Acid Market
9.4.5.1.1 South Africa Propionic Acid Market by Application
9.4.5.1.2 South Africa Propionic Acid Market by End Use Industry
9.4.5.2 Saudi Arabia Propionic Acid Market
9.4.5.2.1 Saudi Arabia Propionic Acid Market by Application
9.4.5.2.2 Saudi Arabia Propionic Acid Market by End Use Industry
9.4.5.3 U.A.E Propionic Acid Market
9.4.5.3.1 U.A.E Propionic Acid Market by Application
9.4.5.3.2 U.A.E Propionic Acid Market by End Use Industry
9.4.5.4 Iran Propionic Acid Market
9.4.5.4.1 Iran Propionic Acid Market by Application
9.4.5.4.2 Iran Propionic Acid Market by End Use Industry
9.4.5.5 Rest of Middle East and Africa Propionic Acid Market
9.4.5.5.1 Rest of Middle East and Africa Propionic Acid Market by Application
9.4.5.5.2 Rest of Middle East and Africa Propionic Acid Market by End Use Industry
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Propionic Acid Market Overview
9.5.2 South and Central America Propionic Acid Market Forecasts and Analysis
9.5.3 South and Central America Propionic Acid Market Forecasts and Analysis - By Application
9.5.4 South and Central America Propionic Acid Market Forecasts and Analysis - By End Use Industry
9.5.5 South and Central America Propionic Acid Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Propionic Acid Market
9.5.5.1.1 Brazil Propionic Acid Market by Application
9.5.5.1.2 Brazil Propionic Acid Market by End Use Industry
9.5.5.2 Argentina Propionic Acid Market
9.5.5.2.1 Argentina Propionic Acid Market by Application
9.5.5.2.2 Argentina Propionic Acid Market by End Use Industry
9.5.5.3 Chile Propionic Acid Market
9.5.5.3.1 Chile Propionic Acid Market by Application
9.5.5.3.2 Chile Propionic Acid Market by End Use Industry
9.5.5.4 Rest of South and Central America Propionic Acid Market
9.5.5.4.1 Rest of South and Central America Propionic Acid Market by Application
9.5.5.4.2 Rest of South and Central America Propionic Acid Market by End Use Industry
10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
11. PROPIONIC ACID MARKET, KEY COMPANY PROFILES
11.1. BASF SE
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. DOW INC.
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. EASTMAN CHEMICAL COMPANY
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. PERSTORP HOLDING AB
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. HAWKINS, INC.
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. CORBION N.V.
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. OTTO CHEMIE PVT. LTD.
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. MERCK KGAA
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. OMAN OIL COMPANY SAOC.
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. CELANESE CORPORATION
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
1. BASF SE
2. Dow Inc.
3. Eastman Chemical Company
4. Perstorp Holding AB
5. Hawkins, Inc.
6. CORBION N.V.
7. Otto Chemie Pvt. Ltd.
8. Merck KGaA
9. Oman Oil Company SAOC.
10. Celanese Corporation
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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