The Split Air Conditioning Market is expected to register a CAGR of XX% from 2025 to 2031, with a market size expanding from US$ XX Million in 2024 to US$ XX Million by 2031.
The report is categorized by Product Type (Mini-Split, Multi-Split) and further analyzes the market based on Installation (Wall Mounted, Freestanding). It also examines the market by Capacity (Less than 1 Ton, 1 Ton to 1.5 Ton, 1.5 Ton to 2 Ton, More than 2 Ton) and Industry End Use (Residential, Commercial).A comprehensive breakdown is provided at global, regional, and country levels for each of these key segments.
The report includes market size and forecasts across all segments, presenting values in USD. It also delivers key statistics on the current market status of leading players, along with insights into prevailing market trends and emerging opportunities.
The report Split Air Conditioning Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Split Air Conditioning Market Segmentation
Product Type- Mini-Split
- Multi-Split
- Wall Mounted
- Freestanding
- Less than 1 Ton
- 1 Ton to 1.5 Ton
- 1.5 Ton to 2 Ton
- More than 2 Ton
- Residential
- Commercial
Strategic Insights
Split Air Conditioning Market Growth Drivers- Innovative Energy-Efficient Models Captivate Eco-Conscious Buyers
- Smart Home Integration Boosts Demand for Advanced AC Solutions
- Rising Temperatures Drive Urgent Need for Reliable Cooling Systems
- Smart Air Conditioners: AI-Powered Climate Control Takes Over
- Eco-Friendly Refrigerants: A Greener Future for Cooling Solutions
- Personalized Comfort: Customizable Air Quality Experiences for Homes
- Eco-Friendly Split ACs: Embrace Sustainable Cooling Solutions
- Smart Home Integration: Transform Your Space with IoT-Enabled ACs
- Affordable Luxury: Budget-Friendly Split ACs for Every Household
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Split Air Conditioning Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Split Air Conditioning Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
REGIONAL FRAMEWORK
Have a question?

Shejal
Shejal will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.

- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities

Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
This text is related
to segments covered.

Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Split Air Conditioning Market - By Product Type
1.3.2 Split Air Conditioning Market - By Installation
1.3.3 Split Air Conditioning Market - By Capacity
1.3.4 Split Air Conditioning Market - By End Use
1.3.5 Split Air Conditioning Market - By Distribution Channel
1.3.6 Split Air Conditioning Market - By Region
1.3.6.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. SPLIT AIR CONDITIONING MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. EXPERT OPINIONS
5. SPLIT AIR CONDITIONING MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. SPLIT AIR CONDITIONING MARKET - GLOBAL MARKET ANALYSIS
6.1. SPLIT AIR CONDITIONING - GLOBAL MARKET OVERVIEW
6.2. SPLIT AIR CONDITIONING - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. SPLIT AIR CONDITIONING MARKET - REVENUE AND FORECASTS TO 2028 - PRODUCT TYPE
7.1. OVERVIEW
7.2. PRODUCT TYPE MARKET FORECASTS AND ANALYSIS
7.3. MINI-SPLIT
7.3.1. Overview
7.3.2. Mini-Split Market Forecast and Analysis
7.4. MULTI-SPLIT
7.4.1. Overview
7.4.2. Multi-Split Market Forecast and Analysis
8. SPLIT AIR CONDITIONING MARKET - REVENUE AND FORECASTS TO 2028 - INSTALLATION
8.1. OVERVIEW
8.2. INSTALLATION MARKET FORECASTS AND ANALYSIS
8.3. WALL MOUNTED
8.3.1. Overview
8.3.2. Wall Mounted Market Forecast and Analysis
8.4. FREESTANDING
8.4.1. Overview
8.4.2. Freestanding Market Forecast and Analysis
9. SPLIT AIR CONDITIONING MARKET - REVENUE AND FORECASTS TO 2028 - CAPACITY
9.1. OVERVIEW
9.2. CAPACITY MARKET FORECASTS AND ANALYSIS
9.3. LESS THAN 1 TON
9.3.1. Overview
9.3.2. Less than 1 Ton Market Forecast and Analysis
9.4. 1 TON TO 1.5 TON
9.4.1. Overview
9.4.2. 1 Ton to 1.5 Ton Market Forecast and Analysis
9.5. 1.5 TON TO 2 TON
9.5.1. Overview
9.5.2. 1.5 Ton to 2 Ton Market Forecast and Analysis
9.6. MORE THAN 2 TON
9.6.1. Overview
9.6.2. More than 2 Ton Market Forecast and Analysis
10. SPLIT AIR CONDITIONING MARKET - REVENUE AND FORECASTS TO 2028 - END USE
10.1. OVERVIEW
10.2. END USE MARKET FORECASTS AND ANALYSIS
10.3. RESIDENTIAL
10.3.1. Overview
10.3.2. Residential Market Forecast and Analysis
10.4. COMMERCIAL
10.4.1. Overview
10.4.2. Commercial Market Forecast and Analysis
11. SPLIT AIR CONDITIONING MARKET - REVENUE AND FORECASTS TO 2028 - DISTRIBUTION CHANNEL
11.1. OVERVIEW
11.2. DISTRIBUTION CHANNEL MARKET FORECASTS AND ANALYSIS
11.3. ONLINE
11.3.1. Overview
11.3.2. Online Market Forecast and Analysis
11.4. OFFLINE
11.4.1. Overview
11.4.2. Offline Market Forecast and Analysis
12. SPLIT AIR CONDITIONING MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
12.1. NORTH AMERICA
12.1.1 North America Split Air Conditioning Market Overview
12.1.2 North America Split Air Conditioning Market Forecasts and Analysis
12.1.3 North America Split Air Conditioning Market Forecasts and Analysis - By Product Type
12.1.4 North America Split Air Conditioning Market Forecasts and Analysis - By Installation
12.1.5 North America Split Air Conditioning Market Forecasts and Analysis - By Capacity
12.1.6 North America Split Air Conditioning Market Forecasts and Analysis - By End Use
12.1.7 North America Split Air Conditioning Market Forecasts and Analysis - By Distribution Channel
12.1.8 North America Split Air Conditioning Market Forecasts and Analysis - By Countries
12.1.8.1 United States Split Air Conditioning Market
12.1.8.1.1 United States Split Air Conditioning Market by Product Type
12.1.8.1.2 United States Split Air Conditioning Market by Installation
12.1.8.1.3 United States Split Air Conditioning Market by Capacity
12.1.8.1.4 United States Split Air Conditioning Market by End Use
12.1.8.1.5 United States Split Air Conditioning Market by Distribution Channel
12.1.8.2 Canada Split Air Conditioning Market
12.1.8.2.1 Canada Split Air Conditioning Market by Product Type
12.1.8.2.2 Canada Split Air Conditioning Market by Installation
12.1.8.2.3 Canada Split Air Conditioning Market by Capacity
12.1.8.2.4 Canada Split Air Conditioning Market by End Use
12.1.8.2.5 Canada Split Air Conditioning Market by Distribution Channel
12.1.8.3 Mexico Split Air Conditioning Market
12.1.8.3.1 Mexico Split Air Conditioning Market by Product Type
12.1.8.3.2 Mexico Split Air Conditioning Market by Installation
12.1.8.3.3 Mexico Split Air Conditioning Market by Capacity
12.1.8.3.4 Mexico Split Air Conditioning Market by End Use
12.1.8.3.5 Mexico Split Air Conditioning Market by Distribution Channel
12.2. EUROPE
12.2.1 Europe Split Air Conditioning Market Overview
12.2.2 Europe Split Air Conditioning Market Forecasts and Analysis
12.2.3 Europe Split Air Conditioning Market Forecasts and Analysis - By Product Type
12.2.4 Europe Split Air Conditioning Market Forecasts and Analysis - By Installation
12.2.5 Europe Split Air Conditioning Market Forecasts and Analysis - By Capacity
12.2.6 Europe Split Air Conditioning Market Forecasts and Analysis - By End Use
12.2.7 Europe Split Air Conditioning Market Forecasts and Analysis - By Distribution Channel
12.2.8 Europe Split Air Conditioning Market Forecasts and Analysis - By Countries
12.2.8.1 Germany Split Air Conditioning Market
12.2.8.1.1 Germany Split Air Conditioning Market by Product Type
12.2.8.1.2 Germany Split Air Conditioning Market by Installation
12.2.8.1.3 Germany Split Air Conditioning Market by Capacity
12.2.8.1.4 Germany Split Air Conditioning Market by End Use
12.2.8.1.5 Germany Split Air Conditioning Market by Distribution Channel
12.2.8.2 France Split Air Conditioning Market
12.2.8.2.1 France Split Air Conditioning Market by Product Type
12.2.8.2.2 France Split Air Conditioning Market by Installation
12.2.8.2.3 France Split Air Conditioning Market by Capacity
12.2.8.2.4 France Split Air Conditioning Market by End Use
12.2.8.2.5 France Split Air Conditioning Market by Distribution Channel
12.2.8.3 Italy Split Air Conditioning Market
12.2.8.3.1 Italy Split Air Conditioning Market by Product Type
12.2.8.3.2 Italy Split Air Conditioning Market by Installation
12.2.8.3.3 Italy Split Air Conditioning Market by Capacity
12.2.8.3.4 Italy Split Air Conditioning Market by End Use
12.2.8.3.5 Italy Split Air Conditioning Market by Distribution Channel
12.2.8.4 United Kingdom Split Air Conditioning Market
12.2.8.4.1 United Kingdom Split Air Conditioning Market by Product Type
12.2.8.4.2 United Kingdom Split Air Conditioning Market by Installation
12.2.8.4.3 United Kingdom Split Air Conditioning Market by Capacity
12.2.8.4.4 United Kingdom Split Air Conditioning Market by End Use
12.2.8.4.5 United Kingdom Split Air Conditioning Market by Distribution Channel
12.2.8.5 Russia Split Air Conditioning Market
12.2.8.5.1 Russia Split Air Conditioning Market by Product Type
12.2.8.5.2 Russia Split Air Conditioning Market by Installation
12.2.8.5.3 Russia Split Air Conditioning Market by Capacity
12.2.8.5.4 Russia Split Air Conditioning Market by End Use
12.2.8.5.5 Russia Split Air Conditioning Market by Distribution Channel
12.2.8.6 Rest of Europe Split Air Conditioning Market
12.2.8.6.1 Rest of Europe Split Air Conditioning Market by Product Type
12.2.8.6.2 Rest of Europe Split Air Conditioning Market by Installation
12.2.8.6.3 Rest of Europe Split Air Conditioning Market by Capacity
12.2.8.6.4 Rest of Europe Split Air Conditioning Market by End Use
12.2.8.6.5 Rest of Europe Split Air Conditioning Market by Distribution Channel
12.3. ASIA-PACIFIC
12.3.1 Asia-Pacific Split Air Conditioning Market Overview
12.3.2 Asia-Pacific Split Air Conditioning Market Forecasts and Analysis
12.3.3 Asia-Pacific Split Air Conditioning Market Forecasts and Analysis - By Product Type
12.3.4 Asia-Pacific Split Air Conditioning Market Forecasts and Analysis - By Installation
12.3.5 Asia-Pacific Split Air Conditioning Market Forecasts and Analysis - By Capacity
12.3.6 Asia-Pacific Split Air Conditioning Market Forecasts and Analysis - By End Use
12.3.7 Asia-Pacific Split Air Conditioning Market Forecasts and Analysis - By Distribution Channel
12.3.8 Asia-Pacific Split Air Conditioning Market Forecasts and Analysis - By Countries
12.3.8.1 Australia Split Air Conditioning Market
12.3.8.1.1 Australia Split Air Conditioning Market by Product Type
12.3.8.1.2 Australia Split Air Conditioning Market by Installation
12.3.8.1.3 Australia Split Air Conditioning Market by Capacity
12.3.8.1.4 Australia Split Air Conditioning Market by End Use
12.3.8.1.5 Australia Split Air Conditioning Market by Distribution Channel
12.3.8.2 China Split Air Conditioning Market
12.3.8.2.1 China Split Air Conditioning Market by Product Type
12.3.8.2.2 China Split Air Conditioning Market by Installation
12.3.8.2.3 China Split Air Conditioning Market by Capacity
12.3.8.2.4 China Split Air Conditioning Market by End Use
12.3.8.2.5 China Split Air Conditioning Market by Distribution Channel
12.3.8.3 India Split Air Conditioning Market
12.3.8.3.1 India Split Air Conditioning Market by Product Type
12.3.8.3.2 India Split Air Conditioning Market by Installation
12.3.8.3.3 India Split Air Conditioning Market by Capacity
12.3.8.3.4 India Split Air Conditioning Market by End Use
12.3.8.3.5 India Split Air Conditioning Market by Distribution Channel
12.3.8.4 Japan Split Air Conditioning Market
12.3.8.4.1 Japan Split Air Conditioning Market by Product Type
12.3.8.4.2 Japan Split Air Conditioning Market by Installation
12.3.8.4.3 Japan Split Air Conditioning Market by Capacity
12.3.8.4.4 Japan Split Air Conditioning Market by End Use
12.3.8.4.5 Japan Split Air Conditioning Market by Distribution Channel
12.3.8.5 South Korea Split Air Conditioning Market
12.3.8.5.1 South Korea Split Air Conditioning Market by Product Type
12.3.8.5.2 South Korea Split Air Conditioning Market by Installation
12.3.8.5.3 South Korea Split Air Conditioning Market by Capacity
12.3.8.5.4 South Korea Split Air Conditioning Market by End Use
12.3.8.5.5 South Korea Split Air Conditioning Market by Distribution Channel
12.3.8.6 Rest of Asia-Pacific Split Air Conditioning Market
12.3.8.6.1 Rest of Asia-Pacific Split Air Conditioning Market by Product Type
12.3.8.6.2 Rest of Asia-Pacific Split Air Conditioning Market by Installation
12.3.8.6.3 Rest of Asia-Pacific Split Air Conditioning Market by Capacity
12.3.8.6.4 Rest of Asia-Pacific Split Air Conditioning Market by End Use
12.3.8.6.5 Rest of Asia-Pacific Split Air Conditioning Market by Distribution Channel
12.4. MIDDLE EAST AND AFRICA
12.4.1 Middle East and Africa Split Air Conditioning Market Overview
12.4.2 Middle East and Africa Split Air Conditioning Market Forecasts and Analysis
12.4.3 Middle East and Africa Split Air Conditioning Market Forecasts and Analysis - By Product Type
12.4.4 Middle East and Africa Split Air Conditioning Market Forecasts and Analysis - By Installation
12.4.5 Middle East and Africa Split Air Conditioning Market Forecasts and Analysis - By Capacity
12.4.6 Middle East and Africa Split Air Conditioning Market Forecasts and Analysis - By End Use
12.4.7 Middle East and Africa Split Air Conditioning Market Forecasts and Analysis - By Distribution Channel
12.4.8 Middle East and Africa Split Air Conditioning Market Forecasts and Analysis - By Countries
12.4.8.1 South Africa Split Air Conditioning Market
12.4.8.1.1 South Africa Split Air Conditioning Market by Product Type
12.4.8.1.2 South Africa Split Air Conditioning Market by Installation
12.4.8.1.3 South Africa Split Air Conditioning Market by Capacity
12.4.8.1.4 South Africa Split Air Conditioning Market by End Use
12.4.8.1.5 South Africa Split Air Conditioning Market by Distribution Channel
12.4.8.2 Saudi Arabia Split Air Conditioning Market
12.4.8.2.1 Saudi Arabia Split Air Conditioning Market by Product Type
12.4.8.2.2 Saudi Arabia Split Air Conditioning Market by Installation
12.4.8.2.3 Saudi Arabia Split Air Conditioning Market by Capacity
12.4.8.2.4 Saudi Arabia Split Air Conditioning Market by End Use
12.4.8.2.5 Saudi Arabia Split Air Conditioning Market by Distribution Channel
12.4.8.3 U.A.E Split Air Conditioning Market
12.4.8.3.1 U.A.E Split Air Conditioning Market by Product Type
12.4.8.3.2 U.A.E Split Air Conditioning Market by Installation
12.4.8.3.3 U.A.E Split Air Conditioning Market by Capacity
12.4.8.3.4 U.A.E Split Air Conditioning Market by End Use
12.4.8.3.5 U.A.E Split Air Conditioning Market by Distribution Channel
12.4.8.4 Rest of Middle East and Africa Split Air Conditioning Market
12.4.8.4.1 Rest of Middle East and Africa Split Air Conditioning Market by Product Type
12.4.8.4.2 Rest of Middle East and Africa Split Air Conditioning Market by Installation
12.4.8.4.3 Rest of Middle East and Africa Split Air Conditioning Market by Capacity
12.4.8.4.4 Rest of Middle East and Africa Split Air Conditioning Market by End Use
12.4.8.4.5 Rest of Middle East and Africa Split Air Conditioning Market by Distribution Channel
12.5. SOUTH AND CENTRAL AMERICA
12.5.1 South and Central America Split Air Conditioning Market Overview
12.5.2 South and Central America Split Air Conditioning Market Forecasts and Analysis
12.5.3 South and Central America Split Air Conditioning Market Forecasts and Analysis - By Product Type
12.5.4 South and Central America Split Air Conditioning Market Forecasts and Analysis - By Installation
12.5.5 South and Central America Split Air Conditioning Market Forecasts and Analysis - By Capacity
12.5.6 South and Central America Split Air Conditioning Market Forecasts and Analysis - By End Use
12.5.7 South and Central America Split Air Conditioning Market Forecasts and Analysis - By Distribution Channel
12.5.8 South and Central America Split Air Conditioning Market Forecasts and Analysis - By Countries
12.5.8.1 Brazil Split Air Conditioning Market
12.5.8.1.1 Brazil Split Air Conditioning Market by Product Type
12.5.8.1.2 Brazil Split Air Conditioning Market by Installation
12.5.8.1.3 Brazil Split Air Conditioning Market by Capacity
12.5.8.1.4 Brazil Split Air Conditioning Market by End Use
12.5.8.1.5 Brazil Split Air Conditioning Market by Distribution Channel
12.5.8.2 Argentina Split Air Conditioning Market
12.5.8.2.1 Argentina Split Air Conditioning Market by Product Type
12.5.8.2.2 Argentina Split Air Conditioning Market by Installation
12.5.8.2.3 Argentina Split Air Conditioning Market by Capacity
12.5.8.2.4 Argentina Split Air Conditioning Market by End Use
12.5.8.2.5 Argentina Split Air Conditioning Market by Distribution Channel
12.5.8.3 Rest of South and Central America Split Air Conditioning Market
12.5.8.3.1 Rest of South and Central America Split Air Conditioning Market by Product Type
12.5.8.3.2 Rest of South and Central America Split Air Conditioning Market by Installation
12.5.8.3.3 Rest of South and Central America Split Air Conditioning Market by Capacity
12.5.8.3.4 Rest of South and Central America Split Air Conditioning Market by End Use
12.5.8.3.5 Rest of South and Central America Split Air Conditioning Market by Distribution Channel
13. INDUSTRY LANDSCAPE
13.1. MERGERS AND ACQUISITIONS
13.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
13.3. NEW PRODUCT LAUNCHES
13.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
14. SPLIT AIR CONDITIONING MARKET, KEY COMPANY PROFILES
14.1. DAIKIN INDUSTRIES, LTD.
14.1.1. Key Facts
14.1.2. Business Description
14.1.3. Products and Services
14.1.4. Financial Overview
14.1.5. SWOT Analysis
14.1.6. Key Developments
14.2. GREE ELECTRIC APPLIANCES INC.
14.2.1. Key Facts
14.2.2. Business Description
14.2.3. Products and Services
14.2.4. Financial Overview
14.2.5. SWOT Analysis
14.2.6. Key Developments
14.3. HAIER GROUP CORPORATION
14.3.1. Key Facts
14.3.2. Business Description
14.3.3. Products and Services
14.3.4. Financial Overview
14.3.5. SWOT Analysis
14.3.6. Key Developments
14.4. LENNOX INTERNATIONAL INC.
14.4.1. Key Facts
14.4.2. Business Description
14.4.3. Products and Services
14.4.4. Financial Overview
14.4.5. SWOT Analysis
14.4.6. Key Developments
14.5. LG ELECTRONICS INC.
14.5.1. Key Facts
14.5.2. Business Description
14.5.3. Products and Services
14.5.4. Financial Overview
14.5.5. SWOT Analysis
14.5.6. Key Developments
14.6. MITSUBISHI ELECTRIC CORPORATION
14.6.1. Key Facts
14.6.2. Business Description
14.6.3. Products and Services
14.6.4. Financial Overview
14.6.5. SWOT Analysis
14.6.6. Key Developments
14.7. PANASONIC CORPORATION
14.7.1. Key Facts
14.7.2. Business Description
14.7.3. Products and Services
14.7.4. Financial Overview
14.7.5. SWOT Analysis
14.7.6. Key Developments
14.8. SAMSUNG ELECTRONICS CO., LTD.
14.8.1. Key Facts
14.8.2. Business Description
14.8.3. Products and Services
14.8.4. Financial Overview
14.8.5. SWOT Analysis
14.8.6. Key Developments
14.9. TOSHIBA CORPORATION
14.9.1. Key Facts
14.9.2. Business Description
14.9.3. Products and Services
14.9.4. Financial Overview
14.9.5. SWOT Analysis
14.9.6. Key Developments
14.10. VOLTAS LIMITED
14.10.1. Key Facts
14.10.2. Business Description
14.10.3. Products and Services
14.10.4. Financial Overview
14.10.5. SWOT Analysis
14.10.6. Key Developments
15. APPENDIX
15.1. ABOUT THE INSIGHT PARTNERS
15.2. GLOSSARY OF TERMS
1. Daikin Industries, Ltd.
2. GREE Electric Appliances Inc.
3. Haier Group Corporation
4. Lennox International Inc.
5. LG Electronics Inc.
6. Mitsubishi Electric Corporation
7. Panasonic Corporation
8. Samsung Electronics Co., Ltd.
9. Toshiba Corporation
10. Voltas Limited
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.