Confectionery coatings Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis

Coverage: Confectionery coatings Market covers analysis by Flavor (Milk Chocolate, Fudge, Caramel, Citrus, Berries, Others.); Form (Wafers, Blocks, Others.); Product Type (Biscuits and Cookies, Dried Fruits and Nuts, Candies, Lollipops, Others.) , and Geography (North America, Europe, Asia Pacific, and South and Central America)

  • Report Code : TIPRE00012692
  • Category : Food and Beverages
  • Status : Upcoming
  • No. of Pages : 150
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MARKET INTRODUCTION

Confectionery coating is also known as a compound coating, candy wafers, and melting wafers. The wafers are made with trans-fat-free, so they do not require tempering. It can also be used as a substitute for real chocolate, but it is not considered as real chocolate because it is made with palm kernel oil, whereas cocoa butter is found in real chocolate. Confectionery coatings perform many functions in confectionery products such as flavoring agent, glazing agent, color enhancer, and fortifying agent.

MARKET DYNAMICS

The consumption of sugar confection products is increasing, which has increased the demand for confectionery coatings. Different product innovations like a combination of liquid & solid flavors, odor sensations, and energy boosts in confectionery products drive the growth and development of the confectionery market across the globe. Health-conscious trends are also governing the market as consumers are increasingly cutting down the consumption of confection products due to health risks. Hence, the manufacturers are compelled to reduce the artificial sweeteners, saturated fats, and other chemically active ingredients in confectionery coatings. Moreover, the designs and colors in confectionery coatings are also supplementing the growth of the market. Confectionery coatings for targeting vegan consumers have also been launched in the market.

MARKET SCOPE

The "Global Confectionery coatings Market Analysis to 2028" is a specialized and in-depth study of the food and beverages industry with a special focus on the global market trend analysis. The report aims to provide an overview of the confectionery coatingsmarket with detailed market segmentation by type, flavor , application and geography. The global confectionery coatings market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading confectionery coatings market players and offers key trends and opportunities in the market.

MARKET SEGMENTATION

The global confectionery coatings market is segmented on the basis of flavor, form, and product type. On the basis of flavor the global confectionery coatings market is segmented into milk chocolate, fudge, caramel, citrus, berries and others. By form the confectionery coatings market is classified into wafers, blocks and others. Based on product type the global confectionery coatings market is segmented into biscuits and cookies, dried fruits and nuts, candies, lollipops and others.

REGIONAL FRAMEWORK

The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global confectionery coatingsmarket based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The confectionery coatingsmarket by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.

The report analyzes factors affecting the confectionery coatingsmarket from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the confectionery coatingsmarket in these regions.

World Geography

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MARKET PLAYERS


The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global confectionery coatingsmarket based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The confectionery coatingsmarket by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.

The report analyzes factors affecting the confectionery coatingsmarket from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the confectionery coatingsmarket in these regions.

MARKET PLAYERS

The reports cover key developments in the confectionery coatings market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from confectionery coatings market are anticipated to lucrative growth opportunities in the future with the rising demand for organic shrimps in the global market. Below mentioned is the list of few companies engaged in the confectionery coatings market.

The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the confectionery coatings market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.


    - Blommer Chocolate Company
  •   LorAnn Oils
  •   Rascal Confectionery Ltd.
  •   Thew Arnott & Co Ltd
  •   Fancy Flours
  •   Soyuzsnab
  •   Mantrose-Haeuser Co.
  •   Barry Callebaut AG
  •   Norevo GmbH
  •   Clasen Quality Coatings Inc.

The Insight Partner dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
  • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
  • Request discounts available for Start-Ups & Universities
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

TABLE OF CONTENTS

1.INTRODUCTION
1.1.SCOPE OF THE STUDY
1.2.THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3.MARKET SEGMENTATION
1.3.1Confectionery Coatings - By Flavor
1.3.2Confectionery Coatings - By Form
1.3.3Confectionery Coatings - By Product Type
1.3.4Confectionery Coatings - By Region
1.3.4.1By Country

2.KEY TAKEAWAYS

3.RESEARCH METHODOLOGY

4.CONFECTIONERY COATINGS LANDSCAPE
4.1.OVERVIEW
4.2.PEST ANALYSIS
4.2.1North America - Pest Analysis
4.2.2Europe - Pest Analysis
4.2.3Asia-Pacific - Pest Analysis
4.2.4Middle East and Africa - Pest Analysis
4.2.5South and Central America - Pest Analysis
4.3.EXPERT OPINIONS

5.CONFECTIONERY COATINGS - KEY MARKET DYNAMICS
5.1.KEY MARKET DRIVERS
5.2.KEY MARKET RESTRAINTS
5.3.KEY MARKET OPPORTUNITIES
5.4.FUTURE TRENDS
5.5.IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS

6.CONFECTIONERY COATINGS - GLOBAL MARKET ANALYSIS
6.1.CONFECTIONERY COATINGS - GLOBAL MARKET OVERVIEW
6.2.CONFECTIONERY COATINGS - GLOBAL MARKET AND FORECAST TO 2028
6.3.MARKET POSITIONING/MARKET SHARE

7.CONFECTIONERY COATINGS - REVENUE AND FORECASTS TO 2028 " FLAVOR
7.1.OVERVIEW
7.2.FLAVOR MARKET FORECASTS AND ANALYSIS
7.3.MILK CHOCOLATE
7.3.1.Overview
7.3.2.Milk Chocolate Market Forecast and Analysis
7.4.FUDGE
7.4.1.Overview
7.4.2.Fudge Market Forecast and Analysis
7.5.CARAMEL
7.5.1.Overview
7.5.2.Caramel Market Forecast and Analysis
7.6.CITRUS
7.6.1.Overview
7.6.2.Citrus Market Forecast and Analysis
7.7.BERRIES
7.7.1.Overview
7.7.2.Berries Market Forecast and Analysis
7.8.OTHERS.
7.8.1.Overview
7.8.2.Others. Market Forecast and Analysis
8.CONFECTIONERY COATINGS - REVENUE AND FORECASTS TO 2028 " FORM
8.1.OVERVIEW
8.2.FORM MARKET FORECASTS AND ANALYSIS
8.3.WAFERS
8.3.1.Overview
8.3.2.Wafers Market Forecast and Analysis
8.4.BLOCKS
8.4.1.Overview
8.4.2.Blocks Market Forecast and Analysis
8.5.OTHERS.
8.5.1.Overview
8.5.2.Others. Market Forecast and Analysis
9.CONFECTIONERY COATINGS - REVENUE AND FORECASTS TO 2028 " PRODUCT TYPE
9.1.OVERVIEW
9.2.PRODUCT TYPE MARKET FORECASTS AND ANALYSIS
9.3.BISCUITS AND COOKIES
9.3.1.Overview
9.3.2.Biscuits and Cookies Market Forecast and Analysis
9.4.DRIED FRUITS AND NUTS
9.4.1.Overview
9.4.2.Dried Fruits and Nuts Market Forecast and Analysis
9.5.CANDIES
9.5.1.Overview
9.5.2.Candies Market Forecast and Analysis
9.6.LOLLIPOPS
9.6.1.Overview
9.6.2.Lollipops Market Forecast and Analysis
9.7.OTHERS.
9.7.1.Overview
9.7.2.Others. Market Forecast and Analysis

10.CONFECTIONERY COATINGS REVENUE AND FORECASTS TO 2028 " GEOGRAPHICAL ANALYSIS
10.1.NORTH AMERICA
10.1.1North America Confectionery Coatings Overview
10.1.2North America Confectionery Coatings Forecasts and Analysis
10.1.3North America Confectionery Coatings Forecasts and Analysis - By Flavor
10.1.4North America Confectionery Coatings Forecasts and Analysis - By Form
10.1.5North America Confectionery Coatings Forecasts and Analysis - By Product Type
10.1.6North America Confectionery Coatings Forecasts and Analysis - By Countries
10.1.6.1United States Confectionery Coatings
10.1.6.1.1United States Confectionery Coatings by Flavor
10.1.6.1.2United States Confectionery Coatings by Form
10.1.6.1.3United States Confectionery Coatings by Product Type
10.1.6.2Canada Confectionery Coatings
10.1.6.2.1Canada Confectionery Coatings by Flavor
10.1.6.2.2Canada Confectionery Coatings by Form
10.1.6.2.3Canada Confectionery Coatings by Product Type
10.1.6.3Mexico Confectionery Coatings
10.1.6.3.1Mexico Confectionery Coatings by Flavor
10.1.6.3.2Mexico Confectionery Coatings by Form
10.1.6.3.3Mexico Confectionery Coatings by Product Type
10.2.EUROPE
10.2.1Europe Confectionery Coatings Overview
10.2.2Europe Confectionery Coatings Forecasts and Analysis
10.2.3Europe Confectionery Coatings Forecasts and Analysis - By Flavor
10.2.4Europe Confectionery Coatings Forecasts and Analysis - By Form
10.2.5Europe Confectionery Coatings Forecasts and Analysis - By Product Type
10.2.6Europe Confectionery Coatings Forecasts and Analysis - By Countries
10.2.6.1Germany Confectionery Coatings
10.2.6.1.1Germany Confectionery Coatings by Flavor
10.2.6.1.2Germany Confectionery Coatings by Form
10.2.6.1.3Germany Confectionery Coatings by Product Type
10.2.6.2France Confectionery Coatings
10.2.6.2.1France Confectionery Coatings by Flavor
10.2.6.2.2France Confectionery Coatings by Form
10.2.6.2.3France Confectionery Coatings by Product Type
10.2.6.3Italy Confectionery Coatings
10.2.6.3.1Italy Confectionery Coatings by Flavor
10.2.6.3.2Italy Confectionery Coatings by Form
10.2.6.3.3Italy Confectionery Coatings by Product Type
10.2.6.4United Kingdom Confectionery Coatings
10.2.6.4.1United Kingdom Confectionery Coatings by Flavor
10.2.6.4.2United Kingdom Confectionery Coatings by Form
10.2.6.4.3United Kingdom Confectionery Coatings by Product Type
10.2.6.5Russia Confectionery Coatings
10.2.6.5.1Russia Confectionery Coatings by Flavor
10.2.6.5.2Russia Confectionery Coatings by Form
10.2.6.5.3Russia Confectionery Coatings by Product Type
10.2.6.6Rest of Europe Confectionery Coatings
10.2.6.6.1Rest of Europe Confectionery Coatings by Flavor
10.2.6.6.2Rest of Europe Confectionery Coatings by Form
10.2.6.6.3Rest of Europe Confectionery Coatings by Product Type
10.3.ASIA-PACIFIC
10.3.1Asia-Pacific Confectionery Coatings Overview
10.3.2Asia-Pacific Confectionery Coatings Forecasts and Analysis
10.3.3Asia-Pacific Confectionery Coatings Forecasts and Analysis - By Flavor
10.3.4Asia-Pacific Confectionery Coatings Forecasts and Analysis - By Form
10.3.5Asia-Pacific Confectionery Coatings Forecasts and Analysis - By Product Type
10.3.6Asia-Pacific Confectionery Coatings Forecasts and Analysis - By Countries
10.3.6.1Australia Confectionery Coatings
10.3.6.1.1Australia Confectionery Coatings by Flavor
10.3.6.1.2Australia Confectionery Coatings by Form
10.3.6.1.3Australia Confectionery Coatings by Product Type
10.3.6.2China Confectionery Coatings
10.3.6.2.1China Confectionery Coatings by Flavor
10.3.6.2.2China Confectionery Coatings by Form
10.3.6.2.3China Confectionery Coatings by Product Type
10.3.6.3India Confectionery Coatings
10.3.6.3.1India Confectionery Coatings by Flavor
10.3.6.3.2India Confectionery Coatings by Form
10.3.6.3.3India Confectionery Coatings by Product Type
10.3.6.4Japan Confectionery Coatings
10.3.6.4.1Japan Confectionery Coatings by Flavor
10.3.6.4.2Japan Confectionery Coatings by Form
10.3.6.4.3Japan Confectionery Coatings by Product Type
10.3.6.5South Korea Confectionery Coatings
10.3.6.5.1South Korea Confectionery Coatings by Flavor
10.3.6.5.2South Korea Confectionery Coatings by Form
10.3.6.5.3South Korea Confectionery Coatings by Product Type
10.3.6.6Rest of Asia-Pacific Confectionery Coatings
10.3.6.6.1Rest of Asia-Pacific Confectionery Coatings by Flavor
10.3.6.6.2Rest of Asia-Pacific Confectionery Coatings by Form
10.3.6.6.3Rest of Asia-Pacific Confectionery Coatings by Product Type
10.4.MIDDLE EAST AND AFRICA
10.4.1Middle East and Africa Confectionery Coatings Overview
10.4.2Middle East and Africa Confectionery Coatings Forecasts and Analysis
10.4.3Middle East and Africa Confectionery Coatings Forecasts and Analysis - By Flavor
10.4.4Middle East and Africa Confectionery Coatings Forecasts and Analysis - By Form
10.4.5Middle East and Africa Confectionery Coatings Forecasts and Analysis - By Product Type
10.4.6Middle East and Africa Confectionery Coatings Forecasts and Analysis - By Countries
10.4.6.1South Africa Confectionery Coatings
10.4.6.1.1South Africa Confectionery Coatings by Flavor
10.4.6.1.2South Africa Confectionery Coatings by Form
10.4.6.1.3South Africa Confectionery Coatings by Product Type
10.4.6.2Saudi Arabia Confectionery Coatings
10.4.6.2.1Saudi Arabia Confectionery Coatings by Flavor
10.4.6.2.2Saudi Arabia Confectionery Coatings by Form
10.4.6.2.3Saudi Arabia Confectionery Coatings by Product Type
10.4.6.3U.A.E Confectionery Coatings
10.4.6.3.1U.A.E Confectionery Coatings by Flavor
10.4.6.3.2U.A.E Confectionery Coatings by Form
10.4.6.3.3U.A.E Confectionery Coatings by Product Type
10.4.6.4Rest of Middle East and Africa Confectionery Coatings
10.4.6.4.1Rest of Middle East and Africa Confectionery Coatings by Flavor
10.4.6.4.2Rest of Middle East and Africa Confectionery Coatings by Form
10.4.6.4.3Rest of Middle East and Africa Confectionery Coatings by Product Type
10.5.SOUTH AND CENTRAL AMERICA
10.5.1South and Central America Confectionery Coatings Overview
10.5.2South and Central America Confectionery Coatings Forecasts and Analysis
10.5.3South and Central America Confectionery Coatings Forecasts and Analysis - By Flavor
10.5.4South and Central America Confectionery Coatings Forecasts and Analysis - By Form
10.5.5South and Central America Confectionery Coatings Forecasts and Analysis - By Product Type
10.5.6South and Central America Confectionery Coatings Forecasts and Analysis - By Countries
10.5.6.1Brazil Confectionery Coatings
10.5.6.1.1Brazil Confectionery Coatings by Flavor
10.5.6.1.2Brazil Confectionery Coatings by Form
10.5.6.1.3Brazil Confectionery Coatings by Product Type
10.5.6.2Argentina Confectionery Coatings
10.5.6.2.1Argentina Confectionery Coatings by Flavor
10.5.6.2.2Argentina Confectionery Coatings by Form
10.5.6.2.3Argentina Confectionery Coatings by Product Type
10.5.6.3Rest of South and Central America Confectionery Coatings
10.5.6.3.1Rest of South and Central America Confectionery Coatings by Flavor
10.5.6.3.2Rest of South and Central America Confectionery Coatings by Form
10.5.6.3.3Rest of South and Central America Confectionery Coatings by Product Type

11.INDUSTRY LANDSCAPE
11.1.MERGERS AND ACQUISITIONS
11.2.AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3.NEW PRODUCT LAUNCHES
11.4.EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS

12.CONFECTIONERY COATINGS, KEY COMPANY PROFILES
12.1.BLOMMER CHOCOLATE COMPANY
12.1.1.Key Facts
12.1.2.Business Description
12.1.3.Products and Services
12.1.4.Financial Overview
12.1.5.SWOT Analysis
12.1.6.Key Developments
12.2.LORANN OILS
12.2.1.Key Facts
12.2.2.Business Description
12.2.3.Products and Services
12.2.4.Financial Overview
12.2.5.SWOT Analysis
12.2.6.Key Developments
12.3.RASCAL CONFECTIONERY LTD.
12.3.1.Key Facts
12.3.2.Business Description
12.3.3.Products and Services
12.3.4.Financial Overview
12.3.5.SWOT Analysis
12.3.6.Key Developments
12.4.THEW ARNOTT & CO LTD
12.4.1.Key Facts
12.4.2.Business Description
12.4.3.Products and Services
12.4.4.Financial Overview
12.4.5.SWOT Analysis
12.4.6.Key Developments
12.5.FANCY FLOURS
12.5.1.Key Facts
12.5.2.Business Description
12.5.3.Products and Services
12.5.4.Financial Overview
12.5.5.SWOT Analysis
12.5.6.Key Developments
12.6.SOYUZSNAB
12.6.1.Key Facts
12.6.2.Business Description
12.6.3.Products and Services
12.6.4.Financial Overview
12.6.5.SWOT Analysis
12.6.6.Key Developments
12.7.MANTROSE-HAEUSER CO.
12.7.1.Key Facts
12.7.2.Business Description
12.7.3.Products and Services
12.7.4.Financial Overview
12.7.5.SWOT Analysis
12.7.6.Key Developments
12.8.BARRY CALLEBAUT AG
12.8.1.Key Facts
12.8.2.Business Description
12.8.3.Products and Services
12.8.4.Financial Overview
12.8.5.SWOT Analysis
12.8.6.Key Developments
12.9.NOREVO GMBH
12.9.1.Key Facts
12.9.2.Business Description
12.9.3.Products and Services
12.9.4.Financial Overview
12.9.5.SWOT Analysis
12.9.6.Key Developments
12.10.CLASEN QUALITY COATINGS INC.
12.10.1.Key Facts
12.10.2.Business Description
12.10.3.Products and Services
12.10.4.Financial Overview
12.10.5.SWOT Analysis
12.10.6.Key Developments

13.APPENDIX
13.1.ABOUT THE INSIGHT PARTNERS
13.2.GLOSSARY OF TERMS
The List of Companies

1. Blommer Chocolate Company
2. LorAnn Oils
3. Rascal Confectionery Ltd.
4. Thew Arnott & Co Ltd
5. Fancy Flours
6. Soyuzsnab
7. Mantrose-Haeuser Co.
8. Barry Callebaut AG
9. Norevo GmbH
10. Clasen Quality Coatings Inc.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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