Europe RTD Alcoholic Beverage Market Growth and Recent Trends by 2027

Europe RTD Alcoholic Beverage Market to 2027 - Regional Analysis and Forecasts by Base Type (Whiskey, Rum, Vodka, Gin, Others); Packaging Type (Bottles, Cans, Others); Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, and Others), and Country

  • Status : Published
  • Report Code : TIPRE00009830
  • Category : Food and Beverages
  • No. of Pages : 112
  • Available Report Formats : pdf-format excel-format

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

1. Introduction

1.1 Scope of the Study

1.2 The Insight Partners Research Report Guidance

1.3 Market Segmentation

1.3.1 RTD Alcoholic Beverages Market, by Base Type

1.3.2 RTD Alcoholic Beverages Market, by Packaging Type

1.3.3 RTD Alcoholic Beverages Market, by Distribution Channel

1.3.4 Europe RTD alcoholic beverages Market – By Country

2. Key Takeaways

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

4. RTD Alcoholic Beverages Market Landscape

4.1 Market Overview

4.1.1 Europe PEST Analysis

5. RTD Alcoholic Beverages Market – Key Industry Dynamics

5.1 Key Market Drivers

5.1.1 Rising preference towards low-content alcoholic beverages

5.1.2 Growing preference for RTD alcoholic beverages amongst millennial

5.2 Key Market Restraints

5.2.1 High custom duties imposed on alcohol

5.3 Key Market Opportunities:

5.3.1 Introduction of new flavours and improved form of product packaging

5.4 Key Future Trends:

5.4.1 Upsurge in the consumption of premium RTD alcoholic beverages

5.5 Impact Analysis

6. RTD Alcoholic Beverages – Europe Market Analysis

6.1 Europe RTD alcoholic beverages Market Overview

6.2 Europe RTD alcoholic beverages Market Forecast and Analysis

7. Europe RTD Alcoholic Beverages Market Analysis – By Base Type

7.1 Overview

7.2 Europe RTD Alcoholic Beverages Market Breakdown, By Base Type, 2018 & 2027

7.3 Whisky

7.3.1 Overview

7.3.2 Europe Whiskey Market Revenue and Forecasts to 2027 (US$ MN)

7.4 Rum

7.4.1 Overview

7.4.2 Europe Rum Market Revenue and Forecasts to 2027 (US$ MN)

7.5 Vodka

7.5.1 Overview

7.5.2 Europe Vodka Market Revenue and Forecasts to 2027 (US$ MN)

7.6 Gin

7.6.1 Overview

7.6.2 Others Market Revenue and Forecasts to 2027 (US$ MN)

7.7 Others

7.7.1 Overview

7.7.2 Others Market Revenue and Forecasts to 2027 (US$ MN)

8. Europe RTD Alcoholic Beverages Market Analysis – By Packaging Type

8.1 Overview

8.2 Europe RTD Alcoholic Beverages Market Breakdown, By Packaging Type, 2018 & 2027

8.3 Bottles

8.3.1 Europe Supermarkets and Hypermarkets Market Revenue Forecast to 2027 (US$ Mn)

8.4 Cans

8.4.1 Europe Cans Market Revenue Forecasts to 2027 (US$ Mn)

8.5 Others

8.5.1 Europe Others Market Revenue Forecast to 2027 (US$ Mn)

9. Europe RTD Alcoholic Beverages Market Analysis – By Distribution Channel

9.1 Overview

9.2 Europe RTD Alcoholic Beverages Market Breakdown, By Distribution Channel, 2018 & 2027

9.3 Hypermarkets and supermarkets

9.3.1 Europe Supermarkets and Hypermarkets Market Revenue Forecast to 2027 (US$ Mn)

9.4 Specialty Stores

9.4.1 Europe Specialty Stores Market Revenue Forecast to 2027 (US$ Mn)

9.5 Others

9.5.1 Europe others Market Revenue Forecast to 2027 (US$ Mn)

10. RTD Alcoholic Beverages Market – Country Analysis

10.1 Overview

10.1.1 Europe RTD Alcoholic Beverages Market Breakdown, by Key Countries

10.1.1.1 Germany RTD Alcoholic Beverages Market Revenue Forecasts to 2027 (US$ MN)

10.1.1.1.1 Germany RTD Alcoholic Beverages Market Breakdown by Base Type

10.1.1.1.2 Germany RTD Alcoholic Beverages Market Breakdown by Packaging Type

10.1.1.1.3 Germany RTD Alcoholic Beverages Market Breakdown by Distribution Channel

10.1.1.2 France RTD Alcoholic Beverages Market Revenue Forecasts to 2027 (US$ MN)

10.1.1.2.1 France RTD Alcoholic Beverages Market Breakdown by Base Type

10.1.1.2.2 France RTD Alcoholic Beverages Market Breakdown by Packaging Type

10.1.1.2.3 France RTD Alcoholic Beverages Market Breakdown by Distribution Channel

10.1.1.3 Italy RTD Alcoholic Beverages Market Revenue Forecasts to 2027 (US$ MN )

10.1.1.3.1 Italy RTD Alcoholic Beverages Market Breakdown by Base Type

10.1.1.3.2 Italy RTD Alcoholic Beverages Market Breakdown by Packaging Type

10.1.1.3.3 Italy RTD Alcoholic Beverages Market Breakdown by Distribution Channel

10.1.1.4 UK RTD Alcoholic Beverages Market Revenue Forecasts to 2027 (US$ MN)

10.1.1.4.1 UK RTD Alcoholic Beverages Market Breakdown by Base Type

10.1.1.4.2 UK RTD Alcoholic Beverages Market Breakdown by Packaging Type

10.1.1.4.3 UK RTD Alcoholic Beverages Market Breakdown by Distribution Channel

10.1.1.5 Russia RTD Alcoholic Beverages Market Revenue Forecasts to 2027 (US$ MN)

10.1.1.5.1 Russia RTD Alcoholic Beverages Market Breakdown by Base Type

10.1.1.5.2 Russia RTD Alcoholic Beverages Market Breakdown by Packaging Type

10.1.1.5.3 Russia RTD Alcoholic Beverages Market Breakdown by Distribution Channel

10.1.1.6 Rest of Europe RTD Alcoholic Beverages Market Revenue Forecasts to 2027 (US$ MN)

10.1.1.6.1 Rest of Europe RTD Alcoholic Beverages Market Breakdown by Base Type

10.1.1.6.2 Rest of Europe RTD Alcoholic Beverages Market Breakdown by Packaging Type

10.1.1.6.3 Rest of Europe RTD Alcoholic Beverages Market Breakdown by Distribution Channel

11. Industry Landscape

11.1 Product News

12. Company Profiles

12.1 Anheuser-Busch InBev NV

12.1.1 Key Facts

12.1.2 Business Description

12.1.3 Product And Services

12.1.4 Financial Overview

12.1.5 SWOT Analysis

12.1.6 Key Developments

12.2 Asahi Group Holdings, Ltd.

12.2.1 Key Facts

12.2.2 Business Description

12.2.3 Product And Services

12.2.4 Financial overview

12.2.5 SWOT Analysis

12.2.6 Key Developments

12.3 Bacardi Limited

12.3.1 Key Facts

12.3.2 Business Description

12.3.3 Product And Services

12.3.4 Financial Overview

12.3.5 SWOT Analysis

12.3.6 Key Developments

12.4 Carlsberg Breweries A/S

12.4.1 Key Facts

12.4.2 Business Description

12.4.3 Product And Services

12.4.4 Financial overview

12.4.5 SWOT Analysis

12.5 Suntory Holdings Limited

12.5.1 Key Facts

12.5.2 Business Description

12.5.3 Product And Services

12.5.4 Financial Overview

12.5.5 SWOT Analysis

12.6 Brown-Forman

12.6.1 Key Facts

12.6.2 Business Description

12.6.3 Product And Services

12.6.4 Financial Overview

12.6.5 SWOT Analysis

12.6.6 Key Developments

12.7 Heineken N.V.

12.7.1 Key Facts

12.7.2 Business Description

12.7.3 Products and Services

12.7.4 Financial Overview

12.7.5 SWOT Analysis

12.8 Diageo plc.

12.8.1 Key Facts

12.8.2 Business Description

12.8.3 Products and Services

12.8.4 Financial Overview

12.8.5 SWOT Analysis

12.8.6 Key Developments

12.9 Davide Campari-Milano S.p.A.

12.9.1 Key Facts

12.9.2 Business Description

12.9.3 Product And Services

12.9.4 Financial overview

12.9.5 SWOT Analysis

12.10 Molson Coors Brewing Company

12.10.1 Key Facts

12.10.2 Business Description

12.10.3 Products and Services

12.10.4 Financial Overview

12.10.5 SWOT Analysis

13. Appendix

13.1 About The Insight Partners

13.2 Glossary


LIST OF TABLES

Table 1. Europe RTD Alcoholic Beverages Market Revenue and Forecasts to 2027 (US$ Mn)

Table 2. Europe RTD Alcoholic Beverages Market Revenue and Forecasts to 2027 – By Base Type (US$ Mn)

Table 3. Germany RTD Alcoholic Beverages Market Revenue And Forecasts To 2027 – By Base Type (US$ Mn)

Table 4. Germany RTD Alcoholic Beverages Market Revenue And Forecasts To 2027 – By Packaging Type (US$ Mn)

Table 5. Germany RTD Alcoholic Beverages Market Revenue and Forecasts To 2027 – By Distribution Channel (US$ Mn)

Table 6. France RTD Alcoholic Beverages Market Forecasts To 2027 – By Base Type (US$ Mn)

Table 7. France RTD Alcoholic Beverages Market Revenue Forecasts To 2027 – By Packaging Type (US$ Mn)

Table 8. France RTD Alcoholic Beverages Market Revenue and Forecasts To 2027 – By Distribution Channel (US$ Mn)

Table 9. Italy RTD Alcoholic Beverages Market Revenue Forecasts To 2027 – By Base Type (US$ Mn)

Table 10. Italy RTD Alcoholic Beverages Market Revenue And Forecasts To 2027 – By Packaging Type (US$ Mn)

Table 11. Italy RTD Alcoholic Beverages Market Revenue and Forecasts To 2027 – By Distribution Channel (US$ Mn)

Table 12. UK RTD Alcoholic Beverages Market Revenue And Forecasts To 2027 – By Base Type (US$ Mn)

Table 13. UK RTD Alcoholic Beverages Market Revenue Forecasts To 2027 – By Packaging Type (US$ Mn)

Table 14. UK RTD Alcoholic Beverages Market Revenue and Forecasts To 2027 – By Distribution Channel (US$ Mn)

Table 15. Russia RTD Alcoholic Beverages Market Revenue Forecasts To 2027 – By Base Type (US$ Mn)

Table 16. Russia RTD Alcoholic Beverages Market Revenue Forecasts To 2027 – By Packaging Type (US$ Mn)

Table 17. Russia RTD Alcoholic Beverages Market Revenue and Forecasts To 2027 – By Distribution Channel (US$ Mn)

Table 18. Rest of Europe RTD Alcoholic Beverages Market Revenue Forecasts To 2027 – By Base Type (US$ Mn)

Table 19. Rest of Europe RTD Alcoholic Beverages Market Revenue Forecasts To 2027 – By Packaging Type (US$ Mn)

Table 20. Rest of Europe RTD Alcoholic Beverages Market Revenue and Forecasts To 2027 – By Distribution Channel (US$ Mn)

Table 21. Glossary of Terms, Global RTD Alcoholic Beverages Market


LIST OF FIGURES

Figure 1. Europe RTD Alcoholic Beverages Market Segmentations

Figure 2. Europe RTD Alcoholic Beverages Market Segmentation – By Country

Figure 3. Europe RTD Alcoholic Beverages Market Overview

Figure 4. Vodka Held Largest Share In The Europe RTD Alcoholic Beverages Market By Product

Figure 5. Japan, Dominated The Europe RTD Alcoholic Beverages Market In 2018

Figure 6. Europe RTD Alcoholic Beverages Market, Industry Landscape

Figure 7. Europe – Pest Analysis

Figure 8. RTD Alcoholic Beverages market Impact Analysis of Driver and Restraints

Figure 9. Europe RTD Alcoholic Beverages Market Forecast And Analysis, (US$ Mn)

Figure 10. Europe RTD Alcoholic Beverages Market Breakdown by Base Type, 2018 & 2027 (%)

Figure 11. Europe Whiskey Market Revenue and Forecasts To 2027 (US$ Mn)

Figure 12. Europe Rum Market Revenue and Forecasts To 2027 (US$ Mn)

Figure 13. Europe Vodka Market Revenue and Forecasts To 2027 (US$ Mn)

Figure 14. Europe Gin Market Revenue and Forecasts To 2027 (US$ Mn)

Figure 15. Europe Other Market Revenue and Forecasts To 2027 (US$ Mn)

Figure 16. Europe RTD Alcoholic Beverages Market Breakdown, By Packaging Type, by value, to 2027 (US$ Mn)

Figure 17. Europe Bottles Sales Market Revenue Forecasts To 2027 (US$ Mn)

Figure 18. Europe Cans Market Revenue Forecasts To 2027 (US$ Mn)

Figure 19. Europe Others Market Revenue Forecasts To 2027 (US$ Mn)

Figure 20. Europe RTD Alcoholic Beverages Market Breakdown, By Distribution channel, By value, To 2027 (US$ Mn)

Figure 21. Europe Supermarkets and Hypermarkets Market Revenue Forecasts To 2027 (US$ Mn)

Figure 22. Europe Specialty Stores Market Revenue Forecasts To 2027 (US$ Mn)

Figure 23. Europe Others Market Revenue Forecasts To 2027 (US$ Mn)

Figure 24. Europe RTD Alcoholic Beverages Market Breakdown by Key Countries, 2018 & 2027(%)

Figure 25. Germany RTD Alcoholic Beverages Market Revenue Forecasts To 2027 (US$ Mn)

Figure 26. France RTD Alcoholic Beverages Market Revenue Forecasts To 2027 (US$ Mn)

Figure 27. Italy RTD Alcoholic Beverages Market Revenue Forecasts To 2027 (US$ Mn)

Figure 28. UK RTD Alcoholic Beverages Market Revenue Forecasts To 2027 (US$ Mn)

Figure 29. Russia RTD Alcoholic Beverages Market Revenue Forecasts To 2027 (US$ Mn)

Figure 30. Rest of Europe RTD Alcoholic Beverages market Revenue Forecasts To 2027 (US$ Mn)

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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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