Integrated traffic system (ITS) is a combination of information technology and communication with transportation infrastructure, which improves passenger safety and enhances the competence of the overall transport process. The system is designed to enable the optimization of traffic flow on existing roadways. The ITS system contains a database management system for traffic data (including accidents, roadway volumes, and signal timing details) and links this database to the traffic analysis programs.
MARKET DYNAMICS
The integrated traffic system market is heavily influenced by driving factors such as increasing urbanization and car ownership, raising concerns related to public safety, advanced technologies in transportation infrastructure and regulatory frameworks and government policies to reduce carbon emissions. However, the lack of standards along with uniform technology and security-related issues associated with the traffic management systems are impacting negatively on the growth of this market in the current market scenario.
MARKET SCOPE
The "global integrated traffic system market analysis to 2028" is a specialized and in-depth study of the technology, media and telecommunications industry with a special focus on the global integrated traffic system market trend analysis. The report aims to provide an overview of the integrated traffic system market with detailed market segmentation by hardware, sensors type and function. The global integrated traffic system market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading integrated traffic system market players and offers key trends and opportunities in the integrated traffic system market.
MARKET SEGMENTATION
The global integrated traffic system market is segmented on the basis of hardware, sensors type and function. Based on hardware the market is segmented as display boards, sensors, surveillance cameras, radars, smart traffic lights and interface boards. On the basis of sensors type the market is segmented as infrared sensors, weigh-in motion sensors and acoustic Sensors. On the basis of function the market is segmented as traffic monitoring, traffic control and information provision.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global integrated traffic system market based on various segments. It also provides market size and forecast estimates from year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The Integrated traffic system market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting Integrated traffic system market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South & Central America after evaluating political, economic, social and technological factors effecting the integrated traffic system market in these regions.
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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global integrated traffic system market based on various segments. It also provides market size and forecast estimates from year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The Integrated traffic system market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting Integrated traffic system market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South & Central America after evaluating political, economic, social and technological factors effecting the integrated traffic system market in these regions.
MARKET PLAYERSThe reports cover key developments in the integrated traffic system market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market payers from integrated traffic system market are anticipated to lucrative growth opportunities in the future with the rising demand for Integrated traffic system in the global market. Below mentioned is the list of few companies engaged in the integrated traffic system market.
The report also includes the profiles of key integrated traffic system companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, products and services offered, financial information of last 3 years, key development in past five years.
- Citilog
- Cubic Corporation
- EFKON India
- imtac
- Intelvision Technologies
- Iteris, Inc.
- Nuance Communications, Inc.
- Savari, Inc.
- Thales Group
- TransCore
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1.INTRODUCTION
1.1.SCOPE OF THE STUDY
1.2.THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3.MARKET SEGMENTATION
1.3.1Integrated Traffic System Market - By Hardware
1.3.2Integrated Traffic System Market - By Sensors type
1.3.3Integrated Traffic System Market - By Function
1.3.4Integrated Traffic System Market - By Region
1.3.4.1By Country
2.KEY TAKEWAYS
3.RESEARCH METHODOLOGY
4.INTEGRATED TRAFFIC SYSTEM MARKET LANDSCAPE
4.1.OVERVIEW
4.2.PEST ANALYSIS
4.2.1North America - Pest Analysis
4.2.2Europe - Pest Analysis
4.2.3Asia-Pacific - Pest Analysis
4.2.4Middle East and Africa - Pest Analysis
4.2.5South and Central America - Pest Analysis
4.3.ECOSYSTEM ANALYSIS
4.4.EXPERT OPINIONS
5.INTEGRATED TRAFFIC SYSTEM MARKET - KEY MARKET DYNAMICS
5.1.KEY MARKET DRIVERS
5.2.KEY MARKET RESTRAINTS
5.3.KEY MARKET OPPORTUNITIES
5.4.FUTURE TRENDS
5.5.IMPACT ANALYSIS OF DRIVERS, RESTRAINTS & EXPECTED INFLUENCE OF COVID-19 PANDEMIC
6.INTEGRATED TRAFFIC SYSTEM MARKET - GLOBAL MARKET ANALYSIS
6.1.INTEGRATED TRAFFIC SYSTEM - GLOBAL MARKET OVERVIEW
6.2.INTEGRATED TRAFFIC SYSTEM - GLOBAL MARKET AND FORECAST TO 2028
6.3.MARKET POSITIONING/MARKET SHARE
7.INTEGRATED TRAFFIC SYSTEM MARKET - REVENUE AND FORECASTS TO 2028 - HARDWARE
7.1.OVERVIEW
7.2.HARDWARE MARKET FORECASTS AND ANALYSIS
7.3.DISPLAY BOARDS
7.3.1.Overview
7.3.2.Display boards Market Forecast and Analysis
7.4.SENSORS
7.4.1.Overview
7.4.2.Sensors Market Forecast and Analysis
7.5.SURVEILLANCE CAMERAS
7.5.1.Overview
7.5.2.Surveillance cameras Market Forecast and Analysis
7.6.RADARS
7.6.1.Overview
7.6.2.Radars Market Forecast and Analysis
7.7.SMART TRAFFIC LIGHTS
7.7.1.Overview
7.7.2.Smart traffic lights Market Forecast and Analysis
7.8.INTERFACE BOARDS
7.8.1.Overview
7.8.2.Interface Boards Market Forecast and Analysis
8.INTEGRATED TRAFFIC SYSTEM MARKET - REVENUE AND FORECASTS TO 2028 - SENSORS TYPE
8.1.OVERVIEW
8.2.SENSORS TYPE MARKET FORECASTS AND ANALYSIS
8.3.INFRARED
8.3.1.Overview
8.3.2.Infrared Market Forecast and Analysis
8.4.WEIGH-IN MOTION
8.4.1.Overview
8.4.2.Weigh-In Motion Market Forecast and Analysis
8.5.ACOUSTIC SENSORS
8.5.1.Overview
8.5.2.Acoustic Sensors Market Forecast and Analysis
9.INTEGRATED TRAFFIC SYSTEM MARKET - REVENUE AND FORECASTS TO 2028 - FUNCTION
9.1.OVERVIEW
9.2.FUNCTION MARKET FORECASTS AND ANALYSIS
9.3.TRAFFIC MONITORING
9.3.1.Overview
9.3.2.Traffic Monitoring Market Forecast and Analysis
9.4.TRAFFIC CONTROL
9.4.1.Overview
9.4.2.Traffic Control Market Forecast and Analysis
9.5.INFORMATION PROVISION
9.5.1.Overview
9.5.2.Information Provision Market Forecast and Analysis
10.INTEGRATED TRAFFIC SYSTEM MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1.NORTH AMERICA
10.1.1North America Integrated Traffic System Market Overview
10.1.2North America Integrated Traffic System Market Forecasts and Analysis
10.1.3North America Integrated Traffic System Market Forecasts and Analysis - By Hardware
10.1.4North America Integrated Traffic System Market Forecasts and Analysis - By Sensors type
10.1.5North America Integrated Traffic System Market Forecasts and Analysis - By Function
10.1.6North America Integrated Traffic System Market Forecasts and Analysis - By Countries
10.1.6.1United States Integrated Traffic System Market
10.1.6.1.1United States Integrated Traffic System Market by Hardware
10.1.6.1.2United States Integrated Traffic System Market by Sensors type
10.1.6.1.3United States Integrated Traffic System Market by Function
10.1.6.2Canada Integrated Traffic System Market
10.1.6.2.1Canada Integrated Traffic System Market by Hardware
10.1.6.2.2Canada Integrated Traffic System Market by Sensors type
10.1.6.2.3Canada Integrated Traffic System Market by Function
10.1.6.3Mexico Integrated Traffic System Market
10.1.6.3.1Mexico Integrated Traffic System Market by Hardware
10.1.6.3.2Mexico Integrated Traffic System Market by Sensors type
10.1.6.3.3Mexico Integrated Traffic System Market by Function
10.2.EUROPE
10.2.1Europe Integrated Traffic System Market Overview
10.2.2Europe Integrated Traffic System Market Forecasts and Analysis
10.2.3Europe Integrated Traffic System Market Forecasts and Analysis - By Hardware
10.2.4Europe Integrated Traffic System Market Forecasts and Analysis - By Sensors type
10.2.5Europe Integrated Traffic System Market Forecasts and Analysis - By Function
10.2.6Europe Integrated Traffic System Market Forecasts and Analysis - By Countries
10.2.6.1Germany Integrated Traffic System Market
10.2.6.1.1Germany Integrated Traffic System Market by Hardware
10.2.6.1.2Germany Integrated Traffic System Market by Sensors type
10.2.6.1.3Germany Integrated Traffic System Market by Function
10.2.6.2France Integrated Traffic System Market
10.2.6.2.1France Integrated Traffic System Market by Hardware
10.2.6.2.2France Integrated Traffic System Market by Sensors type
10.2.6.2.3France Integrated Traffic System Market by Function
10.2.6.3Italy Integrated Traffic System Market
10.2.6.3.1Italy Integrated Traffic System Market by Hardware
10.2.6.3.2Italy Integrated Traffic System Market by Sensors type
10.2.6.3.3Italy Integrated Traffic System Market by Function
10.2.6.4United Kingdom Integrated Traffic System Market
10.2.6.4.1United Kingdom Integrated Traffic System Market by Hardware
10.2.6.4.2United Kingdom Integrated Traffic System Market by Sensors type
10.2.6.4.3United Kingdom Integrated Traffic System Market by Function
10.2.6.5Russia Integrated Traffic System Market
10.2.6.5.1Russia Integrated Traffic System Market by Hardware
10.2.6.5.2Russia Integrated Traffic System Market by Sensors type
10.2.6.5.3Russia Integrated Traffic System Market by Function
10.2.6.6Rest of Europe Integrated Traffic System Market
10.2.6.6.1Rest of Europe Integrated Traffic System Market by Hardware
10.2.6.6.2Rest of Europe Integrated Traffic System Market by Sensors type
10.2.6.6.3Rest of Europe Integrated Traffic System Market by Function
10.3.ASIA-PACIFIC
10.3.1Asia-Pacific Integrated Traffic System Market Overview
10.3.2Asia-Pacific Integrated Traffic System Market Forecasts and Analysis
10.3.3Asia-Pacific Integrated Traffic System Market Forecasts and Analysis - By Hardware
10.3.4Asia-Pacific Integrated Traffic System Market Forecasts and Analysis - By Sensors type
10.3.5Asia-Pacific Integrated Traffic System Market Forecasts and Analysis - By Function
10.3.6Asia-Pacific Integrated Traffic System Market Forecasts and Analysis - By Countries
10.3.6.1Australia Integrated Traffic System Market
10.3.6.1.1Australia Integrated Traffic System Market by Hardware
10.3.6.1.2Australia Integrated Traffic System Market by Sensors type
10.3.6.1.3Australia Integrated Traffic System Market by Function
10.3.6.2China Integrated Traffic System Market
10.3.6.2.1China Integrated Traffic System Market by Hardware
10.3.6.2.2China Integrated Traffic System Market by Sensors type
10.3.6.2.3China Integrated Traffic System Market by Function
10.3.6.3India Integrated Traffic System Market
10.3.6.3.1India Integrated Traffic System Market by Hardware
10.3.6.3.2India Integrated Traffic System Market by Sensors type
10.3.6.3.3India Integrated Traffic System Market by Function
10.3.6.4Japan Integrated Traffic System Market
10.3.6.4.1Japan Integrated Traffic System Market by Hardware
10.3.6.4.2Japan Integrated Traffic System Market by Sensors type
10.3.6.4.3Japan Integrated Traffic System Market by Function
10.3.6.5South Korea Integrated Traffic System Market
10.3.6.5.1South Korea Integrated Traffic System Market by Hardware
10.3.6.5.2South Korea Integrated Traffic System Market by Sensors type
10.3.6.5.3South Korea Integrated Traffic System Market by Function
10.3.6.6Rest of Asia-Pacific Integrated Traffic System Market
10.3.6.6.1Rest of Asia-Pacific Integrated Traffic System Market by Hardware
10.3.6.6.2Rest of Asia-Pacific Integrated Traffic System Market by Sensors type
10.3.6.6.3Rest of Asia-Pacific Integrated Traffic System Market by Function
10.4.MIDDLE EAST AND AFRICA
10.4.1Middle East and Africa Integrated Traffic System Market Overview
10.4.2Middle East and Africa Integrated Traffic System Market Forecasts and Analysis
10.4.3Middle East and Africa Integrated Traffic System Market Forecasts and Analysis - By Hardware
10.4.4Middle East and Africa Integrated Traffic System Market Forecasts and Analysis - By Sensors type
10.4.5Middle East and Africa Integrated Traffic System Market Forecasts and Analysis - By Function
10.4.6Middle East and Africa Integrated Traffic System Market Forecasts and Analysis - By Countries
10.4.6.1South Africa Integrated Traffic System Market
10.4.6.1.1South Africa Integrated Traffic System Market by Hardware
10.4.6.1.2South Africa Integrated Traffic System Market by Sensors type
10.4.6.1.3South Africa Integrated Traffic System Market by Function
10.4.6.2Saudi Arabia Integrated Traffic System Market
10.4.6.2.1Saudi Arabia Integrated Traffic System Market by Hardware
10.4.6.2.2Saudi Arabia Integrated Traffic System Market by Sensors type
10.4.6.2.3Saudi Arabia Integrated Traffic System Market by Function
10.4.6.3U.A.E Integrated Traffic System Market
10.4.6.3.1U.A.E Integrated Traffic System Market by Hardware
10.4.6.3.2U.A.E Integrated Traffic System Market by Sensors type
10.4.6.3.3U.A.E Integrated Traffic System Market by Function
10.4.6.4Rest of Middle East and Africa Integrated Traffic System Market
10.4.6.4.1Rest of Middle East and Africa Integrated Traffic System Market by Hardware
10.4.6.4.2Rest of Middle East and Africa Integrated Traffic System Market by Sensors type
10.4.6.4.3Rest of Middle East and Africa Integrated Traffic System Market by Function
10.5.SOUTH AND CENTRAL AMERICA
10.5.1South and Central America Integrated Traffic System Market Overview
10.5.2South and Central America Integrated Traffic System Market Forecasts and Analysis
10.5.3South and Central America Integrated Traffic System Market Forecasts and Analysis - By Hardware
10.5.4South and Central America Integrated Traffic System Market Forecasts and Analysis - By Sensors type
10.5.5South and Central America Integrated Traffic System Market Forecasts and Analysis - By Function
10.5.6South and Central America Integrated Traffic System Market Forecasts and Analysis - By Countries
10.5.6.1Brazil Integrated Traffic System Market
10.5.6.1.1Brazil Integrated Traffic System Market by Hardware
10.5.6.1.2Brazil Integrated Traffic System Market by Sensors type
10.5.6.1.3Brazil Integrated Traffic System Market by Function
10.5.6.2Argentina Integrated Traffic System Market
10.5.6.2.1Argentina Integrated Traffic System Market by Hardware
10.5.6.2.2Argentina Integrated Traffic System Market by Sensors type
10.5.6.2.3Argentina Integrated Traffic System Market by Function
10.5.6.3Rest of South and Central America Integrated Traffic System Market
10.5.6.3.1Rest of South and Central America Integrated Traffic System Market by Hardware
10.5.6.3.2Rest of South and Central America Integrated Traffic System Market by Sensors type
10.5.6.3.3Rest of South and Central America Integrated Traffic System Market by Function
11.INDUSTRY LANDSCAPE
11.1.MERGERS AND ACQUISITIONS
11.2.AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3.NEW PRODUCT LAUNCHES
11.4.EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12.INTEGRATED TRAFFIC SYSTEM MARKET, KEY COMPANY PROFILES
12.1.CITILOG
12.1.1.Key Facts
12.1.2.Business Description
12.1.3.Products and Services
12.1.4.Financial Overview
12.1.5.SWOT Analysis
12.1.6.Key Developments
12.2.CUBIC CORPORATION
12.2.1.Key Facts
12.2.2.Business Description
12.2.3.Products and Services
12.2.4.Financial Overview
12.2.5.SWOT Analysis
12.2.6.Key Developments
12.3.EFKON INDIA
12.3.1.Key Facts
12.3.2.Business Description
12.3.3.Products and Services
12.3.4.Financial Overview
12.3.5.SWOT Analysis
12.3.6.Key Developments
12.4.IMTAC
12.4.1.Key Facts
12.4.2.Business Description
12.4.3.Products and Services
12.4.4.Financial Overview
12.4.5.SWOT Analysis
12.4.6.Key Developments
12.5.INTELVISION TECHNOLOGIES
12.5.1.Key Facts
12.5.2.Business Description
12.5.3.Products and Services
12.5.4.Financial Overview
12.5.5.SWOT Analysis
12.5.6.Key Developments
12.6.ITERIS, INC.
12.6.1.Key Facts
12.6.2.Business Description
12.6.3.Products and Services
12.6.4.Financial Overview
12.6.5.SWOT Analysis
12.6.6.Key Developments
12.7.NUANCE COMMUNICATIONS, INC.
12.7.1.Key Facts
12.7.2.Business Description
12.7.3.Products and Services
12.7.4.Financial Overview
12.7.5.SWOT Analysis
12.7.6.Key Developments
12.8.SAVARI, INC.
12.8.1.Key Facts
12.8.2.Business Description
12.8.3.Products and Services
12.8.4.Financial Overview
12.8.5.SWOT Analysis
12.8.6.Key Developments
12.9.THALES GROUP
12.9.1.Key Facts
12.9.2.Business Description
12.9.3.Products and Services
12.9.4.Financial Overview
12.9.5.SWOT Analysis
12.9.6.Key Developments
12.10.TRANSCORE
12.10.1.Key Facts
12.10.2.Business Description
12.10.3.Products and Services
12.10.4.Financial Overview
12.10.5.SWOT Analysis
12.10.6.Key Developments
13.APPENDIX
13.1.ABOUT THE INSIGHT PARTNERS
13.2.GLOSSARY OF TERMS
1.Citilog
2.Cubic Corporation
3.EFKON India
4.imtac
5.Intelvision Technologies
6.Iteris, Inc.
7.Nuance Communications, Inc.
8.Savari, Inc.
9.Thales Group
10.TransCore
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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