Middle East and Africa Adhesive Tapes Market to Grow at a CAGR of 4.3% to reach US$ 3,955.77 million from 2021 to 2028

Middle East and Africa Adhesive Tapes Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Resin Type (Acrylic, Rubber, Silicone, and Others), Technology (Water-Based Adhesive Tapes, Solvent-Based Adhesive Tapes, and Hot-Melt- Based Adhesive Tapes), Tape Backing Material (Polypropylene (PP), Paper, Polyvinyl Chloride (PVC), and Others), and Application (Packaging, Healthcare, Automotive, Electrical and Electronics, Building and Construction, and Others)

  • Report Code : TIPRE00025715
  • Category : Chemicals and Materials
  • Status : Published
  • No. of Pages : 137
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The MEA adhesive tapes market is expected to grow from US$ 2,941.76 million in 2021 to US$ 3,955.77 million by 2028; it is estimated to grow at a CAGR of 4.3% from 2021 to 2028.

The UAE, Saudi Arabia, and South Africa are major economies in MEA. Burgeoning adoption of electric vehicles is expected to fuel the MEA adhesive tapes market. The demand for electric vehicles is escalating across the region. The manufacturers of electric vehicles are focusing on increasing the battery capacities of their vehicles because of the inaccessibility of charging stations for these vehicles in remote areas. Adhesive tapes are increasingly used in electric vehicle components such as batteries, capacitors, and parking sensors. The use of adhesive tapes in electric vehicles is growing owing to several requirements, such as replacing conventional substrates with synthetic substrates, increasing focus on environmental affairs, and bonding of dissimilar and similar materials. Adhesive tapes also address these concerns in prospect to engineering since they are considered to resist vibration and allow the distribution of stress over an extensive area. Hence, the rising adoption of electric vehicles is expected to emerge as a beneficial trend for the growth of the MEA adhesive tapes market in the coming years.    

In MEA, Saudi Arabia recorded the highest COVID-19 cases, followed by Turkey and the UAE. The UAE was the first country in the region to report a COVID-19 confirmed case. The adhesive tapes market would grow substantially once the chemical and material products will be in demand. The MEA adhesive tapes market is witnessing a mixed impact of the COVID-19 pandemic. Several sectors, such as automobiles, building and construction, electronics and electricity, experienced sharp declines. However, the healthcare sector is growing due to excessive demand for personal protective equipment and medical equipment amid the outbreak. Considering the economic recovery, various industrial and economic sectors are planning strategic investments in the healthcare sector. This would stimulate the market growth in the coming years. In addition, many companies have started to actively market the product to expand their customer base and reduce the business impact.      

With the new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the MEA adhesive tapes market. The MEA adhesive tapes market is expected to grow at a good CAGR during the forecast period. 
MEA adhesive tapes market

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MEA Adhesive Tapes Market Segmentation  
MEA Adhesive Tapes Market – By Resin Type

  • Acrylic
  • Rubber
  • Silicone
  • Others

MEA Adhesive Tapes Market – By Technology

  • Water-Based Adhesive Tapes
  • Solvent-Based Adhesive Tapes
  • Hot-Melt- Based Adhesive Tapes

MEA Adhesive Tapes Market – By Tape Backing Material

  • Polypropylene (PP)
  • Paper
  • Polyvinyl Chloride (PVC)
  • Others

MEA Adhesive Tapes Market – ByApplication

  • Packaging
  • Healthcare
  • Automotive
  • Electrical and Electronics
  • Building and Construction 
  • Others

MEA Adhesive Tapes Market, by Country

  • South Africa 
  • Saudi Arabia
  • UAE  
  • Rest of MEA

MEA Adhesive Tapes Market - Companies Mentioned

  • 3M
  • Avery Dennison Corporation
  • Berry Global Inc.
  • LINTEC Corporation
  • Lohmann GmbH & Co.KG
  • Nitto Denko Corporation
  • Scapa
  • tesa SE 
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

TABLE OF CONTENTS

1. Introduction

1.1 Study Scope

1.2 The Insight Partners Research Report Guidance

1.3 Market Segmentation

2. Key Takeaways

3. Research Methodology

3.1 Scope of the Study

3.2 Research Methodology

3.2.1 Data Collection:

3.2.2 Primary Interviews:

3.2.3 Hypothesis formulation:

3.2.4 Macro-economic factor analysis:

3.2.5 Developing base number:

3.2.6 Data Triangulation:

3.2.7 Country level data:

4. MEA Adhesive Tapes Market Landscape

4.1 Market Overview

4.2 Porter’s Five Forces Analysis

4.2.1 Bargaining Power of Suppliers

4.2.2 Bargaining Power of Buyers

4.2.3 Threat of Substitutes

4.2.4 Threat of New Entrants

4.2.5 Intensity of Competitive Rivalry

4.3 Expert Opinion

4.4 Ecosystem Analysis

5. MEA Adhesive Tapes Market – Key Market Dynamics

5.1 Market Drivers

5.1.1 Immense Range of Applications of Adhesive Tapes

5.1.2 Escalating Demand for Adhesive Tapes from Automotive Industry

5.2 Market Restraints

5.2.1 Inconsistency in Raw Material Prices

5.3 Market Opportunities

5.3.1 Surging Use of Adhesive Tape in Place of Mechanical Fasteners

5.4 Future Trends

5.4.1 Burgeoning Adoption of Electric Vehicles

5.5 Impact Analysis of Drivers and Restraints

6. Adhesive Tapes Market – MEA Analysis

6.1 MEA Adhesive Tapes Market Overview

6.2 MEA Adhesive Tapes Market –Revenue and Forecast to 2028 (US$ Million)

7. MEA Adhesive Tapes Market Analysis – By Resin Type

7.1 Overview

7.2 MEA Adhesive Tapes Market, By Resin Type (2020 and 2028)

7.3 Acrylic

7.3.1 Overview

7.3.2 Acrylic: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

7.4 Rubber

7.4.1 Overview

7.4.2 Rubber: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

7.5 Silicone

7.5.1 Overview

7.5.2 Silicone: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

7.6 Others

7.6.1 Overview

7.6.2 Others: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

8. MEA Adhesive Tapes Market Analysis – By Technology

8.1 Overview

8.2 MEA Adhesive Tapes Market, By Technology (2020 and 2028)

8.3 Water-Based Adhesive Tapes

8.3.1 Overview

8.3.2 Water-Based Adhesive Tapes: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

8.4 Solvent-Based Adhesive Tapes

8.4.1 Overview

8.4.2 Solvent-Based Adhesive Tapes: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

8.5 Hot-Melt-Based Adhesive Tapes

8.5.1 Overview

8.5.2 Hot-Melt-Based Adhesive Tapes: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

9. MEA Adhesive Tapes Market Analysis – By Tape Backing Material

9.1 Overview

9.2 MEA Adhesive Tapes Market, By Tape Backing Material (2020 and 2028)

9.3 Polypropylene (PP)

9.3.1 Overview

9.3.2 Polypropylene (PP): Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

9.4 Paper

9.4.1 Overview

9.4.2 Paper: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

9.5 Polyvinyl Chloride (PVC)

9.5.1 Overview

9.5.2 Polyvinyl Chloride (PVC): Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

9.6 Others

9.6.1 Overview

9.6.2 Others : Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

10. MEA Adhesive Tapes Market Analysis – By Application

10.1 Overview

10.2 MEA Adhesive Tapes Market, By Application (2020 and 2028)

10.3 Automotive

10.3.1 Overview

10.3.2 Automotive: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

10.4 Packaging

10.4.1 Overview

10.4.2 Packaging: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

10.5 Healthcare

10.5.1 Overview

10.5.2 Healthcare: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

10.6 Electrical and Electronics

10.6.1 Overview

10.6.2 Electrical and Electronics: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

10.7 Building and Construction

10.7.1 Overview

10.7.2 Building and Construction: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

10.8 Others

10.8.1 Overview

10.8.2 Others: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Mn)

11. MEA Adhesive Tapes Market – Country Analysis

11.1 Overview

11.1.1 MEA: Adhesive Tapes Market, by Key Country

11.1.1.1 South Africa: Adhesive Tapes Market –Revenue and Forecast to 2028 (US$ Million)

11.1.1.1.1 South Africa: Adhesive Tapes Market, by Resin Type

11.1.1.1.2 South Africa: Adhesive Tapes Market, by Technology

11.1.1.1.3 South Africa: Adhesive Tapes Market, by Tape Backing Material

11.1.1.1.4 South Africa: Adhesive Tapes Market, by Application

11.1.1.2 Saudi Arabia: Adhesive Tapes Market –Revenue and Forecast to 2028 (US$ Million)

11.1.1.2.1 Saudi Arabia : Adhesive Tapes Market, by Resin Type

11.1.1.2.2 Saudi Arabia: Adhesive Tapes Market, by Technology

11.1.1.2.3 Saudi Arabia: Adhesive Tapes Market, by Tape Backing Material

11.1.1.2.4 Saudi Arabia: Adhesive Tapes Market, by Application

11.1.1.3 UAE : Adhesive Tapes Market –Revenue and Forecast to 2028 (US$ Million)

11.1.1.3.1 UAE : Adhesive Tapes Market, by Resin Type

11.1.1.3.2 UAE : Adhesive Tapes Market, by Technology

11.1.1.3.3 UAE : Adhesive Tapes Market, by Tape Backing Material

11.1.1.3.4 UAE : Adhesive Tapes Market, by Application

11.1.1.4 Rest of MEA: Adhesive Tapes Market –Revenue and Forecast to 2028 (US$ Million)

11.1.1.4.1 Rest of MEA: Adhesive Tapes Market, by Resin Type

11.1.1.4.2 Rest of MEA: Adhesive Tapes Market, by Technology

11.1.1.4.3 Rest of MEA: Adhesive Tapes Market, by Tape Backing Material

11.1.1.4.4 Rest of MEA: Adhesive Tapes Market, by Application

12. Impact of COVID-19 on MEA Adhesive Tapes Market

12.1 MEA: Impact Assessment of COVID-19 Pandemic

13. Industry Landscape

13.1 Overview

13.2 Mergers & acquisition

14. Company Profiles

14.1 3M

14.1.1 Key Facts

14.1.2 Business Description

14.1.3 Products and Services

14.1.4 Financial Overview

14.1.5 SWOT Analysis

14.1.6 Key Developments

14.2 Nitto Denko Corporation

14.2.1 Key Facts

14.2.2 Business Description

14.2.3 Products and Services

14.2.4 Financial Overview

14.2.5 SWOT Analysis

14.2.6 Key Developments

14.3 tesa SE

14.3.1 Key Facts

14.3.2 Business Description

14.3.3 Products and Services

14.3.4 Financial Overview

14.3.5 SWOT Analysis

14.3.6 Key Developments

14.4 Avery Dennison Corporation

14.4.1 Key Facts

14.4.2 Business Description

14.4.3 Products and Services

14.4.4 Financial Overview

14.4.5 SWOT Analysis

14.4.6 Key Developments

14.5 LINTEC Corporation

14.5.1 Key Facts

14.5.2 Business Description

14.5.3 Products and Services

14.5.4 Financial Overview

14.5.5 SWOT Analysis

14.5.6 Key Developments

14.6 Berry Global Inc.

14.6.1 Key Facts

14.6.2 Business Description

14.6.3 Products and Services

14.6.4 Financial Overview

14.6.5 SWOT Analysis

14.6.6 Key Developments

14.7 Scapa

14.7.1 Key Facts

14.7.2 Business Description

14.7.3 Products and Services

14.7.4 Financial Overview

14.7.5 SWOT Analysis

14.7.6 Key Developments

14.8 Lohmann GmbH & Co.KG

14.8.1 Key Facts

14.8.2 Business Description

14.8.3 Products and Services

14.8.4 Financial Overview

14.8.5 SWOT Analysis

14.8.6 Key Developments

15. Appendix

15.1 About The Insight Partners

15.2 Word Index

LIST OF TABLES

Table 1. MEA Adhesive Tapes Market –Revenue and Forecast to 2028 (US$ Million)

Table 2. South Africa Adhesive Tapes Market, by Resin Type– Revenue and Forecast to 2028 (USD Million)

Table 3. South Africa Adhesive Tapes Market, by Technology– Revenue and Forecast to 2028 (USD Million)

Table 4. South Africa Adhesive Tapes Market, by Tape Backing Material – Revenue and Forecast to 2028 (USD Million)

Table 5. South Africa Adhesive Tapes Market, by Application – Revenue and Forecast to 2028 (USD Million)

Table 6. Saudi Arabia Adhesive Tapes Market, by Resin Type – Revenue and Forecast to 2028 (USD Million)

Table 7. Saudi Arabia Adhesive Tapes Market, by Technology – Revenue and Forecast to 2028 (USD Million)

Table 8. Saudi Arabia Adhesive Tapes Market, by Tape Backing Material – Revenue and Forecast to 2028 (USD Million)

Table 9. Saudi Arabia Adhesive Tapes Market, by Application – Revenue and Forecast to 2028 (USD Million)

Table 10. UAE Adhesive Tapes Market, by Resin Type– Revenue and Forecast to 2028 (USD Million)

Table 11. UAE Adhesive Tapes Market, by Technology– Revenue and Forecast to 2028 (USD Million)

Table 12. UAE Adhesive Tapes Market, by Tape Backing Material – Revenue and Forecast to 2028 (USD Million)

Table 13. UAE Adhesive Tapes Market, by Application – Revenue and Forecast to 2028 (USD Million)

Table 14. Rest of MEA Adhesive Tapes Market, by Resin Type– Revenue and Forecast to 2028 (USD Million)

Table 15. Rest of MEA Adhesive Tapes Market, by Technology– Revenue and Forecast to 2028 (USD Million)

Table 16. Rest of MEA Adhesive Tapes Market, by Tape Backing Material – Revenue and Forecast to 2028 (USD Million)

Table 17. Rest of MEA Adhesive Tapes Market, by Application – Revenue and Forecast to 2028 (USD Million)

Table 18. List of Abbreviation

LIST OF FIGURES

Figure 1. MEA Adhesive Tapes Market Segmentation

Figure 2. MEA Adhesive Tapes Market Segmentation – By Country

Figure 3. MEA Adhesive Tapes Market Overview

Figure 4. Rubber Segment Held Largest Share of the Market in 2020

Figure 5. Rest of MEA Held Largest Share of the Market in 2020

Figure 6. Porter ‘s Five Forces Analysis

Figure 7. Expert Opinion

Figure 8. MEA Adhesive Tapes Market – Ecosystem Analysis

Figure 9. MEA Adhesive Tapes Market Impact Analysis of Drivers and Restraints

Figure 10. MEA: Adhesive Tapes Market – Revenue and Forecast to 2028 (US$ Million)

Figure 11. MEA Adhesive Tapes Market Revenue Share, By Resin Type (2020 and 2028)

Figure 12. MEA Acrylic: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 13. MEA Rubber: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 14. MEA Silicone: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 15. MEA Others: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 16. MEA Adhesive Tapes Market Revenue Share, By Technology (2020 and 2028)

Figure 17. MEA Water-Based Adhesive Tapes: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 18. MEA Solvent-Based Adhesive Tapes: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 19. MEA Hot-Melt-Based Adhesive Tapes: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 20. MEA Adhesive Tapes Market Revenue Share, By Tape Backing Material (2020 and 2028)

Figure 21. MEA Polypropylene (PP): Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 22. MEA Paper: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 23. MEA Polyvinyl Chloride (PVC): Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 24. MEA Others: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 25. MEA Adhesive Tapes Market Revenue Share, By Application (2020 and 2028)

Figure 26. MEA Automotive: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 27. MEA Packaging: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 28. MEA Healthcare: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 29. MEA Electrical and Electronics: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 30. MEA Building and Construction: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 31. MEA Others: Adhesive Tapes Market – Revenue and Forecast To 2028 (US$ Mn)

Figure 32. MEA: Adhesive Tapes Market, by Key Country – Revenue (2020) (USD Million)

Figure 33. MEA: Adhesive Tapes Market Revenue Share, by Key Country (2020 and 2028)

Figure 34. South Africa: Adhesive Tapes Market –Revenue and Forecast to 2028 (US$ Million)

Figure 35. Saudi Arabia: Adhesive Tapes Market –Revenue and Forecast to 2028 (US$ Million)

Figure 36. UAE : Adhesive Tapes Market –Revenue and Forecast to 2028 (US$ Million)

Figure 37. Rest of MEA: Adhesive Tapes Market –Revenue and Forecast to 2028 (US$ Million)

Figure 38. Impact of COVID-19 Pandemic in MEA Country Markets

  1. 3M
  2. Avery Dennison Corporation
  3. Berry Global Inc.
  4. LINTEC Corporation
  5. Lohmann GmbH & Co.KG
  6. Nitto Denko Corporation
  7. Scapa
  8. tesa SE 

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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