The flavor masking agents market in North America is expected to grow to US$ 97.36 million by 2028 from US$ 63.67 million in 2021. The market is estimated to grow at a CAGR of 6.3% from 2021 to 2028.
The US, Canada and Mexico Russia are the major counties in considered in North America. Flavor masking agents are food additives that are used to mask unpleasant flavors in food products. Bitterness, glycerin flavor, vitamin and mineral flavor, or metallic flavor in the food product are masked with a flavor ingredient that gives the end-product an appealing flavor. Further, flavor masking agents are used in a wide variety of industries such as food & beverages, pharmaceuticals and nutraceuticals, and cosmetics. The pharmaceutical industry has grown at a rapid pace over the last decade and is expected to continue this trend in the coming decade. Due to growing urbanization, people are adopting a more sedentary lifestyle. Obesity rates and the prevalence of diseases like diabetes are rising as a result of this. As stated by the World Health Organization, in 2020 chronic disease incidence increased by 57%. Growth of the pharmaceutical and nutraceuticals industry can be attributed to the rising prevalence of diseases such as heart disease, cancer, stroke, respiratory disease, diabetes, Alzheimer's disease, influenza, pneumonia, kidney disease, and septicemia. The use of flavor masking agents is crucial due to the concentrated amount of protein, vitamins, or minerals found in pharmaceutical products. In addition, the rising focus on improving the taste of bitter medicines by adding flavor masking agents is also propelling the market growth. Further, flavor masking agents are used to enhance the flavor of a product by either offering a more pleasant taste or masking an unpleasant taste. Flavor masking agents are inactive additives used in the pharmaceutical industry. Inactive ingredients are components of a medication that do not enhance or alter the therapeutic function of the active ingredient, which is normally the active drug. Some of the examples of essential additive inactive ingredients are flavoring agents, binding agents, preservatives, and buffers, among others. Without these, the medicine can disintegrate, spoil more quickly, or taste too bitter for most people to consume orally. Moreover, flavors are used in orally consumed goods such as syrups, chewable pills, and suspensions to make the bitter taste of the medicine more pleasant, imparting a beneficial medicinal effect. However, the use of flavor masking agents is not limited to the pharmaceutical industry and has been expanding across diversified end-use industries. Such masking agents are extensively used in the food & beverages industry in meat & dairy-based products, bakery and confectionery, alcoholic beverages, and sports nutrition. Flavor masking agents are used primarily to mask unwanted flavor notes in food products and provide a good and appealing flavor to the finished product. Additionally, flavor masking agents are also used to improve the flavor of cosmetics and personal care products in a wide range of products such as face mask, lotions, creams, gels, and others. They can also be used to create or mask a specific flavor. Thus, the wide use of flavor masking agents in a wide variety of applications is driving the market growth.
The US has the highest number of confirmed cases of coronavirus, as, compared to Mexico and Canada. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. The food and beverages industry is one of the major industries that is suffering serious disruptions such as supply chain breaks, technology events cancellations, office shutdowns, etc., as a result of this outbreak. Various companies have already announced possible delays in product deliveries and slump in future sales of their products. In addition to this, the travel bans imposed by countries are affecting business collaborations and partnership opportunities. All these factors are anticipated to affect the food and beverages industry in a negative manner and thus act as a restraining factor for the growth of various markets related to this industry in the coming months.
With the new features and technologies, companies can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the flavor masking agents market. The North America flavor masking agents market is expected to grow at a good CAGR during the forecast period.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
North America Flavor Masking Agents Market Segmentation
North America Flavor Masking Agents Market – By Type
- Sweet Flavor
- Salt Flavor
- Fat Flavor
- Bitter Flavor
- Others
North America Flavor Masking Agents Market – By Application
- Food & Beverages
- Dairy & Frozen Dessert
- Bakery and Confectionery
- Beverages
- Meat Poultry and Seafood
- Others
- Pharmaceuticals and Nutraceuticals
- Others
North America Flavor Masking Agents Market – By Country
- US
- Canada
- Mexico
North America Flavor Masking Agents Market – Companies Mentioned
- Carmi Flavor & Fragrance Co., Inc.
- Cargill, Incorporated
- GEO Specialty Chemicals, Inc.
- Roquette Frères
- DSM Corporation
- Symrise Ag
- Sensient Technologies Corporation
- Archer Daniels Midland Company
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Type and Application
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
US, Canada
1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection
3.2.2 Primary Interviews
3.2.3 Hypothesis Formulation
3.2.4 Macro-economic Factor Analysis
3.2.5 Developing Base Number
3.2.6 Data Triangulation
3.2.7 Country Level Data
4. North America Flavor Masking Agents Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.3 Expert Opinion
5. Flavor Masking Agents Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Widening in Use of Flavor Masking Agents in Diversified Applications
5.1.2 Technological Improvement in Pharmaceutical Industry
5.2 Market Restraints
5.2.1 Growing Demand of Clean Label Products
5.3 Market Opportunities
5.3.1 Increasing Use of Biotechnology for Making Flavor Masking Agents
5.4 Future Trends
5.4.1 Ramping Inclination of Consumers Toward Natural Additives and Ingredients
5.5 Impact Analysis of Drivers and Restraints
6. North America Flavor Masking Agents – Market Analysis
6.1 Flavor Masking Agents Market Overview
6.2 North America: Flavor Masking Agents Market –Revenue, and Forecast to 2028 (USD Million)
7. North America Flavor Masking Agents Market Analysis By Type Overview
7.1 Overview
7.2 North America: Flavor Masking Agents Market, by Product Type
7.3 Sweet Flavor
7.3.1 Overview
7.3.2 Sweet Flavor: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
7.4 Salt Flavor
7.4.1 Overview
7.4.2 Salt Flavor: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
7.5 Bitter Flavor
7.5.1 Overview
7.5.2 Bitter Flavor: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
7.6 Fat Flavor
7.6.1 Overview
7.6.2 Fat Flavor: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
7.7 Others
7.7.1 Overview
7.7.2 Others: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
8. North America Flavor Masking Agents Market Analysis – By Application
8.1 Overview
8.2 North America: Flavor Masking Agents Market, by Application
8.3 Food & Beverages
8.3.1 Overview
8.3.2 Food & Beverages: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
8.3.2.1 Dairy and Frozen Dessert
8.3.2.1.1 Overview
8.3.2.1.2 Dairy and Frozen Dessert: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
8.3.2.2 Bakery and Confectionery
8.3.2.2.1 Overview
8.3.2.2.2 Bakery and Confectionery: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
8.3.2.3 Beverages
8.3.2.3.1 Overview
8.3.2.3.2 Beverages: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
8.3.2.4 Meat, Poultry, and Seafood
8.3.2.4.1 Overview
8.3.2.4.2 Meat, Poultry, and Seafood: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
8.3.2.5 Others
8.3.2.5.1 Overview
8.3.2.5.2 Others: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
8.4 Pharmaceuticals and Nutraceuticals
8.4.1 Overview
8.4.2 Pharmaceuticals and Nutraceuticals: Flavor Masking Agents Market – Revenue and Forecast To 2028 (USD Million)
8.5 Others
8.5.1 Overview
8.5.2 Others: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
9. North America Flavor Masking Agents Market – Country Analysis
9.1 Overview
9.1.1 North America: Flavor Masking Agents Market, by Key Country
9.1.1.1 US: Flavor Masking Agents Market – Revenue, and Forecast to 2028 (USD Million)
9.1.1.1.1 US: Flavor Masking Agents Market, by Product Type
9.1.1.1.2 US: Flavor Masking Agents Market, by Application
9.1.1.2 Canada: Flavor Masking Agents Market – Revenue, and Forecast to 2028 (USD Million)
9.1.1.2.1 Canada: Flavor Masking Agents Market, by Product Type
9.1.1.2.2 Canada: Flavor Masking Agents Market, by Application
9.1.1.3 Mexico: Flavor Masking Agents Market – Revenue, and Forecast to 2028 (USD Million)
9.1.1.3.1 Mexico: Flavor Masking Agents Market, by Product Type
9.1.1.3.2 Mexico: Flavor Masking Agents Market, by Application
10. Impact of Coronavirus Outbreak on North America Flavor Masking Agents Market
10.1 Overview
11. Industry Landscape
11.1 Overview
11.2 Mergers & Acquisition
11.3 Collaboration
11.4 Partnership
11.5 Expansion
12. Company Profiles
12.1 Carmi Flavor & Fragrance Co., Inc.
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 Cargill, Incorporated
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 GEO Specialty Chemicals, Inc.
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 Roquette Frères
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 DSM Corporation
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 Symrise
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 Sensient Technologies Corporation
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
12.8 Archer Daniels Midland Company
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Products and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
12.8.6 Key Developments
13. Appendix
13.1 About The Insight Partners
13.2 Word Index
LIST OF TABLES
Table 1. Flavor Masking Agents Market –Revenue and Forecast To 2028 (USD Million)
Table 2. US Flavor Masking Agents, by Product Type – Revenue and Forecast to 2028 (USD Million)
Table 3. US Flavor Masking Agents, by Application – Revenue and Forecast to 2028 (USD Million)
Table 4. Canada Flavor Masking Agents, by Product Type – Revenue and Forecast to 2028 (USD Million)
Table 5. Canada Flavor Masking Agents, by Application – Revenue and Forecast to 2028 (USD Million)
Table 6. Mexico Flavor Masking Agents, by Product Type – Revenue and Forecast to 2028 (USD Million)
Table 7. Mexico Flavor Masking Agents, by Application – Revenue and Forecast to 2028 (USD Million)
Table 8. List of Abbreviation
LIST OF FIGURES
Figure 1. North America Flavor Masking Agents Market Segmentation
Figure 2. North America Flavor Masking Agents Market Segmentation – By Country
Figure 3. North America Flavor Masking Agents Market Overview
Figure 4. Bitter Flavor Segment Held Largest Share of North America Flavor Masking Agents Market
Figure 5. US Held Largest Share of North America Flavor Masking Agents Market
Figure 6. North America Flavor Masking Agents Market, Industry Landscape
Figure 7. North America: PEST Analysis
Figure 8. Expert Opinion
Figure 9. Flavor Masking Agents Market Impact Analysis of Drivers and Restraints
Figure 10. North America: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 11. North America: Flavor Masking Agents Market Revenue Share, by Product Type (2020 and 2028)
Figure 12. Sweet Flavor: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 13. Salt Flavor: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 14. Bitter Flavor: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 15. Fat Flavor: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 16. Others: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 17. North America: Flavor Masking Agents Market Revenue Share, by Application (2020 and 2028)
Figure 18. Food & Beverages: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 19. Dairy and Frozen Dessert: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 20. Bakery and Confectionery: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 21. Beverages: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 22. Meat, Poultry, and Seafood: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 23. Others: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 24. Pharmaceuticals and Nutraceuticals: Flavor Masking Agents Market – Revenue and Forecast To 2028 (USD Million)
Figure 25. Others: Flavor Masking Agents Market – Revenue and Forecast to 2028 (USD Million)
Figure 26. Geographic Overview of North America Flavor Masking Agents Market
Figure 27. North America: Flavor Masking Agents Market Revenue Share, by Key Country (2020 and 2028)
Figure 28. US: Flavor Masking Agents Market – Revenue, and Forecast to 2028 (USD Million)
Figure 29. Canada: Flavor Masking Agents Market – Revenue, and Forecast to 2028 (USD Million)
Figure 30. Mexico: Flavor Masking Agents Market – Revenue, and Forecast to 2028 (USD Million)
Figure 31. Impact of COVID-19 Pandemic in North American Country Markets
- Carmi Flavor & Fragrance Co., Inc.
- Cargill, Incorporated
- GEO Specialty Chemicals, Inc.
- Roquette Frères
- DSM Corporation
- Symrise Ag
- Sensient Technologies Corporation
- Archer Daniels Midland Company
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
Trends and growth analysis reports related to North America Flavor Masking Agents Market
Jul 2021
Corn and Wheat-Based Feed Market
Size and Forecast (2020 - 2030), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Product Type [Corn-Based (Corn Gluten Meal, Corn Gluten Feed, and Other Corn-Based Feed) and Wheat-Based (Wheat Gluten, Wheat Bran, and Other Wheat-Based Feed)], Livestock (Poultry, Ruminants, Swine, Aquaculture, and Others), and Geography
Jul 2021
Icing and Frosting Market
Size and Forecasts (2020 - 2030), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Type (Icing and Frosting), Category (Gluten-Free and Conventional), Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others), and Geography
Jul 2021
Fermented Flavor and Fragrance Ingredients Market
Size and Forecast (2020 - 2030), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Type (Fruity, Floral, Woody, Blends, and Others), Application (Food and Beverages, Personal Care Products, Cosmetics, and Others), and Geography
Jul 2021
Aroma Ingredients for Food and Beverages Market
Size and Forecast (2020 - 2030), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Type [Synthetic (Terpenes, Aldehydes, Aliphatic, and Others) and Natural (Essential Oils, Herbal Extracts, Oleoresins, and Others)] and Application (Bakery and Confectionery, Dairy and Frozen Desserts, Beverages, Sweet and Savory Snacks, RTE and RTC Meals, and Others)
Jul 2021
High-End Rum Market
Size and Forecasts (2020 - 2030), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Product Type (White, Dark, and Gold), Category (Super Premium, Ultra-Premium, and Prestige & Prestige Plus), Nature (Plain and Flavored), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)
Jul 2021
Edible Oils and Fats Market
Size and Forecasts (2020 - 2030), Global and Regional Share, Trends, and Growth Opportunity Analysis Report Coverage: By Type [Oil (Soybean Oil, Sunflower Oil, Palm Oil, Canola Oil/Rapeseed Oil, and Others) and Fats (Butter, Margarine, Palm Oil Based Shortening, and Vegetable Oil Based Shortening, and Others)] and Application [Food and Beverages (Bakery and Confectionery, Dairy and Frozen Desserts, RTE and RTC Meals, Snacks, and Others), Animal Nutrition, and Pharmaceuticals and Nutraceuticals]
Jul 2021
Flavor Masking Agents for Food and Beverages Market
Size and Forecasts (2020 - 2030), Global and Regional Share, Trends, and Growth Opportunity Analysis Report Coverage: By Type (Sweet, Salt, Fat, Bitter, and Others) and Application (Bakery and Confectionery; Dairy and Frozen Desserts; Beverages; Meat, Poultry, and Seafood; Meat Substitutes; Dairy Alternatives; RTE and RTC Meals; and Others)
Jul 2021
Chicken Powder Market
Size and Forecasts (2020 - 2030), Global and Regional Share, Trends, and Growth Opportunity Analysis Report Coverage: By Type (Low-Fat and Conventional) and Application [Food & Beverages (RTE and RTC Meals; Soups, Sauces, and Dressings; Savory Snacks; Noodles and Pastas; and Others), Dietary Supplements, Pet Food, and Animal Feed]