The On-shelf availability solution market in global is expected to grow from US$ 2447.6 Mn in 2018 to US$ 6019.7 Mn by the year 2027. This represents a CAGR of 10.7% from the year 2019 to 2027.
Stock-outs are among the common issues faced by both retailers and consumers. The situation profoundly impacts the retail business through lowered sales as well as damage extending far beyond sales. It also results in disappointing customer experience, along with increasing the customer churn rate. A more adverse impact of the out-of-stock also includes the hampered brand sensitivity as well as brand value, which subsequently leads to the loss of the brand’s goodwill and revenues losses for retailers and marketers. Feeding inaccurate data about products, keeping track of products through a time-consuming process using a pen and paper, counting items in the supply chain through a manual time-consuming process, and failing to reorder out-of-stock items on time are among several common causes of stock-outs. To overcome these issues faced by the consumers and retailers, a modern inventory system is adopted for avoiding inconsistencies in integrating an electronic inventory system. The system also helps in keeping track of products; it also benefits the stores having multiple branches as they make the management of inventory easy from a single point.
The retailers are continually investing and focusing on the adoption of hi-tech technologies to maintain inventory accuracy. For instance, the integration of the RFID technology in stores help store operators keep track and record of every product with the help of a chip embedded in an item’s packaging or tag. RFID systems permit the merchants to search and monitor for merchandise with the use of a handheld scanner, and make it easier and faster for the retailers to track down the exact location of each item. The robust focus of retailers on centralization of the process of integration of real-time data pertaining to the entire supply chain consequently enables them to enhance the profit margin through precise and accurate tracking of inventory movement.
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On-Shelf Availability Solutions Market: Strategic Insights
Market Size Value in US$ 12.23 Billion in 2018 Market Size Value by US$ 42.49 Billion by 2027 Growth rate CAGR of 8.4% from 2019-2027 Forecast Period 2019-2027 Base Year 2019
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On-Shelf Availability Solutions Market: Strategic Insights
Market Size Value in | US$ 12.23 Billion in 2018 |
Market Size Value by | US$ 42.49 Billion by 2027 |
Growth rate | CAGR of 8.4% from 2019-2027 |
Forecast Period | 2019-2027 |
Base Year | 2019 |
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Speak to AnalystLucrative Regions for On-Shelf Availability Solutions Market
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Market Insights
Increasing Number of CPG Manufacturer Worldwide
Consumer packaged goods (CPG) is among the rapidly growing industries that are adopting online marketing, which is retarding the growth of the physical retailers business. Many small and mid-sized CPG manufacturers are present globally, the business operation of these CPG manufacturers depends on the initial sales and base of their overall growth goals for the business growth and global distribution. The CPG manufacturers are driving the demand for on-shelf availability solutions for capturing insights from product innovation research, category research, and market simulation. The CPG industry is manufacturing physical products incorporated with smart technologies. The several CPG brands offer new value throughout the product lifecycle, with the help of real-time data and powering various applications that are transforming everything from supply chains to sales as well as from marketing to customer relationships. The CPG companies are using IoT for streamlining the manufacturing process as well as for delivering better customer experiences, associated with the products or by collaborating with other brands who offer IoT products. The CPG manufacturers, in collaboration with their trading partners looking for the “Perfect Shelf,” which provides the exact product a consumer wants, that too in the right store, in the right quantities, at the right time, and the correct value. There are various OSA suites available in the market that offer Retail Shelf Alerting to CPG manufacturers. The retail shelf alerting aids a single-portal visibility into stock availability, and features speed-to-value, proven accuracy and RoI, user-friendly interface, and data granularity and predictive alerts. Thus, the increasing number of CPG manufacturers, adopting on-shelf availability solutions, is boosting the market growth.
Deployment Market Insights
The on-shelf availability solutions market based on the deployment has been segmented into the cloud and on-premise. The on-premise on-shelf availability solutions are installed and runs on the organization’s premises. However, cloud-based solutions can be remotely accessed online and are installed on the online server. The on-premise deployment solution costs more and is generally adopted by companies that do not intend to share data with other organizations. However, cloud deployment is gaining popularity as it offers cost-efficient solutions with various benefits such as greater flexibility, on-demand scalability, and low cost of implementation. Several big market players are focusing on offering efficient cloud-based solutions to cater to the changing business requirements and attract more customers.
On-Shelf Availability Solutions Market, by deployment – 2018 and 2027
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Component Market Insight
In the present scenario, customers still choose to shop in-store, however low on-shelf availability, as well as a high number of out-of-stock situations, can profoundly impact their shopping experience. Traditional methods to manage on-shelf availability is now being replaced by modern technology, which monitors shelf space in real-time. The on-shelf availability solutions market by component is bifurcated into solution and services. Players in the market offer auditing services as well as customized solutions to the customers as per their requirements. The End Users of on-shelf availability solutions are rapidly deploying software and leveraging the benefits of the services offered by the players to maintain a record of product details, product stock, as well as to ensure on-shelf product visibility.
End User Market Insight
When a customer faces out-of-stock, they are more probable to purchase a substitute product that may not be from the same Consumer packaged goods (CPG) manufacturer. Further, the customer may buy a competitive product from a different retailer or waive the purchase altogether. Thus, depending on the product type and the customer’s brand loyalty, future sales can be permanently affected. Owing to poor data and tracking, out-of-stocks endure to run at 8% to 10% and soaring to more than 20% for promoted products. To eradicate such a scenario, players in the consumer goods supply chain are adopting on-shelf availability solutions. Based on end user, the market is segmented into CPG manufacturers, retailers, suppliers, and others.
Global On-Shelf Availability Solutions Segments:
On-Shelf Availability Solutions Market – By Deployment
- On-Premise
- Cloud
On-Shelf Availability Solutions Market – By Component
- Solution
- Services
On-Shelf Availability Solutions Market – By End User
- CPG Manufacturers
- Retailers
- Suppliers
- Others
On-Shelf Availability Solutions – By Geography
North America
- U.S.
- Canada
- Mexico
Europe
- France
- Germany
- Italy
- Spain
- UK
- Rest of Europe
Asia Pacific (APAC)
- Australia
- China
- India
- Japan
- Rest of APAC
Middle East & Africa (MEA)
- Saudi Arabia
- UAE
- South Africa
- Rest of MEA
South America (SAM)
- Brazil
- Rest of SAM
Companies
- Atlas Technology Group
- BeMyEye Holdings Ltd
- IBM Corporation
- Market6, Inc.
- Retail Solutions, Inc.
- Retail Velocity
- SAP SE
- Shelfie Pty Ltd
- Tech Mahindra Limited
- Verix, Inc.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Component ; Deployment ; End User
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
US, Canada, Mexico, UK, Germany, Spain, Italy, France, India, China, Japan, South Korea, Australia, UAE, Saudi Arabia, South Africa, Brazil, Argentina
Frequently Asked Questions
Both suppliers and retailers play a vital role in tracking and recording the data required for retail execution. The data required by both these stakeholders are observational data, sales data, and activity data (obtained from the store), along with the data regarding quantitative activities achieved by product brand representatives in the retail store. The rising number of consumer goods retailers, manufacturers, and suppliers globally, and their collaboration enhance the performance efficiency of the retail stores. Such co-operation increases profit margin for the businesses to provide significant long-term value for both suppliers and retailers and improve supplier-retailer relationships.
The cooperation of retailers and suppliers is leading toward the growing focus on commercial areas, which includes in-store programs as well as merchandising.
The adoption of advanced and innovative technologies across the region is high. The deployment of on-shelf availability solutions has increased in Asian countries over the period owing to the investment as well as initiatives taken by the government for the development in the retail industry. Asia is referred as the growth engine of the global economy with countries such as China, India, Japan, and Singapore.
Various on-shelf availability service providers are helping the enterprises to identify the product availability related issues throughout the supply chain. The services offered by these players include audits, which enable to address issues such as out-of-stock, general replenishment, stock system errors, planogram compliance, and missing shelf edge label. These providers arrange team store visits to provide product availability data.
Further, they also provide a comparison of the stock-keeping unit (SKU) and retailer performance, product availability analysis as compared to competitors, and the creation of an action plan to solve issues on a constant basis.
1. Introduction
1.1 Scope of the Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. On-Shelf Availability Solutions Market Landscape
4.1 Market Overview
4.2 Ecosystem Analysis
4.3 PEST Analysis
4.3.1 North America PEST Analysis
4.3.2 Europe PEST Analysis
4.3.3 Asia-Pacific PEST Analysis
4.3.4 Middle East & Africa PEST Analysis
4.3.5 South America PEST Analysis
5. On-Shelf Availability Solutions Market – Key Industry Dynamics
5.1 Key Market Drivers
5.1.1 Reduction of Out-of-Stock Situations and Enhancement of Profit Margin
5.1.2 Increasing Number of CPG Manufacturer Worldwide
5.2 Key Market Restraints
5.2.1 High Cost of OSA Solutions
5.3 Key Market Opportunities
5.3.1 Growing Association Between Suppliers and Retailers
5.4 Future Trend
5.4.1 High Adoption of Industry 4.0 across Retail Industry
5.5 Impact Analysis of Drivers and Restraints
6. On-Shelf Availability Solutions Market – Global Market Analysis
6.1 Global On-Shelf Availability Solutions Market Overview
6.2 Global On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
6.3 Market Positioning- Top Five Players
7. On-Shelf Availability Solutions Market – By Deployment
7.1 Overview
7.2 Cloud
7.2.1 Overview
7.2.2 Global Cloud Market Revenue and Forecast to 2027 (US$ Mn)
7.3 On-Premises
7.3.1 Overview
7.3.2 Global On-Premise Market Revenue and Forecast to 2027 (US$ Mn)
8. On-Shelf Availability Solutions Market – By Component
8.1 Overview
8.2 Solution
8.2.1 Overview
8.2.2 Global Solution Market Revenue and Forecast to 2027 (US$ Mn)
8.3 Services
8.3.1 Overview
8.3.2 Global Services Market Revenue and Forecast to 2027 (US$ Mn)
9. On-Shelf Availability Solutions Market – By End User
9.1 Overview
9.2 CPG Manufacturers
9.2.1 Overview
9.2.2 Global CPG Manufacturers Market Revenue and Forecast to 2027 (US$ Mn)
9.3 Retailers
9.3.1 Overview
9.3.2 Global Retailers Market Revenue and Forecast to 2027 (US$ Mn)
9.4 Suppliers
9.4.1 Overview
9.4.2 Global Suppliers Market Revenue and Forecast to 2027 (US$ Mn)
9.5 Others
9.5.1 Overview
9.5.2 Global Others Market Revenue and Forecast to 2027 (US$ Mn)
10. Global On-Shelf Availability Solutions Market – Geographic Analysis
10.1 Overview
10.2 North America On-Shelf Availability Solutions Market, Revenue and Forecast To 2027
10.2.1 Overview
10.2.2 North America On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.2.3 North America On-Shelf Availability Solutions Market Breakdown, By Component
10.2.3.1 North America On-Shelf Availability Solutions Market Breakdown, By Deployment
10.2.3.2 North America On-Shelf Availability Solutions Market Breakdown, By End Users
10.2.3.3 North America On-Shelf Availability Solutions Market Breakdown, By Country
10.2.3.4 US On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.2.3.4.1 US On-Shelf Availability Solutions Market Breakdown, By Component
10.2.3.4.2 US On-Shelf Availability Solutions Market Breakdown, By Deployment
10.2.3.4.2.1 US On-Shelf Availability Solutions Market Breakdown, By End User
10.2.3.5 Canada On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.2.3.5.1 Canada On-Shelf Availability Solutions Market Breakdown, By Component
10.2.3.5.2 Canada On-Shelf Availability Solutions Market Breakdown, By Deployment
10.2.3.5.2.1 Canada On-Shelf Availability Solutions Market Breakdown, By End User
10.2.3.6 Mexico On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.2.3.6.1 Mexico On-Shelf Availability Solutions Market Breakdown, By Component
10.2.3.6.2 Mexico On-Shelf Availability Solutions Market Breakdown, By Deployment
10.2.3.6.2.1 Mexico On-Shelf Availability Solutions Market Breakdown, By End User
10.3 Europe On-Shelf Availability Solutions Market, Revenue and Forecast To 2027
10.3.1 Overview
10.3.2 Europe On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.3.3 Europe On-Shelf Availability Solutions Market Breakdown, By Component
10.3.4 Europe On-Shelf Availability Solutions Market Breakdown, By Deployment
10.3.4.1 Europe On-Shelf Availability Solutions Market Breakdown, By End User
10.3.4.2 Europe On-Shelf Availability Solutions Market Breakdown, By Country
10.3.4.3 Germany On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.3.4.3.1 Germany On-Shelf Availability Solutions Market Breakdown, By Component
10.3.4.3.2 Germany On-Shelf Availability Solutions Market Breakdown, By Deployment
10.3.4.3.2.1 Germany On-Shelf Availability Solutions Market Breakdown, By End User
10.3.4.4 UK On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.3.4.4.1 UK On-Shelf Availability Solutions Market Breakdown, By Component
10.3.4.4.2 UK On-Shelf Availability Solutions Market Breakdown, By Deployment
10.3.4.4.2.1 UK On-Shelf Availability Solutions Market Breakdown, By End User
10.3.4.4.3 France On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.3.4.4.4 France On-Shelf Availability Solutions Market Breakdown, By Component
10.3.4.4.5 France On-Shelf Availability Solutions Market Breakdown, By Deployment
10.3.4.4.5.1 France On-Shelf Availability Solutions Market Breakdown, By End User
10.3.4.5 Italy On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.3.4.5.1 Italy On-Shelf Availability Solutions Market Breakdown, By Component
10.3.4.5.2 Italy On-Shelf Availability Solutions Market Breakdown, By Deployment
10.3.4.5.2.1 Italy On-Shelf Availability Solutions Market Breakdown, By End Users
10.3.4.6 Russia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.3.4.6.1 Russia On-Shelf Availability Solutions Market Breakdown, By Component
10.3.4.6.2 Russia On-Shelf Availability Solutions Market Breakdown, By Deployment
10.3.4.6.2.1 Russia On-Shelf Availability Solutions Market Breakdown, By End Users
10.3.4.7 Rest of Europe On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.3.4.7.1 Rest of Europe On-Shelf Availability Solutions Market Breakdown, By Component
10.3.4.7.2 Rest of Europe On-Shelf Availability Solutions Market Breakdown, By Deployment
10.3.4.7.2.1 Rest of Europe On-Shelf Availability Solutions Market Breakdown, By End Users
10.4 APAC On-Shelf Availability Solutions Market, Revenue and Forecast To 2027
10.4.1 Overview
10.4.2 APAC On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.4.3 APAC On-Shelf Availability Solutions Market Breakdown, By Component
10.4.4 APAC On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
10.4.5 APAC On-Shelf Availability Solutions Market Breakdown, By Deployment
10.4.6 APAC On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
10.4.6.1 APAC On-Shelf Availability Solutions Market Breakdown, By End Users
10.4.7 APAC On-Shelf Availability Solutions Market Breakdown, By Country
10.4.7.1 China On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.4.7.1.1 China On-Shelf Availability Solutions Market Breakdown, By Component
10.4.7.1.2 China On-Shelf Availability Solutions Market Breakdown, By Deployment
10.4.7.1.2.1 China On-Shelf Availability Solutions Market Breakdown, By End Users
10.4.7.2 Japan On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.4.7.2.1 Japan On-Shelf Availability Solutions Market Breakdown, By Component
10.4.7.2.2 Japan On-Shelf Availability Solutions Market Breakdown, By Deployment
10.4.7.2.2.1 Japan On-Shelf Availability Solutions Market Breakdown, By End Users
10.4.7.3 India On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.4.7.3.1 India On-Shelf Availability Solutions Market Breakdown, By Component
10.4.7.3.2 India On-Shelf Availability Solutions Market Breakdown, By Deployment
10.4.7.3.2.1 India On-Shelf Availability Solutions Market Breakdown, By End Users
10.4.7.4 Australia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.4.7.4.1 Australia On-Shelf Availability Solutions Market Breakdown, By Component
10.4.7.4.2 Australia On-Shelf Availability Solutions Market Breakdown, By Deployment
10.4.7.4.2.1 Australia On-Shelf Availability Solutions Market Breakdown, By End Users
10.4.7.5 South Korea On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.4.7.5.1 South Korea On-Shelf Availability Solutions Market Breakdown, By Component
10.4.7.5.2 South Korea On-Shelf Availability Solutions Market Breakdown, By Deployment
10.4.7.5.2.1 South Korea On-Shelf Availability Solutions Market Breakdown, By End Users
10.4.7.6 Rest of APAC On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.4.7.6.1 Rest of APAC On-Shelf Availability Solutions Market Breakdown, By Component
10.4.7.6.2 Rest of APAC On-Shelf Availability Solutions Market Breakdown, By Deployment
10.4.7.6.2.1 Rest of APAC On-Shelf Availability Solutions Market Breakdown, By End Users
10.5 MEA On-Shelf Availability Solutions Market, Revenue and Forecast To 2027
10.5.1 Overview
10.5.2 MEA On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.5.3 MEA On-Shelf Availability Solutions Market Breakdown, By Component
The OSA Solution market for the solution segment by component was worth US$ 122.2 Mn in 2018 and is projected to reach US$ 295.9 Mn by 2027; it is expected to grow at a CAGR of 10.6% during the forecast period. The market for the service segment is expected to be worth US$ 112.2 Mn by 2027.
10.5.4 MEA On-Shelf Availability Solutions Market Breakdown, By Deployment
10.5.4.1 MEA On-Shelf Availability Solutions Market Breakdown, By End Users
10.5.4.2 MEA On-Shelf Availability Solutions Market Breakdown, By Country
10.5.4.3 UAE On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.5.4.3.1 UAE On-Shelf Availability Solutions Market Breakdown, By Component
10.5.4.3.2 UAE On-Shelf Availability Solutions Market Breakdown, By Deployment
10.5.4.3.2.1 UAE On-Shelf Availability Solutions Market Breakdown, By End Users
10.5.4.4 Saudi Arabia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.5.4.4.1 Saudi Arabia On-Shelf Availability Solutions Market Breakdown, By Component
10.5.4.4.2 Saudi Arabia On-Shelf Availability Solutions Market Breakdown, By Deployment
10.5.4.4.2.1 Saudi Arabia On-Shelf Availability Solutions Market Breakdown, By End Users
10.5.4.5 South Africa On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.5.4.5.1 South Africa On-Shelf Availability Solutions Market Breakdown, By Component
10.5.4.5.2 South Africa On-Shelf Availability Solutions Market Breakdown, By Deployment
10.5.4.5.2.1 South Africa On-Shelf Availability Solutions Market Breakdown, By End Users
10.5.4.6 Rest of MEA On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.5.4.6.1 Rest of MEA On-Shelf Availability Solutions Market Breakdown, By Component
10.5.4.6.2 Rest of MEA On-Shelf Availability Solutions Market Breakdown, By Deployment
10.5.4.6.2.1 Rest of MEA On-Shelf Availability Solutions Market Breakdown, By End User
10.6 SAM On-Shelf Availability Solutions Market, Revenue and Forecast To 2027
10.6.1 Overview
10.6.2 SAM On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.6.3 SAM On-Shelf Availability Solutions Market Breakdown, By Component
10.6.4 SAM On-Shelf Availability Solutions Market Breakdown, By Component, 2018 and 2027 (%)
10.6.5 SAM On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
10.6.6 SAM On-Shelf Availability Solutions Market Breakdown, By Deployment
10.6.7 SAM On-Shelf Availability Solutions Market Breakdown, By Deployment, 2018 and 2027 (%)
10.6.8 SAM On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
10.6.8.1 SAM On-Shelf Availability Solutions Market Breakdown, By End Users
10.6.8.2 SAM On-Shelf Availability Solutions Market Breakdown, By Country
10.6.8.3 Brazil On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.6.8.3.1 Brazil On-Shelf Availability Solutions Market Breakdown, By Component
10.6.8.3.2 Brazil On-Shelf Availability Solutions Market Breakdown, By Deployment
10.6.8.3.2.1 Brazil On-Shelf Availability Solutions Market Breakdown, By End Users
10.6.8.4 Argentina On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.6.8.4.1 Argentina On-Shelf Availability Solutions Market Breakdown, By Component
10.6.8.4.2 Argentina On-Shelf Availability Solutions Market Breakdown, By Deployment
10.6.8.4.2.1 Argentina On-Shelf Availability Solutions Market Breakdown, By End Users
10.6.8.5 Rest of SAM On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
10.6.8.5.1 Rest of SAM On-Shelf Availability Solutions Market Breakdown, By Component
10.6.8.5.2 Rest of SAM On-Shelf Availability Solutions Market Breakdown, By Deployment
10.6.8.5.2.1 Rest of SAM On-Shelf Availability Solutions Market Breakdown, By End Users
11. On-Shelf Availability Solutions Market - Industry Landscape
11.1 Overview
11.2 Market Initiative
11.3 Merger and Acquisition
11.4 New Development
12. On-Shelf Availability Solutions Market - Company Profiles
12.1 Atlas Technology Group
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Product and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 BeMyEye Holdings Ltd
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Product and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 IBM Corporation
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Product and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 Market6, Inc.
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Product and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 Retail Solutions, Inc.
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Product and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 Retail Velocity
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Product and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 SAP SE
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Product and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
12.8 Shelfie Pty Ltd
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Product and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
12.8.6 Key Developments
12.9 Tech Mahindra Limited
12.9.1 Key Facts
12.9.2 Business Description
12.9.3 Product and Services
12.9.4 Financial Overview
12.9.5 SWOT Analysis
12.9.6 Key Developments
12.10 Verix, Inc.
12.10.1 Key Facts
12.10.2 Business Description
12.10.3 Products and Services
12.10.4 Financial Overview
12.10.5 SWOT Analysis
12.10.6 Key Developments
13. Appendix
13.1 About The Insight Partners
13.2 Glossary of Terms
LIST OF TABLES
Table 1. Global On-Shelf Availability Solutions Market Revenue and Forecasts to 2027 (US$ Mn)
Table 2. Global On-Shelf Availability Solutions Market, Revenue and Forecast To 2027, By Geography (US$ Mn)
Table 3. North America On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 4. North America On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 5. North America On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 6. North America On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Country (US$ Mn)
Table 7. US On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 8. US On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 9. US On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End User (US$ Mn)
Table 10. Canada On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 11. Canada On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 12. Canada On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End User (US$ Mn)
Table 13. Mexico On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 14. Mexico On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 15. Mexico On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End User (US$ Mn)
Table 16. Europe On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 17. Europe On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 18. Europe On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End User (US$ Mn)
Table 19. Germany On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 20. Germany On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 21. Germany On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End User (US$ Mn)
Table 22. UK On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 23. UK On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 24. UK On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End User (US$ Mn)
Table 25. France On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 26. France on-Shelf Availability Solutions Market, Revenue And Forecast to 2027 – by Deployment (Us$ Mn)
Table 27. France On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End User (US$ Mn)
Table 28. Italy On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component(US$ Mn)
Table 29. Italy On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 30. Italy On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 31. Russia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 32. Russia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 33. Russia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 34. Rest of Europe On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 35. Rest of Europe On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 36. Rest of Europe On-shelf availability solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 37. APAC On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 38. China On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 39. China On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 40. China On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 41. Japan On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 42. Japan On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 43. Japan On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 44. India On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 45. India On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 46. India On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 47. Australia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 48. Australia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 49. Australia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 50. South Korea On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 51. South Korea On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 52. South Korea On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 53. Rest of APAC On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 54. Rest of APAC On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 55. Rest of APAC On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 56. MEA On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 57. MEA On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 58. MEA On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 59. UAE On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 60. UAE On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 61. UAE On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 62. Saudi Arabia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 63. Saudi Arabia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 64. Saudi Arabia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 65. South Africa On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 66. South Africa On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 67. South Africa On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 68. Rest of MEA On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 69. Rest of MEA On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 70. Rest of MEA On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End User (US$ Mn)
Table 71. SAM On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 72. Brazil On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component(US$ Mn)
Table 73. Brazil On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 74. Brazil On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 75. Argentina On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 76. Argentina On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 77. Argentina On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 78. Rest of SAM On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Component (US$ Mn)
Table 79. Rest of SAM On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By Deployment (US$ Mn)
Table 80. Rest of SAM On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 – By End Users (US$ Mn)
Table 81. Glossary of Term: On-Shelf Availability Solutions Market
LIST OF FIGURES
Figure 1. On-Shelf Availability Solutions Market Segmentation
Figure 2. On-Shelf Availability Solutions Market Segmentation – By Geography
Figure 3. Solution segment to dominate the market by component mode throughout the forecast period
Figure 4. Cloud segment is expected to witness high growth
Figure 5. Supplier segment is expected to witness high growth
Figure 6. On-Shelf Availability Solutions Market Overview
Figure 7. Asia-Pacific to witness fastest CAGR
Figure 8. On-Shelf Availability Solutions Market Ecosystem Analysis
Figure 9. North America – PEST Analysis
Figure 10. Europe PEST Analysis
Figure 11. Asia-Pacific PEST Analysis
Figure 12. Middle East & Africa PEST Analysis
Figure 13. South America PEST Analysis
Figure 14. On-Shelf Availability Solutions Market Impact Analysis of Drivers and Restraints
Figure 15. Global On-Shelf Availability Solutions Market
Figure 16. Global On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 17. Global On-Shelf Availability Solutions Market Breakdown, By Deployment, 2018 & 2027 (%)
Figure 18. Global Cloud Based Market Revenue and Forecast to 2027 (US$ Mn)
Figure 19. Global On-Premise Market Revenue and Forecast to 2027 (US$ Mn)
Figure 20. Global On-Shelf Availability Solutions Market Breakdown, By Component, 2018 & 2027 (%)
Figure 21. Global Solution Market Revenue and Forecast to 2027 (US$ Mn)
Figure 22. Global Services Market Revenue and Forecast to 2027 (US$ Mn)
Figure 23. Global On-Shelf Availability Solutions Market Breakdown, By End User, 2018 & 2027 (%)
Figure 24. Global CPG Manufacturers Market Revenue and Forecast to 2027 (US$ Mn)
Figure 25. Global Retailers Market Revenue and Forecast to 2027 (US$ Mn)
Figure 26. Global Suppliers Market Revenue and Forecast to 2027 (US$ Mn)
Figure 27. Global Others Market Revenue and Forecast to 2027 (US$ Mn)
Figure 28. Global On-Shelf Availability Solutions Market Breakdown, By Region, 2018 and 2027 (%)
Figure 29. North America On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 30. North America On-Shelf Availability Solutions Market Breakdown, By Component, 2018 and 2027 (%)
Figure 31. North America On-Shelf Availability Solutions Market Breakdown, By Deployment, 2018 and 2027 (%)
Figure 32. North America On-Shelf Availability Solutions Market Breakdown, By End Users, 2018 and 2027 (%)
Figure 33. North America On-Shelf Availability Solutions Market Breakdown, By Country, 2018 and 2027 (%)
Figure 34. US On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 35. Canada On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 36. Mexico On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 37. Europe On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 38. Europe On-Shelf Availability Solutions Market Breakdown, By Component, 2018 and 2027 (%)
Figure 39. Europe On-Shelf Availability Solutions Market Breakdown, By Deployment, 2018 and 2027 (%)
Figure 40. Europe On-Shelf Availability Solutions Market Breakdown, By End User, 2018 and 2027 (%)
Figure 41. Europe On-Shelf Availability Solutions Market Breakdown, By Country, 2018 and 2027(%)
Figure 42. Germany On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 43. UK On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 44. France On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 45. Italy On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 46. Russia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 47. Rest of Europe On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 48. APAC On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 49. APAC On-Shelf Availability Solutions Market Breakdown, By Component, 2018 and 2027 (%)
Figure 50. APAC On-Shelf Availability Solutions Market Breakdown, By Deployment, 2018 and 2027 (%)
Figure 51. APAC On-Shelf Availability Solutions Market Breakdown, By End Users, 2018 and 2027 (%)
Figure 52. APAC On-Shelf Availability Solutions Market Breakdown, By Country, 2018 and 2027(%)
Figure 53. China On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 54. Japan On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 55. India On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 56. Australia On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 57. South Korea On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 58. Rest of APAC On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 59. MEA On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 60. MEA On-Shelf Availability Solutions Market Breakdown, By Component, 2018 and 2027 (%)
Figure 61. MEA On-Shelf Availability Solutions Market Breakdown, By Deployment, 2018 and 2027 (%)
Figure 62. MEA On-Shelf Availability Solutions Market Breakdown, By End Users, 2018 and 2027 (%)
Figure 63. MEA On-Shelf Availability Solutions Market Breakdown, By Country, 2018 and 2027(%)
Figure 64. UAE On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 65. Saudi On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 66. South Africa On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 67. Rest of MEA On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 68. SAM On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 69. SAM On-Shelf Availability Solutions Market Breakdown, By End Users, 2018 and 2027 (%)
Figure 70. SAM On-Shelf Availability Solutions Market Breakdown, By Country, 2018 and 2027(%)
Figure 71. Brazil On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 72. Argentina On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
Figure 73. Rest of SAM On-Shelf Availability Solutions Market, Revenue and Forecast To 2027 (US$ Mn)
The List of Companies
- Atlas Technology Group
- BeMyEye Holdings Ltd
- IBM Corporation
- Market6, Inc.
- Retail Solutions, Inc
- Retail Velocity
- SAP SE
- Shelfie Pty Ltd
- Tech Mahindra Limited
- Verix, Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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