汽车 HUD 市场基于(关键地区、市场参与者、规模和份额)- 到 2031 年的预测

  • Report Code : TIPTE100000500
  • Category : Automotive and Transportation
  • Status : Published
  • No. of Pages : 166
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汽车 HUD 市场预计将从 2022 年的 12.4366 亿美元增至 2028 年的 33.1173 亿美元;预计 2022 年至 2028 年复合年增长率为 17.7%。

车辆 HUD (HUD) 是高级驾驶员辅助系统 (ADAS) 的最新进展之一。汽车 HUD 通过在挡风玻璃上直接在驾驶员视线范围内安全地显示速度、警告信号以及其他重要车辆和导航信息,帮助驾驶员更加专注于道路。此外,汽车HUD系统如果与车载摄像头和自适应巡航控制相结合,将是最好的安全系统之一。此外,通过将 HUD 单元与车辆的 GPS 系统连接,驾驶员可以获得地图、转弯详细信息以及挡风玻璃上的限速和交通标志信息的帮助。盲点检测警告也可以出现在 ADAS 的汽车 HUD 上。

第一款消费级 HUD 是在 1988 年的通用汽车汽车中推出的。 HUD 通过集成在方向盘后面的仪表板显示屏将视觉效果投射到挡风玻璃上。此外,瑞萨电子开始为各种车辆类型提供高性能、支持激光二极管驱动器的 HUD,具有高分辨率、高色深和高帧率投影。语音激活HUD系统等新技术可以接听电话;提供有关许多汽车方面的信息,包括轮胎气压;并向用户提供指导。深度熔断 3D HUD 是一种基于激光的体积显示技术,引入车辆 HUD 市场。

战略见解

全球汽车 HUD 市场按类型细分、技术、车辆类型和地理。根据类型,市场分为组合式 HUD 和挡风玻璃 HUD。根据技术,汽车HUD市场分为传统HUD和增强现实HUD(AR HUD)。根据车辆类型,汽车HUD市场分为乘用车、轻型商用车(LCV)和重型商用车(HCV)。从地域来看,汽车HUD市场分为北美、欧洲、亚太地区(APAC)、中东和北美五个地区。非洲(MEA)和南美洲(SAM)。

COVID-19大流行对汽车HUD市场的影响

由于需求减少和供应链瓶颈,主要汽车HUD大陆集团等制造商;电装公司;哈曼国际;矢崎公司;法雷奥(Valeo)在COVID-19大流行期间暂停或调整生产,以确保其在中国、欧洲和北美员工的安全。持续的健康危机迫使大陆集团于 2020 年 4 月暂时停止了其全球 249 家制造工厂中超过 40% 的生产。此外,伟世通采取了强有力的措施来削减成本和保护现金,包括出色的成本管理。为了应对监管要求以及主要原始设备制造商停产导致的零部件需求下降,该公司暂时暂停或减少了中国以外美洲、欧洲和亚洲大部分地区的生产。 2021 年 1 月,该公司开始重组计划,以缩小不同地点的员工规模,以降低成本并改善财务业绩。由于这些事件,2020 年和 2021 年上半年汽车 HUD 的需求减少。

市场洞察 –汽车HUD市场
挡风玻璃HUD采用率的提高促进汽车HUD市场增长

汽车制造商和HUD供应商正在不懈地努力改进汽车系统。这些 HUD 现在可以在挡风玻璃上显示罗盘方向、警告消息、无线电信息和其他信息。液晶显示器 (LCD) 和发光二极管 (LED) 等先进技术可在挡风玻璃上显示明亮、多彩的视觉效果。汽车HUD市场正在引入新的投影技术,例如基于机电系统的微镜设备,允许使用更亮、更多色彩的屏幕。低成本、新颖的显示技术的引入正在推动汽车 HUD 市场的增长。

平视显示器以前仅在豪华车上配备,但 OEM 厂商现在正在考虑将其作为所有车辆的标准配置。日本汽车制造商马鲁蒂铃木 (Maruti Suzuki) 将于 2022 年在印度市场销售配备巨大挡风玻璃 HUD 的升级版班尼路 (Baleno)。

大陆集团 (Continental AG) 提供自适应巡航控制系统,可显示和监控前方车辆的速度和距离,使用基于 AR 的 HUD。当前方车辆距离太近时,显示屏上的新月形图标会改变颜色以提醒驾驶员。显示面板对于最大化车辆驾驶员辅助系统至关重要。因此,挡风玻璃在各类车辆中的日益普及正在推动对汽车 HUD 的需求。

基于安装类型的汽车 HUD 市场洞察

基于安装类型,汽车 HUD市场可分为组合式 HUD 和挡风玻璃 HUD。在汽车行业,HUD 有两种类型:挡风玻璃 HUD 和组合器 HUD。挡风玻璃平视显示器目前仅用于乘用车。 HUD 将光线投射到汽车挡风玻璃内部,然后反射回驾驶员,使驾驶员能够观察挡风玻璃上的重要车辆和环境信息。汽车挡风玻璃的曲率与HUD系统的投影系统组件精心匹配,以优化驾驶员视野中的显示位置。

基于车型的汽车HUD市场洞察

根据车型,汽车HUD市场分为乘用车、轻型商用车和重型商用车。 HUD 与自适应巡航控制系统的集成有助于提供油位和轮胎压力等警告信息,并提醒驾驶员车辆的实际位置。其他功能包括显示来自手机的文本消息和来自 MP3 播放器的跟踪信息。随着全球联网汽车需求的激增以及先进驾驶辅助系统使用的增加,汽车 HUD 市场不断增长。

在汽车 HUD 市场中,主要参与者主要专注于开发先进高效的产品。

  • 2022 年,大陆集团宣布开发一款用于有轨电车的新型 HUD,通过增加额外的安全性和舒适性功能来帮助确保道路安全。
  • 2022 年, 日本精机株式会社开设新工厂 NIPPON SEIKI POLAND Sp.波兰共和国罗兹动物园。
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

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to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

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to country scope.

Frequently Asked Questions


What are the future trends in the automotive HUD market?

The incorporation of augmented reality in head-up displays (HUDs) is anticipated to gain popularity in the coming years as manufacturers attempt to improve the driving experience. Growing public awareness of enhanced safety features and control modules in automobiles is likely to fuel this trend, and as installation prices decrease, more manufacturers are expected to use this technology.

What is the estimated global market size for the automotive HUD market in 2021?

The global automotive HUD market was valued at US$ 1,116.69 million in 2021

What are the driving factors impacting the global automotive HUD market?

The driving factors impacting the Automotive HUD market are
1. Increased Adoption Rate of Windshield HUD
2. Rising Awareness About Passenger and Vehicle Safety

Which are the key players holding the major market share of the automotive HUD market?

The key players holding the major market share of the automotive HUD market are Continental AG; Yazaki Corporation; Denso Corporation; Harman International; and Valeo.

Which is the fastest growing regional market?

APAC is the fastest-growing regional market in the global Automotive HUD market in 2021. Asia Pacific dominated the automotive HUD market in 2021 with a share of more than 40.0 %; it would continue to dominate the market during the forecast period and account for highest share by 2028

Which is the leading HUD type segment in the automotive HUD market?

The windshield HUD segment led the automotive HUD market in 2021. HUD on the windshield is a cutting-edge technology. It is available as a standard feature on some premium car models and as an optional feature on others in the luxury and mid-segment segments. Tier-1 suppliers including Continental, Nippon Seiki, and Denso are concentrating on lowering the cost of the windshield HUD so that it may be placed on a variety of bigger mid-segment vehicles.

The List of Companies - Automotive HUD Market

  1. Continental AG
  2. Denso Corporation
  3. Robert Bosch GmbH
  4. Harman International
  5. Yazaki Corporation
  6. Valeo
  7. Nippon Seiki Co., Ltd
  8. Panasonic Automotive Systems Europe GmbH
  9. HUDWAY, LLC
  10. Japan Display Inc

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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