Mercado de agua de coco: mapeo competitivo y perspectivas estratégicas 2031

  • Report Code : TIPRE00006888
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 164
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El mercado del agua de coco fue valorado en 1.142,09 millones de dólares en 2019 y se prevé que alcance los 3.246,64 millones de dólares en 2027; se espera que crezca a una tasa compuesta anual del 14,0 % entre 2020 y 2027.

El agua de coco se utiliza para funcionalizar y enriquecer nutricionalmente una amplia gama de productos alimenticios y bebidas. incluyendo barras nutritivas, cereales, productos lácteos, productos horneados, bebidas, refrigerios, salsas y recetas de sopas. Es bajo en calorías y libre de grasas y colesterol. Se espera que el mercado mundial de agua de coco en América del Norte crezca a la tasa compuesta anual más alta del 14,7% durante 2020-2027. El consumo de agua de coco está aumentando debido a los beneficios para la salud asociados, lo que impulsa el crecimiento del mercado.

La pandemia de COVID-19 se informó por primera vez en Wuhan (China) en diciembre de 2019. En junio de 2020, Estados Unidos, Rusia, India, China, Italia, Francia y Alemania son entre los países más afectados en términos de casos positivos y muertes reportadas. Según las cifras de la OMS actualizadas en junio de 2020, se han notificado ~7.482.952 casos confirmados y ~419.497 muertes en todo el mundo. El brote ha afectado a economías e industrias debido a cierres, prohibiciones de viaje y cierres de empresas. Comida y La industria de bebidas es una de las principales industrias del mundo que sufre graves perturbaciones en forma de interrupciones en la cadena de suministro, cancelaciones de eventos tecnológicos y cierres de oficinas. Aunque China es el centro manufacturero mundial y el mayor proveedor de materias primas para diversas industrias del mundo, también es uno de los países más afectados por la pandemia de COVID-19. El cierre de varias plantas y fábricas en China está afectando negativamente a las cadenas de suministro globales y a la fabricación y venta de diversos productos alimenticios y bebidas. El colapso general del mercado debido a este brote también está frenando el crecimiento del mercado del agua de coco debido al cierre de fábricas, los obstáculos en las cadenas de suministro y la desaceleración de la economía mundial.

Perspectivas estratégicas

Desglose del mercado mundial de agua de coco: por región, 2019

Perspectivas del mercado

Los beneficios para la salud del agua de coco impulsan el crecimiento del mercado

El agua de coco no contiene colesterol ni grasas . Se considera una bebida deportiva natural debido a su alto contenido de electrolitos, incluidos potasio, calcio, sodio y magnesio, que ayudan a regular el equilibrio de líquidos, prevenir la deshidratación y garantizar el correcto funcionamiento de los músculos. El alto contenido de potasio también favorece la salud del corazón y protege a los consumidores contra el riesgo de sufrir un derrame cerebral al reducir la presión arterial. Los profesionales de la salud y los dietistas recomiendan a los pacientes consumir agua de coco en lugar de bebidas azucaradas.

Información sobre el tipo de producto

Según el tipo de producto, el mercado del agua de coco se bifurca aún más en agua de coco pura y agua de coco mixta. El segmento del agua de coco pura representó una mayor participación del mercado en 2019. El agua de coco pura, también conocida como agua de coco orgánica, es más saludable que el agua de coco mixta o convencional. En su forma natural, se conoce como una rica fuente de sodio, potasio y magnesio, que optimizan el proceso de rehidratación.

Mercado del agua de coco, por tipo de producto: ; 2019 y 2027

Información sobre embalaje

Según el embalaje, el mercado del agua de coco se segmenta aún más en botellas, bolsas y latas. El segmento de botellas representó la mayor parte del mercado en 2019. Con alternativas que van desde 50 ml hasta 1 L, el envase embotellado ha sido una de las opciones preferidas tanto por los consumidores como por los fabricantes. Las botellas de tamaño pequeño son fáciles de transportar y pueden almacenar un volumen adecuado de agua de coco. Las botellas también son fáciles de transportar a granel ya que no se dañan fácilmente. Las tapas de botellas selladas ayudan a prolongar la vida útil del agua de coco durante algún tiempo, lo que aumenta la demanda de agua de coco embotellada a nivel mundial.

Mercado del agua de coco, por tipo de producto

  • Agua de coco pura
  • Agua de coco mixta


Mercado del agua de coco, por envase

  • Botellas
  • Bolsas
  • Latas


Mercado del agua de coco, por canal de distribución

  • Supermercados y Hipermercados
  • Tiendas de conveniencia
  • Online
  • Otros


Perfiles de empresas

    < li>Amy y Brian
  • PepsiCo, Inc.
  • The Coca-Cola Company
  • Agua de coco pura C2O
  • Gracekennedy
  • Green Coco Europe GmbH
  • Cosecha inofensiva
  • Mojo Organics Inc.
  • Taste Nirvana
  • Sambu Group
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Based on product type, why is the pure coconut water segment expected to grow at the highest rate during 2020–2027?

Pure coconut water, also known as organic coconut water, is healthier as compared to mixed or conventional coconut water. In its natural form, the pure coconut water is known to be a rich source of sodium, potassium, and magnesium that proves to be most beneficial for rehydration.

Can you list some of the major players operating in the global coconut water market?

Amy and Brian, PepsiCo, Inc., The Coca-Cola Company, C2O Pure Coconut Water, Gracekennedy, Green Coco Europe GmbH, Harmless Harvest, Mojo Organics Inc., Taste Nirvana, and Sambu Group are among the well-established players in the global coconut water market.

Which region held the largest share of the global coconut water market?

In 2019,the coconut water market was predominantinAsia Pacificat theglobal level.With an expansion in the number of multinational companies setting up their manufacturing plant in the Asia Pacific region, the market development for these products is anticipated to grow during the forecast period.

The List of Companies - Global Coconut Water Market

  1. Amy and Brian
  2. PepsiCo, Inc.
  3. The Coca-Cola Company
  4. C2O Pure Coconut Water
  5. Gracekennedy
  6. Green Coco Europe GmbH
  7. Harmless Harvest
  8. Mojo Organics Inc.
  9. Taste Nirvana
  10. Sambu Group

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

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  • Validates and strengthens in-house secondary research findings
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Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

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Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

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We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

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The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

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