Der Kokosnusswassermarkt wurde 2019 auf 1.142,09 Millionen US-Dollar geschätzt und soll bis 2027 3.246,64 Millionen US-Dollar erreichen; Es wird erwartet, dass es von 2020 bis 2027 mit einer jährlichen Wachstumsrate von 14,0 % wachsen wird.
Kokoswasser wird verwendet, um eine breite Palette von Nahrungsmitteln und Getränken ernährungsphysiologisch zu funktionalisieren und anzureichern, darunter Nährstoffriegel, Cerealien, Milchprodukte, Backwaren, Getränke, Snacks, Saucen und Suppenrezepte. Es ist kalorienarm und frei von Fett und Cholesterin. Es wird erwartet, dass der globale Kokosnusswassermarkt in Nordamerika im Zeitraum 20202027 mit 14,7 % mit der höchsten durchschnittlichen jährlichen Wachstumsrate wachsen wird. Der Verbrauch von Kokosnusswasser nimmt aufgrund der damit verbundenen gesundheitlichen Vorteile zu, was das Wachstum des Marktes vorantreibt.
Die COVID-19-Pandemie wurde erstmals im Dezember 2019 in Wuhan (China) gemeldet. Im Juni 2020 gehörten die USA, Russland, Indien, China, Italien, Frankreich und Deutschland zu den am stärksten betroffenen Ländern die positiven Fälle und gemeldeten Todesfälle. Laut den im Juni 2020 aktualisierten Zahlen der WHO wurden weltweit etwa 7.482.952 bestätigte Fälle und etwa 419.497 Todesfälle gemeldet. Der Ausbruch hat aufgrund von Abriegelungen, Reiseverboten und Betriebsschließungen Volkswirtschaften und Branchen beeinträchtigt. Essen & Die Getränkeindustrie ist eine der größten Industrien der Welt, die unter schwerwiegenden Störungen in Form von Unterbrechungen der Lieferkette, Absagen von Technologieveranstaltungen und Büroschließungen leidet. Obwohl China das globale Produktionszentrum und der größte Rohstofflieferant für verschiedene Industrien auf der Welt ist, ist es auch eines der am stärksten von der COVID-19-Pandemie betroffenen Länder. Die Schließung verschiedener Werke und Fabriken in China wirkt sich negativ auf die globalen Lieferketten sowie die Herstellung und den Verkauf verschiedener Lebensmittel- und Getränkeprodukte aus. Der allgemeine Markteinbruch aufgrund dieses Ausbruchs bremst auch das Wachstum des Kokosnusswassermarktes aufgrund der Schließung von Fabriken, Hindernissen in den Lieferketten und dem Abschwung der Weltwirtschaft.
Globale Marktaufteilung für Kokoswasser nach Regionen, 2019
Markteinblicke
Gesundheitsvorteile von Kokoswasser fördern das Marktwachstum
Kokoswasser ist frei von Cholesterin und Fett. Aufgrund seines hohen Elektrolytgehalts, einschließlich Kalium, Kalzium, Natrium und Magnesium, gilt es als natürliches Sportgetränk, das dabei hilft, den Flüssigkeitshaushalt zu regulieren, Dehydrierung vorzubeugen und eine ordnungsgemäße Muskelfunktion sicherzustellen. Ein hoher Kaliumgehalt unterstützt außerdem die Herzgesundheit und schützt Verbraucher vor dem Schlaganfallrisiko, indem er den Blutdruck senkt. Ärzte und Ernährungsberater empfehlen Patienten, Kokosnusswasser anstelle von zuckerhaltigen Getränken zu konsumieren.
Produkttyp-Einblicke
Basierend auf dem Produkttyp wird der Kokosnusswassermarkt weiter in reines Kokosnusswasser und gemischtes Kokosnusswasser unterteilt Kokosnusswasser. Das Segment reines Kokoswasser hatte 2019 einen größeren Marktanteil. Reines Kokoswasser, auch Bio-Kokoswasser genannt, ist gesünder als gemischtes oder herkömmliches Kokoswasser. In seiner natürlichen Form ist es als reichhaltige Quelle für Natrium, Kalium und Magnesium bekannt, die den Rehydrierungsprozess optimieren.
Kokoswassermarkt, nach Produkttyp 2019 und 2027
Einblicke in die Verpackung
Basierend auf der Verpackung ist der Kokosnusswassermarkt weiter in Flaschen, Beutel und Dosen unterteilt. Das Flaschensegment hatte im Jahr 2019 den größten Marktanteil. Mit den Alternativen von 50 ml bis 1 L gehörten Flaschenverpackungen sowohl bei Verbrauchern als auch bei Herstellern zu den beliebtesten Optionen. Die kleinen Flaschen sind leicht zu transportieren und bieten ausreichend Platz für Kokoswasser. Flaschen lassen sich auch in großen Mengen leicht transportieren, da sie nicht so schnell beschädigt werden. Versiegelte Flaschenverschlüsse tragen dazu bei, die Haltbarkeit von Kokoswasser um einige Zeit zu verlängern, was die Nachfrage nach abgefülltem Kokoswasser weltweit steigert.
Kokoswassermarkt, nach Produkttyp
- Reines Kokoswasser
- Gemischtes Kokosnusswasser
Kokoswassermarkt, nach Verpackung
- Flaschen
- Beutel
- Dosen
Kokosnuss Wassermarkt, nach Vertriebskanal
- Supermärkte und Verbrauchermärkte
- Convenience Store
- Online
- Andere
Firmenprofile
- Amy und Brian
- PepsiCo, Inc.
- The Coca-Cola Company
- C2O Pure Coconut Water
- Gracekennedy
- Green Coco Europe GmbH
- Harmless Harvest
- Mojo Organics Inc.
- Taste Nirvana
- Sambu-Gruppe
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
Pure coconut water, also known as organic coconut water, is healthier as compared to mixed or conventional coconut water. In its natural form, the pure coconut water is known to be a rich source of sodium, potassium, and magnesium that proves to be most beneficial for rehydration.
Amy and Brian, PepsiCo, Inc., The Coca-Cola Company, C2O Pure Coconut Water, Gracekennedy, Green Coco Europe GmbH, Harmless Harvest, Mojo Organics Inc., Taste Nirvana, and Sambu Group are among the well-established players in the global coconut water market.
In 2019,the coconut water market was predominantinAsia Pacificat theglobal level.With an expansion in the number of multinational companies setting up their manufacturing plant in the Asia Pacific region, the market development for these products is anticipated to grow during the forecast period.
The List of Companies - Global Coconut Water Market
- Amy and Brian
- PepsiCo, Inc.
- The Coca-Cola Company
- C2O Pure Coconut Water
- Gracekennedy
- Green Coco Europe GmbH
- Harmless Harvest
- Mojo Organics Inc.
- Taste Nirvana
- Sambu Group
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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