Mercado de películas de vinilo autoadhesivas: mapeo competitivo y perspectivas estratégicas para 2031

  • Report Code : TIPRE00020349
  • Category : Chemicals and Materials
  • Status : Published
  • No. of Pages : 164
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El mercado de películas de vinilo autoadhesivas se valoró en 4.285,99 millones de dólares en 2020 y se prevé que alcance los 6.032,64 millones de dólares en 2028; se espera que crezca a una tasa compuesta anual del 4,5 % entre 2020 y 2028.

Las películas de vinilo autoadhesivas son películas de vinilo que tienen adhesivos sensibles a la presión en un lado. Consta de una superficie frontal (material frontal), adhesivo, revestimiento antiadherente y un revestimiento antiadherente. Encuentran varias aplicaciones en la construcción y la arquitectura, como revestimientos de pisos, revestimientos de paredes, plataformas, gabinetes, ventanas y muchos más. Además, también son muy utilizados en el sector de la automoción, la industria, el embalaje y la publicidad.

El brote de COVID-19 ha afectado negativamente a las economías e industrias de varios países debido a cierres, prohibiciones de viaje y cierres de empresas. El químico y el La industria de materiales es una de las industrias importantes que sufre graves perturbaciones, como interrupciones en la cadena de suministro, cancelaciones de eventos tecnológicos y cierres de oficinas. El cierre de varias plantas y fábricas en regiones líderes como América del Norte, Europa, Asia-Pacífico, América del Sur, Medio Oriente y África ha restringido la cadena de suministro global y obstaculizado las actividades de fabricación, los cronogramas de entrega y diversos productos químicos y ventas de materiales. Además, varias empresas ya han anunciado posibles retrasos en las entregas de productos y caídas en las ventas futuras de sus productos. Además, las prohibiciones de viaje globales impuestas por países de Europa, Asia y América del Norte están obstaculizando las colaboraciones comerciales y las oportunidades de asociación. Todos estos factores están afectando la química y la calidad del agua. industria de materiales de manera negativa, lo que está frenando el crecimiento de varios mercados relacionados con esta industria.

Perspectivas del mercado

Aumento de la demanda de impresión digital y Señalización

Las películas vinílicas autoadhesivas se pueden aplicar sobre diferentes superficies como vidrio, cerámica, metal, plástico y muchas otras. El crecimiento del mercado se atribuye principalmente al uso generalizado de películas de vinilo autoadhesivas en impresión digital y señalización. Además, las películas de vinilo autoadhesivas se utilizan ampliamente en aplicaciones arquitectónicas como revestimientos de suelos, revestimientos de paredes, plataformas, terrazas, etc. Se espera que el rápido crecimiento de la industria de la construcción impulse aún más la demanda de películas de vinilo autoadhesivas. Además, el aumento de las actividades de renovación del hogar y la creciente popularidad del bricolaje ha impulsado aún más la demanda de películas de vinilo autoadhesivas. Las aplicaciones arquitectónicas siguen siendo un área importante de crecimiento de ingresos para el mercado mundial de películas de vinilo autoadhesivas.

Type Insights

Según el tipo, el auto -El mercado de películas de vinilo adhesivas se segmenta en translúcido, transparente y opaco. El segmento opaco lideró el mercado de películas de vinilo autoadhesivas con la mayor participación de mercado en 2020. Los gráficos opacos se utilizan principalmente para captar la atención de los clientes sobre descuentos, ventas de liquidación y horarios de atención. Se pueden utilizar para muchas ocasiones y eventos. Estas películas de vinilo son económicas, rápidas de colocar y se pueden cambiar fácilmente. Los gráficos de ventanas de vinilo opaco también se utilizan como recurso para mantener informados a los clientes. La demanda de estas películas de vinilo está aumentando a medida que encuentran aplicaciones en la construcción, la automoción, la publicidad y muchos otros.

Mercado de películas de vinilo autoadhesivas, por tipo: 2020 y 2028

Perspectivas estratégicas

Algunos actores clave del mercado que operan en el mercado de películas de vinilo autoadhesivas son 3M; Corporación Avery Dennison; LG Hausys; Lintec; Gráficos Arlon, LLC; Hexis SAS; Metamarca; Kay Premium Marking Films Ltd.; Henkel Kg and Co. KGaA; y Drytac. Los principales actores del mercado están adoptando estrategias como fusiones y adquisiciones y lanzamientos de productos para expandir su presencia geográfica y su base de consumidores a nivel mundial.

Reportes destacados     ;                 

  • Tendencias progresivas de la industria en el mercado de películas de vinilo autoadhesivas para ayudar a los jugadores a desarrollar estrategias efectivas a largo plazo
  • Estrategias de crecimiento empresarial adoptadas por los mercados desarrollados y en desarrollo
  • Análisis cuantitativo del mercado de películas de vinilo autoadhesivas de 2018 a 2028
  • Estimación de la demanda de películas de vinilo autoadhesivas en diversas industrias
  • Análisis PEST para ilustrar la eficacia de compradores y proveedores que operan en la industria para predecir el crecimiento del mercado
  • Desarrollos recientes para comprender el escenario competitivo del mercado y la demanda de Películas de vinilo autoadhesivas    
  • Mercado tendencias y perspectivas junto con factores que impulsan y restringen el crecimiento del mercado de películas de vinilo autoadhesivas
  • Proceso de toma de decisiones mediante la comprensión de las estrategias que sustentan el interés comercial con respecto al crecimiento del mercado de películas de vinilo autoadhesivas
  • Tamaño del mercado de Películas de vinilo autoadhesivas en varios nodos del mercado
  • Descripción detallada y segmentación del mercado de Películas de vinilo autoadhesivas, así como su dinámica en la industria
  • Tamaño del mercado de películas de vinilo autoadhesivas en varias regiones con oportunidades de crecimiento prometedoras

Mercado de películas de vinilo autoadhesivas, por tipo

  • Translúcido
  • < li>Mercado de películas de vinilo autoadhesivas transparentes
  • opacas

, por aplicación

  • Automoción
  • Industrial
  • Arquitectura
  • Otros

Perfiles de empresas

  • 3M
  • Avery Dennison Corporation
  • LG Hausys
  • Lintec
  • Arlon Graphics, LLC
  • Hexis SAS
  • Metamark
  • < li>Kay Premium Marking Films Ltd.
  • Henkel Kg and Co. KGaA
  • Drytac
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Can you list some of the major players operating in the Global Double Sided Tapes Market?

The major players operating in the global self-adhesive vinyl films market are 3M; Avery Dennison Corporation; LG Hausys; Lintec; Arlon Graphics, LLC; Hexis S.A.S.; Metamark; Kay Premium Marking Films Ltd.; Henkel Kg and Co. KGaA; and Drytac among many others.

What is the scope of self-adhesive vinyl films in the global market?

Self-adhesive vinyl films are vinyl films that has pressure-sensitive adhesives on one side. It consists of a facestock (front material), adhesive, release coating and a release liner. Using self-adhesive vinyl films is a better option than screws and rivets as the surface tension is spread evenly across the surface. Double-sided tapes have major applications in digital printing and signage, automotive, architectural, packaging, and other industries. Self-adhesive vinyl films are also widely used in architectural applications as floor coverings, wall coverings, on platforms, decks, etc. Rapid growth of the construction industry is expected to further fuel the demand for self-adhesive vinyl films. Moreover, increase home renovation activities and growing popularity of DIY homemaking has further propelled the demand for self-adhesive vinyl films. Architectural applications remain a major area of revenue growth for the global self-adhesive vinyl films market.

Based on type, why is the opaque segment expected to grow at the highest rate during 2021–2028?

Opaque graphics are mostly used to grab the attention of the customers for discounts, clearance sales and hours of operation. They can be used for many occasion and event. These vinyl films are inexpensive, quick to attach, as well as can be easily changed. The opaque vinyl window graphics are also used as resource for keeping the customers informed. The demand for these vinyl films are increasing as they find applications in building and construction, automotive, advertisement and many others.

The List of Companies - Self-Adhesive Vinyl Films Market

  1. 3M
  2. Avery Dennison Corporation
  3. LG Hausys
  4. Lintec
  5. Arlon Graphics, LLC
  6. Hexis S.A.S.
  7. Metamark
  8. Kay Premium Marking Films Ltd.
  9. Henkel Kg and Co. KGaA
  10. Drytac

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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