Rapporto sull’analisi delle dimensioni e delle quote del mercato dei lubrificanti personali | Previsioni 2031

  • Report Code : TIPRE00007246
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 145
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[Rapporto di ricerca] Si prevede che il mercato dei lubrificanti personali raggiungerà i 2.933,62 milioni di dollari entro il 2028 rispetto ai 1.419,89 milioni di dollari del 2021. Si stima che il mercato crescerà a un CAGR del 10,9% nel periodo 2021-2028.

I lubrificanti personali si riferiscono a gel o liquidi utilizzati e applicati da uomini e donne durante i rapporti sessuali per eliminare l'attrito, ridurre il dolore e aumentare il piacere. Questi lubrificanti sono utilizzati principalmente per frenare la secchezza vaginale e lo sfregamento e sono considerati i rimedi più efficaci e semplici. Il rapporto offre un'analisi approfondita del mercato dei lubrificanti personali, sottolineando le tendenze del mercato, i progressi tecnologici, le dinamiche di mercato e la competitività. panorama (che coinvolge i principali attori del mercato in tutto il mondo). Include anche l’impatto della pandemia COVID-19 sul mercato in tutte le regioni. Il mercato dei lubrificanti personali, per regione, è segmentato in Nord America, Europa, Asia Pacifico (APAC), Medio Oriente e Africa (MEA) e America meridionale e centrale (SAM). Il Nord America ha detenuto la quota di mercato maggiore nel 2021. La crescita del mercato in Nord America è attribuita all’atteggiamento positivo nei confronti dell’utilizzo di lubrificanti personali tra uomini e donne, al crescente numero di vendite al dettaglio online e al crescente numero di lanci di prodotti innovativi. Inoltre, è probabile che l'aumento della spesa da parte delle aziende di tecnologia del sesso alimenterà la crescita del mercato dei lubrificanti personali in Nord America durante il periodo di previsione.

Approfondimenti strategici

Regioni redditizie per il mercato dei lubrificanti personali


Approfondimenti di mercato< /h3>

Aumento della consapevolezza sui prodotti legati al sesso

Il sesso è uno degli aspetti critici della vita sociale delle persone. Esistono vari miti e conoscenze errate sulle attività legate al sesso tra adulti e giovani in diverse parti del mondo. L'incidenza delle attività sessuali è maggiore tra i giovani delle scuole e delle università. Ad esempio, secondo il National Youth Risk Behavior Survey, 2019, negli Stati Uniti, circa il 38% degli studenti ha avuto rapporti sessuali durante gli anni delle scuole superiori. Pertanto, gli adolescenti devono essere educati all’uso corretto dei prodotti legati al sesso. Se non utilizzati in modo appropriato, i lubrificanti possono danneggiare il preservativo e creare un rischio di malattie sessualmente trasmissibili (MST) e HIV-AIDS. Da qui la crescente consapevolezza tra gli utenti attraverso l'educazione sessuale e diversi siti web sui prodotti associati. Secondo HIV.gov, si stima che circa 1,5 milioni di persone in tutto il mondo contrarranno l’AIDS nel 2020. Nel 2019, negli Stati Uniti si sono verificate circa 34.800 nuove infezioni da HIV.

Le persone stanno adottando vari metodi per soddisfare i propri bisogni di piacere personali. I dettagli sui prodotti e sui metodi di applicazione sono forniti dai produttori e sono disponibili sui siti Web educativi. Inoltre, si prevede che la facile disponibilità di informazioni e promozioni di prodotti legati al sesso come lubrificanti personali, preservativi e giocattoli sessuali attraverso vari strumenti di marketing come media elettronici, display e negozi guiderà il mercato. Questi tipi di prodotti sono facilmente disponibili nei negozi fisici e online a prezzi ragionevoli. Le persone tendono a utilizzare questi prodotti per soddisfare le loro esigenze. Inoltre, i medici raccomandano i lubrificanti personali come parte del trattamento per problemi sessuali. Pertanto, si prevede che il crescente utilizzo di prodotti per il piacere volti a ridurre il disagio durante le attività sessuali sosterrà la crescita del mercato.

Approfondimenti basati sul tipo di lubrificante

Il Il mercato globale dei lubrificanti personali, in base al tipo di lubrificante, è segmentato in a base di acqua, a base di silicone e a base di olio. Il segmento a base idrica ha detenuto la quota maggiore del mercato nel 2021. Inoltre, si prevede che lo stesso segmento registrerà il CAGR più elevato, pari all'11,5% durante il periodo di previsione, a causa dell'utilizzo dominante, del consumo di volumi elevati e dell'innovazione di prodotto.

Mercato dei lubrificanti personali, per tipo di lubrificante: 2021 e 2028


Approfondimenti basati sul canale di distribuzione

Il mercato globale dei lubrificanti personali, in base al canale di distribuzione , è segmentato in e-commerce, farmacie e altri. Nel 2021, il segmento dell’e-commerce deteneva la quota maggiore del mercato. Si prevede che lo stesso segmento registrerà il CAGR più elevato, pari all'11,2% dal 2021 al 2028.

Gli operatori del mercato dei lubrificanti personali adottano strategie organiche, come il lancio e l'espansione del prodotto, per espandere la propria presenza e il portafoglio di prodotti in tutto il mondo e per soddisfare la crescente domanda.

Per tipo di lubrificante

  • A base di acqua
  • A base di silicone
  • A base di olio

Per canale di distribuzione

  • E-commerce
  • Drogherie
  • Altri

Per area geografica

  • Nord America
    • Stati Uniti
    • Canada
    • < li>Messico
  • Europa
    • Francia
    • Germania
    • Italia
    • Regno Unito
    • Spagna
    • Resto d'Europa
  • Asia Pacifico (APAC)
    • Cina
    • < li>India
    • Corea del Sud
    • Giappone
    • Australia
    • Resto dell'APAC
  • Medio Oriente e Stati Uniti Africa (MEA)
    • Sudafrica
    • Arabia Saudita
    • EAU
    • Resto del MEA
  • America centrale e meridionale (SCAM)
    • Brasile
    • Argentina
    • Resto dello SCAM
  • Profili aziendali

    • Lovehoney Group Ltd.       
    • Mayer Laboratories, Inc.
    • LIFESTYLES HEALTHCARE PTE LTD            
    • Chiesa & Dwight, Inc.    
    • Reckitt Benckiser Group Plc    
    • Sliquid, LLC      
    • BioFilm, Inc.     
    • Uberlube Inc     
    • The Yes Yes Company Ltd.     
    • Trigg Laboratories       
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What are Personal Lubricants?

Personal lubricants refers to gels or liquids that are used and applied by males or females during sexual intercourse to eliminate friction, reduce pain and enhance pleasure. These lubricants are prominently used to curb vaginal dryness and chaffing and are considered to be the most effective and easiest remedies.

What are the driving factors for the Personal Lubricants market across the globe?

Key factors that are driving growth of the market are availability of products in multiple varieties, rise in awareness about sex-related products. However, disadvantages of personal lubricants and availability of alternative products is expected to restrict the market growth during the forecast period.

What will be the CAGR of Personal Lubricants market?

The Personal Lubricants market is anticipated to grow around 11.4% CAGR amid the forecast period 2021-2028.

Who are the key players in the Personal Lubricants market?

Lovehoney Group Ltd. and Mayer Laboratories, Inc.are the key players in the Personal Lubricants market

Which segment among Personal Lubricants market provides the most opportunity for growth?

Water-based segment market provides the most opportunity for growth

The List of Companies - Personal Lubricants Market

  1. Lovehoney Group Ltd.            
  2. Mayer Laboratories, Inc.        
  3. LIFESTYLES HEALTHCARE PTE LTD           
  4. Church & Dwight, Inc.            
  5. Reckitt Benckiser Group Plc              
  6. Sliquid, LLC               
  7. BioFilm, Inc.              
  8. Uberlube Inc              
  9. The Yes Yes Company Ltd.    
  10. Trigg Laboratories

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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