스탠드 믹서 시장 조사 – 규모, 점유율, 개발 및 미래 범위 2031

  • Report Code : TIPRE00026868
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 150
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스탠드 믹서 시장은 2021년 18억 2601만 달러였으며 2028년에는 25억 8123만 달러에 이를 것으로 예상됩니다. 2021년부터 2028년까지 CAGR 5.1%로 성장할 것으로 예상됩니다.



스탠드 믹서는 중형 및 대형 혼합 작업에 적합한 모터가 장착된 고정형 믹서입니다. 시중에서 구할 수 있는 대부분의 스탠드 믹서는 혼합, 휘핑 및 반죽을 위한 표준 부착물과 함께 제공됩니다. 시장에는 다양한 기능을 갖춘 믹서를 제공하는 많은 브랜드가 있습니다.



2020년 유럽은 전 세계 스탠드 믹서 시장에서 가장 큰 수익 점유율을 차지했습니다. 유럽은 구운 식품, 유제품 및 스낵과 같은 식품 소비 증가로 인해 급성장하는 가공 식품 산업으로 인해 스탠드 믹서에 유리한 시장입니다. 또한 이 지역에서 활동하는 마켓 플레이어는 신제품 혁신 및 제품 출시와 같은 다양한 전략을 채택하고 있습니다. 이는 유럽 시장 성장을 더욱 촉진할 것입니다.



전략적 통찰력



COVID-19 팬데믹이 스탠드 믹서 시장에 미치는 영향



전략적 통찰력



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진행 중인 COVID-19 팬데믹은 소비재 부문의 위상을 크게 변화시켰고 스탠드 믹서 시장의 성장에 부정적인 영향을 미쳤습니다. 상황을 악화시켰다. 팬데믹은 세계 시장에 전례 없는 혼란을 야기했습니다. 그러나 많은 사람들이 집에 머물면서 스스로 요리를 하고 있었습니다. 따라서 스탠드 믹서 시장은 전염병에 의해 약간 주도되었습니다. 또한 국가들이 경제를 재개함에 따라 스탠드 믹서에 대한 수요는 앞으로 몇 달 동안 전 세계적으로 더욱 증가할 것으로 예상됩니다.



글로벌 스탠드 믹서 시장 분석 - 지역별



시장 통찰력



가공 식품 산업의 성장



음료 소비가 증가하고 있습니다 , 베이커리 제품 및 전 세계 많은 경제권의 제과. 더욱이 가공 식품 시장은 많은 개발도상국에서 인구 증가와 소비자 구매력 증가로 인해 급속도로 성장하고 있습니다. 따라서 성장하는 가공 식품 산업은 스탠드 믹서 시장의 성장을 주도하고 있습니다.



Type Insights



유형에 따라 글로벌 스탠드 믹서 시장은 틸트 헤드와 보울 리프트로 분기됩니다. 틸트 헤드 세그먼트는 2020년에 시장에서 더 큰 점유율을 차지했습니다. 틸트 헤드 믹서의 틸팅 헤드를 사용하면 새 부착물을 쉽게 제거하고 신속하게 추가할 수 있습니다. 볼과 믹싱 어태치먼트 사이의 공간이 넓기 때문에 재료를 넣고 볼을 긁기 쉽습니다. 따라서 틸트 헤드 스탠드 믹서의 다양한 이점이 수요를 촉진합니다.





De Longhi Appliances Srl; 월풀 코퍼레이션; Koninklijke Philips NV; 브레빌; SMEG SpA; 호바트; Ankarsrum 주방 AB; Wonderchef 가전 Pvt. (주); 켄우드 제한; Hamilton Beach Brands, Inc.; Panasonic은 글로벌 스탠드 믹서 시장에서 활동하는 주요 업체 중 하나입니다. 시장에서 활동하는 플레이어는 고객 요구 사항을 충족하기 위해 고품질의 혁신적인 제품을 개발하는 데 매우 집중하고 있습니다.



스포트라이트 보고




  1. 플레이어가 효과적인 장기 전략을 개발하는 데 도움이 되는 스탠드 믹서 시장의 진보적인 산업 동향

  2. 선진 시장과 개발도상국 시장에서 채택한 비즈니스 성장 전략
  3. < TIP>
  4. 2019년부터 2028년까지 스탠드 믹서 시장의 정량적 분석

  5. 스탠드 믹서의 글로벌 수요 예측

  6. 경쟁 시장을 이해하기 위한 최근 발전 시나리오

  7. 스탠드 믹서 시장의 성장을 주도하고 억제하는 요인뿐만 아니라 시장 동향 및 전망

  8. 상업적 관심을 뒷받침하여 시장 성장으로 이어짐

  9. 다양한 노드에서의 스탠드 믹서 시장 규모

  10. 시장의 상세한 개요 및 세분화 스탠드 믹서 산업 역학으로서

  11. 유망한 성장 기회가 있는 다양한 지역의 스탠드 믹서 시장 규모



글로벌 스탠드 믹서 시장



유형




  1. 틸트 헤드

  2. 그릇 -리프트



최종 사용자




  1. 주거용
  2. 상업



유통 채널




  1. 슈퍼마켓 및 하이퍼마켓< /li>
  2. 전문점

  3. 온라인 소매

  4. 기타


회사 프로필




  1. De Longhi Appliances Srl

  2. The Whirlpool Corporation

  3. < li>Koninklijke Philips NV
  4. 브레빌

  5. SMEG SpA

  6. 호바트

  7. 앙카스룸 키친 AB

  8. Wonderchef Home Appliances Pvt. Ltd.

  9. Kenwood Limited

  10. Hamilton Beach Brands, Inc.

  11. Panasonic



Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Can you list some of the major players operating in the global stand mixer market?

The major players operating in the global stand mixer market are De’Longhi Appliances S.r.l.; The Whirlpool Corporation; Koninklijke Philips N.V.; Breville; SMEG S.p.A.; Hobart; Ankarsrum Kitchen AB; Wonderchef Home Appliances Pvt. Ltd.; Kenwood Limited; and Hamilton Beach Brands, Inc.

During the forecast period, which region is anticipated to account for the largest share of the global stand mixer market?

During the forecast period, Europe is anticipated to account for the largest share of the global stand mixer market. Europe region comprises several developed and developing economies, including China, India, Japan, South Korea, among others. In Europe region, the demand for stand mixers is increasing with the growing population, high disposal income, the surge in interest in domestic baking and cooking, the advent of the new commercial establishment such as hotels, restaurants, and cafes, and the inclusion of new features and functionalities in stand mixers are bolstering the growth of the stand mixer market in this region.

On the basis of type, which segment led the global stand mixer market in 2020?

Based on type, the tilt-head segment led the global stand mixer market in 2020. These mixers have a switch that allows tilting the mixer’s head back to add ingredients. The tilt-head mixers have a lever on the side that allows to unlock the head and tilt it up and back, giving access to the mixing bowl. Also, these are the most convenient for home use as they’re compact and easy to use while still providing the power to handle all baking as well as mixing tasks.

What are the drivers for the growth of the global stand mixer market?

The development of many new commercial establishments such as hotels, cafes, and restaurants are anticipated to propel market growth. They require numerous appliances like stand mixers to perform their daily operations efficiently. This emergence of new commercial establishments is leading to an upsurge in the purchase of stand mixers. As such establishments require continuous cooking operations that need to be quick, they use stand mixers and other appliances to increase operational efficiencies and lessen waiting time.

On the basis of end user, which segment led the global stand mixer market in 2020?

Based on end user, the residential segment led the global stand mixer market in 2020. Growth of the residential sector supported by positive government measures is expected to promote the demand for stand mixer in the global market scenario. With the surge in population, significant growth in the real estate and residential sector has been witnessed. Also, these days people are trying to recreate their favourite baking recipes at home. From savoury delicacies to sweet treats all across the globe, people are pushing their cooking skills to their optimum levels. Stand mixers are aimed at keen baking enthusiasts and home bakers.

What are the opportunities for the global stand mixer market?

Growth in food & beverage blending and mixing is the key opportunity for the global stand mixer market. The major players' technological innovations in this market offer faster mixing & blending and high precision and hygiene. Owing to the increasing demand for various food & beverage products, manufacturers in these industries are looking forward to equipping state-of-the-art production facilities with automated machinery and systems.

The List of Companies - Stand Mixer Market

  1. De’Longhi Appliances S.r.l.
  2. The Whirlpool Corporation
  3. Koninklijke Philips N.V.
  4. Breville
  5. SMEG S.p.A.
  6. Hobart
  7. Ankarsrum Kitchen AB
  8. Wonderchef Home Appliances Pvt. Ltd.
  9. Kenwood Limited
  10. Hamilton Beach Brands, Inc.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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