Europe Prepared Flour Mixes Market is expected to reach US$ 372.64 million by 2028


PRESS RELEASE BY The Insight Partners 24 Jun 2021

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Growth of Bakery Industry to Escalate Europe Prepared Flour Mixes Market Growth During 2021–2028


According to our latest market study on “Europe Prepared Flour Mixes Market Forecast to 2028 – COVID-19 Impact and Global Analysis By Category (Gluten-free and Conventional); Application (Breads, Cakes, and Others)” the market is expected to grow from US$
6,439.0 million in 2020 to US$ 9,313.8 million by 2028; it is expected to grow at a CAGR of 4.8% from 2021 to 2028. The report highlights key factors driving the market growth and prominent players along with their developments in the market.

Prepared flour mixes are ready to use ingredients containing flour, salt, sugar, fat, leavening agents, emulsifiers, and other such ingredients used in bakery. These premixes are mixed with a liquid agent such as water, milk, egg, or oil to prepare the final products. The major factors driving the market growth of prepared flour mixes are the rising adoption of convenience and growth of bakery industry in Europe. Additionally, increasing prevalence of celiac diseases has led to the surge in demand for gluten-free products, which in turn is boosting the sale of gluten-free prepared flour mixes in the region. However, fluctuating raw materials is creating challenges in the growth of market players and thus hampering the overall market growth.

The bakery industry possesses high growth potential and is projected to garner a prominent position in the food processing sector. This is attributed to the demand for bakery items, due to the busy lifestyle and surge in preference for ready-to-eat convenience foods comprising high nutritional values. The growth of the bakery ingredients industry is majorly driven by a rise in inclination toward convenient bakery food products and changing working demographics coupled with busy lifestyle. Further, there is an upsurge in demand for low trans-fat & gluten-free bakery products among health-conscious consumers. Additionally, alarming obesity rates and increasing health concerns among the populace shift their preference toward healthier bakery products, boosting the demand for prepared flour mixes market. Prepared flour mixes are widely used in the baking industry to lessen the preparation time, impact flavor and texture, and enhance the shelf life of finished products. Increased competition in the baking industry is making bread producers to opt high performance prepared flour mixes to decrease the baking time and improve texture. Therefore, the rising demand for prepared flour mixes in the bakery industry is expected to stimulate the growth of the prepared flour mixes market in the coming years.

AB MAURI.; Puratos, Lesaffre.; ADM, and General Mills are among the well-established players operating in the Europe prepared flour mixes market.

Impact of COVID-19 Pandemic on Europe Prepared Flour Mixes Market

The COVID-19 crisis has had an abrupt impact on the Europe economy and triggered unprecedented policy responses across the region. It has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. In Europe, the UK, France, and Russia are the hardest-hit countries by the COVID-19 outbreak. Member states have implemented drastic measures and travel restrictions, including partially closing their borders. This is anticipated to impact market growth in Europe. The outbreak of the novel coronavirus has negatively affected the growth of the market in the UK and rest of the region. Food and beverages is one the world’s major industries suffering serious disruptions such as supply chain breaks, technology events cancellations, and production facility shutdown as a result of this outbreak.

Due to the pandemic, the lockdown scenario has affected and hampered the supply chain of the prepared flour mixes market. The COVID-19 outbreak has distorted operational efficiency and disrupted the value chains due to the sudden closure of national and international boundaries, creating revenue loss and damage. The disruptive value chain has had a negative impact on raw material supply, which, in turn, is impacting the growth of the prepared flour mixes market. Moreover, the non-availability of raw materials and labor, owing to the restrictions on the movement of people, has hindered the production of the prepared flour mixes market. However, as the economies are planning to revive their operations, the demand for prepared flour mixes in Europe is expected to rise. With the growing consciousness towards health amongst consumers and diversification of application bases in post-pandemic times, the demand for prepared flour mixes is expected to take huge leaps.


Europe Overview of Prepared Flour Mixes Market

Europe Overview of Prepared Flour Mixes Market

Europe Prepared Flour Mixes Market to Grow at a CAGR of 10.6% to reach US$ 372.64 million from 2021 to 2028

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Europe Prepared Flour Mixes Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Category (Gluten-free and Conventional) and Application (Breads, Cakes, and Others)

The report includes the segmentation of the Europe prepared flour mixes market as follows:

Europe Prepared Flour Mixes Market, by Category

  • Organic
  • Conventional

Europe Prepared Flour Mixes Market, by Application

  • Breads,
  • Cakes
  • Others

Europe Prepared Flour Mixes Market, by Country

  • Europe
    • Germany
    • France
    • UK
    • Italy
    • Russia
    • Rest of Europe  
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