According to The Insight Partners' research, the Middle East & Africa eSIM market was valued at US$ 320.97 million in 2024 and is expected to reach US$ 828.28 million by 2031, registering a CAGR of 14.8% from 2025 to 2031. AI in eSIM Connectivity Management and rising adoption in smartphones are among the critical factors attributed to the Middle East & Africa eSIM market expansion.
The integration of artificial intelligence (AI) into eSIM connectivity solutions is enhancing network performance and user experience. By leveraging real-time data, user behavior analytics, and current network conditions, AI optimizes network selection and ensures seamless, uninterrupted connectivity. Through continuous monitoring and analysis of network performance, AI enables dynamic switching between eSIM profiles, automatically selecting the most efficient network without requiring manual input. As of 2023, ~400 network operators offered eSIM services and created a robust foundation for AI-driven capabilities to scale across global markets.
AI also plays a pivotal role in strengthening the security of eSIM technology. Advanced algorithms enable real-time threat detection, anomaly identification, and predictive risk mitigation, helping to safeguard sensitive user data during transmission. These capabilities ensure that eSIM connectivity remains secure and reliable, even in complex digital environments. Moreover, AI is streamlining eSIM provisioning and lifecycle management across multiple devices. This automation simplifies operations for service providers, enabling efficient remote management of large device fleets without the logistical burden of physical SIM cards. AI-powered activation reduces setup time and complexity, enhancing the overall user experience and reducing operational overhead. These innovations position AI-enabled eSIM technology as a key enabler of future-ready, intelligent connectivity ecosystems, thereby offering future growth prospects for the global eSIM market.
On the contrary, regulatory challenges hamper the growth of Middle East & Africa eSIM market.
Based on component, the Middle East & Africa eSIM Market is bifurcated into hardware and software & services. The hardware segment held 80.6% share of the Middle East & Africa eSIM market in 2024, amassing US$ 258.66 million. It is projected to garner US$ 677.58 million by 2031 to expand at 15.1% CAGR during 2025-2031.
By type, the Middle East & Africa eSIM Market is segmented into consumer eSIMs, IoT eSIMs and Travel eSIMs. The consumer eSIMs segment held 74.8% share of the Middle East & Africa eSIM market in 2024, amassing US$ 240.20 million. It is projected to garner US$ 593.37 million by 2031 to expand at 14.1% CAGR during 2025-2031. The consumer eSIMs segment is further sub segmented into smartphones, connected cars, wearables, laptops and tablets, and others.
By country, the Middle East & Africa eSIM market is categorized into the UAE, Saudi Arabia, South Africa, and the Rest of Middle East & Africa. The UAE held 37.7% share of Middle East & Africa eSIM market in 2024, amassing US$ 120.97 million. It is projected to garner US$ 344.27 million by 2031 to expand at 16.4% CAGR during 2025-2031.
Key players operating in the eSIM market are GELITA AG; Nitta Gelatin Inc; ITALGEL S.r.l.; Trobas Gelatine B.V; Jellice Pioneer Middle East & Africa B.V; Halavet Food Industry and Trade Inc.; Foodmate Co Ltd; Henan E-King Gelatin Co., Ltd; BDF Natural Ingredients SL; Weishardt Holding SA; Darling Ingredients Inc; Lapi Gelatine SpA; Ewald-Gelatine GmbH; Nippi Inc; and Tessenderlo Group NV, among others.
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