According to The Insight Partners' research, the North America eSIM market was valued at US$ 2,146.99 million in 2024 and is expected to reach US$ 7,277.37 million by 2031, registering a CAGR of 19.3% from 2025 to 2031. Rising adoption of smartphones and AI in eSIM connectivity management are among the critical factors attributed to the North America eSIM market expansion.
The integration of eSIM technology in smartphones is increasing across the world. As leading smartphone manufacturers continue to embed eSIM functionality in their latest models, consumer awareness and adoption have risen significantly. This shift marks a departure from traditional SIM cards, offering enhanced flexibility, security, and a seamless user experience. According to Telna, Inc., ~98% of all smartphone connections in North America will utilize eSIM technology by 2030. Google has played a pioneering role in driving eSIM adoption within the Android ecosystem, launching the first eSIM-enabled smartphone, the Google Pixel 2, in 2017. Since then, Google has consistently expanded eSIM support across its Pixel series, underscoring its strategic focus on advancing toward an eSIM-only future.
eSIM technology enables users to switch telecom carriers without the need for physical SIM cards, facilitating instant activation, remote provisioning, and support for multiple network profiles on a single device. This flexibility is valuable in an increasingly mobile and digital-first consumer environment. eSIMs also support dual-SIM capabilities.
According to Mobilise Global, as of 2023, there were ~134 eSIM-compatible smartphones with Samsung (26), Apple (25), and Google (19). Other prominent players leading the eSIM compatible smartphone include Sharp (12), Motorola (10), Oppo (7), Sony (7), Xiaomi (5), Rakuten (5) and other players (18). The other players include Hammer (3), Nokia (3), Huawei (3), Honor (3), Vivo (2), Myphone (1), Oneplus (1), Doogee (1), and Fairphone (1).
As per the GSMA Intelligence eSIM Market: China and Beyond Report in 2023, 139 new eSIM smartphones have been launched from 89 new models in 2022.
As the eSIM smartphone user base continues to rise, the demand for more flexible, secure, and easily managed connectivity solutions needs that eSIM technology is uniquely positioned to meet. Thus, the widespread proliferation of eSIM-compatible smartphones creates a strong foundation for eSIM integration and propels the eSIM market growth.
On the contrary, regulatory challenges hamper the growth of North America eSIM market.
Based on component, the North America eSIM Market is bifurcated into hardware and software & services. The hardware eSIMs segment held 73.9% share of the North America eSIM market in 2024, amassing US$ 1,586.63 million. It is projected to garner US$ 5,518.37 million by 2031 to expand at 19.8% CAGR during 2024-2031.
By type, the North America eSIM market is segmented into consumer eSIMs, IoT eSIMs, and Travel eSIMs. The consumer eSIMs segment held 68.3% share of the North America eSIM market in 2024, amassing US$ 1,466.00 million. It is projected to garner US$ 4,738.35 million by 2031 to expand at 18.5% CAGR during 2025-2031. The consumer eSIMs segment is further sub segmented into smartphones, connected cars, wearables, laptops and tablets, and others.
By country, the North America eSIM market is categorized into the US, Canada, and Mexico. The US held 91.1% share of North America eSIM market in 2024, amassing US$ 1,955.48 million. It is projected to garner US$ 6,702.78 million by 2031 to expand at 19.5% CAGR during 2024-2031.
Key players operating in the eSIM market are GELITA AG; Nitta Gelatin Inc; ITALGEL S.r.l.; Trobas Gelatine B.V; Jellice Pioneer North America B.V; Halavet Food Industry and Trade Inc.; Foodmate Co Ltd; Henan E-King Gelatin Co., Ltd; BDF Natural Ingredients SL; Weishardt Holding SA; Darling Ingredients Inc; Lapi Gelatine SpA; Ewald-Gelatine GmbH; Nippi Inc; and Tessenderlo Group NV, among others.
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